Bordelle is a well-known British underwear brand, founded in 2007 by Alexandra Popa and Javier Suarez. The underwear of the brand is famous for its sense of lines which is inspired by strapping and fastening. The use of architectural tailoring is reasonably placed on the design of underwear in order to achieve a perfect expression of lingerie look. The most prominent features of Bordelle include its bold, unconventional, flirted and innovative design, unique material selection and pure artisan craftsmanship. Moreover, the limited production also makes it a sexy treasure that only a few people can get. Therefore, it is highly welcomed and sought after by celebrities and debutantes.

Simone Pérèle was founded by Mrs.Pérèle in 1948, who thought that women's body should be freed to reveal its natural beauty. Her unique personality and impressive adventurous spirit played an important role in establishing the recognizable brand image. As a woman, the independence of Mrs.Pérèle promoted the setting up of a subversive concept at that time -- women can exude charm and chase for comfort at the same time. Simone Pérèle is still maintaining such concept in this family house, and constantly providing underwear for charming, elegant and delicate women.

The Los Angeles fashion brand For Love & Lemons was founded by Laura Hall and Gillian Rose Kern, and it is a 100% women-led team. They design clothing for girls with love, and encourage them to present confidence and individuality. Printing, lace, embroidery, pintucked design are used in S/S 2021 collection. The combination with unique tailoring forms a sweet and also sexy style.

Based on the interaction data analysis of POP users in April, lingerie and bra are searched more. Consumers are having rising requirements of bras, and they also prefer the underwear set. The application of lace and lace edging still occupies a large proportion. Influenced by the improved living standard, people also want more comfortable underwear. The strengthening and innovation of thinner and lighter design will be the trend for underwear fabric.

French women think that too thick underwear will influence the clothing lines and weaken the prettiness. They prefer thin, transparent, and fairy lingerie, which is made by light lace, silk and fine gauze. These light and elastic fabrics perfectly fit the body. The thin covering above the body is freely comfortable and romantic. Lace, gauze, embroidery thread, and silk outline the charming French lightness.

According to the interaction data of POP users in March, the searches of lingerie and corset increase a lot, which reflects that consumers are paying more attention to comfort and functionality. Lace occupies the biggest proportion among all the design elements, and the application of lace edging also becomes popular, which is presented in more delicate and diversified styles.

Founded by Chip Wilson in Vancouver, Canada in 1998, lululemon is a yoga-inspired, technical athletic apparel company for women and men. What started as a design studio by day and yoga studio by night soon became a standalone store in November of 2000 on West 4th Avenue in Vancouver's Kitsilano neighbourhood. The vision of Lululemon was to create more than a place where people could get gear to sweat in, they wanted to create a community hub where people could learn and discuss the physical aspects of healthy living, mindfulness and living a life of possibility. It was also important to create real relationships with guests and understand what they were passionate about, how they liked to sweat and help them celebrate their goals. Today, Lululemon is still doing this in their stores around the globe.

There are eight trend points in this exhibition. (1)Because of the differences between body shapes and the longing for inclusiveness, manufacturers are producing super stretchy fabrics. (2)Being committed to the research of environmental sustainable fabric, plant dyes and recycled yarn are used. (3)Appearance and colors are extracted from the wild plants in the nature. (4)Long-forgotten handcraft skills are applied to fill the blank and desire of belongingness with formal value. Such as cotton yarn dyes, refined plants and undyed or crochet crafts. (5)Inspired by the handcrafts, brushstrokes and embroidery present the heritage of culture. (6)Pattern design and functional fabrics create sports underwear and hoodie. (7) Exotic flowers and positive bright colors rebuild the comfort and functionality. (8)Manufacturers create functional fabrics to protect women's breast health and provide new life necessaries. This report pays attention to the key underwear fabric, lace.

Curve is cooperated with Comexposium Group's French Salon International de la Lingerie to hold the Curve Connect in New York. The exhibition attracts about 8% of visitors outside America, and the most foreign visitors come from Canada. And Curve Connect owns over 20% of visitors from international positions. Except for attracting more global participators, the European partner relationship of exhibition also increases the international exhibitors. There are over 120 display brands from foreign countries, including Marie Jo, Aubade, Simone Perele, Chantelle and Wacoal. Lingerie design is always the highlight. And with consumers' demand for healthy lifestyles, comfortable underwear continues its strength. And there is another rising trend in the exhibition, sexy fitted underwear. Many consumers want to have a good date night at home, or just want to be sexy and beautiful again. Therefore, gorgeous lingerie can keep consumers in a good mood.

