Rational data analysis and sensible fashion trends change recommendations bring you a comprehensive and complete analysis of global market changes.
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Brand
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Item Category
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- T-Shirt Polo Shirt Sweatshirt Shirt Pullover Cardigan Small cardigan Vest Bottoming Shirt Slip Strapless
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2024-01-30 24902
A/W 24/25 Stitch & Yarn Trend for Men's Knitwear Runway
The 24/25 men's sweater runway focuses on the use of needlework yarn, with minimalist style subtracted in the design, and the texture and material of the yarn are particularly important. The classic cable combination is youthful and full of vitality, while the versatile floating thread stitch enriches the effect of the sweater. The blurry and touching look is like a beautiful and unique jacquard, with a variety of colorful yarns.
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2024-01-22 57020
Natural and Lightweight -- The Analysis of Loro Piana The Luxury Brand
The Loro Piana 2024 Spring/Summer collection has been officially released, featuring a layered sensory fusion, interpretation, and tracing. Inspiration comes to mind at this moment, carefully considering nature, interpreting handicrafts in a minimalist way, and embodying Eastern aesthetics.
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2023-11-27 61111
The Analysis of Chloé The Luxury Womenswear Brand
Chloé is a luxury brand originating from Paris, France, founded by fashion designer Gaby Aghion in 1952. When challenging the aristocratic tradition of Parisian haute couture, Chlo é successfully created the modern ready to wear concept of simplicity, aesthetics, and strong wearability. Although Chloé is hailed as the chameleon of the high-end ready to wear industry in Paris, the brand has always maintained a typical "French style" in its design style, exuding an elegant temperament. In addition to women's clothing, the brand also operates bags, perfume and other products. Its design style emphasizes the romantic relaxation of France, combining leisure and elegance. The gentle floral patterns and streamlined clothing have become symbols of Chloé, showcasing a unique feminine style.
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2023-07-21 23025
Chemical Fiber Fabric -- The Comprehensive Analysis of Menswear Runway
The fashion trend is becoming more diverse, and chemical fiber fabrics are gradually becoming popular due to their technological functionality. In the 2024 spring/summer men's fashion show, chemical fiber fabrics are breaking gender definitions and carrying the dual functions of lightness and protection. Glossy fabrics occupy a dominant position, accounting for about 30%, presenting a metallic flowing effect. Sheer fabrics dominated by organza, creating a hazy transparency, become a highlight of the runway, accounting for about 27%. Lightweight and flowing sun protective fabrics are mainly used in outerwear, highlighting the elegance and comfort of men's fashion protection, accounting for about 17%. In addition, fabrics with a technological coating process account for about 12%, focusing on the gradient application and iridescent effect on ready-to-wear garments. Textured fabrics express more diverse textures compared to previous seasons, with a focus on exploring natural creases in this season. PVC materials are trending upward, becoming softer and lighter, with a clear emphasis on wearability.
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2023-05-09 69094
Informal College -- The Comprehensive Analysis of Menswear Designer Brand
The informal college style blends sporty and formal, rigorous and fluent, rugged and delicate, presenting a comprehensive and stylish look. It features the artistic youth of the college style and the cool personality of the street style. Thanks to Miu Miu's promotion last year, this informal college style has become popular, and many major brands have showcased their Preppy Style designs. In the 2023/24 fall and winter shows, KENZO, Ralph Lauren, Ami Alexandre Mattiussi, Amiri, MSGM, and other brands presented many stylish and inspiring Ivy Style and Preppy Style looks. In short, the informal college style is a style that falls between casual and formal.
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2023-04-07 51087
DYSFUNCTIONAL BAUHAUS -- The Analysis of Celine The Luxury Menswear Brand
Dubbed “DYSFUNCTIONAL BAUHAUS,” the Celine SS23 collection that made its way down the runway was scored by the evocative sounds of a specially commissioned soundtrack from New York new-new wave band Gustaf. Sleek tailoring, followed by striking leather looks and effortless denim was accented by fringe, sequin and heavy hardware detailing. While pointed-heeled boots and chunky military footwear underscored the collection providing a subversive touch to the clean-cut range.
