Rational data analysis and sensible fashion trends change recommendations bring you a comprehensive and complete analysis of global market changes.
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Femininity Encountering Romance -- The Catwalk Analysis of Tory Burch Womenswear
This season Tory Burch's show is held at Sotheby in New York. The main highlight of the show is the inspiration source -- 11 sculptures which are all created by the American artist Francesca DiMattio, and provided by Salon94 and Pippy Houldsworth. Models complete the show around these sculptures. The patterns on the clothes and the texture of the sculptures complement each other, perfectly interpreting the theme and concept of the show.
Pattern & Craft -- The Comprehensive Analysis of Pitti Bimbo
The 90th Pitti Immagine Bimbo is held in Florence on January 16th to 18th, 2020. For 45 years, it has been the global fashion center for kidswear. During the three-day period, shows of KidzFizz and Apartment, kids' labs and forum all display and enrich Pitti Bimbo. The theme of "Speak for The Earth" runs through the fair. On the catwalk, streets turn into frescoes full of kids' demands for green, inclusiveness and a livable space. Kids hold up slogans such as "OUR PLANET, OUR FUTURE", "THERE IS NO PLANET B", walk through the streets and begin to express themselves.
Color & Style -- The Comprehensive Analysis of Pitti Bimbo
The 90th Pitti Immagine Bimbo is held in Florence on January 16th to 18th, 2020. As the world's most authoritative kidswear fair, Pitti Bimbo is the exclusive stage for international brands to show their kidswear for the new season, attracting many fashionistas to see the future of the industry. In recent months, we have seen a decline in trade and consumption, but the international market is bright and hopeful. Pitti Bimbo is a global leader in children's fashion and modern lifestyle. It wants to provide children with a stylish lifestyle, and deals with this complex economic stage with creativity and the highest quality. With the severe situation of climate change and the increasing awareness of environmental protection, consumers also pay more attention to environmental protection and choose more environmentally-friendly products. The Greta effect, appearing in 2019, has really prompted a shift in consumption concepts. In this exhibition, the concept of environmental protection has also been infinitely amplified, and speaking for the earth has become a hot topic.
Check Meeting -- The Catwalk Analysis of Monse Womenswear
Monse was founded in 2012. It upholds the minimalist style, and makes deconstruction elegant and avant-garde. Its various irregular designs are memorable. On Instagram, it draws much attention. And stars often wear clothing of this brand. Here we mainly analyze the collar design and splicing of shirts. In the new season, cutout on the collar and the design of exposing shoulder integrates straps, color-blocking, asymmetry and paper clip elements. The splicing of dress fabric is bolder, like the asymmetry of left and right, and the asymmetry from inside to outside.
Cheer up! China -- The Report on The Clothing Industry Under The Plague
Facing the novel coronavirus, we fear, but do not panic. Shopping after the plague will be more rational, reject the cheap fast consumption, and focus on health. In terms of industry trends: data show consumer's demand for commodities falls to 8% in this key period. What about proportion of clothing? Practical essential items are worth the investment. Functional clothing will become the first hot item after the plague, like the indoor sports, protective outerwear and multifunctional items.
Decadent Looks -- The Catwalk Analysis of VETEMENTS Womenswear
VETEMENTS is founded by Demna Gvasalia and Guram Gvasalia, a graduate of Royal Academy of Fine Arts. It witnesses the unruly street subculture. It is the benchmark of street brands and often copied by other brands. After Guram Gvasalla's departure, VETEMENTS makes a series of changes, retains its own style but begins to cooperate with other industries like Evian to keep energetic in the depressed market.
Fun and Beauty -- FUUNNY FEELLN The Designer Brand of Women's Knitwear
FUUNNY FEELLN, founded in 2019, is a designer brand carefully built by EEKA FASHION, which owns Obzee, the agent brand O'2nd, and eight independent brands such as NEXY.CO, NAERSI, and Koradior. The brand is positioned in the young lady wear. With a keen insight, FUUNNY FEELLN captures the advancement of the times and fashion changes, perceives the material and spiritual needs of women in the new future, and aims at advocating and promoting the lifestyle full of fun, delicacy and beauty.
