According to the interaction data of users and market analysis, we make this TOP ranking of women's underwear. Among all the design elements, lace fabric and embroidery occupy the biggest proportion, followed by embroidery. As the most important element for underwear design, splicing is also a key design for lace except for pattern changes.

Nasty Gal is an American fashion retailer for young women, which owns customers from sixties countries and regions. The Nasty Gal website was founded by Sophia Amoruso in 2006, and it was named The Fastest Growing Retailer by the magazine INC in 2012. It provides both ready-to-wear and underwear, and its Euro-American style underwear is avant-garde and sexy.

Chantelle is a French underwear brand founded in 1876. There are six brands designed by CL, Chantelle, Passionata, Chantal Thomass, Femilet, Livera and Darjeeling. The brand is committed to combining vital creativity and powerful technology to meet the needs of customers and predict their requirements.

Since graduated from Esmod, Lisa Chavy has been the designer of luxury brands like John Galliano, Dior, Kenzo, Lacroix and Cacharel. And she had an outstanding performance when pushing forward the Undiz project after she joined Etam. Therefore, Etam group decided to support the development of her personal brand. Under the the support of Etam and Vog, 39-year-old Lisa Chavy launched her high-end French underwear brand LIVY in 2017, which provides comfortable and sexy French underwear based on the traditional luxurious corset craft.

According to the research and download data of our users, we release our Top30 brand ranking and select six of the most popular brands and keywords for recommendation.

Chinese designer brands gradually step onto the world fashion stage and become known via buyer shops, showrooms, fashion weeks and various social media. Emerging designer brands hold a larger and larger market share. More and more designers return back to homeland and establish their own brands after studying abroad.

As the unfailing classic series of La Perla, MAISON is still hand-crafted by artisans at Bologna atelier. Silk from Como, the silk capital of Italy, works with ancient and complicated Frastaglio embroidery. To celebrate the 25th anniversary of MAISON, La Perla launches two limited capsule series, MAISON RAINBOW and MAISON METALLIC. They symbolize hope and rebirth, carry an inspiring and vigorous strength, and debut in 2020. They use wild rose and vivid green as main tones, adopts colorful embroidered gauze, and reinterprets four popular styles of La Perla. MAISON METALLIC also mixes with exquisite embroideries by gold, copper and platinum yarns.

In the post epidemic era, China's economy has entered a positive growth track. Compared with previous years, the "double 11" shopping carnival seems to have a different feeling. Big data of Baidu search shows that in 2020, the overall search heat of "double 11" rose 263% compared with the same period of the previous year, ushering in explosive growth. In this platform war, the endless sale tips have led to a more specific calculation of "data" seized by each platform. What are the "Double Eleven strategies" and "Double Eleven tips" etc. And there are also other topics on the top5 of popular netizens search.

Traditional live show Curve New York moves to a digital platform. Less brands participate this show. Many brands postpone their S/S 2021 collections, and a few companies are using their core collections to carry them over. Some brands focus on navigating the retail market over the next few months, despite the selling season. Many brands and retailers are facing challenges as they get back on track, while design focus is clearly on ethical priorities and commercial opportunities.

The Comprehensive Analysis of Underwear and Loungewear Benchmark Brands

For Love & Lemons is founded by Laura Hall and Gillian Rose Kern in 2011, inspired by their hometown Wyoming and their trip to Australia. They stick to the confident, feminine and personalized concept, co-create a dream world where fearless women can take adventures, and provide fantastic clothes for vigorous ladies. For Love & Lemons rethinks creativity, curiosity and the free, fearless spirit, and fuse love with fibers and fabrics. Its collections present both sweet playful childlike elements and adults' sexy aesthetics, fit for fashion-inspired ladies. Its dresses and two-piece items are refined and exquisite.

Founded in 1954, La Perla is one of the world's top underwear, womenswear and swimwear manufacturers. La Perla underwear has a profound cultural connotation and artistic temperament and brings underwear fashion into youngsters' world. It is known as the Rolls Royce in the underwear industry thanks to its noble style and long history. Its core essence is the top handicrafts, refined design links, integrating innovation and tradition, displaying Italian characteristics and international positioning and the high quality.

