Rational data analysis and sensible fashion trends change recommendations bring you a comprehensive and complete analysis of global market changes.
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Young Woman Minimalist Comtemporary Cotton&Linen Sustainability Avantgarde Brand Chinese Fashion Rune Arts Business Leisure Smart Casual Fashion function Athleisure Workwear Indoor Sports Outdoor Sports J-Korea Preppy style Chinese Style Folk Style Middle East Style Russian Style Middle Aged and Older
TOP 30 Popular Brands of Women's Leather and Fur in the First Half of 2020
Based on downloading interactive data of users in the first half of 2020, this report ranks top 30 brands of women's leather and fur, and makes a key analysis of key brands and key designs to help with the development of new products. In the leather and fur industry, sophisticated luxury brands lead the top list, and other brands like Hermes, Fendi and Burberry also draw much attention with their refined details. Designer brands which specialize in leather and fur are accepted by the market with simple, practical yet novel designs. Original designer brands from Japan, Korea and China like FANO and Stylenanda create bold designs and pursue high-quality, comfortable items.
Eco-Friendly Innovation -- The Comprehensive Analysis of Kingpins Amsterdam
The A/W 21/22 Kingpins Amsterdam is held online digitally. The most obvious message from the Kingpins show is that suppliers will keep providing sustainable fabrics for the denim industry. A/W 21/22 will focus on ecological fibers, fabrics and eco-friendly dye techniques that work for core collections in the mass market. This report concludes A/W 21/22 design directions from suppliers and highlights of this digital exhibition, so as to help you with the latest denim fabric trends.
A Midsummer Night's Dream -- The Comprehensive Analysis of Chinese Gown Brands
SHINE MODA and WECOUTURE insist on demanding designs and high-standard crafts to create stunning gowns, becoming benchmark brands of wedding dresses in China in recent years. They employ Chinese style elements and add embroidery or hand-drawn decorations to simple classic silhouettes, displaying Chinese aesthetics and creating charming gowns.
Key Crafts (Trend Confirmation) -- Analysis of Women's Knitwear in Hangzhou Retail Markets
Markets in Hangzhou are recovering. See more in A Summer Vibe -- The Comprehensive Analysis of Womenswear Markets in Hangzhou. In June, POP enters Hangzhou markets again. Most spring and summer items are discounted, and Pre-Fall styles gradually appear. This report focuses on knitwear for Pre-Fall 2020, extracts key details and crafts, and reviews key trends forecast in last season.
T-shirts -- The TOP List of Girls' Wear
According to data analysis of top 100 downloaded girls' T-shirts in May, J-Korean (45%) and fashion leisure (34%) dominate in the month. Avant-garde fashion brands only occupy 3%, while emerging designer style grows to 18%. Letter print (15%) and plants (19%) are main patterns, and stripes occupy 12%. As for craft, positioning print(56%) is far ahead of applique (11%) and splicing (20%). Ruffle takes up a high proportion of 23%.
Styles -- The Comprehensive Analysis of Menswear Street Fashion Benchmark Brands
I.T, Aape, Reshake and Evisu are important street fashion brands in China. FIVE CM, Izzue and Boy London are also prevalent. Color, style and craft become main focuses on people. Colorful T-shirts add youthful vitality. Prints and letters also show a statement-making or avant-garde style.
Shirts -- The TOP List of Girls' Wear
The TOP list of girls' shirts is ranked according to interactive data of users and professional market research in April. J-Korean, fashion leisure and emerging design styles dominate, while cotton & linen still gains some attention. As for patterns, ditsies, checks and stripes are prominent, and illustration also appears. Colors are more subdued. In terms of craft details, ruffle remains the main detail. This season shirring and press-pleating increase obviously. Embroidery mainly appears in the form of decoration.
A Comfortable Journey -- The Comprehensive Analysis of Men's Business Leisure style
Currently VICUTU, DIDIBOY and J.D.V become important business leisure style brands in China. VSKONNE, Satchi and ME & CITY are also prevalent. Based on fabric, quality and cutting craft, floral pattern and textural effect bring new fashion and charm for business menswear.
The Analysis of TOP 20 Menswear Designer Brands in the First Quarter
This report concludes data of hot brands in the first quarter of 2020, ranks the TOP list based on market topicality and heat, and analyzes from details, styles and crafts. Fashion brands and fashion leisure brands remain dominant. Business leisure menswear also gains much attention with its high-quality fabric, exquisite craft and neat cutting. The fashion function style which emphasizes utility and function will become the focus of this season. Rune arts also draw much attention.
T-shirts -- The TOP List of Menswear
According to data analysis of TOP 100 downloaded men's T-shirts in March, fashion leisure style grows than last month, and remains important. Street fashion brands increase by 16%, while the athleisure style declines. Letter and figure still dominate pattern. Fluorescent yellow and green letter and pattern, as well as the black and white photocopied figure will become key designs in the new season. Splicing has some changes. Pockets take on various forms. Embroidery presents more diversified craft designs with the help of print.
Elegance and Delicacy -- The Comprehensive Analysis of Women's Knitwear from The Mature Lady Style Benchmark Brands
For mature ladies with strong consumption capacity, they have higher requirements on clothing styles and materials, thus crafts are quite important. And the mature lady style knitwear should pay more attention to exquisite patterns and accessories.
Diversified Fashion -- The Comprehensive Analysis of T-shirts from Menswear Designer Brands
As a necessary item in spring and summer, the T-shirt is gradually diversified. For T-shirts in S/S 2020, the abstracted figure, special effect logo and black-white photo print are dominant. Pocket is the main detail. The slightly deconstructed silhouette add details and extend individuality.
