Rational data analysis and sensible fashion trends change recommendations bring you a comprehensive and complete analysis of global market changes.
- Season
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Brand
ABCDEFGHIJKLMNOPQRSTUVWXYZ0-9OTHER
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Item Category
- Top
- T-Shirt Polo Shirt Sweatshirt Shirt Pullover Cardigan Small cardigan Vest Bottoming Shirt Slip Strapless
- Outerwear
- Puffy Jacket Overcoat Jacket Leather Jacket Suit Trench Coat Leather Trench Coat Rash Guard Parka Outdoor Jackets Vest Cape/Shawl
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Style
Young Woman Minimalist Comtemporary Smart Casual Business Leisure Italian Business Style golf Indoor Sports Running/Training Outdoor Sports Trendy Outdoors Athleisure Avantgarde Brand French style Workwear Agender Rune Arts Fashion function Chinese Fashion Neo Chinoiserie Chinese Style J-Korea Japanese British style Korea-Version Preppy style Parent-child Dressing Nature Organic Cotton&Linen Folk style Sustainability Middle East Style Russian Style Middle Aged and Older Haute Couture Pattern analysis Essential Y2K Cool & Sweet American Casual Post-Apocalyptic Hip-hop style New Vitgage Old-money Style clean fit Yama Style Artsy Style Gothic Style Country Style Chanel Style Resort Style Romantic Fashion Minimalist Balletcore Romantic and Sweetness Chic Modern Elegance and sexy Comfort Essential Casual Home Comfort Party style Elegant commute Socialite Style Quiet Luxury
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2024-03-19 7165
The Analysis of Edition The Benchmark Womenswear Brand
The POP market research team conducted a comprehensive analysis of the Edition 2024 Spring series in this issue, covering four chapters: brand dynamics, online data analysis from February to March, online new product analysis, and offline new product analysis. Please refer to the following text for details.
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2024-03-18 7588
Intelligent Style -- The Comprehensive Analysis of Luxury Brands
This comprehensive analysis focuses on intelligent fashion, mainly analyzing single items such as suits, cropped suits, coats, half pencil skirts, and sheer tops, as well as fabrics such as mesh and lace. Through the analysis of the 2024 Spring/Summer or 24/25 Autumn/Winter collections of relevant brands, it can be concluded that this season's smart style emphasizes the use of details and materials in design, including wide shoulder design, lingerie outerwear, nail bead hot diamond, perspective fabric, hollow out design, and other sexy and powerful designs, emphasizing the collision of multiple qualities such as showcasing women's ability, sharpness, and sexy luxury.
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2024-03-13 6453
Amazon - Cross border E-commerce Data Analysis for Women's Wear in February
Current situation analysis: In Amazon's women's clothing category in February, the lingerie and pajamas category continued to maintain its top position, accounting for up to 28%. Sports products closely followed, accounting for 17%. The top, T-shirt, and shirt categories rank third, accounting for 11%. And dresses account for 10%, with a significant increase. Data inspiration: In Amazon's clothing category, women's clothing accounts for 42.26% of the total market, which is the most important part. This indicates that female consumers have a strong demand for clothing on Amazon. In women's clothing, the proportion of underwear&pajamas and sports categories is the highest, followed by tops & T-shirts & shirts and dresses categories.
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2024-03-13 5935
Blokette -- The Comprehensive Analysis of Womenswear Designer Brands
As an emerging trend in the fashion industry, Blokette integrates two seemingly opposing aesthetic concepts - Blokecore and Coquette - cleverly combining masculine sporty style with soft ballet elements, challenging and reshaping the traditional perception of gender boundaries in clothing matching, thus giving birth to a unique fashion expression that combines frank and carefree characteristics with subtle female charm.
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2024-03-08 10314
LE NOIR -- The Women's Runway Analysis of Valentino
Valentino released the 2024 autumn/winter collection at Paris Fashion Week. Creative Director Pierpaolo Piccioli has chosen to define black through a new perspective, reimagining the brand's iconic elements of roses, pleats, embroidery, lace, etc., and using Valentino's unique Altorilievo three-dimensional floral technique to give velvet a sculptural texture. The combination of sheer material and ruffled edges is like a flowing shadow, injecting rebellious genes into romance and expressing the vitality of black in layers.
