Rational data analysis and sensible fashion trends change recommendations bring you a comprehensive and complete analysis of global market changes.
- Item Category
Young Woman Minimalist Comtemporary Cotton&Linen Sustainability Avantgarde Brand Chinese Fashion Rune Arts French style Business Leisure Smart Casual Fashion function Athleisure Agender Workwear Indoor Sports Outdoor Sports J-Korea Preppy style Chinese Style Folk Style Middle East Style Russian Style Middle Aged and Older Pattern analysis
Cardigan & Pullover -- The E-commerce TOP Ranking of Girls' Knitwear
According to the interactive data and sales volume of Tmall and Taobao, pattern is the most important factor, and flower patterns(32%) occupy the most proportion, followed by animals. Cable and pointelle knitting are the major crafts. And in details, sweet and retro ruffles and puff sleeves enrich the highlight of girls' cardigan and pullover.
Dreams Come True -- Paade Mode The Designer Kidswear Brand
Established in 2011 as a family run kidswear brand, today Paade Mode has become one of the leading brands in slow-fashion across Northern Europe selling in more than 20 countries. A conceptual and trendy brand that promises an edgy, tailored high street look, where casual is mixed with contemporary luxury and elegance. Paade Mode is the mirror of kids imagination and dreams where everything is possible.
Colorful Autumn -- ZOE MELODY The Korean Kidswear Designer Brand
ZOE MELODY is a high-quality kidswear brand which respects the innocence of kids and their own tempo. It is a brand that you can wear freely at any time and any place.
Mixture Pop -- Frankygrow The Japanese Kidswear Designer Brand
Frankygrow is a fashion brand for kids and adults which is developed based on the concept of 'Simple Pop'. Designer fuses seemingly contrasting simple and trendy elements together. Color application and special fabrics present the 3D effect of clothing. Unique black and white checks in different sizes are spliced together to make the clothing dimensional and cute.
The Textbook Couple Style -- The Analysis of Alice Barbier & js Roques Couple Outfit Bloggers
Alice Barbier and js Roques from Paris, France jointly run the couple fashion account @jaimetoutcheztoi on ins, which means "I like everything about you" in French. The styles of this western couple bloggers are mainly urban commuting and unisex leisure. They are good at using the same color tones and elements to create casual and natural outfits, showing a kind of tacit agreement.
Little Troublemakers -- Limitedoudou The Korean Kidswear Designer Brand
The Korean designer brand Limitedoudou is loved by the public for its interesting illustration patterns and delicate styles. The new-released A/W 2021 products generally maintain the oversized silhouettes of the brand. These playful patterns are paired with lovely Korean styles to show high versatility and newness.
Playing with Mix & Match -- The Analysis of Kolor The Menswear Designer Brand
The high-class casual fashion brand Kolor was founded by Junichi Abe in Tokyo in 2004. The accuracy, delicacy and low-key accent of Kolor present highly-practical precise tailoring and proverbial details. Geometric shapes and splicing design are integrated into the brand keynote of being graceful, relaxing and modern to show the collusion of multiple elements.
The Comprehensive Analysis of Women's Knitwear Runway -- Key Design Element
The data analysis is made on the knitted yarn, pattern and craft of CR 2022 womenswear runways. The yarn application of this season is variable. From plain fancy yarn to glossy yarn and plush yarn, different textures create diversified knitwear styles. In pattern design, stripe has become a noteworthy element, occupying 32%. Smart casual knitwear is increasingly using leopard prints. Stitching(42%) is still the most popular craft of knitwear, followed by eyelet texture(27%). Gloss is the key point of decorations, and decorative diamonds endow knitwear with a high-class entry-luxury feel.
French Romance -- The Famous Kidswear Brand Bonpoint
The fashion label Bonpoint was founded by Marie France Cohen in 1975. Its design department maintains the historical tradition of Paris haute couture. The concept of luxury kidswear has been well-known on a world scale. Through bold imagination, delicate tactility and rich details, Bonpoint integrates happiness into our daily life. The comfortable clothing of children allows them to be free to explore the world.
Midsummer Sweetheart -- Airfish Korean Kidswear Designer Brand
Airfish is an international children’s brand created by Korean designers Jennifer Park and Chloe sisters in New York City. The brand is marked by fashion and modern accent, avant-garde silhouette, bell sleeves, and iconic over-sized and asymmetrical ruffles, blending pop artistic colors with fashion. Airfish is dominated by flowers and heart patterns this season, with ruffled decoration, giving people a warm midsummer feeling.
Wild! -- The Comprehensive Analysis of Playtime Shanghai #2
The world is changing, and the second exhibition of Playtime Shanghai will present an image of the children's universe, that takes on today's social challenges in order to protect the freedom to be openly and courageously unique. It is the incarnation of a world of solidarity in its diversity, of a "wild" state of childhood where creativity and spontaneity, individualism and simple pleasures of the senses are combined. It is a joyful disorder, in which each one finds a place, the happy wasteland of a future whose complexity is not put in doubt, but where the collective, the freedom and the sensuality celebrate new utopias.
Natural Healing -- The Menswear Runway Analysis of AMBUSH
Escaping from city is an opportunity to heal, enjoy, and feel the nature, which is exactly the inspiration source of AMBUSH S/S 2022 collection. Although the collection was released before A/W 21/22, the designer Yoon Ahn added wasteland and vast free space into city and streets to create a new brand blueprint. Such freedom has brought variable ideas and also changed the way how AMBUSH treats its fashion collections. Inspired by highly functional fabrics, the new branch AMBUSH WKSP demonstrates the basic elements for people to move comfortably between city and countryside.
