Rational data analysis and sensible fashion trends change recommendations bring you a comprehensive and complete analysis of global market changes.
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2023 Double Eleven Data Analysis of Underwear
Analysis of the demand trend of the Double Eleven underwear market in 2023:-From the chart, it can be seen that October 30th and November 11th are peak demand periods, with October 30th being the last installment of the first wave of pre-sales. During this period, the demand peak analysis is due to consumers' desire to snap up their desired products in advance to avoid the competitive pressure of buying on the day of Double 11th. At this time, the demand for underwear market may be high. November 11th is the warm-up time for the second wave of products on Double Eleven, as well as the last wave of major discounts. Many consumers will take advantage of this opportunity to check for deficiencies and purchase underwear products they did not originally purchase.
Rose Girl -- The Analysis of For Love & Lemons The Underwear & Loungewear Designer Brand
The story of For Love & Lemons begins with two adventurous 11-year-old children and a small lemonade stand. Founded in 2011 and headquartered in Los Angeles, the brand is renowned for its unique design style and fashion sense, showcasing women's confidence, vitality, and distinctive personalities. Reasons for recommending this brand: On one hand, the brand performs well in POP data. On the other hand, For Love & Lemons' 23 autumn/winter collection adopts a romantic and sweet design direction, incorporating popular ballet elements and romantic rose designs, presented through techniques such as prints, embroidery, and three-dimensional flowers. As a company that focuses on developing this style, it can provide valuable insights, as explained in the analysis below.
Comfort and Inclusiveness -- The Analysis of Parade The Lingerie Designer Brand
Parade, founded by Cami Téllez in 2019, is an underwear brand dedicated to empowering women and promoting confidence and sensuality. The brand features a wide range of colorful, comfortable, and environmentally sustainable products. With diverse cuts and sizes that cater to all body types, sustainability, engaging on social media, and direct consumer interaction, Parade quickly became the most beloved underwear brand of the Z generation. Currently, Parade has been acquired by AAI, the largest women-owned underwear company in the United States. Despite the acquisition, Parade will maintain its identity and creative vision while utilizing AAI's top-notch purchasing, design, and forecasting capabilities to expand in the United States and globally.
Comfort & Inclusivity -- The Analysis of SKIMS The Shapewear Designer Brand
SKIMS is an underwear and basic apparel brand founded by renowned American celebrity Kim Kardashian in 2019. The brand's design philosophy is to provide comfortable and confident innerwear for everyone. The product line includes bras, panties, shapewear, bodysuits, sleepwear, loungewear, and activewear, offering a variety of colors, materials, and styles to cater to different needs and preferences. Reasons for recommending this brand: Firstly, the brand has high popularity in terms of POP download and browsing indexes, making it a brand worth paying attention to. Secondly, the brand's knitted seamless craftsmanship is a trendy and popular trend, with its unique design effects meeting the fashion and comfort needs of different consumers.
Seamless Underwear -- May 2023 TOP Ranking of Womenswear
Based on user browsing, search, and interactive data in May, as well as professional market research analysis, a comprehensive selection of the top trending shapewear products has been made. Seamless underwear, in particular, has broken away from traditional designs, allowing for a better fit to the body. It also incorporates seamless technology to minimize visible lines when worn. The emergence of these trends reflects women's dual desires for comfort, a focus on health, and sensuality. These trends should also be considered as directions for the development of the lingerie industry.
The Analysis of Curve New York 2023
The #1 B2B event for intimate apparel industry is back at the Javits Center! Curve, a division of Comexposium, welcomes you with opportunities to create new business, discover upcoming designers, network, and attend special events. This February 2023 edition of Curve New York offered a global mix of 150+ brands showcasing their Fall – Winter 2023 intimate apparel and activewear collections, as well as merchandise for immediate deliveries.
