Rational data analysis and sensible fashion trends change recommendations bring you a comprehensive and complete analysis of global market changes.
- Season
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Brand
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Item Category
- Top
- T-Shirt Polo Shirt Sweatshirt Shirt Pullover Cardigan Small cardigan Vest Bottoming Shirt Slip Strapless
- Outerwear
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Style
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2023-10-12 38129
The Data Analysis of Cross-Border Womenswear E-commerce in September
Current situation analysis: (1) According to Amazon data, among all Amazon products, women's clothing accessories account for 40.53% of all clothing accessories, a decrease of 3.35% compared to the previous month. (2) In September, the underwear and pajamas category continued to rank first, accounting for 27.3%, an increase of 4.15% compared to August; The number of sports products ranks second, accounting for 17.7%, up 3.47% from August.Data inspiration: (1) Compared to August, the proportion of tops, T-shirts, and shirts decreased by 4.58%, while the proportion of dresses decreased by 3.15%. Considering that it is caused by seasonal changes; (2) Sports and lingerie pajamas are still the top proportion of Amazon women's clothing, with a significant increase in the proportion in September.
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2023-07-26 58279
Cotton-linen -- The Fabric Analysis of Première Vision Paris
This season, the cotton and linen woven fabrics inject a more exquisite, delicate, and innovative design into the casual style. The blend of cotton and linen with viscose, wool, and cashmere fibers becomes the material highlight, opening up new ideas for suit design. The fabric combines the rustic texture of cotton and linen with a smooth and delicate touch. The architectural aesthetic trend is presented through texture dobby, corduroy, and plaid patterns on flannel, showing a sense of detailed carving. Drawing inspiration from the denim wash style, various techniques are employed to achieve innovative and environmentally friendly fashion streetwear fabrics.
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2023-01-11 64764
Minimalist Unisex -- The Analysis of Rejina Pyo The Womenswear Designer Brand
Rejina Pyo is a London based fashion brand built upon a philosophy that explores dressing as an everyday phenomenon, both mundane and extraordinary, for women all over the world. Wanting to contribute something special to this daily ritual, their vision is to create modern, wearable pieces that encourage individual instincts and maintain relevance and quality over time. Rejina Pyo is not concerned with promoting quick or short-term trends, instead they are focused on building long term relationships and evolving with our wearers over time.
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2022-09-01 74676
City Boy -- The Comprehensive Analysis of Menswear Designer Brand
City Boy fashion is a mash-up of Japanese leisurewear and American streetwear, with aspects such as military uniforms, tooling, and even functionalities included to create a diverse look. The overall tone of the match is characterized by mixed and stacked wear. City boy is not just a style of dressing, but also a life concept.
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2022-05-16 18292
Avant-Première -- The Analysis of Maison Margiela The Menswear Designer Brand
John Galliano has recently unveiled his Maison Margiela Resort Spring/Summer 2022 collection. This season, Galliano re-invents the slouchy silhouette with an expansive range of outerwear. At a glance, the collection is filled with an overwhelming number of coats, right for any occasion. Whether it is for formalwear or the countryside rainy weather, the pieces excite the tactile and visual senses with their soft yet structured silhouettes. Galliano’s effortlessly chic aesthetic is prominent throughout the spring clothes, or as the house prefers to call it the Avant-Premiere line.
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2022-04-12 67316
Diverse Layers -- The Womenswear Runway Analysis of 3D Embellished Fabric
3D embellished fabrics occupy a larger proportion on A/W 22/23 runway shows. Valentino’s 3D fringes, flowers and sequined embroideries lead the fashion trend. In the boom of technology, futuristic embellishments are also noteworthy. This report focuses on the trend of shiny sequins, virtual technology, feather fringes and extravagant embellishments.
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2022-04-07 37999
Avant-garde Postmodern Creation -- The Analysis of Maison Margiela The International Womenswear Brand
Margiela Resort 2022 is inspired by Galliano’s latest “Artisanal” collection, a co-ed Spring/Summer collection that was an ode to the post-pandemic youth. Through the medium of film, Galliano transports viewers into a disruptive disposition, filled with illusions on a meta-level. The uniqueness of Galliano’s vision for the Resort collection trickles down from the desirable and dramatic aesthetic from the Artisanal collection.
