Rational data analysis and sensible fashion trends change recommendations bring you a comprehensive and complete analysis of global market changes.
- Season
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Brand
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Item Category
- Top
- T-Shirt Polo Shirt Sweatshirt Shirt Pullover Cardigan Small cardigan Vest Bottoming Shirt Slip Strapless
- Outerwear
- Puffy Jacket Overcoat Jacket Leather Jacket Suit Trench Coat Leather Trench Coat Rash Guard Parka Outdoor Jackets Vest Cape/Shawl
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Style
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2024-04-18 2069
Craftsmanship Detail -- The Comprehensive Analysis of Menswear Runway
Starting from the details of craftsmanship, this article focuses on contrasting splicing details, such as badge & patches, gorgeous rhinestone, handmade decorations, quilting designs, exquisite embroidery, and vintage wash. It comprehensively interprets the important direction of craftsmanship details in 24/25AW Men's Wear Week.
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2024-04-18 2230
The Analysis of ICICLE The Menswear Benchmark Brand
Rather than focusing on creativity, it is more like a return of body and mind, returning to the origin and the simplest and most comfortable state. A group of real, lively, and exciting individuals find their favorite daily outfits in the new season fashion proposal created by ICICLE, then walk into nature together, feel nature, and express nature. The so-called one of all things in nature, but that's all.
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2024-04-17 2992
Detail & Craft -- A/W 24/25 Women's Runway Comprehensive Analysis
Detail & Craft -- A/W 24/25 Women's Runway Comprehensive Analysis
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2024-04-17 3102
T-shirt/Polo -- The Data Analysis of Menswear E-Commerce
Among the top 10 best-selling men's T-shirts/POLO shirts in e-commerce from March to April, the most popular styles are dominated by fashionable trendy, high street sports, fashionable urban, business leisure, and basic leisure. Among them, three-dimensional high-frequency waves, exquisite embroidery, minimalist logos, healing simple strokes, pattern splicing, as well as cool fabrics, textured jacquard fabrics and other elements are the main design elements of T-shirt styles.
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2024-04-16 3009
Elegant Minimalism -- The Comprehensive Analysis of Women's Knitwear Designer Brand
Elegant minimalist style is mainly focused on fashion, leisure, and minimalist style. Sweaters under this style are also one of the key design directions to focus on. This article will elaborate on the three distinctive and charming brands of ME+EM, Sézane, and LATT, as detailed in the following text.
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2024-04-16 3957
Knit Cardigan -- The TOP Ranking of Menswear
According to the analysis of the top 100 men's sweater and cardigan data on user downloads in April, the data shows that business leisure and fashion leisure are still the styles with high attention from men's sweater customers. The attention to vacation leisure style cardigans has also increased, and the new Chinese style men's sweater with strong trend has also received download attention from some customers. In addition, the design of small labels, as well as the use of business stripe patterns and holiday stitching, are also worth paying attention to.
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2024-04-12 5424
April 2024 -- The Analysis of Pattern Design
In response to the summary of external patterns, this month's POP focuses on the theme of "cultural tourism" as the starting point, and conducts cross industry analysis from patterns such as Suzhou Museum, Panda IP, Jizhang style tourism, Hongshan Zoo and Butter Bear, popular intangible cultural heritage Xu Xing grass weaving, and Chinese style ink painting techniques. This month, the Dimoo Panda Chengdu Station exhibition further promoted the export of Sichuan panda culture; The butter teddy bear, with its cute appearance and the character setting of a "well behaved worker," has captured the hearts of young people and successfully transformed dessert sales into a cultural phenomenon
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2024-04-12 4398
Polo Ralph Lauren -- The Analysis of Luxury Knitwear Brand
In 1967, Ralph Lauren was born in the United States by Ralph Lauren Lauren was founded by Ralph, who did not have a strong family background or a professional background in fashion design. He founded Ralph Lauren with his agile thinking on fashion. The brand has two product lines, Lauren Ralph Lauren (women's clothing) and Polo Ralph Lauren (men's clothing). In addition, the brand also includes perfume, accessories, children's clothing, home and other products, which are favored by consumers, fashion and lovers. Polo Ralph Lauren: The brand's core collection, known for its iconic polo embroidered polo shirts, offers products such as knitwear, hoodies, village clothes, and casual suits. Ralph Lauren Collection: A high-end line of women's clothing known for its gorgeous and elegant design, as well as its clean and concise style that never fails.
