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ANALYSIS

Rational data analysis and sensible fashion trends change recommendations bring you a comprehensive and complete analysis of global market changes.

Rational data analysis and sensible fashion trends change recommendations bring you a comprehensive and complete analysis of global market changes.

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  • Intellectual Executive -- The Comprehensive Analysis of Men's Wear Benchmark Brands

    2024-04-16 2279

    Intellectual Executive -- The Comprehensive Analysis of Men's Wear Benchmark Brands

    Within the system, there is a significant emphasis on appropriate dressing, with minimalist line patterns as the core, complemented by low saturation color schemes, to create a low-key and stable dressing style. Simple detail design showcases a restrained taste and style. Common items include jackets, shirts, polos, etc., which have a certain sense of formality and are suitable for wearing in the workplace or formal occasions. In addition, the choice of accessories is also very important, such as ties, watches, belts, etc., cleverly matching to enhance the overall refinement of the design.

  • Suit Fabric -- The TOP Ranking of Womenswear

    2024-04-12 3658

    Suit Fabric -- The TOP Ranking of Womenswear

    This report is based on the comprehensive analysis of the TOP hot list of women's suit fabrics based on user download interaction data from POP Fashion in the past three months. In the top three month hot list, Alexander McQueen is the most popular women's suit brand, followed by GUCCI and Miu Miu. According to the latest analysis data from the TOP Hot List, wool fine spinning, as a classic fabric, occupies a dominant position in the selection of spring/summer suit fabrics, with a slight decrease in proportion compared to early spring on the 24th; Meanwhile, the proportion of recycled cellulose fiber blends used in suits is steadily increasing. In this hot list of women's pants, what is worth paying attention to is the proportion of natural materials and the fashionable interpretation of colored spun yarns. Selected natural fibers such as wool, linen, mulberry silk, and cotton are combined with recycled cellulose fibers such as viscose and acetic acid to create comfortable and silky suits. Meanwhile, it is recommended to focus on developing new Chinese style suits using jacquard fabrics.

  • Polo Ralph Lauren -- The Analysis of Luxury Knitwear Brand
    Hot

    2024-04-12 4242

    Polo Ralph Lauren -- The Analysis of Luxury Knitwear Brand

    In 1967, Ralph Lauren was born in the United States by Ralph Lauren Lauren was founded by Ralph, who did not have a strong family background or a professional background in fashion design. He founded Ralph Lauren with his agile thinking on fashion. The brand has two product lines, Lauren Ralph Lauren (women's clothing) and Polo Ralph Lauren (men's clothing). In addition, the brand also includes perfume, accessories, children's clothing, home and other products, which are favored by consumers, fashion and lovers. Polo Ralph Lauren: The brand's core collection, known for its iconic polo embroidered polo shirts, offers products such as knitwear, hoodies, village clothes, and casual suits. Ralph Lauren Collection: A high-end line of women's clothing known for its gorgeous and elegant design, as well as its clean and concise style that never fails.

  • White Noise -- A Comprehensive Analysis of Women's Fashion Designers' Brands

    2024-04-09 4511

    White Noise -- A Comprehensive Analysis of Women's Fashion Designers' Brands

    The color scheme inspired by "White Noise" constructs a tranquility and harmony like white noise through the visual language of all white tones. In terms of pairing, pay attention to layered outfits with a certain degree of skin exposure or use fabrics with different textures and transparency, such as sheer, lace, cotton, etc., to create delicate detail levels in solid color schemes. It can also be paired with metal accessories and colorless accessories to increase visual focus and showcase high-end charm in a cool and peaceful atmosphere, allowing people to find endless imagination space in a pure visual experience. This article will recommend brands from three main directions: cold intelligence, classical romance, and vacation leisure in the current market for white noise and cold sensation. And expand more color options as design extensions.

  • Down Jacket -- The TOP Ranking of Menswear
    Data Reports

    2024-04-02 14310

    Down Jacket -- The TOP Ranking of Menswear

    According to the analysis of the top 100 men's cotton/down jackets with monthly user downloads in POP3, mountain outdoor is a recently popular design style. Details focus on collar protection, diverse pockets, heterogeneous splicing, and bright color embellishments, with practical functions as the main application of accessories; The combination of practical and fashionable mountain style outdoor down and lightweight shirt style down is a popular item recently.