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2022-01-18 71687
A Path Worth Taking – The Menswear Runway Analysis of Zegna
F/W 22/23 men’s collection was the debut after Zegna dropping “Ermenegildo” from its original name. The artistic director Alessandro Sartori drew inspirations from roads and created a new collection: ‘A Path Worth Taking’. The Zegna road originates in the mountains, and crosses Oasi Zegna, the free-access natural territory in Piedmont, Northern Italy, also known as 232. Designer explored the contemporary fashion in a gentle yet firm way. The practical, comfortable, and alternative wardrobe redefined the traditional formal wear and underlined the seamless connection between indoor and outdoor lives.
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2021-09-24 50610
Spring Romance -- The Womenswear Runway Analysis of Alberta Ferretti
Founded in 1974, the Milan-based Alberta Ferretti represents taste, elegancy, sensibility and charm. Many international stars and celebrities have worn their master pieces on grant events and red carpets. S/S 2022 collection used butterfly to present the elegant, confident and resilient postures and exude the lightweight yet high-quality romance. Butterfly photos were printed on wrapped dress and lace slip dress, and graceful miniskirt presented impressionism paintings. Knitted lace and organza crochet created a relaxing atmosphere. The colorway of this collection began from white, black and neutrals to dazzling colorfulness to present a butterfly which had broken out of the cocoon. The draped chiffon gown dress in Scuba Blue, Bright Aqua and Purple Opulence perfectly interpreted the brand attitude.
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2021-08-09 58183
The Textbook Couple Style -- The Analysis of Alice Barbier & js Roques Couple Outfit Bloggers
Alice Barbier and js Roques from Paris, France jointly run the couple fashion account @jaimetoutcheztoi on ins, which means "I like everything about you" in French. The styles of this western couple bloggers are mainly urban commuting and unisex leisure. They are good at using the same color tones and elements to create casual and natural outfits, showing a kind of tacit agreement.
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2021-07-18 65863
Natural Healing -- The Menswear Runway Analysis of AMBUSH
Escaping from city is an opportunity to heal, enjoy, and feel the nature, which is exactly the inspiration source of AMBUSH S/S 2022 collection. Although the collection was released before A/W 21/22, the designer Yoon Ahn added wasteland and vast free space into city and streets to create a new brand blueprint. Such freedom has brought variable ideas and also changed the way how AMBUSH treats its fashion collections. Inspired by highly functional fabrics, the new branch AMBUSH WKSP demonstrates the basic elements for people to move comfortably between city and countryside.
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2021-07-16 66757
Canone Infinito -- The Menswear Runway Analysis of MSGM
Music is the must-have element for the creative director Massimo Giorgetti. The hypnotic and endless rhythm of this Canone Infinito(composed by the Italian DJ Lorenco Senni) enthralled him. Photographer Francesco Nazardo and the Milan-based image makers of No Text Azienda were involved in the production of the men's collection's video. Somehow replicating the circular melody on Senni's musical piece, the two-day shoot took place on a secluded beach in Maremma, a largely untouched, wild strip of land in Tuscany.
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2021-07-02 91143
Light-heartedness & Freedom -- The Menswear Runway Analysis of HERMES
Hermes Summer 2022 collection was presented by the male art director Véronique Nichanian and the drama director Cyril Teste. Abandoning the traditional formal wear, designer injects a sense of leisure into light-hearted and lively designs to outline minimalist lines, which accentuates silhouette and exquisite tailoring. Bursts of color and graphic stitching are used more in this season, and mixed multiple materials enliven the whole collection. Designer brings us a sunny daily scenery on the triangular stage. The collection exudes an air of relaxed light-heartedness and freedom. It is a response to the call of wide open spaces, a yearning for the oceans.
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2020-12-31 68680
Love and Future -- The Analysis of DAZZLE The Womenswear Benchmark Brand
1.DAZZLE launched its fashion project that domestic fashion bloggers were invited to dress up Donald Duck series. 2. DAZZLE released the collaborated style with classic comic characters of Casper and Stitch. 3. Liu Tao is wearing DAZZLE's winter style on the December issue of Harper's Bazaar. 4. Liu Wen is wearing the Donald Duck series during the shooting of Tmall's all-star project. 5. The young actress Yuan Bingyan wears DAZZLE 2020 W stand-collar knitwear, and its vertical stripes show her good body lines.
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2020-11-27 71135
Renewal in Winter -- The Comprehensive Analysis of Lady Style Womenswear Benchmark Brands
This report mainly analyzes ICICLE, EP YAYING and LESS. This season lady style features change of outerwear, evolution of placement structures and details on key items.