Sweatshirts -- The TOP List of Menswear
According to data analysis of TOP 100 downloaded men's sweatshirts in February, street fashion brands, the fashion leisure style and the athleisure style have growth, especially the the fashion leisure style. For patterns, letter remains the main element, and the floral pattern also increases a little. Positioning print is the main craft for sweatshirts, while splicing and pocket decoration also occupy a certain proportion.
The American Style -- The Comprehensive Analysis of New York Womenswear Designer Brands
New York is a city full of limitless imagination, and a base for designers and up-rising stars. And New York designer brands are also increasingly popular. This report takes 3.1 Phillip Lim and Monse as main examples to conclude trends in the new season. The shirt dress and jumpsuit are key items. For details, the workwear style is kept, and the accordion pocket and geometric patches are key points. Generally speaking, the new season is dominated by female power, which is reflected by silhouette, craft and fabrics.
Light Business -- The Comprehensive Analysis of Men's Knitwear in Shanghai Retail Markets
Shanghai is a landmark carrier and operation base for the interaction and connection of the international fashion industry. In retail markets, the light business style dominates men's knitwear. Cable, heavy-gauge and fine-gauge are combined with letters or stripes, which becomes the focus. For splicing, different materials in similar tones make a contrast. This report will extract representative knitwear styles to illustrate and analyze the key elements.
Denim -- The TOP List of Womenswear
According to data analysis of TOP 100 downloaded women's denim items from February to March, the urban slight fashion style gains the most attention, and the romantic style is more popular than the last season. For silhouettes, the loose silhouette is comfortable and the well-fitting silhouette is practical, while the deconstructed offbeat silhouette is increasingly popular. The pollution-free washing craft and original denim fabric remain the focus of denim. According to the data of the four womenswear fashion weeks and the latest information of denim market, soft ruffles and exquisite accessories work together to create the new feminine denim, and become the key designs of entry luxury denim.
Pullovers -- The TOP List of Men's Knitwear
The TOP list of men's knitwear pullovers is ranked according to interactive data analysis of users in the first quarter and professional market research. The relaxed business style gains much attention. Pullovers of fashion leisure style decline than previous seasons. In the first quarter, influenced by the business style, stitches are used to express crafts. Letters and linear patterns are dominant, so jacquard is the main craft to display patterns.
Energetic Seoul -- The Comprehensive Analysis of Women's Knitwear in Korean Retail Markets
The pandemic results in the severe conditions in Japan, South Korea, Italy and Iran. But life is going on. For clothing industry, the youthful and vigorous Seoul is still an area worth reference for young and leisure clothing brands. POP here analyzes and recommends the seasonal styles in Seoul markets, so as to promote the revival of clothing industry.
Craft, Detail and Pattern -- The Comprehensive Analysis of Women's Leather/ Fur Clothing on Catwalks
Nowadays, fashion is like the melting pot, and not restricted to rules or outdated concepts. "Almighty" is the core feeling brought by A/W 2020 shows. Designers smartly use innovative crafts to create leather and fur clothing. Here we conclude core trends on these international catwalks, such as the printed mink fur, leather, ruffle and splicing.
Continuing The Fashion -- The Comprehensive Analysis of Kidswear Designer Brands
Designer brands gain more attention from designers. Compared with international brands, Chinese designers pay more attention to cutting change, insist on both detail and craft, and explore subtle changes of design to create individual and chic looks.
Awakening Spring By Ordinary Power -- ZUCZUG The Womenswear Benchmark Brand
ZUCZUG is founded in Shanghai in 2002. As the multi-brand platform aiming at new lifestyle, it owns environmental-friendly brand klee klee, sports brand An Ko Rau, designer brand WHM and the multi-brand retail brand ZUCZUG. ZUCZUG adheres to value of "calmness", takes "life and imagination" as the concept, and invites real ordinary people to display its brands. The S/S 2020 ZUCZUG focuses on the daily leisure life, and uses the moving moments in the past and future, as well as seemingly ordinary power, to wake up spring vitality. Due to the pandemic, everyone has to stay at home, and ZUCZUG presents its employees daily life to interact with customers. "Will electronic roses have fragrance", its theme promotion about Valentines' day on Sina Weibo, display the interaction between virtuality and reality.
Style, Item and Fabric -- The Comprehensive Analysis of Women's Leather/ Fur Clothing on Catwalks
Based on sustainability, leather will be the main material in A/W 20/21. The leather which is designed and recycled sustainably is more advocated. The metal-free, chromium-free and vegetable dyeing are better for the environment. The superior quality sense is the key to leather and fur fabric. Berber fleece and fleece display comfort and quality sense. Optimism persists in turbulent times. The vintage era (including middle-class style) is a source of inspiration. The feminine silhouette reveals a retro feel, and the waist becomes the focus of design. The minimalism drives the rise of designs which is not restricted to seasons. Therefore, the all-over printed style declines. In this season, prints of leather and fur industry are dominated by natural landscapes and folk patterns.
BE HAPPY! -- The Comprehensive Analysis of Playtime Paris
The 27th Playtime Paris opens in January 2020 and celebrates its 10th anniversary. This time the exhibition has a theme of "BE HAPPY!" Sweetness, vintage and a series of sustainable designs become the key points. Strong color-blocking is combined with saturated colors to present a new appearance, showing diversified styles such as novel, avant-garde and environmentally-friendly style.
Knitwear -- The Comprehensive Analysis of Men's Knitwear Street Snaps During Fashion Weeks
In addition to highlights in A/W 20/21 fashion weeks, fashionistas outside the show are also eye-catching. Main looks of knitwear include the yuppie style, simple workwear style and modern folk style. Fashionable street snaps bring the personalized concept for fashionable looks and help to develop knitwear styles.