Rational data analysis and sensible fashion trends change recommendations bring you a comprehensive and complete analysis of global market changes.
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2024-03-08 10716
LE NOIR -- The Women's Runway Analysis of Valentino
Valentino released the 2024 autumn/winter collection at Paris Fashion Week. Creative Director Pierpaolo Piccioli has chosen to define black through a new perspective, reimagining the brand's iconic elements of roses, pleats, embroidery, lace, etc., and using Valentino's unique Altorilievo three-dimensional floral technique to give velvet a sculptural texture. The combination of sheer material and ruffled edges is like a flowing shadow, injecting rebellious genes into romance and expressing the vitality of black in layers.
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2023-10-11 65326
Quiet Luxury Wilderness -- The Womenswear Runway Analysis of HERMES
On September 30th Beijing time, Herm è s held the 2024 Spring/Summer fashion show in Paris. In a rustic runway, creative director Nad è ge Vanhee Cybulski showcased her vision for the next season's "emotional, modern silhouette". Women's personal expression of themselves runs through the entire series. The long suit jacket, elephant gray trench coat, striped knit bra, and hollowed out dress all reflect Herm è s unique dress code and visual aesthetics, composing Herm è s unique texture, freedom, and refinement. In addition to the classic silhouette, the suit vest in this series is also designed with a half sleeve style, tracing the shoulder contour and outlining the graceful waistline. The soft armor like a knight highlights and emphasizes the era's strength of women's combination of hardness and softness.
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2023-10-10 53087
Elegant Commuter -- The Comprehensive Analysis of Luxury Brand
Elegant Commuter aims to integrate elegant, traditional, and high-end commuting styles into daily life, carving a woman's bold demeanor. Pursuing minimalist contours and exquisite details, presenting various layered looks.
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2023-09-25 67926
Unrestrained Elegance -- The Womenswear Runway Analysis of Prada
PRADA 2024 Spring/Summer Collection, presented by the creative duo of designers Miuccia Prada and Raf Simons, breaks away from conventional fashion, seamlessly integrating architectural elements and fluid visual aesthetics. This season's fashion show pays tribute to Prada's core values of craftsmanship, highlighting unique tailoring silhouettes, such as oversized shoulder suits paired with high-waisted shorts or trousers, elegantly extending to the ankles. Among these well-cut garments, delicate chiffon printed scarves and graceful organza sleeveless dresses flow throughout the entire show. Therefore, delving into this collection reveals an exploration of Prada's historical roots, paying homage to the refined skills honed over the years and the relentless pursuit of innovation.
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2023-09-13 51511
Elegant and Romantic -- The Womenswear Runway Analysis of Altuzarra
Altuzarra's 2024 Spring/Summer collection sees designer Joseph returning to an exploration of vulnerability and authenticity. Drawing inspiration from "Rosemary's Baby," with Miuccia Prada leading the entire process, the aesthetic of the 1960s and 70s from the film is reintroduced to the runway. In an effort to attract women, Altuzarra presents satin coats in shades of red, butter yellow, and ivory. These coats are A-line and slightly oversized, resembling enlarged versions of doll coats from the 60s. They manage to be neither distorted nor conservative, but simply stunning. The collection aims to persuade women to move away from outdated notions of avant-garde and provocative sexiness.
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2021-12-28 88783
Lace -- The Fabric Analysis of Luxury Womenswear Brand
Soft, lightweight, and breathable lace can better present women’s body curves and elegant temperament. Many luxury brands have released their lace fabrics with different styles, textures, and colors. Crisp water-soluble lace takes the largest proportion; the fine knitting of see-through lace presents elasticity and extensibility; geometric and embroidered lace fabrics enrich the textures; novelty sequin lace will trend upward in the future.
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2021-04-25 77956
Denim -- The TOP Ranking of Womenswear
According to the TOP 100 downloaded women's denim of POP users in April, the searches of smart casual style occupy a larger proportion, followed by avant-garde brand and girly chic styles. Splicing is still the dominating denim craft. Printing and acid-washing are also important. Accessories like beads and pearls increase the gentle and retro sense of leisure items.
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2021-03-05 70419
Upgrading Sustainable Development -- The Comprehensive Catwalk Analysis of Women's Denim
Influenced by the sustainable development of global fashion industry, laser craft is widely used by brands instead of dangerous chemical water-washing. The laser craft reuses and recolors the jeans to present diverse distressed water-washed effects and provide different patterns.
