Rational data analysis and sensible fashion trends change recommendations bring you a comprehensive and complete analysis of global market changes.
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Young Woman Minimalist Comtemporary Smart Casual Business Leisure Avantgarde Brand Rune Arts French style Athleisure Agender Workwear Chinese Fashion J-Korea Fashion function Preppy style Chinese Style Cotton&Linen Outdoor Sports Indoor Sports Folk Style Sustainability Middle East Style Russian Style Middle Aged and Older Pattern analysis
Daily Party -- The Analysis of The Attico The Womenswear Designer Brand
The Attico is a brand launched by Italian designers Gilda Ambrosio and Giorgia Tordini in 2016. Their gorgeous pieces and aesthetic color mindset form a signature fashion style. S/S 2022 collection still centered on party spirits and casual clothing. Tensive saturated brights create a joyous atmosphere; lustrous materials as acrylic, sequin, and leather are grouped with feathers and tassels to interpret the party spirit. Loose-fit lazy silhouettes and details inject brand genes into daily essentials.
The Comprehensive Analysis of Menswear Runway(Style)
S/S 2022 runways of Fashion Week in Paris, Milan, New York, and London have been finished. Under the steady situation of epidemic, fashion weeks operated the runway in a mixed pattern: a part of brands returned to the offline fashion show, while others continued the digital show, displaying new products through live streaming and videos. And the end of fashion week will definitely lead topics among journalists, celebrities, and buyers. The eye-catching designs revealed the unique mindset of each fashion house, which inspired the trend of next season.
Rock-n-roll -- The Analysis of HYSTERIC GLAMOUR The Menswear Designer Brand
HYSTERIC GLAMOUR is a Japanese fashion brand founded by Nobu Kitamura in 1984. Inspired by musics, cartoon, porno magazines, American cars, and sub-cultures, the brand used pop, kitsch, and humorous qualities to create its unique language. The mindset of blurring the gender boundary is deeply impressive among the public.
Novelty Officing -- The Analysis of STAFFONLY The Menswear Designer Brand
STAFFONLY is an independent menswear label founded by Une Yea and Zhou Shimo in 2015. Focusing on the possibilities in the officing space, STAFFONLY is an energetic brand that pursues unique aesthetics. There will be a new topic for every collections based on the social phenomenon. Fresh cutting, aesthetics, and humorous details provide contemporary men with novelty choices.
Warm Winter -- PETITE MIEUX The Korean Designer Brand
The Korean kidswear brand PETITE MIEUX is committed to developing simple yet complex, natural yet smart pieces. The brand combines its own mindset with characteristics of adults' wear to create lovely and sweet vacation looks.
Urban Workplace Dress -- The Analysis of UNSPOKEN The Womenswear Designer Brand
UNSPOKEN is a high-end line of FanoStudios, an independent designer brand launched in 2017. The design mainly in cool tones provides practical, minimalist workplace dress with an urban temperament. Layering and ingenious styling are shown in the A/W 21/22 collection.
Fleece Fabric -- The TOP Ranking of Kidswear
Based on the downloaded data of POP Fashion users in the recent three months, granular fleece(74%) and plush fabric(63%) lead the list, followed by polar fleece and coral velvet. Velvet and teddy bear fleece reveal a steady increasing. The thermal performance of fleece fabrics is rather suitable for creating lovely kids' outerwear, dress, sweatshirt, and loungewear. The use of bright colors will be the developing trend.
Graffiti Boom -- The Analysis of ED Hardy The Menswear Designer Brand
ED Hardy is an American fashion label founded in 2004, who always uses embroidery, washing, and ink spraying to create a decadent yet extravagant touch. A series of fashionable garments are presented by the combination with tattoo patterns as eagles, tigers, skulls, demons, daggers, and naked women. Besides, ED Hardy also reflects a thick Japanese accent through some novelty cartoon patterns.
Newly Chic -- The Analysis of LC23 The Menswear Designer Brand
LC23 was an Italian label for shirts founded by Leo Colaccio. With the expanding of product lines, the brand is now providing adultswear and kidswear as well, and all the products are made by hand in Italy. Bold and bright colors are paired with imaginative designs to bring an uplifting emotion. Individualization, high-quality processes, passionate styles, and handmade are the highlights of LC23.
Positioning Pattern -- The TOP Ranking of Menswear Pattern
According to the most 100 downloaded men's positioning patterns in October and November, Smart Casual and Streetwear Brand are the main styles; letters and shapes are grouped to show diversified patterns; minimalist badges remain popular, while cartoon patterns are presented by more characters; printing, embroidery, and applique are still the most prevalent pattern crafts in the market.
New Concept Aesthetics -- The Analysis of Craig Green The Menswear Designer Brand
Craig Green is a namesake brand founded by a London designer, also the graduate of Central Saint Martins, in 2013. And he won the British Menswear Designer at the Fashion Awards 2016, 2017, and 2018. Bold designs and quirky tailoring combine cross-media inspirations with the tradition through unexpected art forms and crafts. The brand blurs the boundaries and takes clothing as the carrier to subvert the taboos in traditional culture.
Reborn in Dreams -- The Analysis of VALENTINO The Luxury Menswear Brand
Valentino A/W 21/22 collection was joined by the immersive drama "Sleep No More" to bring this fashion show titled "Reborn in Dreams" into a theater. The fusion of fashion performance and drama interpreted this surreal and fantastic Act Collection, creating a dreamland about subversion and rebirth. Led by black and white, this A/W collection also used impressive cutouts, embroideries, checks, laces, dots, and tassels to inject the punk spirit into the elegancy of theater.
