Cotton and linen artistic style, inspired by the natural cotton and linen texture, combines loose and comfortable silhouette design to create a leisurely, simple and lazy dressing atmosphere. Based on a comprehensive analysis of domestic cotton and leprosy benchmark brands, it can be concluded that cotton and leprosy are not only limited to cotton and leprosy materials, but also widely used chemical fiber materials with characteristics similar to regenerated cellulose fibers and natural fibers.

BALABALA24 has developed a spring outing series and a college series during the spring and summer seasons. On the basis of simple and comfortable wearing requirements, the overall product further extends the childlike and fun style, full of vitality and childlike fun; Using natural images such as animals, insects, and flowers and plants to bring children a rich and interesting world, cultivating their observation ability, and guiding their interest in exploring nature from an early age.

In March, the children's clothing wholesale market in Zhili Liji Road, Huzhou will mainly focus on summer style replenishment, with a focus on rural vacation, light outdoor, street fashion, and Chinese style; We focus on creating fashionable style items through color, pattern, and detail design. Among them, T-shirts, baby shirts, sun protection clothing, skirts, pants, etc. are all worth our attention, which enhances the overall visual effect of the items. This article will elaborate on four aspects: key styles, individual items, details, and market attention styles.

Current situation analysis: In Amazon's women's clothing category in February, the lingerie and pajamas category continued to maintain its top position, accounting for up to 28%. Sports products closely followed, accounting for 17%. The top, T-shirt, and shirt categories rank third, accounting for 11%. And dresses account for 10%, with a significant increase. Data inspiration: In Amazon's clothing category, women's clothing accounts for 42.26% of the total market, which is the most important part. This indicates that female consumers have a strong demand for clothing on Amazon. In women's clothing, the proportion of underwear&pajamas and sports categories is the highest, followed by tops & T-shirts & shirts and dresses categories.

The Pushbutton 2024 early spring collection continues its iconic avant-garde and quirky style, with Blokette's sporty girl pairing as its core style. The brand cleverly combines sports elements with girlish sentiments, such as pairing jerseys or polo shirts with girlish skirts, as well as details such as lace patchwork and bows for decoration. In terms of color, the sporty blue color scheme dominates, while in terms of silhouette design, emphasis is placed on the ratio of wide shoulders to waist, as well as truncation, showcasing a unique brand charm.

The boudoir style is a super feminine style derived from the pure desire style. Integrating lightweight lace fabric, lace lace lace, mesh and other materials into the design elements to create a new boudoir style. Unlike styles such as BALLETCORE, Sweetheart Barbie, and Valkyrie Madeline, the boudoir style focuses on overall lightness and thinness, while the silhouette conforms to the body shape with a smooth sense of body curves; At the same time, the boudoir style does not have too much delicacy and sense of regularity, but also weakens the sportiness of BALLETCORE and reduces the sweetness and cuteness of sweet Barbie. More emphasis is placed on highlighting female tension, either charming or sweet.

The YCH brand was founded by designer Yoon Choon Ho in South Korea in 2016. He initially gained attention on the reality TV show Project Runway Korea 2 and later named the brand after his first letter. The YCH brand is known for its modernist Rococo aristocratic style, which combines smooth cutting and a mix and match of various materials, as well as street fashion, creating a modern and feminine style with a resilient and diverse personality. YCH adheres to the design philosophy of "creating perfect contours for women", and its works often appear at Seoul Fashion Week. It first participated in London Spring/Summer Fashion Week in September 2020. In addition to fashion design, YCH also focuses on bright and playful color combinations, bold prints, and rebellious punk aesthetics. These elements collectively define YCH's unique style, making it unique in the fashion industry. YCH's design is not only loved by Korean celebrities, but also recognized and successful internationally.

