Rational data analysis and sensible fashion trends change recommendations bring you a comprehensive and complete analysis of global market changes.
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2024-03-22 31383
Yoga Fitness -- The Data Analysis of Womenswear E-Commerce in March
This report analyzes the TOP list, details, and styles of popular yoga and fitness clothing in e-commerce from February to March 2024.
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2024-03-15 7011
Aerobics -- The Comprehensive Analysis of Yogawear E-commerce
People's love for yoga and fitness has led to an increase in demand for yoga equipment; The fashionable design and personalized display of yoga clothing attract consumers; Comfortable fabrics and craftsmanship ensure a comfortable experience during exercise; Functional design meets diverse sports needs; At the same time, the fashionable wearability of yoga clothing makes it have a wider audience in the market. These factors have jointly driven the rapid development of e-commerce yoga clothing brands.
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2024-03-12 19851
Cartoon Pattern -- The TOP Ranking of Pattern
According to the POP 2024 February Top 100 User Downloads List, cartoon style is still the main style of single item designs for baby and small and medium-sized children's clothing in spring and summer 2024, with dinosaurs, bears, rabbits, and dogs being the most commonly used cartoon characters. In addition, ocean elements and car toys are also popular elements, and the above types of patterns can become the focus of attention this month.
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2024-03-05 31867
Boudoir Style -- The Comprehensive Analysis of Luxury Brand
This comprehensive analysis focuses on boudoir style dressing, mainly analyzing single items such as knitwear, shirt, camisole skirt, super shorts, and fabrics such as mesh and lace. Through the analysis of the 2024 Spring/Summer collection of related brands, it can be concluded that this season's boudoir style emphasizes the use of details and materials in design. The details include exquisite and luxurious designs such as perspective layering, underwear exposure, rhinestone, lace splicing, and ruffle edge decoration. The silhouette emphasizes fitting the curves of the human body, highlighting the natural beauty of the human body, in order to create a romantic, soft, sweet, and sexy atmosphere.
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2024-03-04 22639
The Comprehensive Analysis of Yogawear Designer Brand
Many yoga clothing brands have successively launched a series of knitted seamless yoga clothing. Regarding the market's preference for seamless yoga clothing, the reason is that consumers have increasingly prominent demands for comfort, fit, and functionality. Knitted seamless design provides a more fitting and unconstrained wearing experience, which is in line with modern people's pursuit of comfort and sports performance; In addition, seamless knitted collections often incorporate fashion elements, with innovative designs and diverse styles, attracting the attention of more fashion enthusiasts and yoga practitioners.
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2024-02-28 16450
The Analysis of Under Armour The Benchmark Sportswear Brand
This report mainly focuses on the following four aspects to analyze the Under Armour brand: brand dynamics, retail new product analysis, online new product analysis, summary, and development extension recommendations.
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2024-02-20 54948
Yoga -- The TOP Ranking of Women's Sportswear
Based on customer search interaction data, comprehensively organize the top 100 popular styles of women's yoga and fitness clothing from December 23 to February 24. Among the top 100 yoga and fitness clothing favored by designers, foreign designer brands and some niche domestic brands are more popular. Segmentation design, stitching decoration, breathable mesh, mesh splicing, waist design, pocket design, and other details are key areas of focus.
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2024-01-05 43397
2023 Annual Fashion Report of Yogawear
This ranking is a comprehensive ranking based on the 2023 POP backend download index, hot selling index, and social media hot brands, and these three indices are rated based on actual situations. Based on the interactive data of browsing, searching, and downloading in the POP backend, we have selected the top 10 hot search lists for various women's yoga products of the year, in order to better understand industry trends and new season development. Click on the link to enter the TOP10 brand style library.
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2023-12-27 62592
The Analysis of Lululemon Athletica Yoga Fitness Benchmark Brand
This report mainly focuses on the following four aspects to analyze the Lululemon Athletica brand: brand dynamics, retail new product analysis, online new product analysis, summary and development extension recommendations.