The Exhibition Analysis of Salon International de la Lingerie
The Salon international de la Lingerie in Paris is the world’s leading professional event for the lingerie sector. Since 1963 it brings together high- end, core and mass brands of lingerie, loungewear and swimwear for women and men. The January 2023 edition at Porte de Versailles, Paris marked the time for renewal and dynamism of the entire industry. This edition made of reunions confirmed its place as an unmissable event by welcoming buyers from all over the world.
Happy Winter Suits -- The Analysis of Marie Jo The Women's Lingerie Designer Brand
Marie Jo is a legendary lingerie brand becomes from Belgium. The Marie Jo story started in a studio with a passionate team of designers and pattern drawers. Marie Jo listens to the voice of consumers and provides best lingerie for women to give them fashion and confidence.
The Paris Exhibition Analysis of Salon International de la Lingerie
Salon International de la Lingerie returned to Paris after two years and a half at Paris Porte de Versailles. Embracing the topics of sustainable fashion, 200 exhibitors brought their latest organic products. The newcomer Chantelle X released a new lingerie collection of classic pieces. Notably, South Africa brand Nette Rose and Brazil-born Pantys have already been focusing on the markets of teens and transsexuals.
The Exhibition Analysis of Interfilière Paris
Interfilière is a unique international event for lingerie, swimwear and activewear materials and accessories. Interfilière is the proven platform for making contacts and doing business. It’s the place where all the professionals from the international market come together. The trade show is an incubator for progressive thinking and an accelerator for trends. Interfilière explains what consumers want and anticipates evolutions in growth markets. More than ever before, it’s the reflection of a constantly changing international market that’s driven by innovation and performance.
Underwear -- The TOP Ranking of Womenswear
Based on the analysis of interactive data and market researches in March, POP Fashion figures out a list of underwear. Consumers are having a rising requirement for panties, while the use of lace fabrics also captures a larger proportion. Beyond the selection of fabrics, we can also see structural lines and sophisticated designs.
This Moment is Paradise -- The Analysis of NEIWAI The Underwear & Loungewear Brand
Contemporary Chinese women have been changed inside and out. NEIWAI grows with the female group as an advocator, a witness, and a companion. The S/S 2022 collection started the prelude of the celebration of the 10th anniversary.
Popular Element -- The Comprehensive Analysis of Underwear & Loungewear Brands
Consumers are now paying more attention to the comfort of underwear instead of the appearance. The clothing that can meet both needs of elegant going-out wear and smart loungewear has been the direction. Top-class brands as Christian Dior, Dolce & Gabbana, and GUCCI have also released their underwear & loungewear collections.
Underwear -- The TOP Ranking of Womenswear
Based on the interactive data and market researches of POP users in August, sets and bras are searched the most. More and more consumers start to pursue underwear in set. Healthy, comfortable seamless bra still occupies a higher proportion. Being both good-looking and practical has become a trend for underwear. More comfortable, eco-friendly fabrics and multi-function designs are integrated into underwear.
Ethereal Beauty--The Analysis of Bordelle Women's Underwear Designer Brand
Bordelle is a well-known British underwear brand, founded in 2007 by Alexandra Popa and Javier Suarez. The underwear of the brand is famous for its sense of lines which is inspired by strapping and fastening. The use of architectural tailoring is reasonably placed on the design of underwear in order to achieve a perfect expression of lingerie look. The most prominent features of Bordelle include its bold, unconventional, flirted and innovative design, unique material selection and pure artisan craftsmanship. Moreover, the limited production also makes it a sexy treasure that only a few people can get. Therefore, it is highly welcomed and sought after by celebrities and debutantes.
Sweet and Sexy Fairy -- The Analysis of For Love & Lemons The Women's Underwear Designer Brand
The Los Angeles fashion brand For Love & Lemons was founded by Laura Hall and Gillian Rose Kern, and it is a 100% women-led team. They design clothing for girls with love, and encourage them to present confidence and individuality. Printing, lace, embroidery, pintucked design are used in S/S 2021 collection. The combination with unique tailoring forms a sweet and also sexy style.
