Rational data analysis and sensible fashion trends change recommendations bring you a comprehensive and complete analysis of global market changes.
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Brand
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Style
Young Woman Minimalist Comtemporary Smart Casual Business Leisure golf Indoor Sports Running/Training Outdoor Sports Trendy Outdoors Athleisure Avantgarde Brand French style Workwear Agender Rune Arts Fashion function Chinese Fashion Neo Chinoiserie Chinese Style J-Korea Japanese Korea-Version Preppy style Parent-child Dressing Nature Organic Cotton&Linen Folk style Sustainability Middle East Style Middle Aged and Older Haute Couture Essential Y2K Cool & Sweet American Casual Post-Apocalyptic Hip-hop style Old-money Style clean fit Yama Style Artsy Style Gothic Style Chanel Style Resort Style Romantic Fashion Minimalist Chic Modern Elegance and sexy Elegant commute Socialite Style Quiet Luxury
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2021-06-10 64818
Italian Sweetheart -- Monnalisa The Refined Kidswear Brand
The Italian kidswear brand Monnalisa has attracted all the parents, who are chasing for fashion and paying attention to the personal expression of their kids, through its fashionable, unique, personalized, naughty and childlike styles, colors and fabrics. The brand provides customized clothing for 2-16-aged charming boys and girls from over 60 countries.
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2021-06-10 87853
The Latest News of Top Brands
Many top brands have made actions recently, which presented their various brand styles. This report will demonstrate how these top brands make brand promotion. The latest news of Miu Miu, FENDI, GUCCI, MAX MARA, DIOR and Prada will be involved.
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2021-05-21 64225
Classic Definition & Unlimited Innovation -- The Comprehensive Analysis of American Casual Menswear Benchmark Brand
Tommy Hilfiger, HAZZYS, Polo Ralph Lauren, and NAUTICA are noteworthy the most among all the American casual brands. POLO SPORT and Calvin Klein are also popular. The styles in this report are mainly extracted from online stores. T-shirt, shirt and Polo shirt dominate the main development of S/S. Delicate neat tailoring and minimalist silhouette present highlights on patterns. Plant and flower are the must-have decoration elements for hot summer, and animals are also personified. Letter design breaks the monotony and underlines the quality of brand.
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2021-05-20 55354
Street Fashion -- The Analysis of INXX The Menswear Designer Brand
Founded in 2013, the high-street brand INXX is committed to building bridges between western culture and Chinese culture. Its pioneering design and heritage of traditional culture reveal the fashion attitude. Furthermore, the pursuit of self-expression and the cooperation with multiple fields(fashion leaders, artists and fashion brands) have created series of creative products and given a new definition to fashion.
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2021-05-20 79317
High-quality Elegancy -- The Comprehensive Analysis of Women's Knitwear Benchmark Brand(Middle-aged Women)
Minimalist fashion and French elegancy are the two major styles for middle-aged women. This report will mainly analyse three benchmark brands under the French elegancy style -- JUZUI, JORYA, and L'ORFEO. Bottom shirt, cardigan and Polo shirt become the key items, and elegant lace and gauze are the important design elements. Besides, exquisite stitching also plays a big role in the middle-aged women style. Stitched lace pattern is more novel, and stripe design increases the fashionable sense of knitwear as well.
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2021-05-12 65732
Public Fashion -- The Comprehensive Analysis of Casual Womenswear Benchmark Brand
This report mainly analyses the benchmark casual womenswear brands in the market, PEACEBIRD, A21 and ZUKKA PRO, from the aspects of product design, style revolution and consumer requirement. Casual brands are divided into Key Brand, Secondary Brand, Mainstream Style and Popular Brand based on the popularity. Except for key brands, secondary brands include functional style, sport style and casual mix & match, which are under a rising trend among young consumers.
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2021-04-30 84768
Mexico Symbiosis -- The Analysis of JNBY The Womenswear Benchmark Brand
Founded in 1994, the Chinese designer brand JNBY is based in Hangzhou, China. So far, it has opened direct operation companies all over the world and also set 1931 retailing points globally. JNBY calls for a lifestyle of being natural, healthy and perfect. "Just Naturally Be Yourself" well presents the brand concept of JNBY. JNBY, CROQUIS, jnby by JNBY, less, Pomme de terre, JNBYHOME, REVERB, and A PERSONAL NOTE 73 are the sub-brands.
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2021-04-30 74571
Classic and Eternity -- The Analysis of DAZZLE The Womenswear Benchmark Brand
Founded in 2002, DAZZLE Fashion integrates European fashion culture with modern thought to create and guide the individualized lifestyle. There are four well-known sub-brands, including haute couture brand DAZZLE, advanced handcrafted womenswear brand DIAMOND DAZZLE, avant-garde womenswear brand D'ZZIT and urban elite menswear brand RAZZLE. The brand leads the mainstream high-street fashion and provides design for independent modern women who are pursuing freedom. Refined items in every season preset both fashion awareness and culture connotation. Thick colors, intensive contrast and linear charm make DAZZLE become an individualized business brand.
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2021-04-30 88124
Stay Young -- The Comprehensive Analysis of Womenswear Fast Fashion Benchmark Brand
ZARA, UR and Hstyle are the benchmark fast fashion brands. ZARA has a shrinking market in the recent years. And the Chinese brand UR attracts consumers through its concept of Fast Luxury. Besides, the frequent activities on social medias increase the brand influence of Hstyle and capture the market.
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2021-04-25 71152
Wild Botany -- The Analysis of Zimmermann The Women's Swimsuit Benchmark Brand
Nicky and Simone Zimmermann get inspiration from animals and plants, and the Zimmermann S/S 2021 womenswear collection uses unique flower styling and unexpected color combination to create Australian botanic art. Transparent organdy and extravagant silhouette interpret the gentleness of women, providing an intensive contrast with masculine white suit. Tailored style is extremely important to balance the whole collection. Mature temperament, intensive linear feel, unique color combination and retro printed pattern are the brand essence. Pretty and sexy outline, and its clear brand positioning attract many faithful followers.