Underwear is promising. Comfortable underwear is steady, and bright hues and staycation create a positive vibe. Staycation drives the development of versatile loungewear items, and comfort remains key. Soft and breathable fabrics, wireless bras and seamless underwear all meet consumers' need for comfortable products. Matching sets encourage consumers to buy the entire outfit and cross-category clothing. Influenced by sports bras (+84% year on year) and pull-on bras, leggings and pull-on lounge bras emerge in S/S 2020, holding 2% of online underwear markets in the UK. Buying multiple pieces help to save money and shift stock.

As time changes, wedding forms and venues become increasingly diverse, and brides need to change costumes and accessories for varied rituals. Couples are gradually aware of the economic and environmental impacts of weddings, so they buy a wider range of clothing and choose products that can be worn after the wedding. This report concludes key points below based on consumers' online searching, browsing and buying data in the past one year, social media index and brands' topicality, multi-platform mentions of products, labels and related keywords, as well as sentiment analysis.

Princesse tam. Tam and Maison Lejaby upgrade their underwear to be light, comfortable and breathable, create lingerie styles suitable for women at all ages, and emphasize the awakening of each creative design with free thinking. Their designs allow women to express their unique personality, and provide support for female liberation and freedom.

This season the exhibition is very innovative, and makes breakthroughs especially in the range of sizes, comfort and shapewear design. Delicate underwear reflects the influence of boudoir dress. Shapewear is worth more attention, especially the light and medium shapewear which can be paired with fitness suits. Creative and inclusive flexible styles can be created, including the elastic underpants and elastic bra with inside support. The underwear set can be created, because lingerie with simple details, embroidery and individual lace will evoke purchasing desire. Loungewear and ready-to-wear can be combined together. The wool knitted items will be key. Besides, warm and comfortable brushed items can also be created.

This season the exhibition is held in a brand-new private venue. The exhibition specially opens up the Organic Area, and focuses on the brand using environment-friendly fabrics. The collaborative products of fabric design studio Whole draw much attention, and use 100% vegetable dyestuff, organic fabrics and yarns. Sustainable design is still a hot topic at the show, and most lingerie brands are happy to share their latest developments. Fabrics become the focus, and certified cellulose fabric is prevailing. The emerging brands are displayed in the Exposed Area, including the Nette Rose from Cape Town and Tisja Damen from Amsterdam.

The development and blends of recycled, biological and natural fibers are the core of innovation, which also continue to influence the look of lace. The unbleached original color and undyed quality sense are prevailing. The highly functional seamless craft upgrades the silhouette of underwear and swimwear. The mesh fabric is transparent, catering to the theme of wearing underwear outside. The minimalist style is quite suitable for high summer. Bold color-blocking and metal colors are ideal for underwear, swimwear and accessories. Bright colors and new animal prints are complementary for each other. The simple florals with a design sense are fresh and pure. Twigs and leaves will lead the fashion trend. Modern geometric patterns are quite fit for knitted and woven fabrics. Dark-colored decorative lace and retro embroidery display novelty.

People are eager to escape from the city to seek for a peaceful life. Influenced by this trend, Yoga, a 5000-year-old exercise, has become particularly popular in recent years. Yoga is a very ancient method of energy knowledge training and the integration of philosophy, science and art, seeking for the truth and method of the unity of Buddhist and ego. Yoga clothing is the medium which promises the comfort of the wearer and helps the wearer pursue the physical and mental peace.

With the continuous upgradation of underwear fabrics, people more and more pursue technical products. Modern woman pays attention to not only the temptation that underwear brings, but also the health care. Lace is a combination of desire and feminism. It is mystical, sexy, slim yet powerful. Although minimalism pushes lace out of the mainstream, it is still attractive. Lace is a metaphor for the feminine spirit.

In this A/W 20/21 trade show, sustainable blended degradable high polymers replace synthetic fibres. Yarns meeting Roica's global recycling standards are key goods. Shape-wear lingerie, swimwear and athleisure wear feature more advanced techniques. Eight-direction stretch, antibacterial property and chlorine resistance enhance the performance of garments. Jacquard knits with light and dark tone are combined with raised patterns to create a 3D effect. Pointelle, floral trims and raised patterns are full of retro daisies.