The Intimissimi brand emphasizes the use of exquisite craftsmanship design in its new products this season, such as the use of nude mesh to create realistic tattoo textures, geometric embroidery with modern fashion sense, and delicate floral embroidery with a spring atmosphere. In addition, cotton bottomed styles suitable for spring and summer wear, with fresh colors and a creamy texture, are also the focus of this season.

This month, the style of women's underwear is mainly modern and full of delicacy, with details mainly featuring nude mesh, linear structure, bead decoration, etc. In addition, embroidery with a strong spring feel has also received some attention. The design of underwear emphasizes multi-level expression and three-dimensional effects in details.

-The demand trend of women's clothing and underwear market in the past year: -Life cycle: March, May, and October are the peak periods of underwear demand each year, while February is the period of rising demand. -Analysis of demand trend in the underwear market: The demand trend for underwear in January 2023 was at the lowest level in the past year's data, but then began to increase rapidly. Analysis shows that as the temperature rises, consumers will have an increase in demand for spring and summer underwear. In addition, shopping nodes such as Valentine's Day and Mother's Day will also drive the growth of underwear sales, stimulating consumer desire to purchase.-The proportion of lingerie category trading index in women's clothing e-commerce in the past month: From the chart, it can be seen that bras have the highest proportion of the entire lingerie category transaction index. Bras come in various styles, such as bras, seamless bras, sports bras, etc., meeting the needs of different consumers.-The proportion of the top 100 price range for women's clothing and underwear in the past month: From the chart, it can be seen that the core price range is below 100 yuan, accounting for 51%. The price range below 00 yuan is in line with the purchasing power of most consumers. When considering the balance between quality and price, more people will choose products with more affordable prices.

This ranking is a comprehensive ranking based on the 2023 POP backend browsing index, download index, and social media hot brands, and these three indices are rated based on actual situations. Based on the interactive data of browsing, searching, and downloading in the POP backend, select the top 10 hot search lists for various types of underwear products in the year, in order to better understand industry trends and new season development.

According to the analysis of the top 100 women's clothing and underwear downloads by POP users in the past month, the main style of women's clothing and underwear this month is a modern and exquisite style with a strong sense of structure. The detailed design is mainly reflected in the use of metal decoration, such as metal connections, lower body structure, metal embroidery, etc. In addition, there are also design techniques such as three-dimensional flowers, thin band connections, lace bras, etc.

Christmas often uses high saturation red and green to highlight the festive and lively atmosphere of the festival. The detailed design can incorporate ribbons modeled after gift boxes and white velvet edges of Santa Claus clothing, transforming the form and decorating it on underwear and home clothing. Classic patterns such as Christmas trees, gingerbread figures, and plaid patterns are also essential elements for Christmas development. In addition, to showcase the festive atmosphere and characteristics, one can also try using pattern elements such as hearts and bows.Recommend the following brands: Victoria's Secret, Gelato Pique, Intimissimi, SKIMS, Undiz, Peter Alexander, Pretty Little Thing, Tezenis as representatives to interpret the main design elements of Christmas lingerie and home wear.

UNIQLO is a multi category fashion brand headquartered in Japan, positioned as fast fashion clothing. Uniqlo loves to collaborate with other designer brands and ensures that the fashion styles and concepts pursued by both parties can be integrated into the collaborative products, creating fun and fashionable items together to bring consumers a unique shopping experience. Recently, we collaborated with British fashion designer ANYA HINDMARCH to reinterpret Uniqlo's knitted items, incorporating their unique iconic big eye elements into our collaborative products, bringing a range of fun and stylish knit products.

The boudoir is usually designed as an elegant, warm, dreamy, and personalized space to meet women's pursuit of beauty and comfort. In the design of lingerie and home clothing in the style of boudoir, exquisite lace, tulle, satin, feathers and other elements often appear, with a beautiful feminine temperament, emphasizing the femininity and sexiness of women, aiming to create a beautiful, dreamy, lazy and noble dressing experience.

Analysis of the demand trend of the Double Eleven underwear market in 2023:-From the chart, it can be seen that October 30th and November 11th are peak demand periods, with October 30th being the last installment of the first wave of pre-sales. During this period, the demand peak analysis is due to consumers' desire to snap up their desired products in advance to avoid the competitive pressure of buying on the day of Double 11th. At this time, the demand for underwear market may be high. November 11th is the warm-up time for the second wave of products on Double Eleven, as well as the last wave of major discounts. Many consumers will take advantage of this opportunity to check for deficiencies and purchase underwear products they did not originally purchase.

The lingerie market is undergoing continuous upgrading and transformation. With the growth of consumer demand and the trend of diversified development, social values such as physical confidence, inclusiveness and diversity, sustainable development, and diversified aesthetics are being promoted. This constantly overlapping and transforming consumer demand is driving the product upgrade of the lingerie market, with comfort and skin friendliness replacing sexiness. Nowadays, lingerie pays more attention to showcasing the beauty of diverse female figures, Sexy remains an important element, but it is no longer the only criterion.