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2020-11-20 104253
Highlight Placement -- The Comprehensive Analysis of Catwalk Details
This report is based on the analysis of the data of the four major fashion weeks in S/S 2021. In this report, catwalk data divided by garment area and palcement details are theme of the analysis. Designers breaks through the iimitation of multi brand theme inspiration design. From the aspect of natural and eco-friendly, home office, rebirth and sustainable, French style and so on to explore essence of the design details. And provides inspiration for the process of superb details. Design details used in different part brings a different design psychology for garments and conveys a fashionable attitude.
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2020-07-03 99842
A Colorful New World -- The Catwalk Analysis of Balmain Womenswear
Founded in 1945, the renowned French luxury giant Balmain boldly employs the young but famous designer Olivier Rousteing to present dazzling designs. With a theme of "Zoom", Balmain Resort 2021 collection is shoot in Normandy and by the design director Olivier Rousting. Many black and white photos also appear. The series uses various gorgeous hues instead of its previous intense colors. Argyle, polka dots and irregular graffiti interpret the Resort womenswear collection. Lavish color blocks and patterns depict optimistic and positive patterns, expressing the designer's thoughts and creation in this special period.
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2020-06-24 78125
Key Crafts (Trend Confirmation) -- Analysis of Women's Knitwear in Hangzhou Retail Markets
Markets in Hangzhou are recovering. See more in A Summer Vibe -- The Comprehensive Analysis of Womenswear Markets in Hangzhou. In June, POP enters Hangzhou markets again. Most spring and summer items are discounted, and Pre-Fall styles gradually appear. This report focuses on knitwear for Pre-Fall 2020, extracts key details and crafts, and reviews key trends forecast in last season.
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2020-05-22 107212
The Analysis of Dongdaemun Market in South Korea
Recently, the Dongdaemun wholesale market is gradually recovering. Cool items take up a large proportion in the market. Influenced by BM style, the crop top and belted items increase obviously.
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2020-05-08 92158
Earth Blooming -- Marisfrolg The Womenswear Benchmark Brand
Influenced by the pandemic, Marisfrolg group organizes a press conference for the 2020 summer styles, which is held at the headquarters of Marisfrolg group building. The 2020 summer styles are introduced and explained in the form of video.
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2020-03-27 108955
Elegance of The 1970s -- Nanushka The Womenswear Designer Brand
Sandra Sandor, a graduate of the London College of Fashion, founds Nanushka in 2005 after her childhood nickname. She believes that a truly functional garment should be exquisite and attractive. This time Nanushka takes its inspiration from women in the 1970s, and keeps the neat cutting and comfortable wearing experience of women in the 1970s. It focuses more on product design, and gets favored by fashion bloggers with its symbolic simple designs and leather shirts. This season it continues the simple but unique design, and injects the minimalist aesthetics into the series to create the lethargic yet modern items, and displays the fine and soft super women style.
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2020-03-23 150814
Focus on Placement -- The Comprehensive Analysis of Catwalk Details
Based on the data of A/W 20/21 four fashion weeks, this report analyzes different parts and placement details of clothing, explores the beauty of details and provides inspiration for extreme details.
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2020-03-14 126512
The Comprehensive Analysis of Street Snaps During Fashion Weeks (2)
In addition to colors and patterns, there are many matches and key items in street snaps. The contrast of colors, the neat wide-shoulder suit with shoulder pad, the workwear set and heavily washed denim display diverse styles of fashionistas and the inclusiveness of the market.
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2020-03-14 93872
The Comprehensive Analysis of Street Snaps During Fashion Weeks (1)
With the end of A/W 2020 fashion weeks, fashionistas, buyers, fashion editors and fashion bloggers outside the show also display their interpretation of fashion. Greyish colors, the wide shoulder silhouette, puff sleeves and shirt structure also appear, showing the latest trends.
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2020-03-11 97879
Classicism and Art -- The Catwalk Analysis of Loewe Womenswear
Silhouette and fabric are key elements to create the A/W 2020 series for Jonathan Anderson, the creative director of the Spanish brand Loewe. "I analyze Spanish culture and how the world looks at it", Jonathan Anderson explains backstage after the show, "I work on how to bring classic images of Spain into people's wardrobes and I really enjoy the process of building silhouettes of clothes. Last season I worked on silhouette and fabric very successfully, so this season I decide to continue this design idea." This collection is filled with a large number of simplified prints with traditional Spanish ceramic patterns as the main part. The partial silhouette of the design is based on the retro court looks. Loewe also works with ceramic artists to create lots of ceramic decorations for the ready-to-wear of this show. These are all in line with Jonathan Anderson's understanding of Spain.