Little Guardians -- Stella Mccartney The Benchmark Brand for Kidswear
Stella McCartney kidswear was born in 2010. The overall style is sweet, romantic, and childlike. In S/S 2020, it uses bright and gorgeous tones, abstract doodles, diversified rainbow elements and symbolic slogans, applies print and felt embroidery to integrate environmental protection into the design and to encourage kids to love the nature.
A.W.A.K.E. -- The Catwalk Analysis of A.W.A.K.E. MODE Womenswear
A.W.A.K.E. is the abbreviation of "All Wonderful Adventures Kindle Enthusiasm". It is founded by Natalia Alaverdian in 2012. Alaverdian is a Russian girl famous for street snaps. And she is also a fashion editor, styling designer, photographer, artistic director and designer of A.W.A.K.E. Her goal for A.W.A.K.E. is to make everyone speak for themselves through clothing. The important reference element related to each classic design of A.W.A.K.E. is the characteristic animal image from art and film. And the subtle element of Japanese culture brings an eclectic quality to each item.
The Collision of Classics and Modernity -- The Catwalk Analysis of MSGM Womenswear
Massimo Giorgetti, the artistic director of MSGM, who is constantly looking for cultural inspiration from the past, is an unruly fun-goer. This theme is inspired by Gio Ponti's interior design of Milan architectures in the 1970s and the modernistic ceramic floor tiles. The concept of the collision and integration of classics and modernity is used to present the vivid and interesting design aesthetics. The classic bright color matching and bowknot of WSGM are used. The neat and clean silhouette replaces ruffle, with lively colors to be fresh and lovely. Various interior elements are used as patterns this time. The geometrics on the floor tiles are applied to the shirt, and classical rose pattern is used to the outerwear. Environmental protection is also advocated this time, like eco-friendly leather and faux woolskin, reflecting the designer's attention to the environmental protection.
Green Nose -- The Catwalk Analysis of Mm6 by Maison Margiela Womenswear
MM6 is the subsidiary brand of Maison Margiela, founded in France in 1997. MM6 also abandons the personal concept of "number coding" that designers have always insisted on, and creates mainly wearable and original ready-to-wear, shoes, bags and accessories. Products of MM6 are simple but fashionable, based on deconstruction to fully display the imagination of designers.
Warm and Modern -- The Comprehensive Analysis of Womenswear Trunk Shows
The womenswear trunk shows for A/W 20/21 emphasize the use of structure and accessories to show the delicacy and elegance of females. Decorative accessories like lace, sequin and pearl are combined with changeable silhouettes of shoulder and sleeves, with meticulous crafts and creative structures to show comfort.
HELLO！Summer！-- Minti The Kidswear Designer Brand
Minti, a kidswear designer brand from Australia, features different themes every season. The new season is inspired by animals, incomplete illustrations and the sea, with tie-dye and blurring to add a chic feel. With the popularity of sustainability, Minti uses biodegradable bags made from corn and plant starch in S/S 2020. Childlike stick figures and straightforward texts "HELLO I'M A BIO-DEGRADABLE MINTI BAG" lead consumers to dispose the consumption waste.
Commuting Ladies -- The Comprehensive Analysis of Women's Knitwear of Chinese Lady Style Benchmark Brands
Femininity is increasingly discussed and focused on. We can see the importance of females in workplace is gradually upgrading, and the commuting lady style will prevail. So we here select six Chinese lady style brands, JUZUI, YINER, PSALTER, INSUN, Ochirly and ANMANI, and analyze from styles, details, stitch and crafts.