Chantelle is a renowned French lingerie brand headquartered in an international creative studio in Paris, founded in 1876. This brand is renowned for its exquisite design, high-quality fabrics, and excellent craftsmanship. Chantelle emphasizes women's comfort and confidence, focusing on providing high-quality, elegant, and fashionable underwear for women. Chantelle X is a new series launched by the Chantelle brand last year. With an innovative spirit and a vision for the future, Chantelle X breaks traditional norms and puts women at the center of their own temptations with a new proposition for high-end lingerie. The reason for recommending this brand: On the one hand, Chantelle underwear is praised for its exquisite design. Their designer team constantly studies fashion trends and creates unique styles and cuts to meet the needs and styles of different women. On the other hand, in the current stage of focusing on seamless and comfortable underwear, sexy underwear is not performing well. However, the Chantelle X series underwear, which is famous for its modern and innovative design, can provide some new ideas for sexy underwear design.

Triumph is an internationally renowned lingerie brand established in 1886, headquartered in Germany. For 137 years, Triumph has been synonymous with industry quality and perfect fit, focusing on the design, manufacturing, and sale of women's lingerie products. Over the years, through innovative design, premium materials, and unique craftsmanship, Triumph has provided women worldwide with highly comfortable and fashionable lingerie. Reasons for recommending this brand: On one hand, Triumph is known for its exquisite craftsmanship and high-quality materials, constantly introducing innovative designs and technologies. On the other hand, as an internationally renowned lingerie brand, Triumph has gained widespread recognition and trust worldwide. Their products have a certain influence in terms of quality, fashionability, and comfort, and their product designs and technologies are widely followed in the industry.

Livy was founded in France in 2012, with sexy urban fashion lingerie as its main design direction, combining modern women's diverse culture with low-key and simple colors. In addition to its sexy structure, it also has a strong sense of architectural style, full of urban style. The brand is skilled in combining exquisite craftsmanship with metal decoration to reflect its luxurious texture. Reasons for recommending this brand: On the one hand, the brand has a high POP download index and browse index, making it a key focus brand. On the other hand, the brand's new products in the autumn and winter of 23 continue the brand's consistent exquisite craftsmanship, sexy structure, and luxurious metal accessories. Enterprises using such design techniques as their development direction can provide some reference, as detailed in the analysis below.

Livy is a French fashion lingerie brand founded in 2012. The brand's mission is to "assist women in achieving their perfect figure", dedicated to providing modern women with fashionable and high-end lingerie. The design style combines French elegance with the self-confidence and sexiness of modern independent women, using high-quality fabrics and exquisite cutting techniques. Not only is it comfortable and beautiful, it also has basic support and shaping functions.

The #1 B2B event for intimate apparel industry is back at the Javits Center! Curve, a division of Comexposium, welcomes you with opportunities to create new business, discover upcoming designers, network, and attend special events. This February 2023 edition of Curve New York offered a global mix of 150+ brands showcasing their Fall – Winter 2023 intimate apparel and activewear collections, as well as merchandise for immediate deliveries.

The Salon international de la Lingerie in Paris is the world’s leading professional event for the lingerie sector. Since 1963 it brings together high- end, core and mass brands of lingerie, loungewear and swimwear for women and men. The January 2023 edition at Porte de Versailles, Paris marked the time for renewal and dynamism of the entire industry. This edition made of reunions confirmed its place as an unmissable event by welcoming buyers from all over the world.

Based on the interactive data and professional market researches in November, POP Fashion figures out the TOP ranking of underwear. Bra is the hottest item in this month, while lace fabric is the dominating element. With the diversification of aesthetic, feminine embroidery and fun printed fabric are also more acceptable.

Salon International de la Lingerie returned to Paris after two years and a half at Paris Porte de Versailles. Embracing the topics of sustainable fashion, 200 exhibitors brought their latest organic products. The newcomer Chantelle X released a new lingerie collection of classic pieces. Notably, South Africa brand Nette Rose and Brazil-born Pantys have already been focusing on the markets of teens and transsexuals.

Based on the analysis of interactive data and market researches in March, POP Fashion figures out a list of underwear. Consumers are having a rising requirement for panties, while the use of lace fabrics also captures a larger proportion. Beyond the selection of fabrics, we can also see structural lines and sophisticated designs.

Consumers are now paying more attention to the comfort of underwear instead of the appearance. The clothing that can meet both needs of elegant going-out wear and smart loungewear has been the direction. Top-class brands as Christian Dior, Dolce & Gabbana, and GUCCI have also released their underwear & loungewear collections.

Based on the interactive data and market researches of POP users in August, sets and bras are searched the most. More and more consumers start to pursue underwear in set. Healthy, comfortable seamless bra still occupies a higher proportion. Being both good-looking and practical has become a trend for underwear. More comfortable, eco-friendly fabrics and multi-function designs are integrated into underwear.