Aggressive Feminization -- The Analysis of GUDU The Womenswear Designer Brand
A womenswear label founded by Lasha Mdinaradze in Ukraine in 2015, GUDU was known for the Tbilisi contest for young designers. Being bold and feminine, GUDU reveals a rebellious touch with modern women's coolness. Every piece in the S/S 2022 collection can reflect the attitude of GUDU and also show strong practicality.
Exquisite Craftsmanship -- The Analysis of FDMTL The Menswear Designer Brand
Founded by the Japanese designer Manabu Tsuyoshi in 2005, FDMTL combines the traditional BORO technique with the best-level denim fabric to create an exclusive images that fuse modern cultures with the old. Having handicraft at the center, every product of FDMTL is unique. Ethnic patterned cloth is used instead of antique fabrics to attract more consumers. And its exquisite craftsmanship has already been a benchmark in the industry.
Guilty Parties -- The Analysis of WACKO MARIA The Menswear Designer Brand
Founded in 2005, WACKO MARIA is a label co-managed by Atsuhiko Mori and Keiji Ishizuka. Inspired by their love for movies, music, design, and art, the brand provides a rude style centering on everyday experiences. Mixing pure Japanese craftsmanship with a rebellious attitude, the ready-to-wear collection and embellishments of WACKO MARIA represent the common place between classic masculine tailoring and modern urban wear.
Minimalist Businesswear -- The Comprehensive Analysis of Menswear Streetsnap
Under the urban situation that pays more attention to the life attitude, people desire for getting free from the invisible pressure. Minimalist businesswear has become an important developing trend, which is able to present wearers' neat temperament and casualness. We can see from the the daily looks of bloggers that minimalist businesswear can be greatly chic and fashionable.
The Trial -- The Analysis of Louis Gabriel Nouchi The Menswear Designer Brand
Founded in Paris in 2017, Louis Gabriel Nouchi offers a new vision of elegance through a contemporary lens. At LGN, the silhouette becomes an intersection of classic tailoring and sportswear, grunge counter-culture and traditional savoir-faire, granting the wearer a new freedom and connection to what they wear. Rejecting traditional gender norms, their clothes embrace unisex forms, for pieces with precise, fluid cuts adapted to modern ways of living.
Basic & Minimalist -- The Analysis of YOUTH LAB The Menswear Designer Brand
As a self-operated brand of Obscura Store, YOUTH LAB is run by several famous Korean retailers such as Beaker, IAM-SHOP, and 29CM, which causes its wide influence in the fashion world. Focusing on the must-haves in understated wardrobes, YOUTH LAB applies advanced fabrics and customized silhouettes to fit all the styles. Trench coat, jacket, sweater, and jeans are been the representative styles of Korea. Notably, wide T-shirt and outdoor jacket convey the adventurous spirit of YOUTH LAB.
Modern Momentum -- The Analysis of Versace The Famous Luxury Menswear Brand
Versace followed the guidance of classic Greek key motif and entered into an endless maze of fashion. Inspired by the La Greca, classic logo was combined with novelty and creativity to present power and confidence.
Forsake the Past -- The Analysis of AMBUSH The Menswear Designer Brand
AMBUSH began as an experimental line of jewelry – innovative pop art inspired designs capturing a distinct Tokyo aesthetic. With apparel created as a canvas to complete the story, AMBUSH evolved into designing unisex collections. The brand made its Paris debut in 2015 with VERBAL & YOON being listed as two of Business of Fashion's Top 500 people influencing the global fashion industry for 4 consecutive years from 2015. Vintage Americana is conflicted with hip-hop unexpectedly to present patterned T-shirt and military ornaments, which reflects the fearless spirit and charm of the founder.
High-end Urban Sportswear -- The Womenswear Runway Analysis of LACOSTE
Founded in 1933, LACOSTE has been representing for relaxation and elegancy. Being obsessed by sporty symbols and cultural observation, Louise Trotter's active designs create a high-end sports fashion. Her S/S 2022 collection was born of the habit that Louise has been biking to her office throughout 2020 and 2021. These sporty, lively silhouettes from the looks of street bikers reflected complementary people's desire for going out. LACOSTE accentuated the warm tones. Bright Poppy Red, wine red, orange, and Rattan were rather active on the street. Classic rubber tennis skirts and breathable vests all used innovative fabrics, while printed stripes presented liveliness through different colorways. Functional details are paired with sharp color conflicts. Buckled bags and sneakers with elastic ropes inject functionality and practicality into our daily lives.
Black Romance -- The Analysis of Yohji Yamamoto The Menswear Designer Brand
Being known as "the Poet of Black", Yohji Yamamoto has been the greatest influencer in the field of traditional apparel and design for 40 years. Bold, avant-garde tailoring and black keynote form his signature unisex fashion.
Being Free and Easy -- The Analysis of Shanghai Fashion Week Street Snap
Chinese chic has been more and more active on the international stages. The prosperity of China allows every young people to be confident. From shapes and colors to structures and atmosphere, we can see the prettiness of traditional Chinese apparels. Chinese frogs, stand collar and cheongsam remain the timeless classics, and the combination with trendy brights and jacquard fabrics bring Chinese chic to a global scale.
Retro Street Fashion -- The Analysis of Children of the discordance The Menswear Designer Brand
Children of the discordance established by Hideaki Shikama in 2011. Inspiration coming from recollections of fashion and music beginning with the 90s and onwards. Updated and Upcycled items from personal collection of archives and vintage sourced worldwide over the many years, Hideaki Shikama focuses on respect for craftsmen, creators, and producers, working beyond the concept of fair trade for production that creates the sophisticated one off products expressing the attitude of "DISCORDANCE".