According to the TOP 100 list of user downloads from August to September 2023 from POP, patterns combining animals, images, and a blurred color effect received the most attention. Among them, the pattern elements of polar bears, crocodiles, and dinosaurs have gradually gained more attention from August to September. When animal elements are layered and repeated, they create rich visual effects. The development of Nordic-style infant patterns remains a popular direction this month. Patterns in Nordic style emphasize the connection with the natural environment, with delicate colors blending hand-drawn or watercolor effects to enhance the artistic and warm feeling.

This report focuses on infants and young children and carefully selects the following highly regarded brands to delve into their brand characteristics and key design elements for this season. By conducting an in-depth analysis of these brands, it provides more inspiration and creativity for developing autumn and winter infant and young children's products.

Limitedoudou of this season takes a multi-perspective approach to look at the world, showcasing the purest side of the world to children through observing nature and the beautiful and interesting aspects of life. Using illustrations and clothing, it constructs a whimsical fantasy world for children with a cartoonish and creative style.

According to the TOP 100 download list of users from July to August 2023, graphics, animals, fruits and vegetables, and space elements have received the most attention. The Nordic style and the Japanese and Korean style are popular directions for the development of patterns for baby and toddler home clothing. Patterns under the Nordic style emphasize simple, natural, and fresh designs with a soft and elegant color palette to create a comfortable and peaceful environment. The incorporation of elements such as animals, plants, and stars helps stimulate the visual development of babies. Fun patterns under the Japanese and Korean style combine animals, fruits, and vegetables with bright and vibrant colors, creating a pleasant atmosphere.

The Korean designer brand BEBE DE PINO released its latest collection, Lazy Forest Club, to endow children with imaginary wings which allow them to get to the most peaceful world. The children here are more brave, smart and even stronger than you know. They adventure, play, and accompany each other to realize their dreams in forests.

Frankygrow is a fashion brand for kids and adults which is developed based on the concept of 'Simple Pop'. Designer fuses seemingly contrasting simple and trendy elements together. Color application and special fabrics present the 3D effect of clothing. Unique black and white checks in different sizes are spliced together to make the clothing dimensional and cute.

The Swedish kidswear brand Mini Rodini was founded by the illustrator Cassandra Rhodin in 2006. The brand aims at saluting to the imagination and infinite possibilities of all the children. Mini Rodini treats the playfulness of kids with sincerity, which means these kids should also wear the clothing that matches their personalities, emotions and creativity.

The Japanese brand MOUJONJON is a branch of the famous MARUTAKA IRYO. Its comfortable, soft fabrics, minimalist styles, delicate details and lively colors have attracted many consumers.

Dongdaemum and Namdaemum are the two biggest wholesale markets in Korea. Founded in 1964, Namdaemum Market is a large-scale traditional wholesale market of kidswear, menswear and womenswear. And it occupies the largest share of Korean kidswear market, over 90%. There are over 400 stores in this kidswear shopping paradise, including BURDENG, MAMA, PORKY, WON, and TOPLAND. Most brands and stores have their own independent production bases and circulation channels. Their designers keep producing individualized goods and ensure the unique styles.

Under the severe global epidemic condition, fashion world is trying to make breakthrough and change. In the latest A/W 21/22 Big Four fashion weeks, the collections of many brands not only put emphasis on practicality and comfort, but also freshness and joy. So people are having rising demands for fresh and healing fabrics in the post-epidemic era. This report will analyse the future fabric trend for women's trousers through the introduction of warm cotton fabric, comfortable spandex, quality worsted fabric, durable coarse fabric, liquid glossy fabric, flexible leather, fancy corduroy and light chemical fiber.

The top list of boys' pants is ranked based on users' browsing and downloading data. Fashion leisure style (38%) and J-Korean style (27%) still draw much attention. Workwear style and emerging design also grow. Letter and animal print dominate patterns, with applique, embroidery and hand-made 3D decoration for diversified designs.