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2023-02-20 20212
Urban Geometry -- The Menswear Runway Analysis of Etro
De Vincenzo’s Etro takes to Milan Fashion Week to present its Fall/Winter 2023 collection. The Italian label finds a new direction saturated in ‘70s codes, and it happens to be the perfect vision for a brand shake-up. Merino wool made up numerous opening looks, with jumpers and cardigans shaping a relaxed, casual identity for the House. Those garments incorporated muted palettes and geometric shapes, leather buttons and soft details — shoulders curved naturally, hems fell below the waist, and everything screamed “comfort.”
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2023-02-07 52522
The Oasi of Cashmere -- The Menswear Runway Analysis of Zegna
Zegna Winter 2023 collection closed out the Milan Men’s Fashion Week with a perfect finale show. Themed “The Oasi of Cashmere”, the winter fashion show offered five gray pieces, iconic Oasi Cashmere and related products to deepen the sustainable approach of Zegna Oasi. The discovery of more material possibilities rebuilds the cashmere menswear. The tension of silhouette better expresses the relaxing design and youthful attitude of designer.
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2023-02-03 20046
The Comprehensive Analysis of Pitti Immagine Uomo 103
The 103rd edition of Pitti Immagine Uomo ended in Florence (10-13 January 2023) with almost 800 men's fashion, lifestyle and genderless collections at the Fortezza da Basso, an increasingly evolved exhibition layout and new sections like PITTIPETS and The SIGN. Plus the special events in other venues around the city: from the Martine Rose catwalk show at the Loggia del Porcellino to the Jan-Jan Van Essche show in the Santa Maria Novella Complex, together with all the other scheduled presentations and events that met with great approval from the press, buyers and guests who traveled specially to Florence.
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2022-12-16 58854
Urban Adventurer -- The Analysis of FENDI The Luxury Menswear Brand
FENDI A/W 22/23 collection displayed personality and eye-catching icons. Marc Jacobs updated the iconic FENDI Roma logo through a unique aesthetic. Bright colors improve the warmth, reflect diverse textures and create clear street outfits.
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2022-11-11 44443
Urban Fashion -- The Analysis of RAZZLE The Benchmark Menswear Brand
The A/W 22/23 collection of RAZZLE continues the aesthetic of conflicts. The multiple modern frequencies create the rhymes of urban fashion. The combinations between practicality and newness, softness and hardness, delicacy and wildness explore the diversity and give a sensory feast.
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2022-11-09 55480
Modern Fusion -- The Analysis of PRADA The Luxury Menswear Brand
Prada presents “Lake Tai”, a project by Michael Wang, with the support of Fondazione Prada. The exhibition will be displayed from November 10, 2022 to January 8, 2023 at Prada Rong Zhai, a 1918 historic residence in Shanghai restored by Prada.
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2022-09-01 74676
City Boy -- The Comprehensive Analysis of Menswear Designer Brand
City Boy fashion is a mash-up of Japanese leisurewear and American streetwear, with aspects such as military uniforms, tooling, and even functionalities included to create a diverse look. The overall tone of the match is characterized by mixed and stacked wear. City boy is not just a style of dressing, but also a life concept.
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2022-08-31 58680
Roam the City -- The Analysis of ZEGNA The Luxury Menswear Brand
1.ZEGNA and Real Madrid are proud to announce a unique partnership in which ZEGNA will become Real Madrid’s Official Luxury Travelwear Partner. 2. To celebrate the new chapter of ZEGNA, a new store was opened in One Central Macau, providing a modernized and pragmatistic space for gentlemen. 3. Zegna Summer 2023 collection created a light and innovative menswear wardrobe by different materials and colors, and offered infinite possibilities to this summer.
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2022-08-09 50202
Surfing Culture -- The Menswear Runway Analysis of Dsquared2
Taking to Milan, the Caten duo Dean and Dan have showcased DSQUARED2’s vibrant Spring/Summer 2023 Menswear collection. Paying homage to the Bob Marley Foundation, the collection features everything from 70s-inspired outerwear to the symbolic use of colours in the Jamaican flag (yellow, black and green). In an additional collaboration with Honda motorcycles, Dsquared2 combine their Marley inspiration with two starkly contrasting personas; the relaxed surfer and the rambunctious biker. And while a junction between the musical legend and the motorcycle company may seem a little odd at first, there’s actually a deep-rooted vein that joins the two together in perfect harmony – the designers aimed to symbolise both the vibe and rebellion of Marley’s time, surf culture, and 1970s Jamaica.