  • Minimalism -- The Comprehensive Analysis of Luxury Brands

    2024-03-29 13746

    Minimalism -- The Comprehensive Analysis of Luxury Brands

    This article mainly starts from the dimension of minimalist style, focusing on details such as neckline stitching, pleated structure, micro deconstruction, stitching design, work bag, and heterogeneous stitching. Mini embroidery technology and metal accessories are used to enhance the artistic expression and modern sense of the item. The item can focus on simple shirts and minimalist work pants.

  • The Analysis of Popular Fabrics in Womenswear E-Commerce in March

    2024-03-28 5400

    The Analysis of Popular Fabrics in Womenswear E-Commerce in March

    From the analysis of hot keywords in fabric category search, Chinese style new Chinese style is highly favored, and jacquard fabric has become a hot topic of attention. Material hot keywords focus on the rising trend of Tencel (Lyocell) and acetic acid fabrics. In addition, high elastic knitted, waterproof and other functional fabrics under the outdoor sports trend are still the focus of attention.

  • The Analysis of Popular Fabrics in Menswear E-Commerce in March

    2024-03-28 3834

    The Analysis of Popular Fabrics in Menswear E-Commerce in March

    According to the sales data of Taobao and Tmall from February 12th to March 17th, through a comprehensive analysis of the proportion of sales and sales volume, it can be concluded that T-shirts, casual pants, jackets, hoodies, shirts, and cotton/down jackets have the highest proportion of men's clothing sales. This report will focus on showcasing the highlights of these six hot selling categories in fabric selection, and provide specific fabric recommendations for these popular products.

  • Classic Business -- The Comprehensive Fabric Analysis of Men's Wear Benchmark Brands

    2024-03-26 4171

    Classic Business -- The Comprehensive Fabric Analysis of Men's Wear Benchmark Brands

    Classic business style men's clothing emphasizes elegant temperament and excellent quality, selecting high-quality natural fibers such as high count cotton yarn, mulberry silk, and wool. This season, the proportion of recycled cellulose materials such as viscose and triacetic acid is significantly increasing. With the evolution of consumer attitudes and the prevalence of outdoor activities, classic men's clothing has begun to inject technological protection elements on the basis of adhering to quality, in order to meet the wearing needs of consumers in diverse scenarios. This report focuses on the best-selling items of domestic classic business men's clothing benchmark brands, extracts and analyzes key fabric information, and looks forward to the development direction of fabrics in business classic styles.

  • Cotton-linen -- The Comprehensive Analysis of Womenswear Benchmark Brand

    2024-03-26 5374

    Cotton-linen -- The Comprehensive Analysis of Womenswear Benchmark Brand

    Cotton and linen artistic style, inspired by the natural cotton and linen texture, combines loose and comfortable silhouette design to create a leisurely, simple and lazy dressing atmosphere. Based on a comprehensive analysis of domestic cotton and leprosy benchmark brands, it can be concluded that cotton and leprosy are not only limited to cotton and leprosy materials, but also widely used chemical fiber materials with characteristics similar to regenerated cellulose fibers and natural fibers.

  • American Street Fashion -- The Analysis of Men's Street Style

    2024-03-25 5302

    American Street Fashion -- The Analysis of Men's Street Style

    American streetwear is a fashion style centered on freedom, individuality, and fashion, showcasing the boldness and vitality of young people. It rebels against Hip Hop, Blokecore, American Academy, and cool motorcycles to bring eye-catching styling to streetwear. Jackets, hoodies, jeans, sneakers, and other essential items are mostly loose fitting, highlighting a casual attitude. In terms of accessories, baseball caps, metal bracelets, and crossbody bags add highlights to the overall design.

  • The Analysis of S/S 2025 INTERTEXTILE Shanghai

    2024-03-19 14273

    The Analysis of S/S 2025 INTERTEXTILE Shanghai

    On March 6-8, 2024, the intertextile China International Textile Fabric and Accessories (Spring/Summer) Expo was grandly held at the National Convention and Exhibition Center. This exhibition covers seven major exhibition halls, including 1.2, 5.1, 6.1, 6.2, 7.1, 7.2, and 8.1, with a total exhibition area of nearly 190000 square meters. This expo has 13 professional exhibition areas, including formal clothing fabrics, fashionable women's clothing fabrics, casual clothing fabrics, functional sportswear fabrics, jumping denim, shirt fabrics, leather fur fabrics, underwear fabrics, wedding dress fabrics, baby and child fabrics, pattern design, accessory perspectives, and dye additives. It carefully plans to showcase the outstanding products of over 3000 top and high-quality exhibitors from 25 countries and regions around the world.