Canone Infinito -- The Menswear Runway Analysis of MSGM
Music is the must-have element for the creative director Massimo Giorgetti. The hypnotic and endless rhythm of this Canone Infinito(composed by the Italian DJ Lorenco Senni) enthralled him. Photographer Francesco Nazardo and the Milan-based image makers of No Text Azienda were involved in the production of the men's collection's video. Somehow replicating the circular melody on Senni's musical piece, the two-day shoot took place on a secluded beach in Maremma, a largely untouched, wild strip of land in Tuscany.
The Comprehensive Runway Analysis of Women's Knitwear(Color)
According to the color proportion of women's knitwear on Cruise 2022 runways, classic brown(12%) and white(18%) are still important; And the application of bright colors shows a rising trend. Red(20%) and yellow(17%) are used the most, followed by green(14%), blue(10%) and also the noteworthy purple(9%).
Being Flamboyant and Unique -- Viciusss The Chinese Designer Brand
The original Japanese-style kidswear brand Viciusss presents naughty, interesting and delicate styles. "Let's play outside!" The brand calls for the individualized dressing of flamboyant kids, and pays attention to the color application and imagination. Insisting on the independent brand development, Viciusss forms its own unique kidswear style through high-end fashion fabrics and crafts. It pursues both comfort and fun to approach the balance between practicality and fashion. The refreshing imagination and visions provide fashion clothes for 3-to-8-year-old children.
Immature Girl -- The Analysis of DEBB The Womenswear Designer Brand
The Korean designer brand DEBB is the representative of elegant girl and minimalism. Delicate fabric and elegant silhouette create the image of immature girls. Collar design is a signature detail of DEBB. Preppy style and girly designs are shown throughout the whole collection.
Dazzling Spring & Summer -- Choco.el The Korean Kidswear Designer Brand
Choco.el is a Korean medium-and-high-end brand. Choco(chocolate) stands for sweet and lovely kids while el(elephant) for motherliness. S/S 2021 collection combines elegant French style with refreshing pastel colors to present a dazzling summer.
H1 Popular Item List -- The Comprehensive Analysis of Men's Knitwear Market
Based on the interaction data of users and professional market searches in 2021 H1, business leisure(55%) is still the main style of men’s knitwear, followed by smart casual style(36%). In item categories, pullover occupies the largest proportion(48%), and cardigan(27%) and T-shirt(16%) are also noteworthy.
Light-heartedness & Freedom -- The Menswear Runway Analysis of HERMES
Hermes Summer 2022 collection was presented by the male art director Véronique Nichanian and the drama director Cyril Teste. Abandoning the traditional formal wear, designer injects a sense of leisure into light-hearted and lively designs to outline minimalist lines, which accentuates silhouette and exquisite tailoring. Bursts of color and graphic stitching are used more in this season, and mixed multiple materials enliven the whole collection. Designer brings us a sunny daily scenery on the triangular stage. The collection exudes an air of relaxed light-heartedness and freedom. It is a response to the call of wide open spaces, a yearning for the oceans.
Unique Charm -- The Analysis of Bode The Menswear Designer Brand
Bode was founded in 2016, and its founder and designer Emily Adams Bode recycles and reuses old fabrics through collage and crochet. Bode A/W 21/22 ready-to-wear collection shows love. Tablecloth, grain sack and Victorian-aged sheet with the history of over hundred years are used as fabrics.
Freedom to Dress -- The Analysis of Andersson Bell The Menswear Designer Brand
Founded in 2014, the Korean designer brand ANDERSSON BELL integrates past and present, tradition and fashion through its Nordic sensibility and slow-fashion brand value. The brand also calls for dress freedom, and fuses multiple elements like street, art and culture. The Free Size of items breaks the limit of genders and body shapes. Exquisite crafts are also injected into the slow-life aesthetics to endow clothing with cultural connotation and value.
High-quality Elegancy -- The Comprehensive Analysis of Women's Knitwear Benchmark Brand(Middle-aged Women)
Minimalist fashion and French elegancy are the two major styles for middle-aged women. This report will mainly analyse three benchmark brands under the French elegancy style -- JUZUI, JORYA, and L'ORFEO. Bottom shirt, cardigan and Polo shirt become the key items, and elegant lace and gauze are the important design elements. Besides, exquisite stitching also plays a big role in the middle-aged women style. Stitched lace pattern is more novel, and stripe design increases the fashionable sense of knitwear as well.
Key Pattern -- The TOP Ranking of Men's Knitwear
This TOP ranking of men's knitwear pattern is based on the interaction data analysis and market research of POP users in April. Business leisure(45%) and smart casual(38%) are the two main styles. Letter and geometry are the two most downloaded pattern elements, and the application of check and line is also essential. Notably, the artistic rubbing pattern, which takes the place of tie-dyeing, uses its delicate and natural gradient to present the strong artistic feel.
Pattern Craft Combination -- The Comprehensive Analysis of Tongxiang Menswear Wholesale Market
T-shirt is the key item of S/S 2021 Tongxiang menswear wholesale market. Patterns with refreshing visual effect increase the design feel of styles. Rhinestone, laser printing, foam printing, embroidery and splicing have become the major crafts of pattern design. The combination of multiple crafts creates more fashionable menswear styles. VERSACE is still popular in the market. The design of Medusa image and brand logo presents innovation through reconstruction and additional crafts.