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2020-11-27 75729
Practical Needs -- The Comprehensive Analysis of Guangzhou Markets
This report selects styles in Guangzhou wholesale markets in November and mainly analyzes thick outerwear. Regular puffa jackets are key this season. Mixed materials and decorations on the collar gain much attention.
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2020-11-20 104253
Highlight Placement -- The Comprehensive Analysis of Catwalk Details
This report is based on the analysis of the data of the four major fashion weeks in S/S 2021. In this report, catwalk data divided by garment area and palcement details are theme of the analysis. Designers breaks through the iimitation of multi brand theme inspiration design. From the aspect of natural and eco-friendly, home office, rebirth and sustainable, French style and so on to explore essence of the design details. And provides inspiration for the process of superb details. Design details used in different part brings a different design psychology for garments and conveys a fashionable attitude.
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2020-10-20 94396
French Flavor -- The Comprehensive Analysis of Paris Fashion Week
Due to this pandemic, online New York Fashion and London Fashion Week almost gain no attention. But more brands hold physical fashion shows in Milan Fashion Week. Paris Fashion Week from September 28th to October 6th seems even more unique. 84 brands join it; 18 brands including Dior, Louis Vuitton and Chanel hold physical shows; there are also 29 static shows. This time Paris Fashion Week focuses on eulogizing nature, French flavor and Chinese elements, to inspire people to get closer to nature, inherit French romanticism and rebuild confidence in future life.
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2020-09-28 98941
Beauty of Black and White -- The Catwalk Analysis of Ports 1961 Womenswear
PORTS 1961 S/S 2021 show is held at Da Vinci Museum of Technology in Milan. For art director Karl Templer, the new season is an exploration of the sensory and connection between clothing and the wearer. Those draped or swaying textiles actually represent a close relationship. Black and white dominate, with red and yellow as decorations. Abstract prints, soft details, ethereal hemline, strappy sandals and high-heels all enrich the visual effect. And this season it blends with illustrations of Aubrey Beardsley. Black and white pictures leave much blank space, showing the free and artistic temperament of modern females.
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2020-09-27 92352
The Intangible Hell -- The Catwalk Analysis of SPORT MAX Womenswear
This collection draws inspiration from poems of American poet Walt Whitman and injects Emotional Purity into surreal silhouettes. With the reference of L'Enfer (an experimental visual video) by Romy Schneider, it breaks stereotypes, combines high-tech materials with soft fabrics, creates a translucent and layered visual effect, and displays female form.
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2020-08-07 102354
Game On -- The Comprehensive Analysis of Louis Vuitton Womenswear
Louis Vuitton 2021 Resort collection draws inspiration from Static Journey, takes "Game On" as the theme and explores inner emotions. Items of this collection are shot in the studio in Paris of Nicolas Ghesquiere, the womenswear art director. Nicolas Ghesquiere compares fashion creation to adventures in games. The collection consists of two parts, Quotidian and Playing Cards. Playing cards become main design elements of bags in the new season. Classic monogram mixes with four suits of playing cards, or bags are designed to be playing cards, hearts and dice. This collection takes us on a relaxing and unique resort journey.
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2020-05-08 92183
Earth Blooming -- Marisfrolg The Womenswear Benchmark Brand
Influenced by the pandemic, Marisfrolg group organizes a press conference for the 2020 summer styles, which is held at the headquarters of Marisfrolg group building. The 2020 summer styles are introduced and explained in the form of video.
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2020-04-11 127562
Urban Needs -- LOW CLASSIC The Designer Brand of Womenswear
Low Classic takes on neat design and clear lines, emphasizes cutting and details, and exudes the simple yet cool temperament. It is suitable for daily wearing of office workers. Products are mainly in natural tones. Soft grey tones deliver a natural feeling.
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2020-04-03 107998
My City, My Holiday -- III VIVINIKO The Benchmark Brand of Women's Knitwear
Founded in 2006, III VIVINIKO has always taken "simple freshness" as the design concept. It advocates using the most minimalist technique to interpret freshness. With the theme of My City My Holiday, its S/S 2020 collection conveys a life attitude of keeping pace with the times through the relationship between color, pattern and silhouette, and advocates urban women in the city to enjoy a free and comfortable lifestyle like during holiday.