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ANALYSIS

Rational data analysis and sensible fashion trends change recommendations bring you a comprehensive and complete analysis of global market changes.

Rational data analysis and sensible fashion trends change recommendations bring you a comprehensive and complete analysis of global market changes.

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  • The Comprehensive Analysis of Casual Homewear Designer Brand

    2024-04-15 3012

    The Comprehensive Analysis of Casual Homewear Designer Brand

    The new home clothing products for Spring/Summer 24 from major domestic brands have been launched one after another. The traditional form of T-shirt and shorts pairing emphasizes their functionality for external wear and adaptability to multi scene switching. In addition, more and more brands are also paying attention to the design of suspender shorts. In terms of color, the healing color scheme is mainly composed of fresh and vibrant summer colors such as sky blue, light water green, romantic pink, and mango yellow. In terms of pattern design, elements such as checkered patterns, stripe combinations, and summer fruits have been widely used. In addition, there are also detailed designs for the collar, shoulder straps, pockets, and other parts of home clothing.

  • Fresh Homewear -- The Comprehensive Analysis of Designer Brand

    2024-03-08 13147

    Fresh Homewear -- The Comprehensive Analysis of Designer Brand

    Plain cotton and linen fabrics can create a clean and comfortable home time. The refreshing and non stick fabric characteristics have a strong tolerance for girls' body shape. In addition, some girlish details and pattern decorations are added, such as bows, cotton lace edges, perforated embroidery, pleated design, floral prints, lazy plaid, refreshing stripes, etc., which are suitable for the aesthetic and home needs of most girls, Presenting a unique beauty of laziness and casualness.

  • Comfort and Function -- The Comprehensive Analysis of Maternity Designer Brand

    2024-03-06 5170

    Comfort and Function -- The Comprehensive Analysis of Maternity Designer Brand

    The pregnancy and breastfeeding underwear series is crucial for pregnant women, taking into account the special needs of both pregnancy and lactation. Various brands have developed various details and functional designs based on these special needs, including comfortable traceless designs, sexy lace or ribbon decorative designs, designs suitable for sports wear, and shoulder strap buckle designs, front and middle buckle designs, and wrap designs that are convenient for pregnant mothers to breastfeed. This report focuses on the changes in cup size and waist circumference from pre pregnancy to post pregnancy, recommends relevant brand styles, and extracts and analyzes special categories and functional details.

  • Exquisite Fashion -- The Analysis of Intimissimi The Women's Lingerie Designer Brand

    2024-03-04 7722

    Exquisite Fashion -- The Analysis of Intimissimi The Women's Lingerie Designer Brand

    The Intimissimi brand emphasizes the use of exquisite craftsmanship design in its new products this season, such as the use of nude mesh to create realistic tattoo textures, geometric embroidery with modern fashion sense, and delicate floral embroidery with a spring atmosphere. In addition, cotton bottomed styles suitable for spring and summer wear, with fresh colors and a creamy texture, are also the focus of this season.

  • The Comprehensive Analysis of Luxury Homewear Designer Brand

    2024-01-15 31313

    The Comprehensive Analysis of Luxury Homewear Designer Brand

    Light luxury home clothing is warmly welcomed in daily life, not only for comfortable leisure at home, but also for occasions such as family gatherings and outings with friends. It is characterized by high quality, fine craftsmanship, and fashionable cutting, using comfortable fabrics such as silk, knitted, cotton, and linen, which have soft, breathable, and wrinkle resistant characteristics. The details are decorated with fluff, stripes, lace, etc.Recommend the following brands: Not Just Pajama, OLIVIA VON HALLE, Sleeper, MANITO, SANGLUO, nap, Mango as representatives to interpret the main design elements of light luxury home clothing.

  • Base Layer -- The Comprehensive Analysis of Kidswear E-Commerce Brand
    Hot

    2024-01-04 6134

    Base Layer -- The Comprehensive Analysis of Kidswear E-Commerce Brand

    It is crucial to choose warm and comfortable fabrics for the development of the foundation series for autumn and winter children's clothing. Cashmere, modal, viscose, cotton, and fabric blends are common choices for insulation fabrics. The lining fabric is usually made of skin friendly materials. Cashmere and acrylic have the best insulation effect, followed by polyester fiber, cotton, and modal. The application of 5A antibacterial technology helps to improve health standards and provide a better wearing experience. This season's material focus is on double-sided warm velvet hot leather, with added insulation patches on the elbows and knees to provide children with double-layer warmth. Anti static treatment makes children safer during exercise activities.

