Rational data analysis and sensible fashion trends change recommendations bring you a comprehensive and complete analysis of global market changes.
- Season
-
Brand
ABCDEFGHIJKLMNOPQRSTUVWXYZ0-9OTHER
-
Item Category
- Top
- T-Shirt Polo Shirt Sweatshirt Shirt Pullover Cardigan Small cardigan Vest Bottoming Shirt Slip Strapless
- Outerwear
- Puffy Jacket Overcoat Jacket Leather Jacket Suit Trench Coat Leather Trench Coat Rash Guard Parka Outdoor Jackets Vest Cape/Shawl
-
Style
Young Woman Minimalist Comtemporary Smart Casual Business Leisure Italian Business Style golf Indoor Sports Running/Training Outdoor Sports Trendy Outdoors Athleisure Avantgarde Brand French style Workwear Agender Rune Arts Fashion function Chinese Fashion Neo Chinoiserie Chinese Style J-Korea Japanese British style Korea-Version Preppy style Parent-child Dressing Nature Organic Cotton&Linen Folk style Sustainability Middle East Style Russian Style Middle Aged and Older Haute Couture Pattern analysis Essential Y2K Cool & Sweet American Casual Post-Apocalyptic Hip-hop style New Vitgage Old-money Style clean fit Yama Style Artsy Style Gothic Style Country Style Chanel Style Resort Style Romantic Fashion Minimalist Balletcore Romantic and Sweetness Chic Modern Elegance and sexy Comfort Essential Casual Home Comfort Party style Elegant commute Socialite Style Quiet Luxury
-
2024-02-22 58285
Chinese New Elegance -- The Analysis of Shanyouse The E-Commerce Womenswear Brand
The POP market research team for this issue will cover seven modules: Introduction to the Chinese New Elegance Brand of Shanyouse, Analysis of New Categories and Styles, Color Application, Analysis of Key Categories, Application of Popular Elements, Summary+Development Extension Recommendation.
-
2023-12-15 20156
Fashion Fairy -- Comprehensive Analysis of Girlswear E-commerce Brands
"Fashion Fairy" has become a hot topic in the development of single item products for girls' e-commerce, with popular styles such as the daughter Madeline, intellectual style, new Chinese style, and Christmas battle clothes emerging. This article summarizes and recommends the following popular brands, brand trends, best-selling items, and popular outfits based on the current popular children's clothing and girl style e-commerce brands. Bring more inspiration to the development of popular autumn and winter e-commerce clothing for girls and children.
-
2023-11-16 6650
Playful Minimalism -- The Analysis of SUNNEI The Womenswear Designer Brand
Italian fashion brand SUNNEI was founded in 2014 by designers Simone Rizz and Loris Messino. SUNNEI excels in transforming the lazy Italian lifestyle into the concept of their brand, combining the craftsmanship spirit of Italian manufacturing with innovative and avant-garde creativity, and integrating it with modern art, constantly breaking people's traditional perception of fashion. The brand motto is' Everyday I wear Sunnei ', and the concept of being burden free and easy to live has always been running through the brand's design. Minimalism, playfulness, freshness, and fun are the core styles of the brand. This season's autumn and winter series tells the story of confidence, freedom, trust, adventure, and interaction. The models of the SUNNEI 2023 Autumn/Winter series runway are composed of a team of designers, assistants, and managers from the brand. The models follow the melody of rock music and walk down a petite runway, spinning at the end, jumping off the stage, surfing in the crowd, and lying down for a walk.
-
2023-11-09 19732
Teenage Streetwear -- The Comprehensive Analysis of Luxury Kidswear Brand
In response to the increasing popularity of the youth market and their pursuit of fashion personality, developing more trendy and trendy youth clothing has become a hot topic this quarter. Fashion brands can meet the diverse dressing needs of teenagers. This article summarizes and recommends the following popular children's fashion luxury brands, as well as their craftsmanship details and key patterns, based on the current trends. Bringing more inspiration to the development of high-end luxury trendy children's clothing and youth clothing.
