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ANALYSIS

Rational data analysis and sensible fashion trends change recommendations bring you a comprehensive and complete analysis of global market changes.

Rational data analysis and sensible fashion trends change recommendations bring you a comprehensive and complete analysis of global market changes.

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  • Women's Knitwear -- The Analysis of Tongxiang Wholesale Market
    Hot

    2024-03-26 6927

    Women's Knitwear -- The Analysis of Tongxiang Wholesale Market

    In March, the women's sweater market in Tongxiang mainly focuses on early spring and spring/summer styles, with a focus on holiday and new Chinese styles in terms of style; Focus on creating fashionable style items through color, stitch organization, and detail design. Recommended colors for stalls: eye-catching pink and pink series; In March, some stalls in the Tongxiang market began to resell ready to wear clothing, mainly featuring new Chinese styles such as horse faced skirts; This article will elaborate on five aspects: key style, color, stitch organization, detailed craftsmanship, and market attention to brands.

  • Classic Elegance -- The Analysis of Givenchy The Luxury Knitwear Brand
    Hot

    2024-02-29 31504

    Classic Elegance -- The Analysis of Givenchy The Luxury Knitwear Brand

    A new advertising campaign for the 2024 Spring/Summer women's ready to wear and accessories series has been released, with exquisite cutting to create a modern style. French romance and modern aura perfectly blend, and bright colors present an elegant style in a graceful manner.

  • Chinese Wabi-sabi -- The Comprehensive Analysis of Womenswear Designer Brand

    2023-12-21 59547

    Chinese Wabi-sabi -- The Comprehensive Analysis of Womenswear Designer Brand

    Chinese Wabi-sabi combines the implicit Eastern aesthetics of traditional Chinese culture with the simplicity and imperfection of Silence Philosophy. In this style, designers will choose to use natural materials and handicrafts such as cotton, linen, and silk to make clothing, emphasizing the ancient and natural texture and details of the clothes. In terms of line design, it tends to be loose and casual, while colors often use calm and introverted earth tones and dark tones such as dark green, burgundy, deep blue, etc. However, it will maintain restraint in the overall design to avoid being too strong or dazzling. In terms of patterns, plant tie dyeing is often used to form mottled prints, and natural shadows of plants can be presented on clothing through extension dyeing or printing, full of Zen and ancient charm. This article will analyze representative Chinese brands such as Uma Wang, Pujian Ji, U520103, Elywood, Peng Tai, etc.

  • Gentleman Style -- The Analysis of Polo Ralph Lauren The Luxury Menswear Brand

    2023-12-05 26908

    Gentleman Style -- The Analysis of Polo Ralph Lauren The Luxury Menswear Brand

    Polo Ralph Lauren was founded by Ralph Lauren in the United States in 1967 and is known for its iconic polo shirt. Its design style is fashionable and elegant, drawing on the elegance of British nobility and the casual style of American sports, forming the brand's unique American style. Polo Ralph Lauren's design works have gained attention and love worldwide due to their exquisite craftsmanship, high-quality fabrics, and classic tailoring. Polo Ralph Lauren's sweater continues traditional classic styles such as V-necks, round necks, and hoodies, emphasizing the selection of high-quality materials such as pure wool and cashmere. The color selection ranges from classic neutral tones to bright and bright colors, meeting the needs of different tastes and occasions.

  • Restrained Chill -- The Comprehensive Analysis of Womenswear Designer Brand

    2023-11-27 9974

    Restrained Chill -- The Comprehensive Analysis of Womenswear Designer Brand

    Recently, a hot topic called "effortless fashion sense" has emerged on Xiaohongshu, which carries the shadow of intellectuals and high intelligence style. In the autumn and winter seasons, people tend to wear simple and atmospheric items with high practicality, texture, and versatility. This creates a "Restrained Chill" style, which has a mature and restrained beauty, faintly revealing a calm, restrained, introverted yet independent personality. A sense of aloofness is a sophisticated form of self love and restrained wisdom and temperament. This style is mainly conveyed through the use of color and silhouette, with neutral colors as the main core and cool tones. The silhouette is visually simple, flat and soft, but the cutting is full of power.

