Based on the current key wholesale markets for women's clothing, such as Hangzhou Sijiqing, Guangzhou Shisanhang&UUS, Shenzhen Nanyou, and South Korea Dongmen, this article summarizes the key designer brands in e-commerce and the market, and recommends the latest collection highlights, key styles, and craftsmanship details of the following popular brands. Bring more inspiration directions for the development of popular products.

This report mainly extracts patterns from the 2024 Spring/Summer women's fashion show for analysis. The overall trend of artistic patterns in this article is on the rise, with a significant increase in nostalgic and retro patterns such as corrosion marks and mottled landforms. It can be seen that this type of theme pattern occupies a large proportion in the 2024 spring/summer women's fashion show, and more emphasis is placed on the use of artistic techniques. The proportion of realistic elements and Gothic letter patterns has slightly decreased, but there are still innovative applications in creative techniques and application methods. The following sections will list and explain. Overall, retro vintage and mottled textures are the most popular elements in this style

The designer brand M Essential from China aims to explore the contradiction and unity between contemporary Eastern aesthetics and modern lifestyles, let go of design, and return to its roots; Caring for daily life, not pleasing or deliberate; Seeking confidence through experience and advocating for dressing oneself. The brand slogan "all about love" allows the world to regain freedom, firmly upholds inner softness, and uses love and sharing to feel everything. Its style is known for its poetic elegance, blending traditional and modern beauty through artistic techniques, insisting on the fusion of traditional and modern materials, and creating a refined lifestyle atmosphere in the contemporary East. The M essential 23/24 autumn and winter collection incorporates fabrics such as feather tassels, eco-friendly leather, and shimmering velvet, combining modernity and antiquity, continuing the id and pursuit of refined lifestyle, presenting a serene and elegant female image.

Recently, with the increasing popularity of the brand Miu Miu, the "Miu in Miu Qi" Miu style has reached 17.523 million views on social media related topics and is continuously fermenting. According to the global hottest brand list released by fashion e-commerce platform Lyst for the third quarter of 2023, Miu Miu leapt to the top for the first time. And the brand's autumn and winter series received over 223 million views on TikTok. The Miu style can be divided into trendy nerd style, informal college style, MIU style gold, and the intellectual sports style that has received the highest attention recently according to different style needs. In terms of individual items, gray knitted tops and hoodies, as well as low waisted skirts and straight tube skirts, are the key to wearing Miu style. In terms of accessories, ballet shoes, lucky shoes, knight boots, and calf socks are often chosen to showcase the playful versatility of Miu Miu girls.

RUOHAN is a women's clothing brand of the same name founded by Nie Ruohan, a fashion designer who graduated from Parsons School of Design, in March 2021. The design is innovative, with excellent fabrics, precise and slim cutting, and a neutral style. Every detail showcases the essence of minimalism. The theme of the RUOHAN 2023 Autumn/Winter series is "Invisible Form", using soil as a conceptual metaphor to return to the original function of clothing and explore the essence of clothing's existence. All clothing in this series starts from a square sketch and is deconstructed and cut. Visualize the intangible clothing in a regular manner. 2D to 3D, planar to three-dimensional. This season, we use a warm off white color scheme to create sculptural texture folds through the design of structural cutting and the drape properties of the fabric itself.

This report is an analysis report of Tiktok e-commerce women's clothing in October, which is analyzed from four parts: data analysis in October, brand hot selling list, Tiktok hot selling style, and brand hot selling items.

Malbon Golf is a street fashion brand focused on golf, founded by culture and golf enthusiasts Stephen and Erica Malbon in 2017. The brand is renowned for its innovative design, high-quality production, and unique style. Malbon Golf's clothing is characterized by fashion, youth, and avant-garde, injecting new vitality and trendy elements into golf. Their products, from golf jerseys to pants, hats, and accessories, pay great attention to details and comfort, and use excellent fabrics and craftsmanship. In addition to focusing on product quality, Malbon Golf also values co branding and collaborates with various fashion brands and artists to launch unique limited edition collections. Whether on the golf course or in daily life, wearing Malbon Golf clothing can showcase fashion, personality, and taste. The reasons for recommending this brand are as follows: the brand has recently gained a high popularity on social media and a high POP download index. The combination of fashion and professional performance is more in line with the current popular characteristics.

According to the analysis of the top 100 women's clothing dresses downloaded by users in October, the clothing market in the past month has shown a focus on traditional Chinese style and commuting style. In terms of silhouette, casual and commuting waisted shirts and skirts account for a relatively large proportion. In terms of details, the focus is on ruching, twisting, and studded sequins, while in terms of patterns, plants and flowers are important design elements.

The New Year clothing category for children refers to holiday clothing specifically designed for children during the New Year. This type of clothing has a strong festive atmosphere and auspicious connotations, and is warmly welcomed by the market. There is a great demand for children's New Year clothes in the market. As a part of traditional festivals, people are willing to prepare special clothing for their children, so that they can rejuvenate and express their hopes for a better future during the New Year. At the same time, it has become a custom for family and friends to exchange New Year's greetings, and children's New Year's clothing, as a unique and meaningful gift, has received much attention. In addition, with people's pursuit of holiday experiences and attention to children's growth, children's clothing and New Year clothing have also become an important consumer product that drives economic growth.There are various styles of New Year clothing, including traditional Chinese Hanfu, modern suits, dresses, etc., to meet the preferences and wearing occasions of different children.

