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ANALYSIS

Rational data analysis and sensible fashion trends change recommendations bring you a comprehensive and complete analysis of global market changes.

Rational data analysis and sensible fashion trends change recommendations bring you a comprehensive and complete analysis of global market changes.

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  • Fairy Dress -- The Analysis of MARCHEN The Womenswear Designer Brand

    2021-04-13 74454

    Fairy Dress -- The Analysis of MARCHEN The Womenswear Designer Brand

    MARCHEN is a local Chinese designer brand founded by Chen Cihang, who graduated from Central Saint Martins, in 2016. Märchen stands for 'fairy tale' in German, and it is also the combination of the designer's name and his birth month. Being known as the expert of fairy dress, MARCHEN stands forward from the designer brands for its clear romantic girly style and iconic items. Imaginative fabric and poetic aesthetic create the daily haute couture. Inspired by the clothing and sculpture in 17th century, MARCHEN released its A/W 21/22 collection, which rebuilds the classic dress with natural charm. Water drop element, bowknot and lace construct a fantastic girl image in autumn. The MARCHEN girls in this collection return to the reality and feel the warm clothing through cold sky-touch.

MARCHEN Fashion Clothing Trend Analysis | POP Fashion

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