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ANALYSIS

Rational data analysis and sensible fashion trends change recommendations bring you a comprehensive and complete analysis of global market changes.

Rational data analysis and sensible fashion trends change recommendations bring you a comprehensive and complete analysis of global market changes.

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  • Leather Clothes - The TOP Ranking of Menswear
    Data Reports

    2024-04-01 3551

    Leather Clothes - The TOP Ranking of Menswear

    According to the analysis of the top 100 men's leather data downloaded by users in POP Fashion in March, material splicing accounted for 27%, followed by 23% for stand up motorcycle jackets, and 20% for business suit jackets as the main single items. In terms of craftsmanship, the main focus was on color rubbing, aging, and splicing, with local patchwork being the most popular detail design of the season.

  • Leather & Fur -- The Data Analysis of Popular Women's Wear E-commerce
    Data Reports

    2024-03-14 5548

    Leather & Fur -- The Data Analysis of Popular Women's Wear E-commerce

    Among the top 10 best-selling women's leather and fur e-commerce products from February to March, the most popular women's leather clothing styles are dominated by retro leisure and simple commuting. Among them, the main design elements of this month's leather and fur style include coloring techniques, brocade stitching, neutral vintage jackets, and commuting suits.

  • February 2024 -- The Analysis of Popular Pattern Design
    Hot

    2024-02-29 39085

    February 2024 -- The Analysis of Popular Pattern Design

    Regarding the summary of external patterns, this month's POP focuses on Chinese patterns, jellyfish, astrology, and KFC ✖️ Cross industry analysis will be conducted on popular styles and drawing techniques such as NBA collaborations, chiikawa patterns, spectral appearances, and hand drawn sketches. As the topic of the Spring Festival Gala "Nian Jin" continues to rise, the popularity of Chinese patterns continues to soar; Pinterest website big data shows a surge in search volume for jellyfish species; Light and shadow, as well as sketching and hand drawing, have received attention; Here is a specific analysis of popular patterns.

  • Elegant Wardrobe -- The Women's Runway Analysis of FENDI

    2024-02-27 16859

    Elegant Wardrobe -- The Women's Runway Analysis of FENDI

    Fendi's design inspiration for this season came from London in the 1980s, a vibrant and creative era. Kim Jones cleverly combines British street culture with Italian exquisite craftsmanship to create a series of works that are both practical and stylish. From sleek and neat close knit clothing to designs using traditional British textures such as silk ribbons, Allen's, and Guernsey, each piece presents a highly folk and home textile style "embellishment" effect, making people feel like they are in that creative and free era.

  • The Lyst Index -- Fashion's Hottest Brands and Products Q4 2023

    2024-02-23 17301

    The Lyst Index -- Fashion's Hottest Brands and Products Q4 2023

    The Lyst Index is a quarterly ranking of fashion’s hottest brands and products. Lyst is a fashion technology company and premium shopping app, used by more than 200 million people each year to browse, discover and buy items from brands and stores. The formula behind The Lyst Index takes into account Lyst shoppers’ behaviour, including searches on and off platform, product views and sales. To track brand and product heat, the formula also incorporates social media mentions, activity and engagement statistics worldwide, over a three month period.

  • Avant-garde Fashion -- The Comprehensive Pattern Analysis of Men's Runway (Part One)
    Hot

    2024-02-21 27519

    Avant-garde Fashion -- The Comprehensive Pattern Analysis of Men's Runway (Part One)

    This report mainly extracts and analyzes the casual and trendy style patterns of men's fashion shows in the autumn and winter of 2024/25. This pattern is divided into six directions: artistic construction, racing sports, academic trends, visual error filters, simulated wardrobes, and text transformation. In terms of artistic techniques, it mainly focuses on surrealism, Europa, graffiti, etc; In terms of pattern elements, text and badges still dominate, incorporating a few line elements as a rhythmic expression; In terms of color matching, except for artistic paintings and sports patterns that require high saturation color matching to enhance visual tension, all others use monochromatic or low saturation color matching to convey the autumn and winter atmosphere, paying more attention to the expression of practicality. The following sections will analyze in detail.