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2024-04-11 6066
Shirts -- The TOP Ranking of Menswear
According to the analysis of the top 100 men's shirt downloads for POP users, three major trends have emerged in the field of men's shirt design in the past month: firstly, in terms of color application, fresh tones represented by mint manbo green have become a new favorite in the fashion industry; Secondly, the topic of new Chinese style shirts has significantly increased in popularity; Furthermore, the use of outdoor functional elements is increasing. At the level of design elements, pocket design, linear decorative details, and full text patterns are highly anticipated in the current men's shirt market.
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2024-04-11 2782
Sweaters -- The Data Analysis of E-Commerce Menswear
Among the top 10 best-selling men's sweater and pullover e-commerce products this month, the most popular men's sweater and pullover styles are dominated by fashion and leisure, as well as business and leisure. Among them, stripe design, twisted needle technique and other elements are the main design elements of the pullover style, with a loose and straight fit as the main style.
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2024-04-10 6988
T-shirt & Sweatshirt -- The TOP Ranking of Menswear
According to the analysis of the top 100 men's T-shirts/hoodies downloaded by users in the past month, business leisure and mountain style are the mainstream styles in the T-shirt/hoodie market in the past month, with text and stripes as the main patterns; The detailed design focuses on changes in the collar, jersey splicing, decorative pockets, stitching decoration, and faded distressed elements, which have received much attention in the recent jacket market.
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2024-04-09 4339
Sweatshirt -- The Data Analysis of Menswear E-Commerce
Among the top 10 best-selling men's sweatshirt e-commerce products in March, the most popular men's sweatshirt styles are dominated by urban leisure and American retro. Among them, splicing, letter printing, small label decoration, and applique embroidery are the main design elements of hoodie styles. In terms of silhouette, raglan sleeves, loose hooded open front, and zippered half open front are the current mainstream trends.
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2024-04-08 6397
Casual Vacation -- The Comprehensive Analysis of Women's Fashion Designer Brands
The theme of vacation leisure integrates urban leisure and vacation style fashion, emphasizing the integration of comfort, functionality, and modern design, aiming to meet the desire of modern urban residents to pursue a healthy lifestyle and diverse dressing needs. In terms of comfort, it is important to choose soft, lightweight, and breathable materials such as cotton, linen, knitted, and acetic acid to ensure comfortable and comfortable wearing. Functionally, through the use of workwear pockets and denim items, we aim to achieve urban mix and match, enhancing the practicality and convenience of clothing. The following brands: EENK, Short Sentence, UOOYAA, Rejina Pyo, NOHANT, SIMKHAI, etc. will serve as representatives to further interpret the design direction of leisure holidays.
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2024-04-01 5239
Mix-&-match Innovation -- The Menswear Runway Analysis of RHUDE
The RHUDE 24/25 Autumn/Winter collection Out of Range has gone through a series of stages including retro, college, outdoor, urban, and nighttime. From college casual to elegant tailcoats, these outfits all have constantly changing silhouettes: slim fit mailman jackets and oversized jeans, straighter cushioned workwear sets, looser streetwear... They are all paired with fur jackets that have been repurposed as retro styles, or pajama interiors that match different styles. This season also emphasized some sense of formality, specifically manifested in perfectly structured suit jackets with padded shoulders and large lapels, as well as classic dark tone suits in different styles.
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2024-04-01 6612
Japanese Unisex -- The Comprehensive Analysis of Menswear E-Commerce
This article takes the mainstream trend of unisex Japanese style as the core entry point. Through in-depth exploration of outdoor theme illustration art and letter slogan design elements, and integrating details such as vintage printing, invisible pocket construction, work bag design, fabric splicing technology, and linear decoration, a series of representative Japanese items such as pocket shirts and quick drying shorts are analyzed in detail.
