Rational data analysis and sensible fashion trends change recommendations bring you a comprehensive and complete analysis of global market changes.
- Season
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Brand
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Item Category
- Top
- T-Shirt Polo Shirt Sweatshirt Shirt Pullover Cardigan Small cardigan Vest Bottoming Shirt Slip Strapless
- Outerwear
- Puffy Jacket Overcoat Jacket Leather Jacket Suit Trench Coat Leather Trench Coat Rash Guard Parka Outdoor Jackets Vest Cape/Shawl
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Style
Young Woman Minimalist Comtemporary Smart Casual Business Leisure Italian Business Style golf Indoor Sports Running/Training Outdoor Sports Trendy Outdoors Athleisure Avantgarde Brand French style Workwear Agender Rune Arts Fashion function Chinese Fashion Neo Chinoiserie Chinese Style J-Korea Japanese British style Korea-Version Preppy style Parent-child Dressing Nature Organic Cotton&Linen Folk style Sustainability Middle East Style Russian Style Middle Aged and Older Haute Couture Pattern analysis Essential Y2K Cool & Sweet American Casual Post-Apocalyptic Hip-hop style New Vitgage Old-money Style clean fit Yama Style Artsy Style Gothic Style Country Style Chanel Style Resort Style Romantic Fashion Minimalist Balletcore Romantic and Sweetness Chic Modern Elegance and sexy Comfort Essential Casual Home Comfort Party style Elegant commute Socialite Style Quiet Luxury
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2024-01-15 45895
Amazon -- The Data Analysis of Cross-Border E-Commerce Womenswear
Current situation analysis: In Amazon's women's clothing category in December, the lingerie and pajamas category continued to maintain its top position, accounting for as much as 29%. Sports products closely followed, accounting for 17%. The top, T-shirt, and shirt categories rank third, accounting for 11%. And dresses only account for 4%. Compared to November, the proportion of each category has not changed significantly.Data inspiration: In Amazon's clothing category, women's clothing accounts for 41.87% of the total market, which is the most important part. This indicates that female consumers have a strong demand for clothing on Amazon. In women's clothing, the proportion of underwear&pajamas and sports categories is the highest, followed by tops&T-shirts&shirts and dresses categories.
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2023-06-02 42555
Minimalism -- Spring/Summer 2023 Luxury Women's Knitwear Brand
Jil Sander, the founder of the brand, is often referred to as the "Queen of Less." Her purist approach revolutionized the concept of beauty, and her design principles revolve around harmony, understatement, and a dynamic elegance. By eliminating all unnecessary and exaggerated details, she emphasizes a reduction of gender-specific features and focuses on the essential silhouette of the garments. Jil Sander redefines women's fashion through the use of clean lines, treating them as an art form to study. The pure DNA of the Jil Sander brand is composed of streamlined and minimalist lines.
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2023-05-23 6997
The Analysis of DKNY The Luxury Womenswear Brand
The DKNY brand was founded in 1989 and from the beginning, it provided a fresh interpretation of the different cultures and lifestyles found in New York. DKNY depicts the zeitgeist of different cultures and lifestyles in New York with a more avant-garde, fashionable, and casual approach. It uses a completely different language to express the brand's charm. DKNY's consistent design philosophy is the practicality and comprehensiveness of clothing, which meets the needs of wearing in various occasions. The brand incorporates the independent and free spirit of New York into its design, and adds a special youthful vitality, gradually evolving into an international metropolitan style representative in the fashion industry.
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2022-11-08 79083
Neat & Pretty -- The Analysis of Chloé The Women's Knitwear Brand
In 1952, Gaby Aghion designs her first collection and the story of Chloé, one of the first luxury ready-to-wear houses, begins. An alternative to the stiff formality of haute couture, Chloé offers an elegant and modern wardrobe with relaxed silhouettes in high-quality fabrics and refined details. The label is now led by Creative Director Gabriela Hearst, who furthers its signature aesthetic of cool, French-girl style with its ready-to-wear, accessories, shoes and fragrances.
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2022-11-01 77410
Minimalist & Delicate -- The Knitwear Analysis of Womenswear Runway
The knitwear on S/S 2023 women’s runway shows focuses on a minimalist and delicate sense. Slim-fit tanks highlight the use of material and craft. Pullovers and tees combine monochrome with stitches and details or try color blocking. The development of cardigan puts emphasis on comfort and delicacy. Dresses underline the perfect body curves of women. Pullovers highlight the sense of fashion and commuting.
