Rational data analysis and sensible fashion trends change recommendations bring you a comprehensive and complete analysis of global market changes.
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An Outsider in the Fashion World -- Margaret Howell The Menswear Designer Brand
Margaret Howell is a British menswear designer brand, features simple and practical items and focuses on creating an elevated vibe via minimalist silhouettes. Despite simple designs, its cutting and materials are worth key attention. It has no tight silhouettes, thus convenient for movements. This best interprets the utility of Margaret Howell. Its A/W 20/21 LOOKBOOK presents the collaboration between clothes and nature. From photos, we can see Margaret's consistent expression of the essence of clothes and the reflection of her lifestyle behind the brand.
Perfection -- The Comprehensive Analysis of Women's Knitwear on Catwalks
S/S 2021 catwalks come as scheduled. This report analyzes and compares S/S 2021 and S/S 2020 knitwear styles. From the bar chart, we can see knitted pullovers occupy the highest percentage; outerwear and trousers hold steady parts; dresses decline than S/S 2020; knitted sets grow obviously, worth attention.
French Flavor -- The Comprehensive Analysis of Paris Fashion Week
Due to this pandemic, online New York Fashion and London Fashion Week almost gain no attention. But more brands hold physical fashion shows in Milan Fashion Week. Paris Fashion Week from September 28th to October 6th seems even more unique. 84 brands join it; 18 brands including Dior, Louis Vuitton and Chanel hold physical shows; there are also 29 static shows. This time Paris Fashion Week focuses on eulogizing nature, French flavor and Chinese elements, to inspire people to get closer to nature, inherit French romanticism and rebuild confidence in future life.
Vintage Girls -- The Catwalk Analysis of Chanel Womenswear
Chanel 2021 S/S collection is held in Grand Palais. Its logo decorates the scene, with decorative lights to create a simple but elegant vibe. Chanel 2021 S/S collection brings us to the 1950s-1960s France, which reveals the tribute of creative director Virginie Viard to Chanel muses. Gabrielle Chanel and Karl Lagerfeld have designed many looks for actresses in their daily life or in films. Due to this pandemic, Chanel holds this show online and offline, and all audience wear masks.
Beauty of Black and White -- The Catwalk Analysis of Ports 1961 Womenswear
PORTS 1961 S/S 2021 show is held at Da Vinci Museum of Technology in Milan. For art director Karl Templer, the new season is an exploration of the sensory and connection between clothing and the wearer. Those draped or swaying textiles actually represent a close relationship. Black and white dominate, with red and yellow as decorations. Abstract prints, soft details, ethereal hemline, strappy sandals and high-heels all enrich the visual effect. And this season it blends with illustrations of Aubrey Beardsley. Black and white pictures leave much blank space, showing the free and artistic temperament of modern females.
The Intangible Hell -- The Catwalk Analysis of SPORT MAX Womenswear
This collection draws inspiration from poems of American poet Walt Whitman and injects Emotional Purity into surreal silhouettes. With the reference of L'Enfer (an experimental visual video) by Romy Schneider, it breaks stereotypes, combines high-tech materials with soft fabrics, creates a translucent and layered visual effect, and displays female form.
Pure Cashmere -- Comoboca The Benchmark Brand of Women's Knitwear
COMOBOCA is a brand focused on pure cashmere for more than 30 years. Its commute styles are natural and clean, gentle and soft. Its elegant styles are ladylike. Classic styles are refined and subdued. Colors are natural and harmonious. Details on the neckline, armhole and cuffs are meticulous. It adopts smooth and neat lines, soft silhouettes and exquisite stitches. All these complement the pure cashmere, thus creating high-quality items.
Decorative Details -- The Comprehensive Analysis of Men's Knitwear in Tongxiang Markets
In the early autumn, the long-sleeve thin knitwear dominates Tongxiang wholesale markets, and chunky knitwear also takes up a small part. Exquisite and lavish details become important designs for men's knitwear in early autumn. Convex line textures stand out in knitwear. Mini details enhance delicacy of plain silhouettes. Badges and patterns are lavish.
Urban Outdoor Trip -- The S/S Catwalk Analysis of Men’s and Women’s Sportswear
Comfort, utility, functionality and fashion mix with each other, bringing new sportswear. As lifestyle gets more flowing, multi-scene clothes adapt to this trend and switch between urban and outdoor occasions. Designers should consider how to mix fashion with functionality. This report focuses on S/S 2021 catwalks and extracts key silhouettes and designs.
Wrap Me -- ICICLE The Womenswear Benchmark Brand
ICICLE Group was founded in 1997, headquartered in Shanghai. It is a fashion enterprise with a full business chain from design, manufacturing, logistics retail to franchising. It owns ICICLE and SILEX, and merges a famous French brand CARVEN in 2018. Based on the ancient oriental philosophy of the unity of man and nature, ICICLE selects high-quality raw materials, recreates them in an environmentally responsible way, eliminates redundant designs, and displays the beauty of nature.
Supernatural and Superconnected-- The Analysis of SPINEXPO Shanghai (2)
The 35th secession A/W SPINEXPO Shanghai is held as scheduled. Although the flow of visitors is limited, the atmosphere is still animated. This report makes a detailed analysis on diversified stitches. Cables get innovated, and yarns are not restricted to the panel. Geometric shapes remain classic and display more stitches. The mottled eroded effect displays time traces. Regular and orderly stitches form granular textures. Panels are stacked to add depth. 3D textures appear on placements, lively and free.