The 2024 spring/summer vacation style dress is characterized by incorporating folk elements, tropical rainforest prints, and exquisite craftsmanship. Ethnic patterns, embroidery, and other details showcase exotic customs and cultural charm, while prints of tropical plants, birds, and fruits bring a fresh, sunny, and natural feel. In terms of fabric selection, attention should be paid to lightweight and soft materials such as tulle, silk, and cotton and linen, providing a comfortable and elegant touch. At the same time, decorative details such as tassels, lace, and ruffles add overall refinement and romance. The comprehensive application of these elements showcases a unique charm in the holiday style dress, allowing people to fully experience the relaxation and joy of vacation while wearing it.

On the spring/summer 2024 runway this season, the proportion of detail design with dislocation and deconstruction is significantly higher, with diverse forms. The application of string ties, wrap ties, and bow tie elements is still widespread. With the continuous popularity of MIU style and boudoir style, the overlapping details of lingerie design on the runway have significantly increased this season. In addition, edge details and voluminous bottom hem both reflect the application trend of inflatable voluminous elements. Overall, the application of intertwining details is the focus of this season, combined with the material's pendulous properties, to express the elegant charm of women through multidimensional spatial imagery.

In response to the increasing popularity of the youth market and their pursuit of fashion personality, developing more trendy and trendy youth clothing has become a hot topic this quarter. Fashion brands can meet the diverse dressing needs of teenagers. This article summarizes and recommends the following popular children's fashion luxury brands, as well as their craftsmanship details and key patterns, based on the current trends. Bringing more inspiration to the development of high-end luxury trendy children's clothing and youth clothing.

This report focuses on the hot and exciting fashion trends of today, carefully selecting the following highly regarded brands and delving into their brand characteristics and key design elements for this season. Through in-depth analysis of these brands, more inspiration and creativity are provided for developing items that match the thermal style.

Current situation analysis: In October, the underwear and pajamas category continued to rank first, accounting for 28%, and the number of sports products ranked second, accounting for 18%; The top, T-shirt, and shirt categories rank third, accounting for 10%. And jackets, jackets, and vests accounted for 4%, an increase of 1.79%. Data inspiration: In Amazon's clothing category, the women's clothing market share accounts for about 40.11% of the total market, which is one of the most important parts, reflecting the high demand for clothing by female consumers on Amazon. The underwear & pajamas category and sports account for the largest proportion in women's clothing, followed by the top&T-shirt&shirt and dress categories.

Serrer, a fashion lifestyle brand founded in 2020 in China, means "tightly embracing" in French. Its design is not constrained by fashion, relaxed, natural, and comfortable, aiming to create a refined and fashionable style that conforms to real life conditions, thereby interpreting the brand's attitude. The latest 23/24 Autumn/Winter collection continues to be pure, simple, quiet, and noble, with designers scrutinizing every detail, committed to creating a texture that suits contemporary girls' multiple occasions and emotions on a comfortable basis. The three-dimensional decoration, beading, cutting, and embroidery design interpret the aesthetic characteristics of natural delicacy and relaxed comfort, emphasizing the relaxed daily attributes. This report will analyze the highlights of the new product.

With the changes in economy and consumption concepts, as well as the increasing demand for fashionable and personalized clothing among young people, the youth clothing market has shown enormous potential and a growing trend of attention. Teenagers pay more attention to fashion and personalized expression of their clothing needs, with a bias towards diversity in styles. Among them, street trendy brands, Korean girls, cleanfit minimalist and neutral styles, and new style colleges are the styles that teenagers are paying attention to this season.

The POP market research team conducted data analysis on children's clothing and infants from SHEIN cross-border e-commerce in this issue, focusing on the quantity and proportion of new product categories in autumn and winter, price band analysis, key style analysis, hot sales&key colors, main key items, and fabric&pattern direction.

The official operation of Xiaohongshu is based on platform dynamics every month, providing insights into fashion trends and launching popular topics in various fields for creative inspiration collision. Some topics are effectively promoted through activities.

This season's luxury brand European and American style wedding dresses are mainly in a romantic and elegant style, emphasizing the femininity of the clothing. This style is rigorous and tailored in style, emphasizing the highlighting of body curves, and highlighting the characteristics of meticulousness and luxury in fabric materials and decoration design. Representative brands of European and American style wedding dresses, such as Valentini Sport, Zuhair Murad, Oscar De La Renta, Elie Saab, etc., have key design elements such as hollowed out lace, gorgeous embroidery, and romantic decorations.

The process design of folding and twisting in the spring and summer of 2024 has significantly increased, presenting diverse forms. The application of segmentation and hollowing out, heterogeneous splicing, and nail bead diamond decoration is still widespread, while the proportion of three-dimensional flowers has decreased. Hollow intarsia with romantic colors, swaying tassels, and handmade weaving are suitable for shaping natural and elegant styles; The process design of using waste soil to make old, punk buckles, and breaking rough edges should be given special attention in the current trend of increasing application in tanning. In addition, this season's streamlined structure cutting process and interesting and smooth styling form are worth paying special attention to. Overall, this season's craftsmanship is exquisite and rich, presenting a strong sense of decoration with a complex aesthetic.

This report is mainly aimed at the young customer group of Generation Z. The process design of folding and twisting in the spring and summer of 2024 has significantly increased, presenting diverse forms. The application of segmentation and heterogeneous splicing is still widespread. Suitable for street trendy styles such as New Vintage and Dirty Fit, the design of old waste soil, punk buckles, and broken edges should be given special attention in the current trend of increasing application in tanning. In addition, this season's streamlined structure cutting process and interesting and smooth styling form are worth paying special attention to. Overall, this season's craftsmanship is exquisite and rich, presenting a strong sense of decoration with a complex aesthetic.