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2024-03-07 30883
Vertical & Horizontal Dimensions -- The Women's Runway Analysis of Miu Miu
This season, Miuccia Prada draws inspiration from the dimensions of life, presenting the Miu Miu 2024 autumn and winter collection. The clothing changes reflect individual evolution, which is both personal and universal. Time passes by, and clothing reflects different moments of life - they blend into the same clothing, just like the multiple memories of each person's self that are cherished in their hearts. Opposition and memory resonate in clothing materials and configurations. The Miu Miu 2024 autumn/winter collection is not only a fashion showcase, but also an expression of emotions. Each piece of clothing is cleverly designed through materials and configurations, conveying personal stories and emotions. They are symbols of identity, showcasing the multifaceted and complex nature of individuals. This series evokes resonance in people's clothing and moments, allowing everyone to find their resonance within it.
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2024-03-01 7722
Sports Girl -- The Analysis of Pushbutton The Womenswear Designer Brand
The Pushbutton 2024 early spring collection continues its iconic avant-garde and quirky style, with Blokette's sporty girl pairing as its core style. The brand cleverly combines sports elements with girlish sentiments, such as pairing jerseys or polo shirts with girlish skirts, as well as details such as lace patchwork and bows for decoration. In terms of color, the sporty blue color scheme dominates, while in terms of silhouette design, emphasis is placed on the ratio of wide shoulders to waist, as well as truncation, showcasing a unique brand charm.
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2024-02-29 20042
Vacay Style -- The Comprehensive Analysis of Luxury Brand
This comprehensive analysis focuses on vacation style clothing, mainly analyzing single items such as dresses, skirts, camisoles, and shirts. Through the analysis of the 2024 early spring and spring/summer collections of relevant brands, it can be concluded that in addition to the conventional plant and flower patterns and romantic ruffle edges, the design details of this season's vacay style have been combined with key elements such as lace and hollow embroidery, bringing a brand new look.
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2024-02-29 13056
Romantic Boudoir -- The Popular Styles of Womenswear E-Commerce
The boudoir style is a super feminine style derived from the pure desire style. Integrating lightweight lace fabric, lace lace lace, mesh and other materials into the design elements to create a new boudoir style. Unlike styles such as BALLETCORE, Sweetheart Barbie, and Valkyrie Madeline, the boudoir style focuses on overall lightness and thinness, while the silhouette conforms to the body shape with a smooth sense of body curves; At the same time, the boudoir style does not have too much delicacy and sense of regularity, but also weakens the sportiness of BALLETCORE and reduces the sweetness and cuteness of sweet Barbie. More emphasis is placed on highlighting female tension, either charming or sweet.
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2024-02-28 7991
Flexible, Cool, and Elegant -- The Analysis of YCH The Womenswear Designer Brand
The YCH brand was founded by designer Yoon Choon Ho in South Korea in 2016. He initially gained attention on the reality TV show Project Runway Korea 2 and later named the brand after his first letter. The YCH brand is known for its modernist Rococo aristocratic style, which combines smooth cutting and a mix and match of various materials, as well as street fashion, creating a modern and feminine style with a resilient and diverse personality. YCH adheres to the design philosophy of "creating perfect contours for women", and its works often appear at Seoul Fashion Week. It first participated in London Spring/Summer Fashion Week in September 2020. In addition to fashion design, YCH also focuses on bright and playful color combinations, bold prints, and rebellious punk aesthetics. These elements collectively define YCH's unique style, making it unique in the fashion industry. YCH's design is not only loved by Korean celebrities, but also recognized and successful internationally.
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2024-02-26 35589
Instinctive Romance -- The Women's Runway Analysis of PRADA
Instinctive attraction to history. The Prada 2024 autumn/winter collection was designed in collaboration with Miuccia Prada and Raf Simons, blending fashion with historical fragments, exploring the concept of beauty, and exploring the contemporary world composed of memory. It contains a romantic sentiment towards the past.This season incorporates some historical design elements, such as 1960s style dresses adorned with bows and synthetic fur, as well as jackets printed with the letters P and number 13, paying tribute to Prada's founding in 1913. These designs not only showcase a romantic nostalgia for the past, but also demonstrate the brand's historical heritage.