"Early Spring Fashionable Spirit" has become a highly anticipated topic on social media platforms such as Xiaohongshu, attracting over 170 million views. This style emphasizes the vitality and freedom of little girls, emitting a unique light in spring. The "Early Spring Fashionable Spirit" style emphasizes the combination of simplicity and fashion, revealing a fresh and confident atmosphere. Common elements in fashion include fresh and bright color combinations, soft and comfortable fabric choices, and lively and playful designs. Unlike other styles of wildness and vitality, "Early Spring Fashion Spirit" places more emphasis on showcasing the freedom and vitality of girls, allowing them to showcase their own style and enjoyment in dressing.

Regarding the summary of external patterns, this month's POP focuses on cross industry analysis from the aspects of Chinese style trends, butterfly mysticism, winter roses, luxury jewelry, tribal animal patterns, as well as popular styles and drawing techniques such as Chinese old money and monochromatic art. As the Spring Festival approaches, the topic of traditional Chinese elements such as dragons continues to rise; The broadcast of flowers drives the trend of retro and old money; The butterfly and rose elements that convey freedom and beauty are highly sought after; Animal patterns and monochromatic art have received attention; Here is a specific analysis of popular patterns.

Current situation analysis: In Amazon's women's clothing category in December, the lingerie and pajamas category continued to maintain its top position, accounting for as much as 29%. Sports products closely followed, accounting for 17%. The top, T-shirt, and shirt categories rank third, accounting for 11%. And dresses only account for 4%. Compared to November, the proportion of each category has not changed significantly.Data inspiration: In Amazon's clothing category, women's clothing accounts for 41.87% of the total market, which is the most important part. This indicates that female consumers have a strong demand for clothing on Amazon. In women's clothing, the proportion of underwear&pajamas and sports categories is the highest, followed by tops&T-shirts&shirts and dresses categories.

The POP market research team for this issue will cover seven modules, including the introduction of the new series of Chuu brand, the proportion of category sales and style analysis, color application, key category analysis, popular element application, summary+development extension recommendation.

Current situation analysis: In October, the underwear and pajamas category continued to rank first, accounting for 28%, and the number of sports products ranked second, accounting for 18%; The top, T-shirt, and shirt categories rank third, accounting for 10%. And jackets, jackets, and vests accounted for 4%, an increase of 1.79%. Data inspiration: In Amazon's clothing category, the women's clothing market share accounts for about 40.11% of the total market, which is one of the most important parts, reflecting the high demand for clothing by female consumers on Amazon. The underwear & pajamas category and sports account for the largest proportion in women's clothing, followed by the top&T-shirt&shirt and dress categories.

This report is mainly aimed at the young customer group of Generation Z. The process design of folding and twisting in the spring and summer of 2024 has significantly increased, presenting diverse forms. The application of segmentation and heterogeneous splicing is still widespread. Suitable for street trendy styles such as New Vintage and Dirty Fit, the design of old waste soil, punk buckles, and broken edges should be given special attention in the current trend of increasing application in tanning. In addition, this season's streamlined structure cutting process and interesting and smooth styling form are worth paying special attention to. Overall, this season's craftsmanship is exquisite and rich, presenting a strong sense of decoration with a complex aesthetic.

Dirty Fit, also known as Distressed Fit or No Money Style, is a popular fashion style characterized by a messy and unrefined appearance. The main purpose of this style is to create a simple, casual, and disheveled feeling, while showcasing a unique personality and attitude. In the Dirty Fit style, details such as wear, fading, and graffiti are the focus of attention. The tearing and tearing effects are important elements in the Dirty Fit style and are usually made manually, which can be found on clothing such as jeans and T-shirts. The traces of time are often created using wear and fading effects in the Dirty Fit style, which can be achieved by processing specific areas or using special dyes. Interlayer design is one of the common details in the Dirty Fit style, adding materials that appear to be peeled off or torn apart to make clothing more complex and fashionable.