  • The Comprehensive Analysis of S/S 2025 Première Vision Paris Fabric & Accessory Fair

    2024-03-14 16893

    The Comprehensive Analysis of S/S 2025 Première Vision Paris Fabric & Accessory Fair

    From February 6th to 8th, 2024, Paris PV, as a grand event for international creative fashion professionals, attracted nearly 1200 international exhibitors from 42 countries to showcase their 25 spring/summer collection products. This includes 73 new exhibitors, covering fields such as spinning, weaving, leather making, textile design, accessory manufacturing, and clothing manufacturing. This exhibition has a total of 4 venues, showcasing 8 areas including yarn, fabric, design, accessories, manufacturing, intelligent creation, Maison d'Exceptions, and leather. The exhibition attracted a total of 30340 visitors from 125 countries.

  • Lingerie -- The Data Analysis of Cross-border E-Commerce Womenswear
    Data Reports

    2024-03-14 20546

    Lingerie -- The Data Analysis of Cross-border E-Commerce Womenswear

    Current situation analysis: According to data from Amazon platform in March 2024, invisible bras and accessories received enthusiastic attention this month. Adhesive bras had a year-on-year growth rate of over 200%, ranking first on the best-selling list. The growth rate of underwear tape reached 219.29%. (Note: The compound growth rate and year-on-year growth rate here reflect market demand.) Data conclusion: As the temperature rises, adhesive bras have the characteristics of comfort, lightweight, and invisibility, unlike traditional bras that require shoulder straps, making them more suitable for summer wear. In addition, consumers will also wear them in special styles, such as wedding dresses, evening gowns, etc., which can provide support and protection without affecting the overall appearance of the clothing.

  • The Analysis of Cross-border E-commerce Data for Menswear in February
    Data Reports

    2024-03-14 5886

    The Analysis of Cross-border E-commerce Data for Menswear in February

    According to Amazon data, among all Amazon products, men's clothing accessories account for 20.6% of all clothing accessories, a decrease in the past three months. And men's clothing accounted for 38.6% of men's clothing accessories, an increase of 0.1%, with a continuous increase in the past two months.

  • T-shirt/Sweatshirt -- The TOP Ranking of Menswear
    Data Reports

    2024-03-13 62237

    T-shirt/Sweatshirt -- The TOP Ranking of Menswear

    According to the analysis of the top 100 men's T-shirts and hoodies downloaded by users from POP2 to March, street fashion remains the most popular design style, followed by sports, leisure, and American college. Focusing on letter symbols and college badges on the pattern; Details mainly focus on linear segmentation, exposed burrs, deconstructive splicing, and pocket design; Sports half open front and contrasting raglan sleeves are the most popular silhouette directions; In addition, woven labels are a popular choice of accessories in recent times.

  • Rebellion -- S/S 2025 SPINEXPO Shanghai (Part 2)
    Hot

    2024-03-12 6718

    Rebellion -- S/S 2025 SPINEXPO Shanghai (Part 2)

    The SPINEXPO 2025SS yarn exhibition opened grandly at the Shanghai World Expo Exhibition Hall on March 5th. The theme of this session is "Rebellion", which is described from four trends, namely, "Autograph", "Second Life", "Advocacy", and "Challenge". In the post COVID-19 era, the world is entering a two speed track. Economic recession and climate disruptions are becoming increasingly frequent, and anxiety is spreading throughout the country. Young people have lost patience with established rules, unpredictable decisions, and a series of meaningless obligations and restrictions. They question traditional communication channels and turn to social media for protection.

  • Cotton-linen Fabric -- The Comprehensive Analysis of Menswear Runway

    2024-03-04 10810

    Cotton-linen Fabric -- The Comprehensive Analysis of Menswear Runway

    Throughout the 24/25 autumn and winter men's fashion show, cotton and linen fabrics are mainly made of cotton, presenting a clear outdoor style. Focus on six major directions: high-density smoothness, workwear cotton spinning, casual stripes, retro velvet texture, natural texture, and crepe texture. Overlaying functional organization on the classic texture as a whole, showcasing a simple and practical functional leisure style with a harmonious natural concept, and presenting a restrained material beauty with low saturation colors and original tones. Among them, the focus is on the finishing process of oil wax textured cotton spinning.

  • Accessory -- The Comprehensive Analysis of Menswear Runway

    2024-03-02 6284

    Accessory -- The Comprehensive Analysis of Menswear Runway

    Throughout the 24/25 Autumn/Winter Men's Fashion Week in Paris, Milan, London, and New York, minimalism, naturalness, and retro style have guided the trend of accessories this season. It is worth noting that in terms of metal accessories, electroplated matte color is the main color aspect of four in one buttons and zippers. This season's accessories continue the trend of adding highlights to clothing through clever application methods, integrating brand style elements and interpreting brand charm.