  • The Analysis of Ubras The Benchmark Underwear & Loungewear Brand
    Data Reports

    2023-12-27 27581

    The Analysis of Ubras The Benchmark Underwear & Loungewear Brand

    Ubras was founded in 2016, advocating for an unrestricted wearing experience, meeting women's basic demand for comfortable and easy to wear underwear, and reflecting women's true physical beauty. Therefore, "no size" is the biggest feature of the brand's products. The brand is committed to becoming an invisible companion for women's growth process, providing personalized clothing solutions for different scene needs. Bras are the main product of ubras stores, with a price range of 150-250 yuan. The consumer group is 10-45 years old, covering children, girls, youth, and middle age, meeting the needs of consumers of different age groups.

  • Soft Healing -- The Comprehensive Analysis of Benchmark Infantswear Brand
    Hot

    2023-12-22 18398

    Soft Healing -- The Comprehensive Analysis of Benchmark Infantswear Brand

    The single item design for infants and young children usually focuses on creating a "soft healing" atmosphere, with fresh and elegant color combinations combined with comfortable and soft fabrics to create a warm and pleasant environment. Single items can provide infants and young children with a comfortable and reassuring dressing experience. Currently, the top 5 popular domestic brands for infant and toddler products are UNIQLO, Balabala, Tongtai, YEEHOO, and EMXEE. This article will analyze popular infant and toddler brands one by one, including the latest brand trends, best-selling products, and brand new combinations, providing reference and trend elements for infant and toddler product development.

  • Chinese Wabi-sabi -- The Comprehensive Analysis of Womenswear Designer Brand

    2023-12-21 58972

    Chinese Wabi-sabi -- The Comprehensive Analysis of Womenswear Designer Brand

    Chinese Wabi-sabi combines the implicit Eastern aesthetics of traditional Chinese culture with the simplicity and imperfection of Silence Philosophy. In this style, designers will choose to use natural materials and handicrafts such as cotton, linen, and silk to make clothing, emphasizing the ancient and natural texture and details of the clothes. In terms of line design, it tends to be loose and casual, while colors often use calm and introverted earth tones and dark tones such as dark green, burgundy, deep blue, etc. However, it will maintain restraint in the overall design to avoid being too strong or dazzling. In terms of patterns, plant tie dyeing is often used to form mottled prints, and natural shadows of plants can be presented on clothing through extension dyeing or printing, full of Zen and ancient charm. This article will analyze representative Chinese brands such as Uma Wang, Pujian Ji, U520103, Elywood, Peng Tai, etc.

  • Oriental Taste -- The Comprehensive Analysis of Chinese Underwear & Homewear Designer Brand

    2023-12-13 19620

    Oriental Taste -- The Comprehensive Analysis of Chinese Underwear & Homewear Designer Brand

    The mysterious and diverse Eastern culture, with its unique aesthetic and symbolic language, has become the design inspiration and creative source for many international and Chinese designer brands. Integrating Chinese elements into underwear, such as traditional Chinese color schemes, embroidery, lace patterns, etc., as well as silk fabrics that are essential for the Silk Country, cleverly blends traditional Chinese elements with modern design to create a unique Eastern charm.

  • The Analysis of ALMOND ROCKS The Underwear Designer Brand

    2023-12-08 22412

    The Analysis of ALMOND ROCKS The Underwear Designer Brand

    The ALMOND ROCKS brand was founded in 2010 by street artist and graffiti artist SKA while studying in the UK. It is a unique brand with socks as its core category. Through an average of 300 monthly trendy buyer live broadcasts on Xiaohongshu, it has brought its unremarkable "socks" into the fashion circle and gradually expanded into the warm series, home clothing and underwear market, and sun protection categories. The brand's styles are rich in color and not monotonous, adept at using visual illusion art to give the styles unique fashionable and sexy qualities. Reasons for recommending this brand: On the one hand, the brand has a high POP download index and browsing index, making it a key focus brand. On the other hand, the brand's socks, insulation series, home clothing, and underwear have a unique, fashionable, and artistic design style. Compared with common styles on the market, ALMOND ROCKS has a more diverse use of colors and patterns, and is good at using visual illusion design to make the style more unique, Catering to the preferences of consumers who pay attention to life details and do not blindly follow the trend.

  • New Year & Christmas -- The Comprehensive Analysis of Underwear & Loungewear Designer Brand

    2023-12-05 13848

    New Year & Christmas -- The Comprehensive Analysis of Underwear & Loungewear Designer Brand

    Christmas often uses high saturation red and green to highlight the festive and lively atmosphere of the festival. The detailed design can incorporate ribbons modeled after gift boxes and white velvet edges of Santa Claus clothing, transforming the form and decorating it on underwear and home clothing. Classic patterns such as Christmas trees, gingerbread figures, and plaid patterns are also essential elements for Christmas development. In addition, to showcase the festive atmosphere and characteristics, one can also try using pattern elements such as hearts and bows.Recommend the following brands: Victoria's Secret, Gelato Pique, Intimissimi, SKIMS, Undiz, Peter Alexander, Pretty Little Thing, Tezenis as representatives to interpret the main design elements of Christmas lingerie and home wear.