There are eight trend points in this exhibition. (1)Because of the differences between body shapes and the longing for inclusiveness, manufacturers are producing super stretchy fabrics. (2)Being committed to the research of environmental sustainable fabric, plant dyes and recycled yarn are used. (3)Appearance and colors are extracted from the wild plants in the nature. (4)Long-forgotten handcraft skills are applied to fill the blank and desire of belongingness with formal value. Such as cotton yarn dyes, refined plants and undyed or crochet crafts. (5)Inspired by the handcrafts, brushstrokes and embroidery present the heritage of culture. (6)Pattern design and functional fabrics create sports underwear and hoodie. (7) Exotic flowers and positive bright colors rebuild the comfort and functionality. (8)Manufacturers create functional fabrics to protect women's breast health and provide new life necessaries. This report pays attention to the key underwear fabric, lace.

According to the interaction data of users and market analysis, we make this TOP ranking of women's underwear. Among all the design elements, lace fabric and embroidery occupy the biggest proportion, followed by embroidery. As the most important element for underwear design, splicing is also a key design for lace except for pattern changes.

Nasty Gal is an American fashion retailer for young women, which owns customers from sixties countries and regions. The Nasty Gal website was founded by Sophia Amoruso in 2006, and it was named The Fastest Growing Retailer by the magazine INC in 2012. It provides both ready-to-wear and underwear, and its Euro-American style underwear is avant-garde and sexy.

Chantelle is a French underwear brand founded in 1876. There are six brands designed by CL, Chantelle, Passionata, Chantal Thomass, Femilet, Livera and Darjeeling. The brand is committed to combining vital creativity and powerful technology to meet the needs of customers and predict their requirements.

Since graduated from Esmod, Lisa Chavy has been the designer of luxury brands like John Galliano, Dior, Kenzo, Lacroix and Cacharel. And she had an outstanding performance when pushing forward the Undiz project after she joined Etam. Therefore, Etam group decided to support the development of her personal brand. Under the the support of Etam and Vog, 39-year-old Lisa Chavy launched her high-end French underwear brand LIVY in 2017, which provides comfortable and sexy French underwear based on the traditional luxurious corset craft.

According to the research and download data of our users, we release our Top30 brand ranking and select six of the most popular brands and keywords for recommendation.

Chinese designer brands gradually step onto the world fashion stage and become known via buyer shops, showrooms, fashion weeks and various social media. Emerging designer brands hold a larger and larger market share. More and more designers return back to homeland and establish their own brands after studying abroad.

As the unfailing classic series of La Perla, MAISON is still hand-crafted by artisans at Bologna atelier. Silk from Como, the silk capital of Italy, works with ancient and complicated Frastaglio embroidery. To celebrate the 25th anniversary of MAISON, La Perla launches two limited capsule series, MAISON RAINBOW and MAISON METALLIC. They symbolize hope and rebirth, carry an inspiring and vigorous strength, and debut in 2020. They use wild rose and vivid green as main tones, adopts colorful embroidered gauze, and reinterprets four popular styles of La Perla. MAISON METALLIC also mixes with exquisite embroideries by gold, copper and platinum yarns.

In the post epidemic era, China's economy has entered a positive growth track. Compared with previous years, the "double 11" shopping carnival seems to have a different feeling. Big data of Baidu search shows that in 2020, the overall search heat of "double 11" rose 263% compared with the same period of the previous year, ushering in explosive growth. In this platform war, the endless sale tips have led to a more specific calculation of "data" seized by each platform. What are the "Double Eleven strategies" and "Double Eleven tips" etc. And there are also other topics on the top5 of popular netizens search.

Traditional live show Curve New York moves to a digital platform. Less brands participate this show. Many brands postpone their S/S 2021 collections, and a few companies are using their core collections to carry them over. Some brands focus on navigating the retail market over the next few months, despite the selling season. Many brands and retailers are facing challenges as they get back on track, while design focus is clearly on ethical priorities and commercial opportunities.

The Comprehensive Analysis of Underwear and Loungewear Benchmark Brands

For Love & Lemons is founded by Laura Hall and Gillian Rose Kern in 2011, inspired by their hometown Wyoming and their trip to Australia. They stick to the confident, feminine and personalized concept, co-create a dream world where fearless women can take adventures, and provide fantastic clothes for vigorous ladies. For Love & Lemons rethinks creativity, curiosity and the free, fearless spirit, and fuse love with fibers and fabrics. Its collections present both sweet playful childlike elements and adults' sexy aesthetics, fit for fashion-inspired ladies. Its dresses and two-piece items are refined and exquisite.