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2024-02-22 44085
Chinese New Elegance -- The Analysis of Shanyouse The E-Commerce Womenswear Brand
The POP market research team for this issue will cover seven modules: Introduction to the Chinese New Elegance Brand of Shanyouse, Analysis of New Categories and Styles, Color Application, Analysis of Key Categories, Application of Popular Elements, Summary+Development Extension Recommendation.
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2024-02-02 25349
Wealthy Girl -- The Popular Style of E-Commerce Womenswear Brand
The style of a wealthy lady is a high-end, fashionable, elegant, and ladylike dressing style originating from Western aristocratic women, which has won the love of many modern women with its noble temperament and elegant demeanor. The dressing style of a socialite emphasizes the simplicity and purity of colors, emphasizes materials and texture, and exquisite cutting and fitting styles highlight the wearer's taste. The dressing style of a socialite has several characteristics, such as strengthening the upper body size, highlighting the waistline, diverting attention, and using classic elements, which can increase the aura and layering, showcasing a graceful figure and feminine charm.
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2024-02-01 37399
Inner World -- The Analysis of MM Maimeng Benchmark Womenswear Brand
This report analyzes the MM Maimeng 2024 Early Spring collection, with the theme of "Inner World", inspired by the wonderful glaze colors of kiln transformed glazed objects. This season focuses on light color schemes, emphasizing practicality and a sense of luxury in layering the same color scheme. Knitwear, straight skirts, and suit sets are the core categories.
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2024-01-22 25198
Urban Light Commuting -- The Analysis of LILY The Benchmark Business Womenswear Brand
The POP market research team conducted a comprehensive analysis of the LILY 23 Winter&24 Early Spring series in this issue, covering four key modules: brand dynamics, offline new product analysis, December online new product data analysis, and offline new product design details analysis. Please refer to the following text for details
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2024-01-16 18253
Classic Retro -- The Analysis of Sergio Tacchini The Activewear Designer Brand
Sergio Tacchini is a traditional track and field sports brand that represents sincerity, craftsmanship, and style. It is also a well-known brand in international sports and leisure fashion products. The brand was founded by Italian tennis champion Sergio Tacchini in 1966. This brand mainly focuses on tennis apparel and casual sportswear. In addition to tennis apparel, Sergio Tacchini also produces and sells other sports equipment such as sports shoes, socks, bags, and accessories. The design style of the brand is characterized by simplicity, fashion, and functionality. According to the POP backend download index, the Sergio Tacchini clothing download index is relatively high, and coupled with the active design media, this brand is recommended for reference.
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2023-12-30 22790
The Comprehensive Fabric Analysis of Benchmark Womenswear Brand
The simple and neat cutting and exquisite fabric texture of the simple European style are highly favored by consumers and have become a key style for women's clothing. Usually, natural materials such as cotton, linen, and silk are used to show comfortable wearing and delicate textures, showcasing a low-key and introverted elegant temperament. This report focuses on the hot selling items of the 23/24 autumn and winter of the domestic benchmark brand for women's clothing in the simple European style, extracts and analyzes key fabric information, and looks forward to the development direction of fabrics in the simple European style.
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2023-12-27 9377
Nostalgic Casual -- The Comprehensive Analysis of Women's Denim Designer Brand
The "Nostalgic Casual" style continues the interpretation of the classic retro style, integrating nostalgic elements with modern design concepts, showcasing a unique fashion attitude. The denim category, as an important part of it, has become an indispensable element in the nostalgic leisure style. Designers can create diverse retro style clothing for different occasions, and can also mix and match with other popular elements such as street style, breaking free from fixed frames, and creating unique design works. The "Nostalgic Casual" style of autumn and winter is being used by major clothing brands such as Acne Studios, Evisu, Maison Mihara Yasuhiro, etc. Nostalgic leisure will continue to have an impact on the fashion industry, becoming a fashion bridge connecting the past, present, and future.
