As an important item for spring and summer, sweatshirts are diversified. In S/S 2020, colorful all-over prints, colorful tie-dye, realistic figures and logos are mainstreams on boys' sweatshirts. Color-blocking and slight deconstructed silhouette add details and express fashion attitude.

According to data analysis of TOP 100 downloaded men's sweatshirts in April, fashion leisure and street fashion brands all decline a little, while athleisure style grows slowly. Letter occupies a large proportion. Print plays an important role in sweatshirts, followed by splicing. Dynamic fluorescent colors add details to sweatshirts.

Influenced by the pandemic, Marisfrolg group organizes a press conference for the 2020 summer styles, which is held at the headquarters of Marisfrolg group building. The 2020 summer styles are introduced and explained in the form of video.

Influenced by COVID-19, Dongdaemun and Namdaemun wholesale markets are no more crowded and busy. The young lady style dominates the market, bringing the richest designs. The dress and skirt occupy a large part of 49%, followed by the top (21%), among which the shirt holds the largest part. Main styles of outerwear are denim jackets and light suits, and outerwear proportion of 15% implies the markets will skip spring. As for trousers, denim takes up the largest part.

1. INXX A/W 2020 fashion show has a theme of Unity, and consists of three chapters: The Past - INXX MASTER "Dunhuang"; The Present - INXX × Pu Yingwei "Joint Plan"; The Future - INXX × Lin Haokun. As the main line of this series, traditional culture, imprint of times and the imagination of future run through the whole collection. From the ancient Dunhuang to the modern architectures and to the virtual and real future space, they together present the landscape spanning thousands of years. 2. PERKS AND MINI S/S 2020 series has a theme of X-PERIENCE. P.A.M. has created a unique P.A.M. world with its distinctive patterns, and has now landed in INXX Changsha IFS and Shanghai Shimao Festival City. 3. GENANX collaborates with the King of Fighters 97, creating thrilling styles for fans. 4. The independent designer brand, Guuka, shoots the S/S 2020 advertising campaign.

Hit by the pandemic in 2020, the real economy has been affected, while e-commerce on live streaming rises. With the gradual improvement of mobile terminal functions, the live streaming industry may usher in a huge commercial market larger than the existing physical market. And its market share that increases every year undoubtedly proves its huge commercial opportunity.

This report concludes data of hot brands in the first quarter of 2020, ranks the TOP list based on market topicality and heat, and analyzes from details, silhouettes and key items.

This report makes a comprehensive analysis of the young lady style designer brands. In S/S 2020, designer brands prefer the comfortable and free feel brought by sports and leisure. The preppy style shirt dress, versatile sweatshirt, and spliced denim item in different shades are main items of the young lady style. Macarons hue in low saturation sets the soft keynote of the style.

Jouetie is a designer brand founded by Japanese sisters AYA and AMI in 2011. AYA and AMI tend to combine different elements together, thus their clothing is sweet, retro and rock. The brand emphasizes individuality, and uses mix & match to display the unique side.

This report concludes data of boys' sweatshirt brands in the first quarter of 2020, ranks the TOP list based on market topicality and heat, and analyzes from elements, details and items.

According to data analysis of TOP 100 downloaded women's sweatshirts in March, avant-garde fashion brands and fashion leisure style are main styles. For patterns, figure and letter print are mainstream patterns. Splicing, cutout and deconstruction still draw much attention. Ruffle becomes the key to sweatshirt design.

According to data analysis of TOP 100 downloaded men's sweatshirts in February, street fashion brands, the fashion leisure style and the athleisure style have growth, especially the the fashion leisure style. For patterns, letter remains the main element, and the floral pattern also increases a little. Positioning print is the main craft for sweatshirts, while splicing and pocket decoration also occupy a certain proportion.

At A/W 20/21 menswear trunk shows, T-shirts and sweatshirts create innovative designs based on previous designs. Soft pastel colors prevail in S/S 2020 and last to autumn and winter. Tie-dye, blurring and ombre remain popular. Novel mixed materials inject novelty to styles. Letters and prints make the style more statement-making and avant-garde. Florals are combined with exquisite crafts to interpret the brand's excellent workmanship. The mock-neck sweatshirt and T-shirt may be new trends.