  • Leather and Fur -- The TOP Ranking of Menswear
    Data Reports

    2024-02-05 7936

    Leather and Fur -- The TOP Ranking of Menswear

    According to the analysis of the top 100 men's clothing fur data downloaded by users in POP, the business minimalist style accounted for 32%, followed by the sports and leisure style. Jackets were the main item, while leather jackets accounted for the largest proportion. The craftsmanship mainly focused on color rubbing, aging, and splicing, with micro pockets being a popular local detail design for this season.

  • Leather and Fur -- The TOP Ranking of Womenswear
    Data Reports

    2024-01-17 6417

    Leather and Fur -- The TOP Ranking of Womenswear

    Extract the top 10 downloaded styles (1-5, 6-10 from left to right) from the database of women's leather clothing and fur products in POP. The overall style is mainly single leather jackets, focusing on material aging, splicing technology, and practical silhouettes. Scratching leather is an important process, deepening the sense of aging and increasing fashion, and attention is also paid to stitching details.

  • Leather & Fur -- The Data Analysis of Womenswear E-Commerce
    Data Reports

    2024-01-03 5545

    Leather & Fur -- The Data Analysis of Womenswear E-Commerce

    Market analysis of women's clothing and fur market:-The data shows that the sales volume of women's fur in December 2023 was at a high level in nearly a year. The analysis shows that the demand for fur in the market is influenced by the season, with higher demand in autumn and winter. Judging from market demand trends, the sales index of women's clothing and fur products is expected to significantly increase in October, November, and December. Analysis of the proportion of transaction prices for women's clothing and fur: -The data shows that products priced between 1000 and 3000 yuan account for the largest proportion, reaching 34.2%. The price range of 5000 yuan ranks second, accounting for 27.9%. This indicates that there is a significant market demand for mid to high priced products in women's clothing and fur. Development suggestions: -Development: Based on market demand trends, the fur category is in its peak season in December, and some popular categories can be added to quickly increase sales. Please refer to the analysis below for details.

  • 2023 Top Hot List of Leather and Fur
    Hot Data Reports

    2023-12-28 5539

    2023 Top Hot List of Leather and Fur

    This ranking is a comprehensive ranking based on the 2023 POP backend browsing index, download index, and social media hot brands, and these three indices are rated based on actual situations. Based on the interactive data of browsing, searching, and downloading in the POP backend, we have selected the top 10 hot search lists for various types of women's clothing and fur products in 2023, in order to better understand industry trends and new season development. Click on the link to enter the TOP 5 brand style entrance: PRADA, FENDI, LOEWE, Hermes, Brunello Cucinelli.

  • Leather & Fur -- The TOP Ranking of Womenswear
    Data Reports

    2023-12-20 5623

    Leather & Fur -- The TOP Ranking of Womenswear

    Extract the top 10 downloaded styles (1-5, 6-10 from left to right) from the database of women's clothing, leather, and fur products from POP11-December. The overall style is mainly composed of cashmere and leather, and with seasonal changes, spring and summer single leather jackets are the key development items, which have recently received high attention. Sports patchwork down jackets not only provide warmth but also enhance quality, making them a popular item among young consumers.

  • Leather & Fur -- The TOP Ranking of Menswear
    Data Reports

    2023-11-15 6659

    Leather & Fur -- The TOP Ranking of Menswear

    The top 10 styles in terms of download volume (1-5 from left to right, 6-10 from left to right) were extracted from the POP10-11 men's leather and fur single item database. The overall style is mainly composed of granular velvet and fur, and the single item is a practical light sports jacket, which has received high attention recently. The old money style men's clothing brand represented by Loro Piana has also received attention.