  • Elegant and Exquisite -- The Analysis of Balmain The Luxury Womenswear Brand

    2023-11-22 30896

    Elegant and Exquisite -- The Analysis of Balmain The Luxury Womenswear Brand

    Balmain is a French luxury fashion brand founded by Pierre Balmain. Since its establishment, the brand has been known for its high-end customization and elegant and exquisite design. Balmain's knitted pieces blend traditional knitting techniques with the brand's unique design language. The brand not only emphasizes the selection of high-quality knitted fabrics, such as fine wool, silk, and high-end blended fabrics, but also pays attention to the handling of details, cleverly integrating elements such as unique metal decorations and gorgeous buttons into knitted items, increasing their sense of luxury and uniqueness.Balmain's design style blends classic and modern elements, full of drama and feminine charm. Known for its exquisite tailoring, complex details, and vibrant colors, it brings people a highly fashionable, personalized, and confident attitude.

  • French Elegance -- The Analysis of Maje The Luxury Womenswear Brand

    2023-10-31 43726

    French Elegance -- The Analysis of Maje The Luxury Womenswear Brand

    The Maje brand was founded by Ms. Judith Milgrom, the founder and design director, in 1995. She is committed to creating personalized and pleasing daily clothing for free, independent, and fashionable women. Judith Milgrom was born in the passionate coastal town of Morocco and grew up in the romantic capital of Paris. Maje's design style also adds vivid colors and religious atmosphere to the romantic and soft beauty, making it a very popular French luxury brand in recent years. Maje's sweater design is mainly in a mature and elegant style, presenting a youthful and energetic design through delicate stitching, stripe application, and other elements. The full-length jacquard enriches the overall visual effect and adds highlights to the overall design.

  • Warm & Light -- The Comprehensive Analysis of E-commerce Kidswear Brand

    2023-10-18 6547

    Warm & Light -- The Comprehensive Analysis of E-commerce Kidswear Brand

    Sweaters, as a core item in autumn and winter, ushered in an explosive sales period for children's sweaters in October. Children's sweaters not only bring warmth and comfort to children, but also showcase their personality and fashion attitude. The development direction of sweater e-commerce brand is mainly focused on Korean lazy style, French literary style, and street trendy style; The primary and secondary school children's sweater is mainly Japanese and Korean style and French pastoral style, focusing on diverse pattern designs. It is adorned with bright colors and interesting patterns, adding a touch of brightness to children's daily wear.

  • Minimal Elegance -- The Comprehensive Analysis of Western Womenswear Designer Brand

    2023-10-17 20218

    Minimal Elegance -- The Comprehensive Analysis of Western Womenswear Designer Brand

    The simple and elegant clothing style is characterized by simplicity, comfort, and elegance, emphasizing details and silhouette, creating an elegant and confident image. Pay attention to the details of clothing, usually adding some exquisite decorations, such as delicate needle design, detail embroidery, etc. These details can enhance the overall sense of quality and femininity. Neutral tones are often used in color, and bright colors are used in some areas to enhance the design, bringing a sense of stability and sophistication.

  • Classic Remodeling -- The Comprehensive Runway Analysis of Women's Knitwear

    2023-10-12 56488

    Classic Remodeling -- The Comprehensive Runway Analysis of Women's Knitwear

    This report analyzes the changes in the proportion of key pattern elements in women's sweaters on the 2024 Spring/Summer runway. This season, retro stripes are widely used, and yarns and colors are more diverse. Rhombic patterns and regular geometry have been arranged in multiple ways. The use of natural symbols and street text images places more emphasis on meaning expression. In addition, the use of fun animals has added creativity and design points. Analyze the detailed patterns in the following report.

  • Modern Elegance -- The Comprehensive Analysis of Chinese Womenswear Designer Brand

    2023-09-19 16582

    Modern Elegance -- The Comprehensive Analysis of Chinese Womenswear Designer Brand

    Modern elegance pursues a balance between neutrality and feminine traits, showcasing the softness of women while retaining strength and autonomy. It is characterized by simplicity, meticulous attention to detail, the fusion of fashion and tradition, the balance between neutrality and feminine traits, as well as the use of simple colors and color combinations. It typically focuses on elegant colors such as black, white, grey, and beige, and creates an elegant and profound feeling through simple color matching, layering, or contrast.