1X1 STUDIO is a contemporary menswear designer brand founded in 2017 by designer Yi Ling Kuo. It is dedicated to studying weaving and crafts. It explores 3D textures and weaving techniques to inject exquisite stitch textures and personalized designs into the knitwear. The theme of its new season, "THE ART OF LOVE", is the inspiration of the creative director Yi Ling Kuo from love stories she has seen on many international trips, such as kissing goodbye at the airport, farewell words on the long-distance train, a plan in public to redeem an ending relationship. It aims to record and blend the details of love into the patterns of the collection. It also uses sustainable materials like recycled metallic yarn and vegan leather to promote sustainable fashion.

In addition to colors and patterns, there are many matches and key items in street snaps. The contrast of colors, the neat wide-shoulder suit with shoulder pad, the workwear set and heavily washed denim display diverse styles of fashionistas and the inclusiveness of the market.

In the new season, Korean markets pay more attention to keeping and innovating detail elements. Ruffle and lace make the item more girlish. Color-blocking, artistic hand-drawn patterns, and changeable sport sweatshirts endow the item with a unique look and fun. The artistic and fresh cotton & linen blouse, with drawstring, tuck, knot, string and ruffle to show the changeable Korean-style girls.

This report concludes the runway data of more than 220 brands in the four fashion weeks of A/W 20/21, and analyzes the catwalks with fabric as the main line. Different fabrics are applied to different styles, showing different wearing effects. Based on that, this report also combines with trendy fabrics in the new season to offer more design inspirations. Because of the retro trend, jacquard grows. Leather and pearlescent satin also change boldly. Novel deconstructed fabrics, futuristic parachute protective fabrics and traditional formal wear fabrics also get innovated in this season.

This report analyzes the selected items of A/W 20/21 trunk shows, and compares the A/W 20/21 item structure with A/W 19/20. According to the figure, compared with A/W 19/20, puffa jackets and shirts account for higher proportion in A/W 20/21, while trousers decline obviously. The dress still takes up the highest proportion.

From "leftover lady", "malechauvinist" to "sexual harassment" and "anti-domestic violence", more and more gender issues have emerged in public debate in recent years, accompanied by a feminist critique. Feminism is a series of knowledge methodology formed around the criticism of human patriarchy, and beyond the specific disciplines and research paradigms. It has become an important part of the social current of thoughts. Throughout the four fashion weeks for A/W 20/21, many brands have mentioned liberating females, female power and feminism, especially Paris Fashion Week. Christian Dior has a theme of "I SAY I" to express female power. Celine tells the story of womenswear during May 1968 events in France. Chanel puts forward the idea of liberation, and launches a series friendly to women. Valentino is the queen of the new minimalism. Miu Miu emphasizes the young lady's wear in the empire collection of the 1940s style. All of them are speaking out for women through fashionable way to show the gender mainstreaming from the perspective of gender equality under the turbulent times.

This season sweatshirts from benchmark brands play with colors. And there are many collaboration collections, such as Tuzki x GXG.kids, TWEETY x little MO&Co., Sailor Moon x Mini Peace, and Disney. Splicing is still dominant. Ruffles and crinkles are daintier, and mainly applied to the collar, the hemline and pockets.

This season, the New York brand, Tommy Hilfiger, heads to London Fashion Week for its A/W 2020 collection. The brand keeps its vision of "vision to waste nothing and welcome all" and continues its exploration in sustainable fashion. In the A/W 2020 show, Tommy Hilfiger and Lewis Hamilton work together to create a new collection inspired by racers. More than 75% of styles are made in sustainable ways, including 100% organic cotton, recycled materials, down substitute and washed denim. The collection combines the traditional menswear of Tommy Hilfiger and the street style of Lewis Hamilton, and mixes burnt olive, neutral tones with highly saturated neon colors.