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2021-04-25 79105
Playful Spring and Summer -- The Comprehensive Analysis of Infants' Benchmark Brands
This report mainly analyses the smart casual infants' benchmark brands, Mikemile, Moimoln and Papa. Besides, ETTOI, Choco,el, Tartine et Chocolat are also the key brands for reference. The comprehensive analysis of latest S/S 2021 styles is made from the aspects of product positioning, price system, product structure and key items.
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2021-04-24 67190
New Vintage -- The Analysis of Initial The Menswear Designer Brand
Initial is a composite Chinese brand founded in 2000. And the latest S/S 2021 collection brings outdoor elements and injects coolness into dull daily lives. Semi-formal clothing is fused with street and camping elements. Dark colors make fashion more understated and mature. Multi-pocket running vest, air-permeable light trench coat and training shorts with liner perfectly presents layers and practical New Vintage style.
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2021-04-16 73020
Another Me -- The Analysis of CROQUIS The Menswear Benchmark Brand
CROQUIS is a sub-brand of JNBY, which was launched in the autumn of 2005. As the most representative menswear designer brand in China, CROQUIS keeps maintaining its artistic brand image. As of December 31, 2019, JNBY has more than 3.9 million member accounts, an increase of 300000 over the first half of the fiscal year, including 3.5 million wechat accounts. JNBY has 1993 retailing points globally, and 332 of them belongs to CROQUIS.
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2021-04-09 86423
Lululemon -- The Analysis of Sportswear Benchmark Brand
Founded by Chip Wilson in Vancouver, Canada in 1998, lululemon is a yoga-inspired, technical athletic apparel company for women and men. What started as a design studio by day and yoga studio by night soon became a standalone store in November of 2000 on West 4th Avenue in Vancouver's Kitsilano neighbourhood. The vision of Lululemon was to create more than a place where people could get gear to sweat in, they wanted to create a community hub where people could learn and discuss the physical aspects of healthy living, mindfulness and living a life of possibility. It was also important to create real relationships with guests and understand what they were passionate about, how they liked to sweat and help them celebrate their goals. Today, Lululemon is still doing this in their stores around the globe.
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2021-03-27 72387
Classic Interpretation -- The Comprehensive Analysis of Men's Knitwear Benchmark Brand(Business Style)
Classic business knitwear pays more attention to quality, detail and craft. Geometric element is still important in S/S 2021, and exquisite stitch is the key point. Fine decorative line is the major application and bright color-blocking is noteworthy. Placement heterogeneous splicing pays emphasis on the plain and smooth tailoring and sewing.
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2021-03-17 69226
Playful Color -- Diesel The Refined Kidswear Brand
The famous Italian brand Diesel is known for its alternative style. The edgy founder Renzo Rosso is exploring the thought and design which can lead the fashion attitude. Diesel S/S 2021 collection uses eye-catching fluorescent hue to provide consumers with visual impact.
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2021-02-25 73399
Bright and Shiny Summer Days -- Il Gufo The Fashion Kidswear Brand
Il Gufo means Owl in Italy, and the owl which conveys information is the representative of wisdom and erudite. And owl also symbolizes Luck in the western culture. Inspired by the natural world, the design styling of Il Gufo is minimalist, powerful and warm. Without those variant colors, it brings us the sense of brightness and peace.
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2021-02-25 89426
Unbridled Youth -- The Comprehensive Analysis of Women's Knitwear Benchmark Brand
Fashionable leisurely style women's knitwear is one of the representative styles for contemporary teenagers, which presents their individualized pursuit of young vitality and fashion. According to the positioning, brands are divided into leading key brands and variant secondary key brands. This report will summarize and analysis the key design point through three refined representative brands, PortsPURE, LOEWE and YES OR NO.
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2021-01-22 84462
Spring and New Year of IP Collaboration -- Mini Peace The Kidswear Benchmark Brand
Mini Peace is still making collaborations with various IP in this new season. Except for classic Disney series, the collab collections with classic games and dolls apply diversified elements at home and abroad to present designs of various styles and satisfy different needs.
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2020-12-17 86382
Spring&New Year -- MQD The Kidswear Benchmark Brand
On the kidswear catwalk in 2020 Shanghai Fashion Week, the Chinese fashion kidswear brand MQD stepped into its tenth year. Its mock-layered silhouette, checked and striped patterns and Chinese style patterns present diversified styles and its bright colors enliven the whole S/S 2021.
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2020-12-15 75476
Fun and Beautiful Patterns -- Stella McCartney The Kidswear Benchmark Brand
Environmental protection plays a key role in Stella McCartney. In S/S 2021, Stella McCartney focuses on the ecology and uses leopard, butterfly, flamingo and coconut tree as main elements, thus advocating environmental protection and building a passionate fashion world.
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2020-07-16 89909
The High Summer, a New Future -- Lily The Benchmark Brand of Women's Business Wear
1. Qi Wei is wearing clothing from FRESH, the autumn series of Lily, and interprets the novel snakeskin and grass green. 2. POP MART and Lily join hands this time. JOY, the new online product line of Lily, works with PUCKY to create retro young clothes. There are also three co-branded blind box tees. 3. Lily cooperates with Chinese National Geography to record China's geographical features. After the natural series of Landscapes as Clothing, and the animal series of The Rare World, Lily brings the sea series of Adventure in the Deep Sea and the glacier series of New Look of Snow Mountains. Gasherbrum glacier, marine elements, snow leopard and harbor seal arouse our reverence for nature.