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2022-06-06 14370
The Great Escape -- The Analysis of Ami Alexandre Mattiussi The Menswear Designer Brand
Born in 1980, Alexandre Mattiussi studied at Duperré fashion design school in Paris. After formative experiences in several fashion houses - travelling between Paris, Milan and New York - the designer decided in 2011 to launch his own brand: AMI. Created in Paris and inspired by this city ever since, AMI offers stylish and comprehensive wardrobes for men and women, blurring the boundaries between casual and chic. The name AMI, the French word for friend, plays with the initials of Alexandre Mattiussi. AMI captures a particular type of the French capital's nonchalance, one that is relaxed, authentic and friendly.
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2022-03-24 92552
Detail & Craft -- The Comprehensive Runway Analysis of Women's Knitwear
Women’s knitwear on A/W 22/23 runway shows focuses on rhinestone, bead, and patchwork to develop more sophisticated pieces. Notably, the patchwork in autumn and winter is crisp and solid. Ruffles, metallic accessories, fringes, hand stitches, and cutouts are the main details.
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2022-03-13 96670
Best-selling Women's Knitwear for E-commerce Platform
We made the TOP10 list according to the data of the two biggest Chinese e-commerce platforms - Taobao and T-mall - from Feb. 12th to March 12. We can see that classic stripe is the mot popular pattern in the young market; checkerboard maintains the momentum and reveals a slight decrease; Y2K-style tight-fit crop has trended upward; square collar is also a prevalent element.
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2022-02-23 65686
The Analysis of Stella McCartney The Womenswear Designer Brand
Stella McCartney released her namesake luxury fashion label in 2001, and then debuted her first collection in Paris in October. A lifelong vegetarian, Stella McCartney does not use any leather or fur in her designs. The brand leads the sustainable development through the innovation on materials, supply chains, and cooperation relationship.
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2021-11-23 66100
A/W New Products -- The Analysis of Korean Women's Knitwear Wholesale Market
The new products in A/W 21/22 Korean markets show high versatility. Chanel-style cardigans, jacquard pullovers and vests are brought to the forefront. This report will introduce the new products in A/W 21/22 Korean markets from the aspect of pattern, stitch, and detail.
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2021-10-29 100572
Style -- The Comprehensive Runway Analysis of Women's Knitwear
Among the knitwear on S/S 2022 runways, mature elegant styles and minimalist styles are on the same level, and commuting collections are noteworthy; although folk styles are not prevalent in the mature markets, they have made breakthroughs on color application and pattern design. From fresh childishness to the sweet yet cool personality, youthful lady styles show a diversified fusion; athleisure style performs the most outstanding, and we need to notice its fluidity. According to the runway data and style researches, athletic styles are affecting the design and matching of minimalist styles and sophisticated styles, injecting vitality into the mature market.
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2021-09-02 99100
A Rhapsody of Color -- The Analysis of Andersson Bell The Designer Brand
Founded in 2014, the famous Korean designer brand Andersson Bell presents unique Scandi styles and takes slow fashion as the core brand value. Calling for dress freedom, the brand well combines the elements of street, art and culture together. The Free Size of knitwear breaks the limit of gender and body shape. The latest S/S 2022 knitwear reveals eye-catching color combinations and geometric patterns. Simple chessboard and rhombus are mainly fuse with intense color conflict. Notably, the multi-colored vertical striped texture shows dazzling and refreshing color combinations.
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2021-08-04 63721
Playing with Mix & Match -- The Analysis of Kolor The Menswear Designer Brand
The high-class casual fashion brand Kolor was founded by Junichi Abe in Tokyo in 2004. The accuracy, delicacy and low-key accent of Kolor present highly-practical precise tailoring and proverbial details. Geometric shapes and splicing design are integrated into the brand keynote of being graceful, relaxing and modern to show the collusion of multiple elements.
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2021-05-20 40707
Freedom to Dress -- The Analysis of Andersson Bell The Menswear Designer Brand
Founded in 2014, the Korean designer brand ANDERSSON BELL integrates past and present, tradition and fashion through its Nordic sensibility and slow-fashion brand value. The brand also calls for dress freedom, and fuses multiple elements like street, art and culture. The Free Size of items breaks the limit of genders and body shapes. Exquisite crafts are also injected into the slow-life aesthetics to endow clothing with cultural connotation and value.