  • Sports Retro -- The Analysis of P.E Nation The Sportswear Designer Brand

    2023-11-01 27480

    Sports Retro -- The Analysis of P.E Nation The Sportswear Designer Brand

    P. E Nation was founded in 2016 and is an Australian sports and fashion brand. The brand emphasizes the functionality and texture of clothing, committed to creating suitable sportswear for the fast-paced lifestyle of modern urbanites. They focus on designing fashionable and functional sportswear for modern women to meet the multiple needs of daily life and sports. The design style of P. E Nation is unique, adept at using large area color blocks, splicing of different materials, and non-traditional cutting to create a unique design sense. The design of P. E Nation is full of vitality, integrating elements of fashion and sporty retro style. Whether on the sports field or in daily wear, it can showcase a sense of fashion and unique personality.

  • Leather and Fur -- The TOP Ranking of Womenswear
    Data Reports

    2023-10-26 11810

    Leather and Fur -- The TOP Ranking of Womenswear

    The top 10 styles in terms of download volume (1-5, 6-10 from left to right) were extracted from the POP women's fur and fur product database in October. The overall style is mainly made of cashmere, and the single item is a practical jacket. New Vintage fur has recently received high attention. The luster of lightweight short plush fur adds to the sense of quality, and younger minks are also receiving attention.

  • The Comprehensive Analysis of Haining Leather & Fur Wholesale Market in September & October

    2023-10-08 4833

    The Comprehensive Analysis of Haining Leather & Fur Wholesale Market in September & October

    As the autumn and winter season approaches, the Haining leather market is holding a hot new ordering meeting. The overall stores are mainly focused on thick plush outerwear items, such as down jackets, overcoats, plush jackets, and mink. The next focus is on autumn single items, such as leather jackets, vests, and windbreakers. The market caters to a group of domestic fur industry markets, with some styles suitable for e-commerce minimalist Korean and new Chinese styles, as well as fashionable mix-and-match styles suitable for the northern market. The popular single items are characterized by practical silhouettes, patchwork designs, and color matching, and compared to the domestic Xinji leather market, they have a higher degree of integration with consumers and faster fashion response.

  • Retro Street -- The Analysis of Supreme The Menswear Designer Brand

    2023-09-20 5961

    Retro Street -- The Analysis of Supreme The Menswear Designer Brand

    Supreme was founded by James Jebbia in 1994 in New York, USA. It is a skateboard brand that combines street culture such as skateboarding and hip-hop. The original meaning of Supreme is the highest, the top, and it is a reflection of East Coast street culture in the United States. With skateboarding as its main focus, the brand attracts famous skateboarders and street artists to gather at Supreme stores. Gradually, Supreme has become an iconic representation of New York street culture, especially in the field of skateboarding. Supreme's design style is not particularly unique, but it still exudes a sense of coolness. Young people love to consume, but they also pursue rebellion and always approach shopping with an anti-commercial attitude. Supreme's products happen to cater to this demand. Supreme's influence spread outward and was brought to London by the British street culture group GIMME5. In Japan, it successfully entered the market with the help of street culture pioneer Hiroshi Fujiwara and others, and gained the admiration of Japanese idol Yasuyuki Watanabe. Since then, Supreme has also become famous in Asia. Supreme has numerous long-term and close partners, each of whom is a leader in the trend culture. Supreme and NIKE are particularly intimate partners, and each collaboration between them creates a scene of hot sales.

  • Down Jacket -- The TOP Ranking of Womenswear

    2023-09-20 48198

    Down Jacket -- The TOP Ranking of Womenswear

    According to the analysis of the top 100 women's cotton and down downloads by POP8-September user volume, the proportion of simple European and elegant style is relatively high, accounting for about 40%, followed by fashionable casual, sporty casual, and other styles. In terms of silhouette, loose-fitting styles are predominant, and lightweight down jackets, shiny down jackets, straight-fill down jackets, short bread jackets, reversible designs, and others have received more attention. In terms of craftsmanship details, heterogeneous splicing, irregular pattern stitching, and detachable designs are of particular interest. As for fabrics, special textured fabrics such as corduroy, knit fabrics, flannel, leather, and others have been given special attention.

