Rational data analysis and sensible fashion trends change recommendations bring you a comprehensive and complete analysis of global market changes.
- Item Category
Young Woman Minimalist Comtemporary Cotton&Linen Sustainability Avantgarde Brand Chinese Fashion Rune Arts Business Leisure Smart Casual Fashion function Athleisure Workwear Indoor Sports Outdoor Sports J-Korea Preppy style Chinese Style Folk Style Middle East Style Russian Style Middle Aged and Older
Everyday Leisure -- The Analysis of Womenswear Fast Fashion Benchmark Brands
This report focuses on ZARA, H&M and Urban Revivo. This season collaborative IP patterns frequently appear. Urban leisure style becomes the main style in early autumn. Breathable cotton and linen as well as natural silk remain key fabrics. The dress is the most popular item. Shirring still holds a large share.
IN BLOOM -- The Analysis of Burberry Womenswear Catwalk
Burberry S/S 2021 fashion show is held online. As the first brand to confirm the schedule in London Fashion Week, the opening show of Burberry is successfully held in the sea, woods, music and arts. The theme of S/S 2021 is IN BLOOM. The series is inspired by a modern love story between a mermaid and a shark. Riccardo Tisci reproduces the root and essence of the brand, water. He uses unique water-proof fabrics, fuses fairy tale and marine creatures with lighthouse patterns, and brings water elements into the series.
Urban Resort -- The Comprehensive Analysis of Resort Womenswear Catwalks
In Resort 2021, the dress holds the largest percentage. Tops occupy a larger part than dresses. Everyday separates become key. Stripes remain important. Big floral patterns grow. Tie-dye is developing powerfully.
Infinite Possibilities -- The Comprehensive Analysis of Guangzhou Womenswear Markets
In August, Guangzhou wholesale markets gradually enter the wholesale season. Many shops launch new-in, and new products become the focus. In the autumn of 2020, key designs in Guangzhou markets include gorgeous brights, Chanel style outerwear, knots on the neck, textured jacquard fabrics, cotton thread embroidery, exquisite embroidery and leopard prints. Different styles exude their own charm in Guangzhou markets.
Renewed Elements -- The Comprehensive Analysis of Korean Womenswear Markets
Recently, the young lady style rises to the highest proportion in South Korean markets. The workwear style also increases than last year, while the lady style declines. As for deconstruction, dresses hold the largest part. Knitwear and shirts account for the most part and outerwear ascends evidently. Shirts show more detail changes.
Dresses -- The TOP List of Girls' Dresses
The top list of girls' dresses is ranked based on interactive data and professional market research in August. J-Korean and fashion leisure styles stand out; emerging designer brands keep growing; Chinese style is steady. Patterns are downplayed. Except for stripes and checks, letters, animals and illustrations decline. Ruffles hold the main part, and crinkles and splicing are almost equal.
Both Soft and Hard -- Peter Do The Designer Brand of Women's Knitwear
As consumers pursue unique designs, designer brands get more popular. Peter Do was founded by designer Peter Do from the New York when he joined Celine after his graduation. The brand injects an air of structuralism into the post-modern minimalist style, and mainly uses dark basic hues and elevated grey tones, revealing a cold accent. Tough and smooth cutting endows garments with clear outlines, and neat lines are cold yet powerful. Peter Do well balances between toughness and softness and display the confident, intellectual and tensile side of ladies in the new era.
Romantic and Gentle -- The Analysis of Women's Knitwear in Shenzhen Retail Markets
The lady style dominates women's knitwear in Shenzhen retail markets. Details highlight the romantic femininity. Peter Pan collar, lace, ruffles and bowknots create a ladylike vibe. Fine-gauged stitch expresses female fine sentiments. Argyle patterns combine various elements and deliver a playful feel.