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2023-11-06 34129
Freedom and Individuality -- The Comprehensive Analysis of Western Yoga Designer Brand
The European and American yoga style refers to a unique yoga style that has emerged in Europe and the Americas. This style emphasizes the expression of dynamism, vitality, and freedom, providing more freedom for the exercise process and posture of yoga, and integrating it into full body exercise. European and American yoga style clothing emphasizes sporty functionality and fashion, using popular cutting and design elements. European and American yoga style clothing not only meets the needs of sports, but also becomes a representative of fashion, allowing wearers to maintain a sense of fashion from yoga classes to daily life. This comprehensive design is in line with European and American cultures that emphasize freedom and individuality, and is therefore loved by yoga enthusiasts.
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2023-11-01 27480
Sports Retro -- The Analysis of P.E Nation The Sportswear Designer Brand
P. E Nation was founded in 2016 and is an Australian sports and fashion brand. The brand emphasizes the functionality and texture of clothing, committed to creating suitable sportswear for the fast-paced lifestyle of modern urbanites. They focus on designing fashionable and functional sportswear for modern women to meet the multiple needs of daily life and sports. The design style of P. E Nation is unique, adept at using large area color blocks, splicing of different materials, and non-traditional cutting to create a unique design sense. The design of P. E Nation is full of vitality, integrating elements of fashion and sporty retro style. Whether on the sports field or in daily wear, it can showcase a sense of fashion and unique personality.
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2023-10-25 29414
The Analysis of PAR.TI.CLE FE.V.ER The Sportswear Designer Brand
PAR.TI.CLE FE.V.ER is the first designer high-end sports brand in China, established in 2014. This brand is the "Sports Wear Experimental Field" and was selected for the Calling Out for the Next New program in 2016. PAR.TI.CLE FE.V.ER designs every piece of sportswear with an unconventional experimental attitude, fully considering the innovation of sportswear from the perspective of craftsmanship and aesthetics. The purpose of the brand is to freely practice various avant-garde plans related to sportswear from a diverse perspective of art, technology, and culture.
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2023-09-28 16528
Minimalist Fashion -- The Analysis of 7 Days Active The Activewear Designer Brand
7 Days Active was founded in 2019 and is headquartered in Copenhagen, aiming to promote an active and healthy lifestyle. Their products not only focus on functionality but also incorporate fashionable designs, combining street-style leisure elements with the practicality of sportswear. 7 Days Active offers a diverse product line, including running apparel, sports bras, and sport jackets, to meet the exercise needs of different people. Each garment features the brand's iconic logo, showcasing the brand's unique identity. Additionally, they adopt neutral color palettes with a retro style from the 1980s, such as neon green and powder blue, adding visual highlights to their clothing collection.
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2023-09-05 43191
The Data Analysis of Cross-border Womenswear E-commerce in August
Analysis of the current situation: (1) According to Amazon's data, women's clothing accounts for 43.88% of all clothing items on Amazon. Among women's clothing, women's fashion accounts for 43.75%. (2) In August, the lingerie & sleepwear category continued to rank first, accounting for 23.14%, while tops & T-shirts & shirts ranked second with a share of 14.73%. The sports category ranked third, with a share of 14.23%. Data insights: (1) In the clothing category on Amazon, women's fashion accounts for approximately 40% of the total market share. Compared to the previous month, the data for each category did not show significant changes, but it is worth mentioning that the sports category grew by 0.15% compared to last month. (2) Considering the category market share rankings and domestic and international markets along with seasonal factors, people still focus on selling basic new products or affordable items.
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2023-08-24 43685
The Analysis of Maia Active The Benchmark Yogawear Brand
The main focus of this report is to analyze the MAIA ACTIVE brand in four aspects: brand dynamics, analysis of new retail products, analysis of new online products, and conclusions with recommendations for further development.
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2023-08-11 51841
The Analysis of ZARA The Benchmark Kidswear Brand
2023 Autumn/Winter ZARA is themed around retro, classic, playful, sunny, modern, and more, always adhering to its unique design concept and not following the trend of the masses. It has a clear positioning and direction, showcasing the vibrant side of children's fashion. This season's themed collections include "Ballet Dance," "Back to School," and "VARSITY," featuring classic and highly story-driven items. The knitwear and denim collections offer diverse designs that break free from fabric constraints. The baby and toddler collection is expertly crafted, with soft and meticulous fabrics that are both adorable and comfortable.