  • Leather & Fur -- The TOP Ranking of Womenswear
    Data Reports

    2023-09-07 30960

    Leather & Fur -- The TOP Ranking of Womenswear

    Extract the top 10 downloaded styles from the POP August women's leather and fur single-item database. The overall styles mainly consist of short plush jackets, focusing on distressed materials, patchwork craftsmanship, and practical silhouettes. Burnished leather is an important technique that enhances the glossy appearance of the leather, adding to its fashion appeal. Attention is also given to the collar details.

  • Trench Coat -- The TOP Ranking List of Girlswear

    2023-07-21 31462

    Trench Coat -- The TOP Ranking List of Girlswear

    According to the TOP10 list, the attention of the trench coat market in May to July leans towards the changes in the silhouette of the trench coat. Silhouettes such as cinched waist, A-line trench dress, and shawl-style are popular. In the A-line trench dress silhouette, mesh panels are often used as a hem to create a sweeter and cuter fashion style. In addition to earth tones, there is an increase in printed patterns, such as the classic school plaid and all-over prints. In terms of detailed craftsmanship, the use of patches and appliques is combined with trench coats to give an overall collegiate style.

  • Leather & Fur -- The Comprehensive Runway Analysis of Menswear

    2023-07-12 26040

    Leather & Fur -- The Comprehensive Runway Analysis of Menswear

    On recent four major fashion weeks, major brands have brought together diverse creativity in business, minimalism, avant-garde, traditional, and contemporary styles. Designers exchanged their perspectives, experiences, and life attitudes. Among them, men's leather and fur garments have showcased multidimensional, diversified, and multi-perspective design styles, with a sense of sophistication permeating the runway. Practical classics and highly commercial luxury business styles still dominate the trend, accompanied by new design details that continuously blur the boundaries between refined styles and casual fashion, creating a new masculine aesthetic in dressing.

  • Leather & Fur -- The TOP Ranking List of Menswear
    Data Reports

    2023-07-04 11203

    Leather & Fur -- The TOP Ranking List of Menswear

    Extract the top 10 styles based on download count from the POP Men's Leather and Fur items for June. The overall styles are mainly business casual jackets, with an emphasis on single leather and fur jackets. The details involve laser micro-perforation designs with graphic elements. It is important to highlight practical jackets, while pocket details remain the most focused detail in business casual attire.

  • The Mud Show -- The Runway Analysis of Balenciaga

    2022-10-14 99720

    The Mud Show -- The Runway Analysis of Balenciaga

    For S/S 2023, Balenciaga launched 'The Mud Show' with a lost wallet as invitation. Opening with Kanye wearing a full security rig, models (including Bella Hadid) followed with full force and a desire to power on, splashing through the thick mud and water with determination. Elsewhere, babies were strapped to chests in Balenciaga harnesses, tops were glittery and others were made in latex displaying a 404 Error code. Demna’s viral bag of Lays chips was turned into a pochette, while teddy bears became handheld accessories and another bag was turned into a wearable in the form of a glove.

  • BIOMIMICRY -- The Runway Analysis of Dion Lee

    2022-09-20 67326

    BIOMIMICRY -- The Runway Analysis of Dion Lee

    The genderless BIOMIMICRY collection saw men and women embrace extreme cut-outs, nipple-revealing sheer and chainmail handbags. Even the most miniature of mini skirts weren’t just reserved for the toned legs of Dion Lee ladies. Some designs resembled skeletons with ribcage-like fabrications and architectural silhouettes, while others looked ready to battle bad guys … and big waves, such as the black neoprene wetsuit. Perhaps, a homage to the Sydney-native’s former sun and surf lifestyle.

  • Leather & Fur -- The TOP Ranking of Womenswear
    Data Reports

    2022-09-08 70451

    Leather & Fur -- The TOP Ranking of Womenswear

    According to the TOP10 women’s leather and fur in August, shearling and polar fleece jackets are the staples. Patchwork down jacket and light leather coat also share the market. Contrast piping and placket detail enrich the visual effect.

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Outerwear Fashion Clothing Trend Analysis | POP Fashion

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