Ganni was established by Ditte Reffstrup in Copenhagen. Its Resort 2023 collection, titled “I’ll Be Your Mirror”, is the exploration of the theme music. It is characterized by mirrors, especially in the shoot for the look book. Observe yourself and know yourself better through the mirror. This concept is merged into the design to create daily outfits for the mass market. Generally, this season has a 80s’ flair, feeling like a more grown-up, personalized take on the Ganni girl look.

Ganni is a Copenhagen-based label founded by Ditte Reffstrup in 2000, aiming at developing a fun Scandinavia.Fall/Winter 2022 collection drew inspirations from the 90s. These classic elements led us to travel across times and spaces and feel the cycling of fashion. Retro snake stripes, paisley prints, gilding, and drawstrings were combined with layering to present a unique dressing rule.

Founded in Denmark in 2009 by husband and wife team Ditte and Nicolaj Reffstrup, Ganni has become a phenomenon in the world of contemporary fashion with a philosophy based on sustainability and commitment to environmentalism. The Copenhagen-based brand encompasses the carefree spirit of Scandinavian dressing. Led by Creative Director Ditte Reffstrup, the label's collections are colorful, fun and effortlessly cool. The Resort 2022 collection mixed the girly sweetness with the sexiness of women through deep-V neckline, collars, and prints.

GANNI is a niche cashmere brand that was founded by a Copenhagen art gallery in 2000. After Nikolaj and Ditte Reffstrup took over the brand in 2009, the traditional image has been totally subverted. Being no more depressive and monotonous as other Scandinavian brands, the "Scandi 2.0" brought by GANNI presents fresh colors and sharp contrasts. Based on the fashion attitude of being free, comfortable yet cool, GANNI integrates girlish elements(puff sleeve, doll collar, dress) with those tough elements(leather, denim, animal print) to bring fun. Different from the traditional runway in the past, GANNI F/W 2021 collection provided a unique digital experience with music that we have never seen before.

Sustainable Fashion becomes the hottest topic in the recent years. As the world second polluting industry, all the brands want to join in environmental protection, and try to develop and transform. A green storm is coming, and the eco-friendly fashion is rising. The following brands are the representatives of sustainable fashion field. Couture houses like Ganni and Stella McCartney, and new-emerging brands like Nanushka and Bode are sparing no efforts in the sustainable fashion cause.

This year Copenhagen Fashion Week is the first to host fashion show online. Although it has a short history, it promotes many niche brands such as Ganni, Cecilie Bahnsen and Rotate By Birger Christensen. Influenced by that, New Scandi and Cottagecore styles become new fashion styles. Niche knitwear brands, including some gown brands, feature tailored lines, romantic and ethereal style, native handicrafts and sweet style. This report introduces two romantic gown brands, Cecilie Bahnsen and Alessandra Rich, and elaborates their designs.