  • Fun Winter -- The Analysis of Uniqlo The Benchmark Women's Underwear & Homewear Brand
    Data Reports

    2023-11-27 15498

    Fun Winter -- The Analysis of Uniqlo The Benchmark Women's Underwear & Homewear Brand

    UNIQLO is a multi category fashion brand headquartered in Japan, positioned as fast fashion clothing. Uniqlo loves to collaborate with other designer brands and ensures that the fashion styles and concepts pursued by both parties can be integrated into the collaborative products, creating fun and fashionable items together to bring consumers a unique shopping experience. Recently, we collaborated with British fashion designer ANYA HINDMARCH to reinterpret Uniqlo's knitted items, incorporating their unique iconic big eye elements into our collaborative products, bringing a range of fun and stylish knit products.

  • Boudoircore -- The Comprehensive Analysis of Lingerie Designer Brand

    2023-11-17 55965

    Boudoircore -- The Comprehensive Analysis of Lingerie Designer Brand

    The boudoir is usually designed as an elegant, warm, dreamy, and personalized space to meet women's pursuit of beauty and comfort. In the design of lingerie and home clothing in the style of boudoir, exquisite lace, tulle, satin, feathers and other elements often appear, with a beautiful feminine temperament, emphasizing the femininity and sexiness of women, aiming to create a beautiful, dreamy, lazy and noble dressing experience.

  • Modern Construction -- The Analysis of Chantelle The Benchmark Underwear Brand

    2023-11-07 31357

    Modern Construction -- The Analysis of Chantelle The Benchmark Underwear Brand

    Chantelle is a renowned French lingerie brand headquartered in an international creative studio in Paris, founded in 1876. This brand is renowned for its exquisite design, high-quality fabrics, and excellent craftsmanship. Chantelle emphasizes women's comfort and confidence, focusing on providing high-quality, elegant, and fashionable underwear for women. Chantelle X is a new series launched by the Chantelle brand last year. With an innovative spirit and a vision for the future, Chantelle X breaks traditional norms and puts women at the center of their own temptations with a new proposition for high-end lingerie. The reason for recommending this brand: On the one hand, Chantelle underwear is praised for its exquisite design. Their designer team constantly studies fashion trends and creates unique styles and cuts to meet the needs and styles of different women. On the other hand, in the current stage of focusing on seamless and comfortable underwear, sexy underwear is not performing well. However, the Chantelle X series underwear, which is famous for its modern and innovative design, can provide some new ideas for sexy underwear design.

  • The Comprehensive Analysis of Women's Underwear & Loungewear Fast-Fashion Brand

    2023-10-23 26202

    The Comprehensive Analysis of Women's Underwear & Loungewear Fast-Fashion Brand

    Compared to domestic brands, fast fashion brands are more popular in the Americas, including North and South America, with a large consumer population and huge potential. Statistical data shows that 88% of young consumers in the United States tend to choose fast fashion clothing, far higher than 46% in Europe and 21% in China. The characteristics of fast fashion brands are their quick capture of fashion, diverse styles and products, meeting the shopping needs of the vast majority of consumers, as well as their pursuit of fashion, and their prices are relatively affordable.

  • Eco-friendly Healing -- The Comprehensive Analysis of Benchmark Infantswear Brand

    2023-10-19 21582

    Eco-friendly Healing -- The Comprehensive Analysis of Benchmark Infantswear Brand

    Under the trend of natural healing, people pay more attention to the construction of their inner world and seek natural energy for self healing. Enrich children's understanding in nature, immerse themselves in the mountains, observe the shapes and colors of wind, dust, rain, and dew, resonate with the mountains, dance with wild animals, and increase fun and warmth in life. Balancing sports, leisure, and environmental attributes in outdoor activities.

  • Homewear Collection -- The Comprehensive Analysis of E-commerce Kidswear Brand

    2023-10-18 14070

    Homewear Collection -- The Comprehensive Analysis of E-commerce Kidswear Brand

    In October, we entered the autumn and winter season, marking an explosive period for the renewal of home series items. Choosing warm and soft fabrics is crucial for the development of home items for autumn and winter children's clothing. Arctic velvet, coral fleece, half fleece, double-sided fleece, flannel, and other common home fabric choices. Pursuing a dense outer layer to block the cold, while the inner layer stores fibers to release more warmth and warmth. At the same time, IP co branded home clothing has long been a key trend of attention for children's clothing, and the concept of fluffy, soft, warm and warm locking provides children with a better wearing experience.

