Rational data analysis and sensible fashion trends change recommendations bring you a comprehensive and complete analysis of global market changes.
- Season
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Brand
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Item Category
- Top
- T-Shirt Polo Shirt Sweatshirt Shirt Pullover Cardigan Small cardigan Vest Bottoming Shirt Slip Strapless
- Outerwear
- Puffy Jacket Overcoat Jacket Leather Jacket Suit Trench Coat Leather Trench Coat Rash Guard Parka Outdoor Jackets Vest Cape/Shawl
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Style
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2023-12-20 34926
The Data Analysis of Cross-border E-commerce for Womenswear in November
Current situation analysis: According to data from the Amazon platform in November 2023, sales of thermal underwear and tops have increased by 51.37% year-on-year since November, ranking first on the best-selling list. Meanwhile, the sales of thermal underwear sets have shown a significant decline, with a decline rate of 27.92%. (Note: The compound growth rate and year-on-year growth rate here reflect market demand.) Data conclusion: The demand for warm tops is significantly increasing, while the demand for set type warm underwear is decreasing, indicating that Amazon consumers are more inclined to purchase single tops rather than complete sets of warm underwear, and pay more attention to personalized and freely combined dressing forms.
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2023-10-23 26574
The Comprehensive Analysis of Women's Underwear & Loungewear Fast-Fashion Brand
Compared to domestic brands, fast fashion brands are more popular in the Americas, including North and South America, with a large consumer population and huge potential. Statistical data shows that 88% of young consumers in the United States tend to choose fast fashion clothing, far higher than 46% in Europe and 21% in China. The characteristics of fast fashion brands are their quick capture of fashion, diverse styles and products, meeting the shopping needs of the vast majority of consumers, as well as their pursuit of fashion, and their prices are relatively affordable.
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2023-10-01 37463
Comfortable Nude -- The Comprehensive Analysis of Seamless Yogawear Designer Brand
Seamless integrated weaving technology, a popular clothing technology this year, has been sought after by many designers. This process uses a cylindrical knitting machine to form in one go, with a piece weaving process where there are no stitches or seams generated by the surface and interior stitching, resulting in a more uniform distribution of elasticity between the clothes and pants woven in one piece. It can create patterns or text that designers need by jacquard, which is a good expression technique in design. The popularity of seamless knitting technology lies in its ability to provide excellent comfort and fit, excellent elasticity and scalability, adaptability to various sports positions, and excellent durability.
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2023-09-13 56489
The Data Analysis of Cross-border Lingerie & Homewear E-commerce
Current Situation Analysis: In August, the underwear & sleepwear category continued to take the first place, accounting for 23.13% of the total. The tops, t-shirts, and shirts category ranked second, accounting for 14.78% of the total. The sports category ranked third with a share of 14.21%. Among the subcategories of underwear, bras had the highest proportion, reaching 41.74%. Among the subcategories of sleepwear, sleepwear sets had the highest proportion, reaching 34.01%. Data Insight: In the clothing category on Amazon, women's clothing accounts for approximately 43% of the total market share, making it one of the most significant parts. This reflects the relatively high purchasing demand of female consumers for clothing on Amazon. Among women's clothing, the underwear & sleepwear category has the largest share. The reason for this can be attributed to the fact that underwear and sleepwear are essential clothing items for women in their daily lives. Additionally, some items on the website are priced affordably, making them more advantageous compared to offline purchases.
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2022-11-18 66317
2022 Double 11 Shopping Festival Data Analysis of Yoga Wear & Workout Wear
Among all the categories of yoga wear and workout wear, workout pants(20%) share the biggest proportion, followed by workout tops(19%), yoga sports bra(15%) and yoga trousers(15%).