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2024-04-01 5238
Modern Unisex -- The Popular Styles of E-Commerce Womenswear
Modern unisex clothing pursues simple, clean, and bright designs. Usually basic colors such as black, white, and gray are used, with occasional addition of dark blue or khaki to avoid overly flashy elements. The loose and minimalist cut is suitable not only for women, but also for male figures. Avoid using gendered elements, such as skirts, and focus on balance and coordination.
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2024-03-29 8311
Pattern -- The Analysis of Popular Patterns in March
In response to the summary of external patterns, this month's POP focuses on cross industry analysis of styles such as seaside vacation, Chinese aesthetics, leisure retro, sand dune wasteland, as well as pattern content and drawing techniques such as mottled letters, mountain youth, cartoon animals, spring views, and dreamy filter. This month, the popularity of the Shanghai LOEWE "Craftsman World" exhibition continues to rise, and the fun and childlike interactions have also attracted the attention of many parents; The Louis Vuitton Nautical series gracefully debuts, inspired by sailor elements to create a romantic vacation atmosphere. The following is a specific analysis of popular patterns.
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2024-03-29 13867
Minimalism -- The Comprehensive Analysis of Luxury Brands
This article mainly starts from the dimension of minimalist style, focusing on details such as neckline stitching, pleated structure, micro deconstruction, stitching design, work bag, and heterogeneous stitching. Mini embroidery technology and metal accessories are used to enhance the artistic expression and modern sense of the item. The item can focus on simple shirts and minimalist work pants.
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2024-03-28 3869
The Analysis of Popular Fabrics in Menswear E-Commerce in March
According to the sales data of Taobao and Tmall from February 12th to March 17th, through a comprehensive analysis of the proportion of sales and sales volume, it can be concluded that T-shirts, casual pants, jackets, hoodies, shirts, and cotton/down jackets have the highest proportion of men's clothing sales. This report will focus on showcasing the highlights of these six hot selling categories in fabric selection, and provide specific fabric recommendations for these popular products.
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2024-03-27 6233
Paris Men's Fashion Week: Key Brand Recommendations | Part 2
This season's Paris Fashion Week still gathers the infinite imagination of designers, who transform clothing from concrete objects to abstract symbols, pointing to forces beyond the body. The stage of Paris Fashion Week showcases the charm and romance of fashion with its unique craftsmanship and exquisite craftsmanship, allowing you to experience the pure creative expression of major brands. This season's Paris Men's Fashion Week also features multiple Chinese brands, bringing unique Eastern style designs to global fashion.
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2024-03-26 5430
Cotton-linen -- The Comprehensive Analysis of Womenswear Benchmark Brand
Cotton and linen artistic style, inspired by the natural cotton and linen texture, combines loose and comfortable silhouette design to create a leisurely, simple and lazy dressing atmosphere. Based on a comprehensive analysis of domestic cotton and leprosy benchmark brands, it can be concluded that cotton and leprosy are not only limited to cotton and leprosy materials, but also widely used chemical fiber materials with characteristics similar to regenerated cellulose fibers and natural fibers.
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2024-03-26 6700
Positioning Pattern -- The TOP Ranking of Menswear
According to the analysis of the top 100 men's clothing positioning patterns downloaded by users from February to March, the popularity of micro trendy text patterns is still high, and energetic sports patterns can be given special attention; The combination of artistic effects and academic patterns is still deeply loved by consumers. In the layout design that combines graphics and text, the masked embedded composition form is more classic and practical.
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2024-03-25 4653
Urban Commuting -- The Analysis of ELLE The Women's Knitwear E-Commerce
In this issue, the POP market research team will introduce the ELLE e-commerce brand, mainly from seven modules: theme introduction, new category proportion and style analysis, color application, key category analysis, popular element application, summary+development extension recommendation.
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2024-03-25 6035
Relaxing & Casual -- The Analysis of Women's Knitwear Designer Brand
Under the relaxed and casual style, the main focus is on fashion and leisure, embracing a sense of relaxation, letting go of tense emotions, and enjoying every moment of comfort and ease. This article will elaborate on three distinctive and charming brands: EENK, System, and Guest In Residence.