  • DeFacto -- The Data Analysis of Cross-border Kidswear E-commerce

    2023-10-11 26946

    DeFacto -- The Data Analysis of Cross-border Kidswear E-commerce

    DEFACTO is one of the clothing brands in Turkey, established in 2003. The brand is positioned as a pioneer in Turkish Mediterranean fashion and is one of the leading brands in the clothing and fashion industry in Turkey. In 2023, the DEFACTO brand has experienced rapid growth and currently provides products to fashion enthusiasts in 93 countries across five continents through 500 stores and e-commerce channels.

  • The Analysis of Savage x Fenty Women's Underwear & Homewear Designer Brand

    2023-10-09 6411

    The Analysis of Savage x Fenty Women's Underwear & Homewear Designer Brand

    Savage x Fenty is a designer brand founded by American singer Rihanna. The design style is fashionable and avant-garde, providing a variety of underwear and home clothing, aiming to empower women with confidence and strength. Reasons for recommending this brand: On the one hand, the brand focuses on the younger generation, especially the young women market, promoting through social media and celebrity power, aligning with the shopping habits and aesthetics of young people, in order to attract their attention and loyalty. On the other hand, the design of Savage x Fenty's new home clothing this season incorporates more sports elements, such as football. This design trend reflects the brand's keen perception of fashion trends and can cater to young people's pursuit of fashion and sports style. These new products are presented in the form of comfortable jerseys and sports bras, which can meet the demand of young consumers for fashionable home wear.

  • The Analysis of SANGLUO The Benchmark Underwear & Loungewear Brand
    Data Reports

    2023-09-25 29083

    The Analysis of SANGLUO The Benchmark Underwear & Loungewear Brand

    SANGLUO, founded in 2003, is an underwear brand created by Huajia Group. Its design inspiration comes from ancient poetry, combining the natural and environmentally friendly characteristics of silk clothing with the qualities of softness, nobility, elegance, and beauty. The design of SANGLUO's home wear incorporates elements of modern and minimalist European style on the basis of Chinese silk culture, aiming to create a romantic, elegant, and warm home life for modern white-collar women. Reasons for recommending this brand: On the one hand, the silk fabrics used by SANGLUO are all made from high-quality mulberry silk independently produced by Huajia, which exceeds the national industry standards and is "Grade 6A" mulberry silk. On the other hand, the brand's product design style is unique, retaining the classical charm of the Jiangnan region while incorporating fashionable elements. Through a new interpretation, it presents a distinctive charm. This perfect combination of classical and fashionable elements can attract more consumers who appreciate the combination of the classical and the trendy.

  • Thermal Collection -- The Comprehensive Analysis of E-commerce Kidswear Brand

    2023-09-18 26358

    Thermal Collection -- The Comprehensive Analysis of E-commerce Kidswear Brand

    September marks the gradual transition into the autumn-winter season, which is a prime time for the release of new items in the warm clothing collection. When developing warm garments for children in the autumn and winter, it is crucial to choose materials that are both warm and comfortable. Common choices for warm fabrics include wool, fleece, down, cotton, and fabric blends. The lining fabric is often selected to be skin-friendly, such as modal cotton. Additionally, the concept of 5A antibacterial technology has become a key trend in the development of personal warm underwear, as it helps to improve health standards and provide a better wearing experience. This season, the use of a multi-layered warm design is a popular development direction for major electronic brands. The design with a belly protector provides additional warmth to keep the child's abdomen warm. The design with multiple layers of cotton filling can achieve a cycling warm effect.

  • Japanese & Korean Homewear -- The Comprehensive Analysis of Kidswear Benchmark Brand

    2023-09-13 24716

    Japanese & Korean Homewear -- The Comprehensive Analysis of Kidswear Benchmark Brand

    Children's clothing in Korean and Japanese home styles emphasize simple, natural, and cute design elements, creating a comfortable, warm, and pleasant growth environment for children. It highlights the use of soft colors, such as light pink, light blue, and light yellow, to create a warm and peaceful atmosphere. Cute and playful illustration patterns are important features of Korean and Japanese home styles, commonly including small animals, flowers, fruits, etc., giving a lively and childlike feeling. The Korean and Japanese home style for children's clothing also emphasizes the use of natural materials such as cotton and linen to ensure comfort and breathability. At the same time, it also focuses on a simple and comfortable home layout.

  • The Analysis of Limitedoudou The Korean Designer Brand

    2023-09-11 24009

    The Analysis of Limitedoudou The Korean Designer Brand

    Limitedoudou of this season takes a multi-perspective approach to look at the world, showcasing the purest side of the world to children through observing nature and the beautiful and interesting aspects of life. Using illustrations and clothing, it constructs a whimsical fantasy world for children with a cartoonish and creative style.

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