  • The Analysis of GUCCI The Womenswear Luxury Brand

    2023-09-04 69184

    The Analysis of GUCCI The Womenswear Luxury Brand

    New season GUCCI campaigns feature a vivid attitude towards a thrilling rendezvous, collaborating with supermodel Vittoria Ceretti to elegantly portray a minimalist encounter, embodying modern relaxed vibes, and igniting a fresh start for the early autumn and winter seasons. The striking red announces moments of excitement, while the metallic space silver style transcends the boundaries of time and space. The handbags matched with black and red translucent tops are bright and captivating, creating infinite vitality and creativity. This season's autumn and winter collection focuses on the transformation and richness of delicate vintage patterns on women's sweaters, showcasing the combination of vivid colors and classic retro aesthetics. Pay close attention to this brand analysis chapter.

  • The Analysis of Polo Ralph Lauren The Luxury Menswear Brand

    2023-07-26 30183

    The Analysis of Polo Ralph Lauren The Luxury Menswear Brand

    Polo Ralph Lauren was founded by Ralph Lauren in the United States in 1967. It is known for its iconic collared POLO shirts and is renowned for its fashionable and elegant design style, incorporating the elegance of British aristocracy and the casual style of American sports to create a unique American style. Polo Ralph Lauren's designs have gained attention and admiration worldwide due to their exquisite craftsmanship, high-quality fabrics, and classic tailoring. Polo Ralph Lauren's sweaters continue the tradition of classic styles such as V-necks, crewnecks, and hoodies. They emphasize the selection of high-quality materials such as pure wool and cashmere and offer a wide range of colors, from classic neutral tones to vibrant bright colors, catering to different tastes and occasions.

  • Lively Ladies -- The Comprehensive Analysis of Women's Knitwear Designer Brand

    2023-07-20 15056

    Lively Ladies -- The Comprehensive Analysis of Women's Knitwear Designer Brand

    The lively and elegant style combines vitality with grace, creating a fashionable style that is both lively and feminine. This style showcases youthful energy and feminine charm, while also emphasizing comfort and fashion. Whether for daily leisure or social activities, the lively and elegant style allows people to exude youth and confidence. The colors are usually bright and vibrant, and the visual effect is enriched by the embellishment of accessories.

  • The Comprehensive Runway Analysis of Men's Knitwear

    2023-07-19 41598

    The Comprehensive Runway Analysis of Men's Knitwear

    In the Spring/Summer 2024 knitwear fashion show, the focus of item is on the refined simplicity, with large areas of solid colors complemented by knitting techniques and intricate details, creating a sense of high-end minimalism while highlighting the quality of business elite. The use of patterns in the design brings a sense of fashionable leisure to the items, emphasizing youthful style. This article will elaborate on several types of items, including polo sweaters, crewneck sweaters, V-neck sweaters, cardigans, polo cardigans, crew neck cardigans, V-neck cardigans, and vests.

  • Commuting Essentials -- The Analysis of Miu Miu The Luxury Womenswear Brand

    2023-07-07 67376

    Commuting Essentials -- The Analysis of Miu Miu The Luxury Womenswear Brand

    Miu Miu Pre Fall 2023 collection features autumn colors and a commuter-style. Multiple item designs are versatile and practical, including knitted sweaters, pullovers, shirts, and dresses. These items are perfectly matched with the new products, providing more layered dressing options.

  • Detail & Craft -- The Comprehensive Runway Analysis of Men's Knitwear

    2023-07-06 40323

    Detail & Craft -- The Comprehensive Runway Analysis of Men's Knitwear

    This report analyzes the details and craftsmanship of men's sweaters on the 2024 spring/summer runway. This season, there is wide usage of contrasting colors and changes in collar styles, presented in various forms. The use of sequins, beads, and fresh hollow-out designs also shows a noticeable upward trend. Additionally, the use of distressing effects and layering techniques should not be ignored, as they contribute to more creativity and design elements.

  • Island Vacation -- The Analysis of Deepmoss The Womenswear Designer Brand

    2023-06-12 6472

    Island Vacation -- The Analysis of Deepmoss The Womenswear Designer Brand

    Chinese designer brand Deepmoss, founded by designer Liu Xiaolu in 2012, draws on contemporary culture and classicism based on her insights into beauty and daily life, injecting "soft sculpture"-like flexibility and resilience into each season's fashion collection. The diverse and authentic female images and the balance of power and beauty in clothing styling have become its brand identity. The brand's 2023 Spring/Summer collection is themed "Voyages And New Order", sailing on the boundless sea, hoisting the mast and using the power of sails to explore the endless adventure and to seek new order in infinite freedom against the wind and waves. This season continues to explore classic maritime styles with clever structural design and fresh, bright colors, bringing a bright and optimistic attitude and kicking off a romantic island vacation.