Underwear -- The TOP Ranking of Womenswear
Based on the interaction data analysis of POP users in April, lingerie and bra are searched more. Consumers are having rising requirements of bras, and they also prefer the underwear set. The application of lace and lace edging still occupies a large proportion. Influenced by the improved living standard, people also want more comfortable underwear. The strengthening and innovation of thinner and lighter design will be the trend for underwear fabric.
Underwear -- The TOP Ranking of Womenswear
According to the interaction data of POP users in March, the searches of lingerie and corset increase a lot, which reflects that consumers are paying more attention to comfort and functionality. Lace occupies the biggest proportion among all the design elements, and the application of lace edging also becomes popular, which is presented in more delicate and diversified styles.
The Analysis of 2020 Tmall Double 11 Underwear and Loungewear
In the post epidemic era, China's economy has entered a positive growth track. Compared with previous years, the "double 11" shopping carnival seems to have a different feeling. Big data of Baidu search shows that in 2020, the overall search heat of "double 11" rose 263% compared with the same period of the previous year, ushering in explosive growth. In this platform war, the endless sale tips have led to a more specific calculation of "data" seized by each platform. What are the "Double Eleven strategies" and "Double Eleven tips" etc. And there are also other topics on the top5 of popular netizens search.
The Analysis of Curve New York
Traditional live show Curve New York moves to a digital platform. Less brands participate this show. Many brands postpone their S/S 2021 collections, and a few companies are using their core collections to carry them over. Some brands focus on navigating the retail market over the next few months, despite the selling season. Many brands and retailers are facing challenges as they get back on track, while design focus is clearly on ethical priorities and commercial opportunities.
Chic Epitome -- For Love & Lemons The Designer Brand of Women's Underwear
For Love & Lemons is founded by Laura Hall and Gillian Rose Kern in 2011, inspired by their hometown Wyoming and their trip to Australia. They stick to the confident, feminine and personalized concept, co-create a dream world where fearless women can take adventures, and provide fantastic clothes for vigorous ladies. For Love & Lemons rethinks creativity, curiosity and the free, fearless spirit, and fuse love with fibers and fabrics. Its collections present both sweet playful childlike elements and adults' sexy aesthetics, fit for fashion-inspired ladies. Its dresses and two-piece items are refined and exquisite.
Ingenuity -- La Perla The Benchmark Brand of Women's Underwear
Founded in 1954, La Perla is one of the world's top underwear, womenswear and swimwear manufacturers. La Perla underwear has a profound cultural connotation and artistic temperament and brings underwear fashion into youngsters' world. It is known as the Rolls Royce in the underwear industry thanks to its noble style and long history. Its core essence is the top handicrafts, refined design links, integrating innovation and tradition, displaying Italian characteristics and international positioning and the high quality.
The Comprehensive Analysis of Women's Wedding Dress in 2020
As time changes, wedding forms and venues become increasingly diverse, and brides need to change costumes and accessories for varied rituals. Couples are gradually aware of the economic and environmental impacts of weddings, so they buy a wider range of clothing and choose products that can be worn after the wedding. This report concludes key points below based on consumers' online searching, browsing and buying data in the past one year, social media index and brands' topicality, multi-platform mentions of products, labels and related keywords, as well as sentiment analysis.
Salon International de la Lingerie -- Paris International Underwear Exhibition
This season the exhibition is held in a brand-new private venue. The exhibition specially opens up the Organic Area, and focuses on the brand using environment-friendly fabrics. The collaborative products of fabric design studio Whole draw much attention, and use 100% vegetable dyestuff, organic fabrics and yarns. Sustainable design is still a hot topic at the show, and most lingerie brands are happy to share their latest developments. Fabrics become the focus, and certified cellulose fabric is prevailing. The emerging brands are displayed in the Exposed Area, including the Nette Rose from Cape Town and Tisja Damen from Amsterdam.