Rational data analysis and sensible fashion trends change recommendations bring you a comprehensive and complete analysis of global market changes.
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2023-12-12 35824
Romantic Chanel Style -- The Analysis of Knitwear Designer Brand
The sweet and romantic style has always been a focus of attention for sweaters. This article will explain the creativity and extension of three brands with unique charm, shaping the beauty of romantic poetry, integrating classical and modern, and seeking the common romance and tenderness of brands.
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2023-11-24 18499
The Comprehensive Analysis of Womenswear Designer Brand
Based on the current key wholesale markets for women's clothing, such as Hangzhou Sijiqing, Guangzhou Shisanhang&UUS, Shenzhen Nanyou, and South Korea Dongmen, this article summarizes the key designer brands in e-commerce and the market, and recommends the latest collection highlights, key styles, and craftsmanship details of the following popular brands. Bring more inspiration directions for the development of popular products.
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2023-10-23 16417
The Analysis of ROMANCHIC The Womenswear Designer Brand
ROMANCHIC designer Choi Hyejong graduated from the Fashion Design Department at Parsons School of Design in New York in 2004 and returned to South Korea to start her own brand ROMANCHIC in 2015. The creative concept of the brand is to use various types of fabrics and technologies to find a balance between female femininity and modernity, and to find authentic roles for contemporary women. Romanticism is the main spirit emphasized by the brand, committed to presenting a simple, exquisite, and elegant contemporary female image. In the 2023 Autumn/Winter collection, ROMANCHIC is inspired by Queen Elizabeth of Austria. The entire autumn and winter series not only showcases a gorgeous exterior, but also expresses another kind of loneliness within the queen. The silhouette details of lace, ruffles, and ribbons accentuated the beauty and elegance of women of that era.
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2023-10-09 21786
Sweet Cool Girl -- The Comprehensive Analysis of Womenswear E-commerce Brand
Sweet and cool young ladies blend sweet and trendy elements, showcasing the delicate, romantic, cool, hot and diverse images of young girls. Sweet and cool girls like to wear short skirts, dresses, and sweet style tops, paired with handsome denim jackets or leather jackets, showcasing the perfect balance between sweetness and coolness. At the same time, they also pay attention to details and like to use sweet elements such as lace, sequins, feathers and other decorations to showcase the cuteness and romance of girls; Or use leather or metal materials to show a tough and unrestrained side.
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2023-09-25 44032
Madeleine Style -- The Comprehensive Analysis of Womenswear Designer Brand
Madeleine refers to a shell-shaped French pastry, loved by consumers for its delicate and petite appearance. Incorporating the characteristics of Madeleine into daily outfits, the trend features embellishments such as beaded embroidery, pearls, three-dimensional flowers, and bows; it utilizes fabrics such as refined bouclé, lace with sequins, or knitted wool; and creates an elegant and noble atmosphere by combining soft and elegant shades of pink and purple with classic black, white, and gray. Le Fame, Self-Portrait, Alessandra Rich, ROMANCHIC, ROCHA ROMA, and YES BY YESIR will represent the design direction of Madeleine style.
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2023-07-20 16112
The Analysis of SHUSHUTONG The Womenswear Designer Brand
SHUSHU/TONG is a local designer brand from China, founded by two designers born in the 1990s, Lei Liushu and Jiang Yutong, in 2015. The brand's name is derived from their nicknames "Shu Shu" and "Tong Tong." The brand focuses on presenting a unique interpretation of women's style, aiming to break the traditional interpretation of femininity. Through the exploration of fabric forms and deconstruction of girlish elements, it establishes a modern and diverse female image that is both fashionable and girly, bringing new choices to those seeking independent and interesting fashion. The SHUSHU/TONG 2023 Autumn/Winter collection, titled "Backrooms," is understood by SHUSHU/TONG as another copy space within an established order. The collection revolves around the notion of uniforms and presents clean and concise geometric structures through refined tailoring. It attempts to break the established state of uniforms, wrapping the body while unknowingly provoking a desire for exploration.
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2023-06-07 34721
Sweet Ladies -- The Comprehensive Analysis of Chinese Women's Knitwear Deisgner Brands
Sweet lady style is a type of dressing style that emphasizes on showcasing feminine qualities and highlighting a ladylike elegance and cuteness. It emphasizes on simple and fresh design styles, as well as pale and warm color combinations, incorporating fancy decorations and yarn embellishments to create a sweet and cute atmosphere. If you are fond of the girly look, you can try this style of dressing to show off your elegance, intelligence, and confidence.
