The Salon International de la Lingerie exhibition concluded on January 22, 2024, showcasing a wide range of underwear, tight corsets, home wear, swimwear, and sportswear from approximately 250 brands. It also provided opportunities for young talents, well-known brands, and suppliers in the industry to exchange and collaborate. The next Salon International de la Lingerie exhibition will be held in January 2025. At present, the exhibition materials have been launched. Click the link to access the Paris Salon International de la Lingerie lingerie exhibition.

THE SALON INTERNATIONAL DE LA LINGERIE AND INTERFILIÈRE PARIS CLOSED THEIR DOORS ON THE EVENING OF MONDAY 22 JANUARY 2024 AFTER 3 DAYS PACKED WITH ACTIVITIES TO ROUND OFF A WONDERFUL ANNIVERSARY EDITION.

This ranking is a comprehensive ranking based on the 2023 POP backend browsing index, download index, and social media hot brands, and these three indices are rated based on actual situations. Based on the interactive data of browsing, searching, and downloading in the POP backend, select the top 10 hot search lists for various types of underwear products in the year, in order to better understand industry trends and new season development.

Current situation analysis: According to data from the Amazon platform in November 2023, sales of thermal underwear and tops have increased by 51.37% year-on-year since November, ranking first on the best-selling list. Meanwhile, the sales of thermal underwear sets have shown a significant decline, with a decline rate of 27.92%. (Note: The compound growth rate and year-on-year growth rate here reflect market demand.) Data conclusion: The demand for warm tops is significantly increasing, while the demand for set type warm underwear is decreasing, indicating that Amazon consumers are more inclined to purchase single tops rather than complete sets of warm underwear, and pay more attention to personalized and freely combined dressing forms.

According to the analysis of the top 100 women's clothing underwear data downloaded by POP users in the past month, the style of women's clothing underwear this month is mainly retro palace style, with metal decorations such as metal chains, metal buckles, metal shoulder straps, etc. The embroidery pattern is mainly simple and clear in shape, suitable for creating urban fashion styles. In addition, structural underwear design also accounts for a certain proportion.

According to the analysis of the top 100 women's clothing and underwear downloads by POP in the past month, the main styles of women's clothing and underwear this month are teenage-style seamless underwear and corsetry bras. They often feature delicate lace trims, hollow designs, and a significant proportion of mesh embroidery and seamless knitting techniques as well.

Current Situation Analysis: In August, the underwear & sleepwear category continued to take the first place, accounting for 23.13% of the total. The tops, t-shirts, and shirts category ranked second, accounting for 14.78% of the total. The sports category ranked third with a share of 14.21%. Among the subcategories of underwear, bras had the highest proportion, reaching 41.74%. Among the subcategories of sleepwear, sleepwear sets had the highest proportion, reaching 34.01%. Data Insight: In the clothing category on Amazon, women's clothing accounts for approximately 43% of the total market share, making it one of the most significant parts. This reflects the relatively high purchasing demand of female consumers for clothing on Amazon. Among women's clothing, the underwear & sleepwear category has the largest share. The reason for this can be attributed to the fact that underwear and sleepwear are essential clothing items for women in their daily lives. Additionally, some items on the website are priced affordably, making them more advantageous compared to offline purchases.

From July 31st to August 1st, 2023, the Curve exhibition returned to the Javits Center in New York, bringing together over 150 global brands to showcase their 2024 spring lingerie, activewear, and swimwear collections. The influx of emerging brands and designers injected fresh blood into this edition of the exhibition. This article mainly focuses on the analysis of lingerie styles showcased at Curve, featuring exquisite elements such as delicate lace, silk, and other materials that exude a graceful feminine temperament. The highlight of this exhibition is also the showcase of lingerie worn as outerwear and resort-inspired sleepwear, which have garnered significant attention.

The #1 B2B event for intimate apparel industry is back at the Javits Center! Curve, a division of Comexposium, welcomes you with opportunities to create new business, discover upcoming designers, network, and attend special events. This February 2023 edition of Curve New York offered a global mix of 150+ brands showcasing their Fall – Winter 2023 intimate apparel and activewear collections, as well as merchandise for immediate deliveries.

The Salon international de la Lingerie in Paris is the world’s leading professional event for the lingerie sector. Since 1963 it brings together high- end, core and mass brands of lingerie, loungewear and swimwear for women and men. The January 2023 edition at Porte de Versailles, Paris marked the time for renewal and dynamism of the entire industry. This edition made of reunions confirmed its place as an unmissable event by welcoming buyers from all over the world.