  • The Analysis of SINOON The Womenswear Designer Brand

    2023-05-26 10557

    The Analysis of SINOON The Womenswear Designer Brand

    SINOON was founded in 2017 in Seoul, South Korea. The main designer, who has a background in painting, infuses the brand's designs with a strong artistic atmosphere. The brand focuses on pursuing surrealistic patterns and stories, with each garment carrying the designer's own narrative. SINOON is dedicated to creating a natural and romantic style that evokes a sense of comfort and inspiration in everyday life. The 2023 Spring/Summer collection of SINOON, themed "Sunday Noon Films," incorporates French romanticism and vintage designs. It effortlessly interprets a sweet and romantic ambiance while incorporating fairy-tale-like colors such as pink, baby blue, and pale green, creating a healing world for young women.

  • Sunset Palette -- The Analysis of Marni The Luxury Womenswear Brand

    2023-05-13 41784

    Sunset Palette -- The Analysis of Marni The Luxury Womenswear Brand

    Marni is a fashion and accessory brand founded by designer Consuelo Castiglioni in 1994, dedicated to creating a style of pure luxury. Like an artist wielding colors, Marni presents the best color combinations on clothing. Marni graced the New York Fashion Week runway with the SS23 Vol.2 collection, painted by Flaminia Veronesi. Presented in poetry, the collection captures how every sunset is sunrise for somebody else. The collection explores and understands other perspectives and connects with different people in deeper ways. And these learnings certainly contaminate the creation processes, resulting in more exciting and pure collections.

  • Gentlemanship -- The Analysis of Giorgio Armani The Luxury Menswear Brand

    2023-05-10 28260

    Gentlemanship -- The Analysis of Giorgio Armani The Luxury Menswear Brand

    Giorgio Armani's 2023 Spring-Summer men's fashion collection perfectly blends exquisite elegance with smooth, slim silhouettes. In order to echo the elegant atmosphere of the season, neutral colors dominate this attractive collection, while silver accents and iconic geometric patterns add more business charm and achieve a harmonious balance between subtlety and delicacy.

  • The Analysis of Spinexpo Shanghai 2023(Part Two)

    2023-04-27 36764

    The Analysis of Spinexpo Shanghai 2023(Part Two)

    SPIN EXPO™ Shanghai offers the largest platform between top level partners of the textile chain with top-level spinners and knitters, working together in tight collaboration. HYGGE showcases the luxury of fibers for a springtime vibe that evokes union with nature. DOUGH is playful, using puffy yarns with a nylon core, thicker naturally spongy yarns, thick and crisp linens. PIGMENTS will take us on a tintorial Journey through cotton yarns and experimentation. MISCEGENATION offers a great opportunity to mix colors, textures and patterns in knits.

  • The Analysis of Spinexpo Shanghai 2023(Part One)

    2023-04-21 41891

    The Analysis of Spinexpo Shanghai 2023(Part One)

    SPIN EXPO™ Shanghai offers the largest platform between top level partners of the textile chain with top-level spinners and knitters, working together in tight collaboration. HYGGE showcases the luxury of fibers for a springtime vibe that evokes union with nature. DOUGH is playful, using puffy yarns with a nylon core, thicker naturally spongy yarns, thick and crisp linens. PIGMENTS will take us on a tintorial Journey through cotton yarns and experimentation. MISCEGENATION offers a great opportunity to mix colors, textures and patterns in knits.

  • A/W 23/24 Key Colors -- The Comprehensive Runway Analysis of Womenswear(Part One)
    Data Reports

    2023-03-22 65516

    A/W 23/24 Key Colors -- The Comprehensive Runway Analysis of Womenswear(Part One)

    According to the comparison table of the proportion of the color systems in 2022 SS and the 2023 SS, it can be seen that black, khaki, yellow-green, blue-green, orange-red, red, purple-red, blue The proportion of white and gray series has increased significantly, and the proportion of white series and gray series has decreased significantly. At the same time, through the research of color system tracking data in the past three years, the growth of the classic dark gray color and dynamic color system is more obvious. The color synthesis of this article focuses on the analysis of red, purple, blue, and yellow-green colors.

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