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2023-12-27 7235
The Comprehensive Analysis of Womenswear Designer Brand
Based on the current key wholesale markets for women's clothing, such as Hangzhou Sijiqing, Guangzhou Shisanhang&UUS, Shenzhen Nanyou, and South Korea Dongmen, this article summarizes the key designer brands in e-commerce and the market, and recommends the latest collection highlights, key styles, and craftsmanship details of the following popular brands, bringing more inspiration for explosive product development.
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2023-12-27 21826
Sweet Hot Girl -- The Analysis of Chuu The Womenswear E-Commerce Brand
The POP market research team for this issue will cover seven modules, including the introduction of the new series of Chuu brand, the proportion of category sales and style analysis, color application, key category analysis, popular element application, summary+development extension recommendation.
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2023-12-21 52601
Chinese Wabi-sabi -- The Comprehensive Analysis of Womenswear Designer Brand
Chinese Wabi-sabi combines the implicit Eastern aesthetics of traditional Chinese culture with the simplicity and imperfection of Silence Philosophy. In this style, designers will choose to use natural materials and handicrafts such as cotton, linen, and silk to make clothing, emphasizing the ancient and natural texture and details of the clothes. In terms of line design, it tends to be loose and casual, while colors often use calm and introverted earth tones and dark tones such as dark green, burgundy, deep blue, etc. However, it will maintain restraint in the overall design to avoid being too strong or dazzling. In terms of patterns, plant tie dyeing is often used to form mottled prints, and natural shadows of plants can be presented on clothing through extension dyeing or printing, full of Zen and ancient charm. This article will analyze representative Chinese brands such as Uma Wang, Pujian Ji, U520103, Elywood, Peng Tai, etc.
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2023-11-21 46235
Miu Miu Style -- The Analysis of Women's Street Style
Recently, with the increasing popularity of the brand Miu Miu, the "Miu in Miu Qi" Miu style has reached 17.523 million views on social media related topics and is continuously fermenting. According to the global hottest brand list released by fashion e-commerce platform Lyst for the third quarter of 2023, Miu Miu leapt to the top for the first time. And the brand's autumn and winter series received over 223 million views on TikTok. The Miu style can be divided into trendy nerd style, informal college style, MIU style gold, and the intellectual sports style that has received the highest attention recently according to different style needs. In terms of individual items, gray knitted tops and hoodies, as well as low waisted skirts and straight tube skirts, are the key to wearing Miu style. In terms of accessories, ballet shoes, lucky shoes, knight boots, and calf socks are often chosen to showcase the playful versatility of Miu Miu girls.
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2023-11-14 19690
Leisure Retro - The Analysis of Malbon Golf The Activewear Designer Brand
Malbon Golf is a street fashion brand focused on golf, founded by culture and golf enthusiasts Stephen and Erica Malbon in 2017. The brand is renowned for its innovative design, high-quality production, and unique style. Malbon Golf's clothing is characterized by fashion, youth, and avant-garde, injecting new vitality and trendy elements into golf. Their products, from golf jerseys to pants, hats, and accessories, pay great attention to details and comfort, and use excellent fabrics and craftsmanship. In addition to focusing on product quality, Malbon Golf also values co branding and collaborates with various fashion brands and artists to launch unique limited edition collections. Whether on the golf course or in daily life, wearing Malbon Golf clothing can showcase fashion, personality, and taste. The reasons for recommending this brand are as follows: the brand has recently gained a high popularity on social media and a high POP download index. The combination of fashion and professional performance is more in line with the current popular characteristics.
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2023-11-03 17144
Minimalist Quiet Luxury -- The Analysis of Phoebe Philo The Womenswear Designer Brand
When it comes to the popular minimalist style, Phoebe Philo's "Old celine" is often mentioned. During her tenure, she opened a decade of Celine's stunning years with a brand new minimalist aesthetic. Phoebe Philo graduated from St. Martin's School of Art and Design in London and took over as Creative Director from the struggling Celine in 2008, committed to creating fashion that women crave and appreciate. After a long wait and delay, Phoebe Philo returned. This time, Phoebe Philo used a unique way to separate fashion pieces, abandoning the format of publishing according to the spring, summer, autumn, and winter seasons, and instead using what she called the Edits mode. The images are the first part of the work. From now until December, three parts of the A1 series will be released online. A2 will be released next spring, and future works will also be similar.