Vintage -- The Comprehensive Analysis of Womenswear Markets in Guangzhou
This report comprehensively analyzes the Resort items on sale in Guangzhou wholesale markets and current trends. The Resort styles in Guangzhou markets combine retro elements of court dress with current womenswear, like big arc turn-down collar, lace and ruffles. Large-scale pearl, drawstring and ruffles are worth attention.
Decoding Patterns -- The Comprehensive Analysis of Kidswear Market in Guangzhou
The market research of January is mainly carried out at Grandview Mall and Tianhe Festival Walk in Guangzhou, and aims at infants' wear. The combination of pattern and style is still the main expression of Guangzhou market. Representative infants' wear brands are Allo&lugh, balabala, Fanapal, jnby BY JNBY, miidiitapir and moimoln.
Dresses -- The TOP List of Womenswear
According to the data analysis of TOP 100 downloaded women's dresses of POP users from December to January, retro girly elegance and simple & sophisticated style become key styles. The dress of resort style grows quickly. X-line and H-line are mainstream silhouettes. Puff sleeves and gigot sleeves draw much more attention. Splicing and crinkles still gain much attention. Ruffle is still the key to dress for S/S 2020.
Instagram Fashion Bloggers -- Kids with a Good Taste
@fashion_laerta, who has appeared on Instagram since she was 3 years old, has been featured in BAZAAR, VOGUE. Changeable looks, beautiful long curly hair and symbolic pouting lips make Laerta quite recognizable and famous. The symbolic sunglasses also make her stylish.
Deconstruction -- The Comprehensive Analysis of Womenswear Designer Brands
This report takes deconstruction as the main line to analyze designer brands comprehensively. Deconstruction is a diversified art, and it starts from philosophy and extends to fashion style. Deconstruction from plane to 3D is a hot topic pursued by the new generation of women, and it displays female inner voice. The simple design presents the elegance and delicacy of ladies. Here we starts from different items to analyze creative design techniques and hot details.
Character of Nature -- The Comprehensive Analysis of Womenswear Designer Brands for Cotton & linen Style
Environmental protection continues to heat up. Biodegradable and recyclable cotton and linen fabrics become a popular natural and environmentally-friendly fabric. Cotton & linen style is a kind of sentiment. It is fresh and elegant, low-key and constrained, with a natural and artistic feel. The comfortable and breathable cotton and linen fabrics have the designer's style in terms of looks. This report starts from details, cutting, crafts and silhouettes to analyze design points, and brings a comfortable experience of original ecology.
Face up to Selves -- The Comprehensive Analysis of Women's Knitwear on Catwalks
In 2020, people no longer show their individuality through neutrality, but start to face up to women themselves and explore the original connotation of females. On Pre-Fall catwalk, knitwear tends to be mature and elegant. Many brands gradually get rid of the neutral and leisure style, and turn from blurring gender boundary towards exploring the original beauty of females. Knitwear reduces the large-scale textural feel and adds simple but exquisite designs. And designers apply rich and superior natural colors to knitwear.
Free Expression -- KYE The Womenswear Designer Brand
The S/S 2020 collection of KYE is based on the key word, "UNTAMABLE". Designers express their freedom of rebellion and not being tamed. KYE tends to be fashionable instead of cool. In the new season, it focuses on more diversified colors and styles, and is dedicated to mixing fabrics and details to be layered. We are trapped in invisible social rules, formal norms and frameworks of race, gender and age. And designers want to break free through designs.
TOP 30 -- Hot Brands in Kidswear Retail Market in 2019
According to the data analysis of hot brands in kidswear retail market in 2019, Zara, the fast fashion brand, rises to the first place. Korean brands are relatively steady. Chinese brands like GXG.kids and M.Latin have clear growth, indicating that Chinese brands draw more and more attention.
Recommended Brands of The Year -- The TOP List of Women's Knitwear Designer Brands
The TOP 30 list of women's knitwear designer brands of the year is ranked based on users' browsing and search interactive data in 2019. Here we select practical brands to recommend, analyze key design elements of brands, and help with the development of knitwear in the new season.