Looking at the 2024 Spring/Summer women's fashion show, it can be analyzed that the texture of knitted fabrics is mainly based on basic organization, presenting a trend of softness, light penetration, and elasticity and comfort overall. It mainly focuses on sports, leisure, and fashionable street styles, and is applied to dress items mainly consisting of dresses. The overall proportion of ready-made clothing categories does not fluctuate significantly compared to previous seasons. Knitted fabrics with a basic plain weave structure and a blend of viscose and other materials that present a soft and smooth texture accounted for the highest proportion of 51% this season, mainly used for dresses and T-shirts; Lightweight sheer and high elastic shaped knitted fabrics are important highlights of this season's runway, accounting for 13% and 12%, mainly used for bottoms, dresses, and jumpsuits; The glossy fabrics mainly consist of velvet and silk satin luster, accounting for 8%, and are mainly used in dresses; The crisp knit fabric is mainly composed of air layer and terry fabric, mainly appearing in sweaters and outerwear items, accounting for 7%; Bright silk and mesh fabrics are showing an upward trend, with a wide brand distribution, accounting for 3% and 5% respectively. The data and materials in this report mainly come from fashion weeks in Milan, Paris, London, and New York, focusing on new trends in knitted fabrics during the four major fashion weeks.

This report analyzes the proportion of key yarns and stitches in the 2024 Spring/Summer T-shirt women's sweater. This season, fancy yarns have shown a significant upward trend, and with the arrival of the spring/summer season, the use of light and thin textured yarns will continue to increase. The changes in spring/summer sweater styles will be more diverse due to the combination of space-dyed yarn, mixed metallic yarn, sequin yarn, and fuzzy yarn.

Current situation analysis: (1) According to Amazon data, among all Amazon products, women's clothing accessories account for 40.53% of all clothing accessories, a decrease of 3.35% compared to the previous month. (2) In September, the underwear and pajamas category continued to rank first, accounting for 27.3%, an increase of 4.15% compared to August; The number of sports products ranks second, accounting for 17.7%, up 3.47% from August.Data inspiration: (1) Compared to August, the proportion of tops, T-shirts, and shirts decreased by 4.58%, while the proportion of dresses decreased by 3.15%. Considering that it is caused by seasonal changes; (2) Sports and lingerie pajamas are still the top proportion of Amazon women's clothing, with a significant increase in the proportion in September.

MISS BLUMARINE brand is inspired by the feminine qualities and iconic styles of the well-established Italian and international fashion brand, BLUMARINE. The collection carries a strong romantic vibe but is interpretated with a modern twist, dedicated to young and very young girls with a recognizable style that is both fun and refined. In the new 2023 autumn-winter collection, MISS BLUMARINE maintains its uniqueness and distinctive features, thanks to its renowned themes for each season - exquisite craftsmanship and detailing, as well as the presentation of iconic animal and floral prints. These elements have always been a significant part of the brand's heritage.

Minimalist style clothing usually features simple and streamlined cuts, highlighting the beauty of women's curves. Common colors include off-white, gray, and light blue, which are gentle and soft tones. In terms of fabric selection, there is a preference for comfortable and delicate fabrics such as silk and chiffon. This report focuses on the best-selling items of domestic benchmark brands in the minimalist style for women, extracting and analyzing key fabric information, and looking forward to the fabric development direction.

The Campamento is a Spanish children's clothing brand that focuses on environmental sustainability and design. It was born in La Coruña, in the northern part of Spain, with the aim of creating an eternal brand while protecting the environment. The Campamento means unleashing the creativity of children, engaging with fun and passion, loving our planet, and seeing the world through the eyes of children. It encourages facing all difficulties with optimism and a smile on our faces, as we happily whistle along.

Ciff Kids holds two editions every year, with its headquarters based in Copenhagen, making it the center of the Scandinavian creative industry. It is the only trade fair for children in the Nordic region. Ciff Kids showcases numerous brands from the Nordic countries, excelling not only in children's fashion but also offering a wide range of other infant and children's product collections. Ciff Kids is dedicated to bringing together talent, brands, media, and buyers in a relaxed, fun, and vibrant atmosphere, creating an ideal platform for showcasing products and building relationships for children and youth brands.