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2023-05-30 10902
The Street Style Analysis of Women's Knitwear
Street fashion photography captures street style, allowing people to understand the fashion trends in different places, countries, demographics, and age groups. It stimulates people's fashion awareness and interest by showcasing the diversity and evolution of fashion culture. Street fashion photography not only highlights the variety and fluidity of fashion, but also influences people's fashion consumption beliefs and behaviors, exerting a significant impact on the fashion industry as a whole. Among them, women's sweaters as individual pieces and their styling techniques are particularly worth our attention.
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2023-05-16 20401
Gen-Z Hottie -- The Analysis of Cider The Cross-border E-Commerce Womenswear brand
Cider is a cross-border e-commerce company targeting the Z generation, focusing on affordable and trendy women's fashion. Its products are mainly low-priced, fashionable women's clothing. Cider has accumulated one billion exposures on social media platforms worldwide, covering consumers from over 100 countries. In its first year of operation, Cider leveraged the characteristics of the Z generation, starting from social media, and successfully acquired its initial users, now boasting over two million fans globally.
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2022-10-27 89366
Dreamy Garden -- The Comprehensive Pattern Analysis of Womenswear Runway
This report puts emphasis on the application of patterns on womenswear runways. Based on the comparison between S/S 2022 and S/S 2023, Flowers & Plants and Checks & Stripes are still the hottest elements. Leopard spots, zebra stripes and python motifs are presented in bolder colors. Ethnic motifs and scenery paintings are trending upward. The share of Chinoiserie elements is also rising.
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2022-09-08 75538
Set -- The August TOP Ranking of Women's Knitwear
According to the TOP10 knitted sets in August, Chanel-inspired outfits are listed the most, featuring fancy yarns and stitches. Lounge casual also shares the market. Loose fits and skin-friendly natural yarns are the key points. Notably, monograms and geometric shapes are still dominating the middle-aged market.
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2022-06-09 74868
The Little Mermaid -- The Analysis of Ann Teano The Womenswear Designer Brand
Founded in London in 2016, Ann Teano is an independent entry-lux designer brand featuring its minimalist and romantic designs. S/S 2022 collection drew inspirations from The Little Mermaid by Andersen and paid homage to the classic. Mermaids, oceans and butterflies continued the signature elements of Ann Teano. Subverting the conventions, the breakthroughs in fits, fabrics and techniques fused artistic concepts with modern aesthetics.
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2022-06-02 70232
Merci Madame -- The Analysis of Women's Knitwear Designer Brand
Merci Madame was founded in Spain in 2017.A tone based on passion and freedom.Choose the bright colors in nature as the main element.Focus on the field of knitting.Committed to the study of the combination of yarn and texture.Creative combination of knitting and tatting.The touch of clothes is the same as a gentle hug.
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2022-04-29 83957
The Comprehensive Fabric Analysis of Fast Fashion Womenswear Brand
With the popularity of cross-border e-commerce in China, the share of fast fashion womenswear brand is also increasing. We can see from the data of offline and online stores that ZARA and MANGO are the most welcoming brands while SHEIN is the top cross-border e-commerce. There shows a well balance between fabric appearance and practicality. This report will focus on the TOP10 fabrics in S/S 2022 and the hottest fabric of each clothing category to inspire the development in fast fashion market.
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2022-04-15 79743
The Womenswear Runway Analysis of Woolen Fabric
Woolen fabric is the most important fabric in autumn and winter, which is presented mainly in the form of overcoat on A/W 22/23 runway shows. Fine texture is the mainstream. Shearls and woolen blends create smooth and exquisite tactility of the surface; Variegated tweed shows yarns in new colorways and the blending with other accessories; The plush of furry fabrics is thermal in winter. Wool and mohair present a napped visual effect; Yarn-dyed gingham also updates the colorway in this season.
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2022-04-12 67252
Diverse Layers -- The Womenswear Runway Analysis of 3D Embellished Fabric
3D embellished fabrics occupy a larger proportion on A/W 22/23 runway shows. Valentino’s 3D fringes, flowers and sequined embroideries lead the fashion trend. In the boom of technology, futuristic embellishments are also noteworthy. This report focuses on the trend of shiny sequins, virtual technology, feather fringes and extravagant embellishments.
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2022-03-25 91300
Pattern(Part III) -- The Comprehensive Runway Analysis of Womenswear
This report analyzes the application of patterns on womenswear runways and compares the proportion of each element in A/W 21/22 and A/W 22/23. Plaids and flowers still dominate the runway shows. Animal skins, especially leopard spots, continue the momentum in A/W 21/22; mineral textures, landscapes, and human figures have been uptrended through innovative techniques; more Chinese elements are added into folk motifs.
