Rational data analysis and sensible fashion trends change recommendations bring you a comprehensive and complete analysis of global market changes.
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Creative Illustration--The Kidswear Designer Brand Analysis of Jelly Mellow
Founded in 2013, Jelly Mellow always takes the warmth and imagination of children as the theme of its design. In every season, it creates unique illustrations and develops differentiated fabrics to offer the most comfortable and approachable kidswear. The latest S/S 2022 collection, dubbed ‘Growing Together’, combines downy and rich colors with fun patterns.
Cool Summer -- The Comprehensive Analysis of Guangzhou Kidswear Market
According to the market researches of POP Fashion, the kidswear markets in Guangzhou are dominated by girls’ dresses with bows and boys’ sets and shirt jackets. With the prevalence of neo chinoiserie, we can see more Chinese elements on garments. Besides, the preppy style takes the center stage. Avocado green is mixed with all kinds of saturated colors to enliven the market.
Chaotic Neutral -- The Womenswear Runway Analysis of We11Done
We11done’s FW22 collection is a “chaotic neutral” space where nothing is off limits, and opportunities are endless. The South Korean label’s newest show is inspired by a dichotomy between 17th century renaissance details and futuristic minimalism - two aesthetics that could be polarizing in theory, but somehow appear synchronous.
Natural Palette -- The Analysis of The Campamento The Kidswear Designer Brand
Born in La Coruna in the northern Spain, The Campamento hopes to protect the environment and create a timeless label to encourage kids to explore and create. S/S 2022 collection, dubbed ‘Calor’, displayed the energy that passes from one body to another when they are at different temperatures. Earthy tones and pastels finished the palette of this collection. The use of chic prints was extremely relaxing and poetic.
Unconventional Deconstruction -- The Analysis of OTTOLINGER The Womenswear Designer Brand
Avant-garde darling Ottolinger is the brainchild of Swiss-born designers Christa Bösch and Cosima Gadient. Now based in Berlin, Ottolinger is renowned for its boundary-pushing designs that juxtapose couture-level tailoring with radical deconstruction. Across the collection, immaculately finished products are calculatedly slashed, burned, and manipulated into unconventional forms. Military-inspired trousers and outerwear are scorched into near-oblivion, exposed seams trace ragged trails through shredded skirts, and raw-edged cut-outs imbue casual jersey separates with disorderly seductiveness. Grounded in the interplay between creativity and destruction, Ottolinger’s unorthodox approach presents a bold challenge to luxury fashion’s status quo.
Future Women Warrior -- The Analysis of BONBOM The Womenswear Designer Brand
Launched by designer Bonbom Jo in 2020, Seoul-based BONBOM synthesizes historical and contemporary influences to create subversive womenswear. Putting high-fashion tailoring in the service of a fluid aesthetic, the brand finds a happy medium between couture and streetwear sensibilities, with architectural shapes and tongue-in-cheek details. Skintight tank tops, shorts, and T-shirts cut from mesh or stretch jersey nod to sportswear, while lace-up detailing, nano purses, and all-over monogram prints recall the early aughts. From boxy blazers to off-the-shoulder denim jackets, BONBOM’s eclectic collection is an invitation to disrupt the status quo with clever designs and flirtatious silhouettes.
Elegant Minimalism -- The Analysis of Nehera The Womenswear Designer Brand
NEHERA is an independent Slovak brand that revived the heritage of the famous Czechoslovak brand that flourished in the 1930s and made history worldwide in the integration of design, production, and retail. Relying on creativity and innovation to create exceptional fashion that remains elegant, regardless of the evanescent trends. In a fashion world obsessed with MORE, NEHERA uncovers the beauty in LESS. NEHERA is opening its first boutique store, a place that embodies the brand’s philosophy. True to its cosmopolitan heritage, the store opened its doors in the city of Vienna. Located at Bauernmarkt 8, 1010 Wien, the NEHERA store is designed to create an intimate and elegant fashion experience.
Pragmatism -- The Comprehensive Analysis of Womenswear Trunk Show
For S/S 2023 womenswear trunk shows, minimalist shirts, ballgowns, cotton-linen dresses and vests the seasonal staples. Floral prints and polka dots are the two main pattern directions. In details, girlish wavy edges and common knots are the design highlights. This comprehensive analysis about trunk shows focuses on the practical products with on-trend colors and elements.
Rewilding & Rechilding -- The Womenswear Runway Analysis of Stella McCartney
Spring 2023 is rooted in themes of rewilding and rechilding, made for an untamed Stella woman living freely and in harmony with nature. Stella was inspired by naturalist Miriam Rothschild and Knepp Farm in Horsham – who gave their land back to Mother Earth, allowing it to rebalance itself and restore wildlife without disturbance. Made from 85% responsible materials, it is the brand’s most sustainable collection to date.
Beach Journey -- The Womenswear Runway Analysis of CHANEL
From Paris to the Riviera, CHANEL heads to Monte-Carlo for the Cruise 2022/23 collection by Virginie Viard. Inspired by the cosmopolitan beach lifestyle of Monaco and CHANEL’s history along the Côte d’Azur, a first glimpse at the collection reveals silhouettes with an abundance of black and white swimsuits, glamorous sequins, and ensembles in breezy crochet.