Hidden in the City -- the Analysis of Cotton & Linen Style Womenswear Benchmark Brands
This report mainly analyzes EI, EXCEPTION, RIZHUO and AUM. Key designs this season include broken cutting and rough edges, crumpled cotton and linen, artistic patterns, line-drawn embroideries, vests and puffa jackets. Broken cutting and rough edges, as well as line-drawn embroideries are the essence of cotton and linen style, interpreting noble and unyielding characters of hermits. And we can see elements from RENLI SU, which indicates Chinese cotton and linen style uses Japanese hermit spirit for reference.
Connect With the Future -- UN3D. The Womenswear Designer Brand
UN3D. is an emerging affordable fashion brand in Japan, founded by designer Momoko Ogiwara in 2016. The brand is named after UN STANDARD, UN SIMPLE and UN SIMILAR. Without excessive complicated lines, it defines fashion via individualized shapes. The theme of the new season is Connect With the Future, and main patterns come from her daughter's drawing, a 3-year-old girl who loves painting and dinosaurs. Kids' innocent brushstrokes inject fun into adults' clothing.
Back To Spring -- YES BY YESIR The Womenswear Designer Brand
Back To Spring, YES BY YESIR A/W 2020 collection, is the first time for the brand to design with a Chinese style theme. Designers integrate some meaningful Chinese elements into this collection.
Data Reflects Fashion -- The Comprehensive Analysis of Online Markets in Quarter 2 of 2020
A new report from Lyst, a global fashion search platform, suggests that off-White's dominance in the market may be changing. Lyst analyzes the online shopping behavior of more than nine million shoppers a month, including Google searches, retailers' sales data and social media mentions and engagement statistics. According to this report, the sportswear brand Nike beats Off-White and becomes the hottest brand this quarter, followed by Off-White, GUCCI, Balenciaga and Prada. It is also the first time a non-luxury brand has topped the list.
Study in World and Guide to Future -- PSALTER The Benchmark Brand of Women's Knitwear
Based on data analysis of PSALTER online new products by Lingxi Industry AI Platform, we can see pullovers are key items in Pre-Fall series; T-shirts gradually reduce; short cardigans and sets are key. Designs on edges, stitches and embroideries play an important role in cardigans and sets. As for key designs of autumn new products, fine stitches hold the largest proportion. Splicing remains non-negligible and mostly appears on sleeves and neckline. In the new season buttons become decorative and elevate the quality sense of knitwear via changes in colors and shapes.
Dresses -- The TOP List of Womenswear
According to data analysis of TOP 100 downloaded women's dresses in July, simple and sophisticated style and young lady style are mainstreams. Retro pastoral style remains hot this season. Most A-line dresses pair with puff sleeves and shirring. The mini skirt is displayed by day dress with luxurious accessories. Splicing and deconstruction dominate crafts. Placement press-pleating grows this month.
A New Era of Street Fashion -- The Catwalk Analysis of Off-White Womenswear
Off-White Resort 2021 collection is finished in the studio. The dancer Cartier Williams opened the fall 2020 Off-White men's show wearing a T-shirt printed with the words "I support young black businesses". Virgil Abloh stamps the phrase on a pair of gloves in the Resort 2021 collection. He recently announces that Virgil Abloh's Post-Modern Scholarship Fund will be used to support students of academic promise of Black, African American or African descent. "To me," he says, "that's just as, if not more important than dropping new clothes. The role of the designer these days should be and is different." Off-White Resort 2021 collection emphasizes fashionable cutting and color-blocking, and mixes street fashion with high-end ready-to-wear, making a strong visual impact.
Game On -- The Comprehensive Analysis of Louis Vuitton Womenswear
Louis Vuitton 2021 Resort collection draws inspiration from Static Journey, takes "Game On" as the theme and explores inner emotions. Items of this collection are shot in the studio in Paris of Nicolas Ghesquiere, the womenswear art director. Nicolas Ghesquiere compares fashion creation to adventures in games. The collection consists of two parts, Quotidian and Playing Cards. Playing cards become main design elements of bags in the new season. Classic monogram mixes with four suits of playing cards, or bags are designed to be playing cards, hearts and dice. This collection takes us on a relaxing and unique resort journey.