  • Classic Elegance -- The Analysis of Givenchy The Luxury Knitwear Brand
    Hot

    2024-02-29 28706

    Classic Elegance -- The Analysis of Givenchy The Luxury Knitwear Brand

    A new advertising campaign for the 2024 Spring/Summer women's ready to wear and accessories series has been released, with exquisite cutting to create a modern style. French romance and modern aura perfectly blend, and bright colors present an elegant style in a graceful manner.

  • Chemical Fiber Fabric -- The Comprehensive Analysis of Menswear Runway

    2024-02-29 6482

    Chemical Fiber Fabric -- The Comprehensive Analysis of Menswear Runway

    The frequency of chemical fiber fabrics appearing on men's runway shows in the 24/25 autumn and winter has increased, continuing the main trend of 24 spring and summer - glossy texture. The trendy gloss and simple matte surface style are the key trends of this season, accounting for 39% and 36% respectively. The natural wrinkle and crease texture fabrics made of high twisted fibers have achieved the application of diverse styles this season, accounting for 8%. Pioneer finishing fabrics with rich appearance and functions through processes such as lamination and calendering shine brightly in cotton/down jackets, accounting for 7%. And the fine denier semi transparent fabric has ushered in an innovative design application of double-layer stacking this season. This season, chemical fiber fabrics have become the main fabric for developing cotton/down jackets in the ready to wear category. It is worth paying special attention to the expansion of its application ratio in sports and business leisure sets. Improving the functionality of synthetic fabrics and increasing their use in business and leisure style styles is a key focus for future development.

  • Woolen Fabric -- The Comprehensive Analysis of Men's Runway

    2024-02-29 5049

    Woolen Fabric -- The Comprehensive Analysis of Men's Runway

    This report analyzes the worsted and woolen fabrics mainly composed of wool blended on the 24/25 autumn/winter men's fashion show, and identifies eight key trend highlights: delicate touch, snowflake blending, retro plaid, classic patterns, multiple textures, long plush, coarse tweed, and bright silk blended. On the basis of continuing the classic texture of the previous season, we pay attention to innovative changes in details as a whole. In addition, in the application of ready to wear, cotton/down jackets and other single products made of worsted fabrics have broken through the traditional application field of woolen fabrics, expanding their thinking in outdoor scenarios. The business style that integrates outdoor thinking will become an important trend.

  • Knitted Fabric -- The Comprehensive Analysis of Men's Runway

    2024-02-26 16490

    Knitted Fabric -- The Comprehensive Analysis of Men's Runway

    Looking at the 24/25 autumn/winter men's fashion show, clothing tailored to fabrics continues the fashionable and casual style of 24 spring/summer, as well as the street trend. At the four major fashion weeks of this season, hoodies and T-shirts remained the most mainstream knitted items, while the proportion of men's knitted fabrics used in sports and business casual sets also increased significantly. In terms of fabric style categories, influenced by the ready to wear category, loop fabric and plain fabric account for a relatively large proportion, reaching 26% and 20% respectively. Meanwhile, the proportion of velvet fabric has also increased, reaching 21%. This season's runway knitted fabrics are also worth paying attention to in terms of craftsmanship. The style of stir frying and other finishing techniques are widely used in the hoodie category of loop fabric development, while colored spun bamboo yarn is widely used in plain fabric products. The upgrading and optimization of yarn texture and silk wool technology this season have improved the tactile and visual effects of knitted fabrics.

  • Decorative Fabric -- The Comprehensive Analysis of Men's Runway

    2024-02-26 3490

    Decorative Fabric -- The Comprehensive Analysis of Men's Runway

    Throughout the 24/25 autumn and winter men's fashion show, the decorative fabrics present personalized characteristics that combine with pattern patterns. Sequin embroidery and hot diamond are still the mainstream techniques, accounting for 25% and 24% respectively. Hot diamond mainly focuses on the visual effects of light and dark presented by brands represented by Balmain through the use of particle size changes; Heavy industrial decorations such as pearls, diamonds, and gemstones give people a luxurious and gorgeous feeling, showing an upward trend in this season's men's fashion show, accounting for 20%; On the basis of continuing the trend of the previous season, tassels are twisted with bright silk to create a sparkling luster; In addition, three-dimensional flowers have been extended to the application of various elements this season, showing a fun three-dimensional effect; Metal elements are another highlight of this season, with a focus on Emporio Armani's fashionable business style created with irregular metal decorations.

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