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2022-09-27 74540
'90s Utilitarianism -- The Runway Analysis of Sunnei
Sunnei Spring/Summer 2023 collection found inspirations from 1990s and provided a utilitarian daily wardrobe. Tartans, vests, low-rise pants and leather jackets drove the Y2K aesthetic to be mature and practical. Activewear shared the stage with evening designs, including a charming halter-neck dress with sequins peeking from a slit, and sparkly and roomy overalls.
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2022-08-04 55018
The Analysis of III VIVINIKO The Benchmark Women's Knitwear Brand
Founded in Shanghai in 2006, III VIVINIKO celebrates the attitude of ‘My City My Holiday’ and encourages urban women to start a new lifestyle. The knitwear design of III VIVINIKO centers on the style of smart casual. All-over jacquard is the signature of the brand. S/S 2022 collection presents rejuvenation and vitality through crocheting and stripes.
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2022-04-29 83957
The Comprehensive Fabric Analysis of Fast Fashion Womenswear Brand
With the popularity of cross-border e-commerce in China, the share of fast fashion womenswear brand is also increasing. We can see from the data of offline and online stores that ZARA and MANGO are the most welcoming brands while SHEIN is the top cross-border e-commerce. There shows a well balance between fabric appearance and practicality. This report will focus on the TOP10 fabrics in S/S 2022 and the hottest fabric of each clothing category to inspire the development in fast fashion market.
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2021-10-22 90721
Data Analysis|Key Points -- The Comprehensive Runway Analysis of Women's Knitwear
Through the data analysis of S/S 2022 knitwear items, crafts & details, yarns & stitches, and patterns, we refine the trending points for knitwear on the latest runways.
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2021-10-15 94734
Knitted Fabric -- The Comprehensive Analysis of Womenswear Runways
After seasons of centering pragmatism, women's knitwear brought back fashion and ornamentalism in S/S 2022. On S/S 2022 runways, basic T-shirt and knitted sweatshirt fabrics were integrated with modern textures, printing, rhinestones and sequins. This report will discover the developing direction for S/S women's knitted fabrics through the introduction of cotton knit, matte blend, textured surface, lustrous surface, fancy knit, retro geometry, latest celebrating knit, and air-layer knit.
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2021-08-17 72587
Mixture Pop -- Frankygrow The Japanese Kidswear Designer Brand
Frankygrow is a fashion brand for kids and adults which is developed based on the concept of 'Simple Pop'. Designer fuses seemingly contrasting simple and trendy elements together. Color application and special fabrics present the 3D effect of clothing. Unique black and white checks in different sizes are spliced together to make the clothing dimensional and cute.
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2021-08-11 69504
Dancing Bear -- The Chinese Kidswear Designer Brand TYAKASHA
The Shanghai designer brand TYAKASHA KIDS combines its unique illustration and design styles to focus on the exploration of comfortable fabric and the promotion of craft. This brand tries to provide imaginative and fairytale collections for these childish families who pursue the life quality.
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2021-08-10 79406
Cool Kids in Autumn -- EOEO'S The Chinese Kidswear Designer Brand
The Hangzhou-based kidswear designer brand EOEO'S creates a sweet and cool fashion style. Compared with the past unisex styles, more girlish elements are shown in the A/W 2021 collection. Ditsy floral dress and floral shirt separate the products. Trendy elements of adult dress are integrated into the kidswear to improve the fashion level.
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2021-07-28 72025
Extreme Fun -- MOUJONJON The Japanese Kidswear Designer Brand
The Japanese brand MOUJONJON is a branch of the famous MARUTAKA IRYO. Its comfortable, soft fabrics, minimalist styles, delicate details and lively colors have attracted many consumers.
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2021-07-22 64815
Midsummer Sweetheart -- Airfish Korean Kidswear Designer Brand
Airfish is an international children’s brand created by Korean designers Jennifer Park and Chloe sisters in New York City. The brand is marked by fashion and modern accent, avant-garde silhouette, bell sleeves, and iconic over-sized and asymmetrical ruffles, blending pop artistic colors with fashion. Airfish is dominated by flowers and heart patterns this season, with ruffled decoration, giving people a warm midsummer feeling.