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2023-08-09 53637
Yoga Fitness -- The TOP Ranking of Womenswear
Based on customer search and interaction data, here are the top 10 trending styles of women's yoga and fitness apparel from May to August. Among theTOP10 most loved yoga and fitness apparel by designers, foreign designer brands are more popular. Key focuses include letter bands, patch decorations, stitching details, breathable mesh, heterogeneous splicing, asymmetrical designs, and pocket designs.
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2023-07-27 15229
The Comprehensive Exhibition Analysis of Pitti Bimbo 97
From June 21st to 23rd this year, the 97th edition of Pitti Bimbo, the children's fashion exhibition, was held at Fortezza da Basso in Florence. The offline exhibition brought together 230 brands and attracted approximately 2,000 buyers, with 75% of the brands coming from cross-border locations. Despite the challenges faced by the industry, the number of exhibitors and sales points remained at the same level as the summer of 2022. The theme of this edition of Pitti Bimbo was "Pitti Games," representing a summer and carefree atmosphere. Children played alone, in pairs, or in groups, forming teams to face challenges. This edition of Pitti Bimbo showcased a decisive driving force for creativity and an increasing focus on values such as quality, sustainability, health, and authenticity.
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2022-09-22 69303
Practical Casualwear -- The Analysis of OY The Menswear Designer Brand
OY is a Korean fashion brand that fuses technologies and arts with practicality and statement graphic designs. The selection of fine materials and technological designs offer solid cost efficiency and practicality.
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2022-09-14 32296
Joyful Nostalgia -- The Analysis of Paul Smith The Luxury Menswear Brand
Delving into the rich world of arthouse cinema for the Men’s AW22 collection, Paul Smith spotlights the unique aesthetic techniques of film’s greatest auteurs. Incorporating lavish textures, a cinematic palette and otherworldly photo prints, the collection culminates in a self-assured new look for the season.
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2022-07-25 77381
Above Comfort -- The Analysis of Alexander Wang The Menswear and Womenswear Brand
Being awarded the CFDA/Vogue Fashion Fund for several times, Alexander Wang (Daren Wang) is the youngest and the most popular Chinese-American designer in the New York fashion industry. In 2004, Wang set up his namesake label featuring detail processing. Besides, the pursuit of free and rebellious spirits is infused into his design. His inspiration comes from the East Side of New York, where he likes the uninhibited lifestyle and arrogant, indifferent attitude of skateboarders. From Wang's menswear and womenswear, we can feel his pursuit of freedom and disdain for luxury, which has attracted the young generation. In addition, Alexander Wang also designs apparels for fashion celebrities and stars. Even the hottest idols are also his fan.
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2022-06-21 35094
Pay Homage to the True Self -- The Analysis of Versace The Luxury Menswear Brand
Versace cooperated with the Italian Luxury Living Group and contemporary architects Roberto Palomba and Ludovica Serafini to create an immersive experience space in Palezzo della Permanente.
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2022-03-25 91410
Pattern(Part III) -- The Comprehensive Runway Analysis of Womenswear
This report analyzes the application of patterns on womenswear runways and compares the proportion of each element in A/W 21/22 and A/W 22/23. Plaids and flowers still dominate the runway shows. Animal skins, especially leopard spots, continue the momentum in A/W 21/22; mineral textures, landscapes, and human figures have been uptrended through innovative techniques; more Chinese elements are added into folk motifs.
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2022-03-23 94909
Pattern(Part II) -- The Comprehensive Runway Analysis of Womenswear
This report analyzes the application of patterns on womenswear runways and compares the proportion of each element in A/W 21/22 and A/W 22/23. Plaids and flowers still dominate the runway shows. Animal skins, especially leopard spots, continue the momentum in A/W 21/22; mineral textures, landscapes, and human figures have been uptrended through innovative techniques; more Chinese elements are added into folk motifs.