Leisure Comfort -- The Comprehensive Analysis of Guangzhou Womenswear Markets
This report analyzes mainly UUS, SHISANHANG and KAPOK wholesale markets. Affected by this pandemic, orders and consumers decline sharply. On the whole, cotton & linen style and young lady style are dominant, and sportif and leisure items remain the mainstream. Fresh checks and ditsy create a youthful and girly vibe for dresses. Cotton and linen become the new trend.
Natural -- The Comprehensive Analysis of Women's Cotton & Linen Style Designer Brands
The quick-paced society drives people to long for a pastoral Utopia. More and more food bloggers living an idyllic life are becoming popular, such as Li Ziqi, Kimi and Choki. Pastoral Utopia emphasizes self-sufficiency and a thrifty, rustic life. This report starts from cotton & linen style to analyze from cutting, pattern and silhouette to present the leisure charm of oriental cotton and linen.
Chic Office Lady Style -- The Comprehensive Analysis of Fashion Bloggers
This report concludes the popular clothing collocations and recommends inclusive and versatile items, such as cropped boxy suits, acetate shirts, cotton & linen shirts, below-the-knee dresses and A-line tops. The rule is to highlight the waistline via silhouettes, belts or layered matches.
New Romantic Femininity -- The Comprehensive Analysis of Hangzhou Womenswear Markets
Hangzhou womenswear markets are key, and gradually revive after the pandemic is under control in China. Based on market research of S/S 2020 and Pre-Fall new products, we can see the mature lady style mixes with light leisure and becomes younger; young lady style enhances the new femininity and dresses hold the largest market share; street fashion declines; plants, flowers and artistic figures stand out; home style and functional items grow the fastest. This report extracts key items, crafts and patterns in S/S 2020 and Pre-Fall 2020 new products.
L'amour -- The Catwalk Analysis of Jacquemus Womenswear
With a theme of L'amour, Jacquemus S/S 2021 series is launched in a wheat field in the northwest of Paris. The series takes cues from the dance aesthetics of Swedish dancer Alexander Ekman, uses neutrals like black, white, khaki and grass as dominant colors, and reveals a pure, deep and French vibe, reminding of romantic scenes in Days of Heaven by Terrence Malick. Combing with post-coronavirus concept, designer hopes that by creating a simple and casual country wedding, everyone who is stuck at home will awaken their true and romantic side with something like bubble. The fashion show is held in the natural wheat field. Only 100 close families and friends are invited, and they are separated by wheat. Models are walking in the endless wheat filed. The meandering boardwalk and the flourishing wheat display the elevated touch of nature. This show continues the languid and casual pastoral style and romantic French style, depicting a beautiful summer scenery.
Simple and Nonchalant -- The Comprehensive Analysis of Lady Style Benchmark Brands
This report mainly analyzes N.paia, MM and Edition. This season these key brands focus on simple details with a design sense. Shirts with a flowing strap dominate this season. Diagonal plackets, spliced pleats and knotted crinkles are key directions.
The High Summer, a New Future -- Lily The Benchmark Brand of Women's Business Wear
1. Qi Wei is wearing clothing from FRESH, the autumn series of Lily, and interprets the novel snakeskin and grass green. 2. POP MART and Lily join hands this time. JOY, the new online product line of Lily, works with PUCKY to create retro young clothes. There are also three co-branded blind box tees. 3. Lily cooperates with Chinese National Geography to record China's geographical features. After the natural series of Landscapes as Clothing, and the animal series of The Rare World, Lily brings the sea series of Adventure in the Deep Sea and the glacier series of New Look of Snow Mountains. Gasherbrum glacier, marine elements, snow leopard and harbor seal arouse our reverence for nature.