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2021-07-15 77289
Childlike Innocence -- Limitedoudou The Korean Kidswear Designer Brand
The Korean designer brand Limitedoudou is loved by the public for its fun illustration patterns and delicate styles. The new-released products in this season are generally in lively and bright colors. Printed shirt and wide-hem dress are combined with signature illustrations to present an artistic and individualized vacation style.
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2021-07-06 87634
Dazzling Spring & Summer -- Choco.el The Korean Kidswear Designer Brand
Choco.el is a Korean medium-and-high-end brand. Choco(chocolate) stands for sweet and lovely kids while el(elephant) for motherliness. S/S 2021 collection combines elegant French style with refreshing pastel colors to present a dazzling summer.
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2021-06-18 74046
Let's Go on Holiday -- Ivory Studio The Korean Kidswear Designer Brand
The Korean designer brand Ivory Studio features its fresh and natural modernism. More refreshing and bright colors are injected into the printing of S/S 2021 collection, which present more versatile and practical styles. Cotton-linen fabric is natural, durable and comfort. Uniform dress, suite, navy collar and turndown collar bring a thick sense of preppy style.
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2021-06-08 78176
A Journey of Retro Romance -- The Comprehensive Analysis of Korean Namdaemun Kidswear Wholesale Market
Dongdaemum and Namdaemum are the two biggest wholesale markets in Korea. Founded in 1964, Namdaemum Market is a large-scale traditional wholesale market of kidswear, menswear and womenswear. And it occupies the largest share of Korean kidswear market, over 90%. There are over 400 stores in this kidswear shopping paradise, including BURDENG, MAMA, PORKY, WON, and TOPLAND. Most brands and stores have their own independent production bases and circulation channels. Their designers keep producing individualized goods and ensure the unique styles.
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2021-03-10 113466
Minimalist Silhouette -- The Comprehensive Analysis of Women's Knitwear Catwalks
According to the data analysis of A/W 21/22 women's knitwear catwalks, pullover(57%) still occupies the biggest proportion, followed by cardigan(23%). Dress(9%) and suit(7%) have both improved at lot. Lady style is the main dress style to show elegant feminine temperament. Suit pays more attention on comfort. Indoor leisurely suit is suitable for multi-occasional dressing. And the rising sports trend leads to the popularity of sports suit.
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2020-11-25 69297
Diversified Slow Fashion -- Andersson Bell The Womenswear Designer Brand
Andersson Bell is a famous Korean designer brand founded in September 2014, quite popular among stars and youngsters. Its 2020 A/W collection is inspired by Monterey Pop Festival in 1967. The designer wants to express the style, life and music of Janis Joplin. Based on basic silhouettes, Andersson Bell displays Korean style colors, check suits, slogan sweatshirts and silhouette designs. It sticks to its own style while following up the trend. Its items seem to be ordinary but take on prominent details and layers. Andersson Bell subverts the stereotype of Korean street casual style with a simple yet elevated Nordic flavor, an air of British retro gentlemen style and a fresh and romantic French touch.
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2020-10-09 108742
Lively Korean-Style Girls -- The Comprehensive Analysis of Womenswear Designer Brands
This report makes a comprehensive analysis of Korean designer brands, focusing on styles and design highlights of girls' clothes in Pre-Fall 2020. Grown-up, sweet and romantic feel underpins this report, added by a little cotton and linen style. Girly preppy style dominates Korean designer brands in Pre-Fall 2020. Key items include preppy cardigans, knitted vests, macaron sweatshirts and pleated skirts. Check fabrics also prevail.
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2020-09-02 69144
NET-A-PORTER Online Retailing Platform
Net-a-porter is a world-renowned e-commerce platform for women's fashion from the UK, founded by Natalie Massenet in 2000.
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2020-08-27 75082
Hidden in the City -- the Analysis of Cotton & Linen Style Womenswear Benchmark Brands
This report mainly analyzes EI, EXCEPTION, RIZHUO and AUM. Key designs this season include broken cutting and rough edges, crumpled cotton and linen, artistic patterns, line-drawn embroideries, vests and puffa jackets. Broken cutting and rough edges, as well as line-drawn embroideries are the essence of cotton and linen style, interpreting noble and unyielding characters of hermits. And we can see elements from RENLI SU, which indicates Chinese cotton and linen style uses Japanese hermit spirit for reference.