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2022-03-22 33626
French Romance -- The Analysis of Marie Elie The Womenswear Designer Brand
Marie Elie is a fantastic luxury house founded in Paris in 1990s. Continuing the romantic spirits in France, the brand combines high-class fabrics, such as silk, jacquard, wool, and fur, with exquisite artisanship to create elegant pieces. The collections of Marie Elie covers all ages. The designer of the S/S 2022 collection, Jean Luc Amsler, interpreted the dreamy Romanticism through fluid tailoring, delicate lace, and romantic ruffles. Young girls and mature ladies can all find their loved pieces from the ready-to-wear collection.
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2022-01-15 87404
2021 Hottest Women's Knitwear Brands(Young Market)
According to the interactive data and popularity among POP Fashion users, we list the top 20 hottest brands in the young market. LoveShackFancy and Alice + Olivia are the most noteworthy brands. A series of high-quality niche designer brands, such as Merci Madame and Cormio, also emerged in this year. Their enriched design elements attract consumers. ZI II CI IEN and BAN XIAO XUE are the Chinese designer brands to watch. Besides, keep an eye on the movements of Short Sentence.
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2021-12-28 88783
Lace -- The Fabric Analysis of Luxury Womenswear Brand
Soft, lightweight, and breathable lace can better present women’s body curves and elegant temperament. Many luxury brands have released their lace fabrics with different styles, textures, and colors. Crisp water-soluble lace takes the largest proportion; the fine knitting of see-through lace presents elasticity and extensibility; geometric and embroidered lace fabrics enrich the textures; novelty sequin lace will trend upward in the future.
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2021-10-25 87793
Pattern -- The Comprehensive Runway Analysis of Womenswear(Part Two)
This report mainly puts emphasis on the patterns of womenswear runways, and compares the proportion of each mainstream element and style in S/S 2022 and S/S 2021. Plant pattern remains the dominating position on S/S 2022 womenswear runways; folk patterns, European-style patterns, and human figures trend upward, while animal stripes and linear patterns present a decreasing trend. Notably, the wallpaper-style floral pattern is also appeared frequently on the latest runways.
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2021-10-09 86754
The Classic in 1990s -- The Womenswear Runway Analysis of CHANEL
CHANEL S/S 2022 Ready-to-Wear collection returned to the Grand Palais. The show without magnificent props put emphasis on the release of clothing. Inspired by the magic of fashion seen through the photographer's lens, the CHANEL Spring-Summer 2022 Ready-to-Wear show evokes the heightened emotions and memories of the raised runways of the 1980s surrounded by photographers and flashbulbs. Romantic with a touch of mystery, the collection balances the graphic purity of black and white, playful summer stripes, and the dark whimsy of a butterfly's wings on black chiffon. Behind the camera lens, model Vivienne Rohner plays the role of both photographer and fashion muse in cinematic black and white, for a first glimpse of the inspirations behind the collection by Virginie Viard.
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2021-08-19 90056
Womenswear Fabric -- The Comprehensive Analysis of Cruise 2022 Runways
Cruise 2022 womenswear runways presented dazzling colors and rich fabrics. As the color trend of this season, acid bright colors allowed joyous design to sweep the market. Lime green, wax pink, lilac purple and sunset blue encourage the emotion. According to the analysis of international Cruise 2022 womenswear runways and the catwalk data of POP Fashion, delicate and premium tweed and colorful suit fabric are the main fabrics. Soft-touch and smooth 3D lace embroidery shows a high proportion. Smooth silk with bright and draped appearances and the futuristic shiny leather are noteworthy as well. Natural cotton-linen leisure fabric and impactive 3D decorations will also become the mainstream in the future.
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2021-06-30 82377
Designers with a Huge Fan Base -- Recommended Korean Womenswear Designer Brand
Nowadays, designer brands have jumped out of the limitation of "minority" and won the favor of a wider number of consumers. Korean designer brands are increasingly being sold in Chinese buyer stores and online integrated stores. "Star designer brands" such as We11done, ADER Error and Pushbutton are popular among consumers. Unlike Japanese designer brands which insist on "pedigree" and concept, Korean designer brands seem to value more on popularity and entertainment. Celebrities and KOL which promote goods and the identities of spokesmen or founders have created a unique ecology of star fashion trend,which has greatly promoted the market of Korean wave. IP collaboration, artist co-regeneration, art installation, visual marketing, quality details and avant-garde design concepts constitute Korean fashion, and the street is their biggest stage. Korean fashion culture also highlights the sense of modern design, and Korean fashion has been achieved by its unique tailoring, Korean-style colors, quality materials, mixed styles and whimsical feminine aesthetic which are suitable for Asian women. And the mainstream styles of Korean designer brands, such as girlish style, streetwear and Korean minimalism cohere with ones of China. Among them, the Korean-style sweet dress, sweater, minimalist windbreaker and cotton down are the most popular items among consumers.