Virgil Abloh, the artistic director of Louis Vuitton menswear, unveils this season's theme of Heaven on Earth, and uses a reverse clock moving through the clouds as an invitation to the A/W 2020 menswear show. The blue sky and white clouds are scattered by traditional tools like bobbin, scissors, pencils, hammers and brushes. The huge sculptures complete the surrealism and also pay homage to the brand's traditional crafts. Although the A/W 2020 menswear of Virgil Abloh is moving away from the street style, more formal cutting and experimental prints also bring new luxury aesthetics that is quite different from previous years.

Nicolas Ghesquière, the art director of Louis Vuitton womenswear, mixes the ingenious thoughts in the golden age of fashion with the S/S 2020 womenswear catwalk. The unique design language is applied to play back the La Belle Epoque of Paris. The S/S 2020 womenswear catwalk of Louis Vuitton invites many celebrities, such as the brand ambassador Alicia Vikander, its friend Zhong Chuxi and Dilraba (an actress).

The place for releasing the LV's resort 2020 collection was at the fifth terminal building in JFK. The theme paid tribute to the first female pilot Amelia Earhart who was a feminist. Pilot helmets, glasses, crystals and metallic embellishments were used. The cut continued the 1980s style accentuating form.