Infinite Possibilities -- The Comprehensive Analysis of Guangzhou Womenswear Markets
In August, Guangzhou wholesale markets gradually enter the wholesale season. Many shops launch new-in, and new products become the focus. In the autumn of 2020, key designs in Guangzhou markets include gorgeous brights, Chanel style outerwear, knots on the neck, textured jacquard fabrics, cotton thread embroidery, exquisite embroidery and leopard prints. Different styles exude their own charm in Guangzhou markets.
Unruly Youth -- The Comprehensive Analysis of Womenswear Designer Fashion Brands
Fashion brands break the shackles of the times and present changeable designs. In the new season, womenswear fashion brands strengthen the cool and sexy feel and display a free and casual side through deconstruction, splicing, accessories and refined silhouettes. Cropped tops are sexy and cool, and cropped outerwear are casual and cool. They are all inclusive. Unconventional deconstruction, bold prints and creative details reflect the vitality of fashion brands.
The Comprehensive Analysis of Pitti Filati
The A/W 2021/22 Pitti Filati is presented fully digitally for the first time. Local lockdowns result in a complete shutdown for many mills, delaying the production of new collections. Despite this, A/W 21/22 developments are thoughtful, reactive and innovative. Based on reliable and comfortable quality, healthy and comfy yarns remain key, seen on odour-controlling treatments, Total Easy Care Merino and water-resistant coatings. Although some spinners are absent, many participate in the new online format to share the yarn feast.
Supernatural and Superconnected-- The Analysis of SPINEXPO Shanghai (1)
Affected by the COVID-19, the suspended SPINEXPO is held as scheduled. Safe, comfortable and anti-bacterial products prevail, including anti-odour treatment and washable wool. Sustainable, traceable and responsible yarns are key, which drives manufacturers to pay more attention to product indicators. Sustainable yarns are widely applied, and sporty functional yarns also gain much attention. A/W 20/21 continues delicacy, innovation and creativity, and aims to employ the best yarns for the most creative, fashionable and comfortable clothes. This report makes a detailed analysis on yarns to elaborate composition of blended yarns, applications and trends.
Everyday Fashion -- Ami Alexandre Mattiussi The Menswear Designer Brand
Alexandre Mattiussi aims to create the fashion closer to real life. Subtle cutting of ready-to-wear reflects its pursuit of simple beauty and current fashion. Every season its ready-to-wear covers not only its classic styles but also diversified novel designs. Its ready-to-wear collections balance between everyday versatile styles and casual street style, giving an ideal wardrobe to men.
Richard Biedul -- A Charming Lawyer
Richard Biedul, a former lawyer, starts his fashion journey by accident at the age of 27. He conquers the fashion industry with his unruly elegant British style. Later, he shows his prominent wisdom of dressing, so that this 36-year-old model is known as the world's most well-dressed man. He displays clothes with not only his figure and face, but also his wisdom.
Both Soft and Hard -- Peter Do The Designer Brand of Women's Knitwear
As consumers pursue unique designs, designer brands get more popular. Peter Do was founded by designer Peter Do from the New York when he joined Celine after his graduation. The brand injects an air of structuralism into the post-modern minimalist style, and mainly uses dark basic hues and elevated grey tones, revealing a cold accent. Tough and smooth cutting endows garments with clear outlines, and neat lines are cold yet powerful. Peter Do well balances between toughness and softness and display the confident, intellectual and tensile side of ladies in the new era.
We Are The World -- Doublet The Menswear Designer Brand
Based on its symbolic eclecticism, Doublet's the latest series has a theme of We Are The World and draws inspiration widely. In addition to designer Ino Masukiuki's good memories of the family restaurant, this collection also hosts celebrations for different cities, languages, souvenirs and troll dolls. Moreover, Doublet also launches a brand-new series of hand-drawn food patterns.
Romantic and Gentle -- The Analysis of Women's Knitwear in Shenzhen Retail Markets
The lady style dominates women's knitwear in Shenzhen retail markets. Details highlight the romantic femininity. Peter Pan collar, lace, ruffles and bowknots create a ladylike vibe. Fine-gauged stitch expresses female fine sentiments. Argyle patterns combine various elements and deliver a playful feel.
Pullovers -- The TOP List of Men's Knitwear
The top list of men's pullovers is ranked according to the data analysis in July. Pullovers with refined details dominate business leisure style, and fashion leisure style declines a little. As for patterns, letters and color blocks gain more attention than stripes, and letters make a gradual change effect, quite offbeat. As for crafts, letters focus on multiple crafts. Zippers and sequins decorate pullovers. This report analyzes and recommends styles, starting from core design elements.
PEACEBIRD -- The Womenswear Benchmark Brand
1. Ouyang Nana, the spokeswoman of PEACEBIRD, displays the individuality of Gen Z. 2. Wan Qian collaborates with PEACEBIRD and Feiyue. 3. Zhou Jieqiong is in the collaboration collection of PEACEBIRD and Feiyue. 4. PEACEBIRD joins hands with motoguo, and Song Yi makes this daily series more casual and comfortable via simple styling. 5. Zhao Lusi wears the special series of PEACEBIRD WOMEN for Double Seventh Festival. 6. NINEONE pairs the fitted printed pullover of PEACEBIRD WOMEN with denim shorts.
Connect With the Future -- UN3D. The Womenswear Designer Brand
UN3D. is an emerging affordable fashion brand in Japan, founded by designer Momoko Ogiwara in 2016. The brand is named after UN STANDARD, UN SIMPLE and UN SIMILAR. Without excessive complicated lines, it defines fashion via individualized shapes. The theme of the new season is Connect With the Future, and main patterns come from her daughter's drawing, a 3-year-old girl who loves painting and dinosaurs. Kids' innocent brushstrokes inject fun into adults' clothing.