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2020-03-02 111705
Girls, Move Forward! -- The Catwalk Analysis of Chloé Womenswear
In A/W 20/21 collection of Chloé, Natacha ramsa-levi, the creative director, explores the diverse female world. And she invites sculptor Marion Verboom to present sensual gold totem in the show, and musician Marianne Faithfull to read the classic literature. The iconic concrete lines from painter Rita Ackermann's works are also injected into the design of items and accessories. This season Chloe A/W 20/21 collection blends painting, sculpture and poetry into this show, adopts heather rose, dune, light brown, chestnut, dust blue and caramel, and applies paisley prints, the beaded collar and embroidery for a soft visual feel.
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2020-02-26 139801
Liberating Gentle Power -- The Catwalk Analysis of Fendi Womenswear
The A/W 20/21 collection of Fendi kicks off with the psychedelic sound of Alessandro Cortini, Nine Inch Nails's keyboardist. This time Silvia Venturini, the creative director of Fendi, performs the theme of Gentle Power through the combination of structure and softness, and showcases the liberation of wearable female power. This season plus-size models join the catwalk lineup for the first time. The high-waist of the crisp overcoat and the well-fitting dress accentuates female form, which echoes the pink streamlined catwalk. Retro lantern sleeves run through the whole series. Color-blocking and contrasting of classic elements fully display the role switch between boudoir and meeting room. The strap boots with sheepskin cushion and satin high-heeled shoes highlight the vampire-like enchanting temperament, in line with the theme of boudoir. The waisted design, military outerwear with flare sleeves and the crisp fabric present the powerful temperament of females in the meeting room, quite emotional. Fendi's aesthetics balances between sexiness and calmness, toughness and softness, gentleness and power.
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2020-02-21 136795
Memories -- The Catwalk Analysis of Burberry Womenswear
Since Riccardo Tisci took charge of Burberry's creative director in 2018, versatility and inclusiveness have made up Burberry's current form. After Kingdom, Tempest and Evolution, Riccardo Tisci takes Memories as the theme of A/W 20/21 Burberry. Images with mirroring and perceptive connotations are secretly displayed before the show. Skin, petal, dew... The shadow created by mirror symmetry sets the keynote of this season. The "Memories" world built by Burberry is like the alternations of virtual and real spaces with overlapping dimensions in the movie, Inception. On the catwalk, twin pianists Katia and Marielle Labeque cooperate with electronic producer Arcaper to put on a bizarre duet. For Riccardo Tisci, this series is a self-recall and reflection on memory, consciousness, perception, psychology and life.
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2020-02-19 120693
The Confident Wardrobe -- The Catwalk Analysis of Victoria Beckham Womenswear
Victoria Beckham is a high-end fashion brand founded by famous British singer and fashion designer Victoria Beckham in 2008. Victoria Beckham's own fame and her steady middle-class background make her designs unique. The 20/21 A//W series is inspired by that exhausted woman are seeking peace, and creates the style of confident wardrobe. The collection records the return of the black avant-garde silhouette and exposed neckline, negative space rhomboid knitting which is first raised by Stephan Cooke (a young London menswear designer), two pieces of Shetland knitwear (one in cornflower blue, the other in yolk yellow), flares sleeves, the dress with dense and regular smocking stitch, the finely cut check shirt, the skirt with a tough silhouette, and the layered color-blocked overcoat. These all bring a confident femininity of urban office ladies.
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2020-02-14 97778
The Retro Urban Style -- The Catwalk Analysis of Coach 1941 Womenswear
The A/W 20/21 collection of Coach 1941 is from the creative director, Stuart Vevers who joined Coach in 2013. In the new season, Coach still uses the modern technique to reshape a retro vibe and bring vitality of the 1980s New York. In the runway, gorgeous leather in original colors and the mid-length skirt with buckles keep the atmosphere. The brand also keeps the printed Japanese clothing and the old "Yeast Village" style. This season is inspired by a famous downtown legend, Jean-Michel Basquiat. His works and personal style are always the inspiration source of the fashion industry. And his signature pattern appears on the key items, including the oversized leather trench coat, blanket-style wool scarf and a new structure sense.