Rational data analysis and sensible fashion trends change recommendations bring you a comprehensive and complete analysis of global market changes.
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2021-12-29 65407
Whimsical Girl -- The Analysis of Pushbutton The Womenswear Designer Brand
Founded by the designer Park Seung-Gun in 2003, Pushbutton is the most popular label in South Korea. The designer Park, a former K-Pop star, regards Madonna as his inspiration muse, and the brand is named after the lyrics in her hit song Hollywood – “Push the button, don’t push the button.” Focusing on conceptual designs, Pushbutton combines contrasting elements to create eye-catching and naughty streetwear. The fusion of sexual appeal and sportif, femininity and masculinity, and classic and future presents a unique aesthetic.