Kijun is a niche Korean designer brand founded in 2018 by the designer Kim Hyunu. The designer dares to break the inherent aesthetic standards and gets rid of the comfort zone. Bright colors can present the individualized and lively fashion attitude, which is deeply loved by young fashionista.

Johnny Hates Jazz is a Korean designer brand founded in 2008. This individualized avant-garde brand is deeply loved by Korean stars like Girls' Generation and is also one of the representative Korean designer brands that can be seen in popular fashion magazines. The fresh and sweet girlie style with lace, prints and ruffles is the symbol of Johnny Hates Jazz.

Cottia was founded in 2015 by Lucas and June in London, Britain. This brand is spreading modern women's confident, independent and fearless life style, "Love my love, live my life.". Cottia is always deeply loved by stars and designers like Ning Jing, Qi Wei, Shen Mengchen and Cecilia Cheung.

Cooperated with illustrators and artists, Limitedoudou inspires from story scenery and geometric patterns and applies sweet designs to present an extremely artistic designer style.

DKNY takes street basketball, skateboarding and outdoor exploration as the theme, combining with the logo text with unique brand characteristics and daring application of color to create a professional sports series full of street feeling, which is eye-catching and cool.

YanYan was founded in 2016 by a Chinese designer who had studied in Britain. It is a playful Hong Kong knitwear brand which embraces Chinese culture. Designers are devoted to spreading traditional Chinese knitting techniques, exploring new production technology, and making more innovative and interesting designs.

The brand RICK RHE is a women's demi-couture fashion brand founded in 2013. Established in Milan & Seoul, the brand mission is to create unique, exciting, fashion forward designs targeting niche market customers whom seek innovation and quality. RICK RHE accomplishes this through developing his own fabrics design adding a sense of originality made in Italy and Romania.

A.Bell is a Korean entry luxury designer brand, its unique designs and crafts combine quality with a design sense. It also presents practicality and comfort, which is deeply loved by many Korean stars.

GREEDILOUS was founded by the Korean designer Park Youn Hee in 2009, who has rich experience in fabric designs and industrial designs. And she is also known as the queen of prints. Dominated by the shocking visual effect, the silhouettes and designs always keep a neat and delicate feeling. Park Youn Hee pays attention to the details of prints, fabrics and silhouettes. She releases slightly distinct styles in every season, which gradually extends the design and maintains the brand tonality. GREEDILOUS is searching for a balance in the coexistence conflict. It demonstrates the super modernism concept through building a feminine style with a capable masculine modern sense.

After graduating from the famous fashion school Studio Bercot in Paris, France, the designer Goen Jong established the homonymic Korean brand in 2012. The new design series is filled with modern sense and designers' favourite ruffles to reach a perfect balance between elegant style and architecture aesthetics.

Minju Kim is a Korean fashion brand. This gentle designer was graduated from Royal Academy of Fine Arts. Her illustrations and creative clothes are both outstanding. In 2014, Minju Kim was shortlisted in the semi-finals of LVMH award and won the H&M Design Award in 2013. She won nearly $70000 and the opportunity to cooperate with H&M. Minju is good at applying various textured fabrics with weird tailoring to create charming and playful products.

Simplification is the core of Jil Sander's design in 2021 early autumn. This style well fits the current uncertain period and ingeniously integrates contrastive elements to present liveliness in the delicate minimalist style. During the quarantine this year, the designer Luke Meier expects to show more indoor feeling and bring warmth to the life. This season's products use concise visual language to accurately send out the inspiration and brand inspirit. Soft woolen knitting and stiff suits fabric are applied as textures. Decorations and ornaments like jewelry buttons capture the modern quintessence. The most eye-catchy scarf turndown embraces the real contemporary silhouette and texture. The relaxing practicality and stylish angular tailoring show extreme elegance. The LOOKBOOK this season was shot in an apartment, and this modern space also reflect the delicate minimalism of brand.

The brand maintains the style of regular Japanese designers, using strong deconstruction and splicing to present a unique design feeling.

Comfortable and wear resistant design attracts more consumers. And the concept that Less Is More becomes an attitude. Minimalist style gets rid of redundant decorations and pays attention to quality and details. Simple and natural silhouette with low-saturation colors creates comfortable advanced knitwear styles. There are three minimalist styles, the 3D architecture silhouette which underlines powerful lines, the versatile simple style and the high-quality yarn texture. This report selects three brands of simple life style, Jil Sander, 3.1 Philip Lim and ADEAM to introduce and analysis the brand designs.

As a contemporary brand, Mimblance which was founded in 2015 is aiming at building a confident and elegant living attitude and redefining the daily closets of modern social women. Classic and practical detailed designs are included as well as statement-making fashionable items. Delicate tailoring, details and strict selection of fabrics are the persistence of Mimblanche.

Sister Jane is a London sweet womenswear brand. This brand brings us a combination of feminine designers and rebellious tailoring in a sweet graceful style with free individuality. The key of design is to integrate with classic silhouettes, luxury fabrics and modern design concepts in order to bring clothes with new lives. Partial inspiration is influenced by delicate advanced custom clothes, which perfectly shows the mixture of delicacy, freshness, romance and practicality.

In the designs of S/S 2021 Japanese designer brands, designers maintain comfortable silhouettes, fabrics and relaxing colors and put emphasis on detail crafts to satisfy women's pursuit of comfort in this season. Smocking, drawstring and ribbons are applied to realize placement modelling and cut the volume. This report pays attention to detail crafts, and the modelling effects between details and item silhouettes&sleeves styles.

Dior launched its latest 2021 early-autumn womenswear series, originated from the leopard striped trench coat once designed by the brand founder Christian Dior. And its bright color tones, transparency and flickers pay tribute to Elio Fiorucci, the representative of Pop aesthetics. Maira Grazia Chiuri also watched the documentary of Blackpink during the quarantine. The fashion of K-pop girl groups is including in the inspiration of this season's mood board as well.

Approaching the end of the year, A/W styles are the main products in Tongxiang knitwear wholesale markets, and the small scale of new 2021 spring products are almost versatile basic styles. The 2020 annual color, classic blue, also proves itself in the market. Blue and green color tones are the trending colors in Tongxiang wholesale markets, all-over mono-colored application or using as contrast colors and decorative color are available. Fine knitting skills and small stringy selvedge designs perfectly present the keynote of young lady. The important A/W knitting cable is mostly used on loose cardigan and pullovers. Shiny elements like string beads, acrylic diamonds and pearls are the popular handicraft ornaments in 2020. The knicker yarn continues the form of golden bean gauze and create a 3D textured mottled fancy yarn effect.

The Japanese independent designer Akira Naka launched his homonymic brand in 2009. Akira Naka was graduated from Royal Academy of Fine Arts, and he is good at selecting textures to present his concept of "Dressing Attitude". Several iconic series were released, the brand applies 3D tailoring to create classic costumes. His clothes has clear exquisite embroideries and quantity tailoring. Akira Naka thinks that clothes is the tool to express emotions, so a good piece of clothes can demonstrate one's temperament, pride, elegance and dignity.

Japanese designer brand Ray Beams was first launch in S/S 2015. It is developing modern clothes with high-quality materials and details for female who truly enjoy fashion.