Yoeyyou, a local brand from China, was founded in 2015. Its brand design boasts a fluid structure that builds diversity in beauty. Its design is infused with a relaxed and concise atmosphere, with a simple and elegant silhouette and a cool and modern style, focusing on the minimalist and classic image of elite urban women. The latest 2024 early spring collection continues its consistent sexy and modern style, with the Gray color scheme expressing a rational and minimalist cool breeze. The core item sweater combines minimalist lines with design and cutting details, emphasizing a sense of power, confidence, and a strong feminine aura. The style expression involves modern, casual, neutral, and sexy, with a minimalist and casual atmosphere that perfectly captures the modern temperament. This report will focus on analyzing the highlights of the new product.

YOEYYOU is a fashion brand founded by designer You Yue in 2015. The brand aims to convey the concept of being a women's fashion brand and seeks to portray an inner state of tranquility. YOEYYOU pursues a harmonious blend of strength and beauty, expressing a vision of mature independence, beauty, and confidence. The fashion integrates seamlessly into everyday life, shaping the urban woman's balanced and refined temperament. As a Chinese designer, the brand combines an understanding of Chinese culture with modern aesthetics, resulting in a fresh and elegant new concept rooted in Chinese artistic aesthetics. Through the language of clothing, YOEYYOU captures the ever-changing interplay of light and shadow and the contours that trace the graceful movements of women in their lives.