Romantic Elegancy -- The Analysis of Self-Portrait The Womenswear Designer Brand
Self-Portrait is a British designer brand, featuring lace dresses. Pre-Fall 2022 collection fuses elegancy with modern inspirations to continue its fashion principle. The use of broderie anglaise composes an elegant and romantic poem.
Experimental Romance -- The Womenswear Runway Analysis of DEW E DEW E
DEW E DEW E is a Korean designer brand founded by Kim Jin-young and Lee Soo-yeon in 2014. The design of DEW E DEW E focuses on expressing female emotions. Retro girlish style is extremely loved by young Seoul girls. A/W 22/23 collection puts boldness together with practicality to develop eye-catching products. 3D handmade flower is the signature of this collection.
Leviathan and the Mermaid -- The Analysis of HERLIAN The Womenswear Designer Brand
S/S 2022 collection drew inspirations from Leviathan and the Mermaid. With the ecological problems brought by sea pollution, HERLIAN launched a project to help mermaids back to their Garden of Eden. Fresh colors, stripes, navy collars and babydoll collars developed romantic Spring/Summer products.
Romantic Retro -- The Analysis of Simone Rocha The Womenswear Designer Brand
Simone Rocha presented a darkly romantic collection inspired by Children of Lir. Filled with femininity and softness, balanced with layers of edgy sheen, velvet, large quilted wraps ( big fancy jackets ), sequins which were almost everywhere in the collection and lace overlays and embroidery techniques with a wool embroidery sewn into materials like organzas and tulle.
The Analysis of Louis Vuitton The Luxury Womenswear Brand
1.Louis Vuitton unveiled ‘200 Trunks, 200 Visionaries: The Exhibition’ in April in Marina Bay Sands Event Plaza, Singapore to celebrate the 200th anniversary. 2.The Foundation Louis Vuitton unveiled “Coming of Age” on 8 April in Paris, France. The exhibition is in loving memory and honour of the late Virgil Abloh, and an extension of the original global “Coming of Age”. 3.Louis Vuitton’s Objets Nomades in Taiwan 4.Eileen Gu walked her first runway show for Louis Vuitton Cruise 2023 collection.
Sweet Romance -- The Comprehensive Color Analysis of Womenswear Runway Show
The Comprehensive Color Analysis of Womenswear Runway Show
Industrial Craft -- The Analysis of Nanushka The Womenswear Designer Brand
Nanushka is a Budapest-based womenswear, menswear and accessories brand founded in 2006 by Sandra Sandor. Nanushka celebrates its creative study of functional and intuitive design for Fall/Winter 2022. Entitled Industrial Craft, the offer is a renewed interpretation of Sandra Sandor’s ongoing axiom - that if a garment is designed to function well, it will, by definition, be beautiful.
The Portrait of A Generation -- The Womenswear Runway Analysis of Valentino
Pierpaolo Piccioli injected new vitality into Pre Fall 2022 collection, which strengthened the resonance between brand culture and the new-era spirit. Taking the extraordinary quality of haute couture as the core, Piccioli focused on changing the exquisite Italian artisanship into an aesthetic form.
DANS PARIS -- The Womenswear Runway Analysis of CELINE
Dubbed ‘DANS PARIS’, the Fall/Winter 22/23 collection pays homage to the roots by shooting in two of the city’s historical monuments: the Hôtel de la Marine and Hôtel National des Invalides. Each look from the collection is unmistakably chic, whether it has a pair of denim trousers or a sequin mini dress, and also captures the effortlessness of Parisian style. Of course, the collection also features plenty of eyewear, as well as bags. This season, the Shoulder Chain Matelassé Monochrome Celine, Medium Triomphe Frame and the Trapeze Triomphe are in focus.
A Voyage in Descent -- Issey Miyake The Womenswear Designer Brand
The Issey Miyake Spring/Summer 2022 collection A Voyage in Descent is the fourth collection brought by designer Satoshi Kondo. This collection is inspired by a voyage into the deep sea, beginning with a portrayal of the silence and tranquility first felt in the water, and continuing to the uplifting sensation of making new discoveries in the deep sea. This voyage serves as inspiration to the original designs and making of the collection expressed through fluid, dynamic garments and lightweight, glistening materials.
Chic Flappers -- The Analysis of Saint Laurent The Luxury Womenswear Brand
1.For the new season, Saint Laurent creative director Anthony Vaccarello turns to the Art Deco era. In particular, the political activist, writer and editor Nancy Cunard became a great inspiration for him. 2.Saint Laurent launched a collaboration with Belgian artist Bruno V. Roels, changing palm trees into artistic symbols. 3.Hailey Bieber wears Saint Laurent dress at Met Gala 2022.
Joyful Summer -- TINYCOTTONS The Kidswear Designer Brand
Based in Barcelona, TINYCOTTONS is a chic and bold label founded by Barb Bruno and Gerard Lazcano. Every collection provides a strong impression and attractive story, inviting children to take part in it, learn something or only just remember a single piece of work in the rest of their lives.
Delicate Accessory -- The Fabric Analysis of Première Vision Exhibition
Accessory has been a more important element. With the updating and development of natural elements and materials, creative buttons show artistic concepts and changing textures; zippers, zip heads, and zipper tapes are presented in bold colors in S/S 2023; psychedelic ribbons present diversified materials and hues; the innovative design of tag is worth learning; decorative chains in summer palette are fashionable; sporty accessories have been renewed; recyclable material remains the focus.