-
2023-10-23 17379
The Analysis of ROMANCHIC The Womenswear Designer Brand
ROMANCHIC designer Choi Hyejong graduated from the Fashion Design Department at Parsons School of Design in New York in 2004 and returned to South Korea to start her own brand ROMANCHIC in 2015. The creative concept of the brand is to use various types of fabrics and technologies to find a balance between female femininity and modernity, and to find authentic roles for contemporary women. Romanticism is the main spirit emphasized by the brand, committed to presenting a simple, exquisite, and elegant contemporary female image. In the 2023 Autumn/Winter collection, ROMANCHIC is inspired by Queen Elizabeth of Austria. The entire autumn and winter series not only showcases a gorgeous exterior, but also expresses another kind of loneliness within the queen. The silhouette details of lace, ruffles, and ribbons accentuated the beauty and elegance of women of that era.
-
2023-09-26 16939
Oppenheimer -- The Comprehensive Analysis of Womenswear Designer Brand
The dressing style of intellectuals in the 1940s is characterized by wearing suits, ties, and porkpie hats. In the movie city scene, the designer selected a blue shirt and a gray suit for the protagonist. When he arrived in New Mexico, he wore more gray and khaki colors to match the land. The successful release of the film has once again fueled the trend of fall and winter fashion. The fusion of "quiet luxury," "intellectualism," and "academia" creates an atmosphere that highlights the characters' individual traits. The three codes of preppy style are tweed, wool vests, and oversize clothing. During that era, wide ties and well-fitted pants were popular. The favorite coats were brown and gray herringbone. Sometimes, a dark brown or navy blue overcoat and trench coat were worn as well.
-
2023-07-14 22878
Accessory -- The Comprehensive Runway Analysis of Menswear
Throughout the men's fashion shows in Paris, Milan, and London for spring/summer 2024, the overall style has returned to minimalism and practicality. The clever use of accessories adds highlights to the garments. Classic elements with brand significance have been reutilized, conveying cultural reference through exaggerated or innovative visual effects.
-
2023-06-26 15715
The Analysis of Ganni The Womenswear Designer Brand
Ganni is a Copenhagen-based brand founded by Ditte Reffstrup in 2000. The brand aims to create a Scandinavian fashion that is full of playfulness and personality. Ganni follows the design philosophy of creating beautiful clothes for women that make other women jealous, and its unique and quirky style has won the hearts of many fashionistas. The GANNI 2023 Early Fall Collection draws inspiration from summer and holidays, with every moment in life being picturesque -- from taking a walk to buying coffee to watching a sunset. This season, the brand creates a holiday atmosphere through printed items and unique shapes, giving yourself and your wardrobe a break.
-
2023-06-07 28079
Unrestricted Elegance -- The Analysis of Dolce & Gabbana The Luxury Womenswear Brand
Dolce & Gabbana participated in the 3rd China International Consumer Products Expo, presenting an immersive booth that combines the charming scenery and cultural elements of Sicily, paying homage to the origin of the brand culture. Amidst a diverse and joyful atmosphere, the consistent aesthetic style of Dolce & Gabbana is showcased.
-
2023-03-17 71517
A/W 23/24 Comprehensive Runway Analysis of Women's Knitwear
The knitwear pieces showcased in the 2024 autumn/winter women's collection emphasize simplicity and refinement with a minimalist design approach. The collection includes several categories: sweaters, suits, and dresses. The casual polo shirts prioritize craftsmanship and combine a relaxed feel with a touch of sophistication. The layering styling of ethnic-inspired designs creates a fresh sensation, while the design of individual pieces pays attention to using yarn and small design details.
-
2022-09-08 75646
Set -- The August TOP Ranking of Women's Knitwear
According to the TOP10 knitted sets in August, Chanel-inspired outfits are listed the most, featuring fancy yarns and stitches. Lounge casual also shares the market. Loose fits and skin-friendly natural yarns are the key points. Notably, monograms and geometric shapes are still dominating the middle-aged market.
-
2022-08-26 40912
The Analysis of PSALTER The Benchmark Women's Knitwear Brand
PSALTER is a Chinese label founded by Yinger Fashion Group in 2005. Driven by the brand spirits - British style, preppy and heritage, PSALTER interprets the temperament of European nobles and modern aesthetics through the timeless wonderfulness and classic. The rebellious fashion languages get rid of the conventions and display the youthfulness. The knitwear design of PSALTER centers on the mature elegance. Delicate jacquard, 3D embellishments and diverse materials explore the temperament of modern women.
-
2022-07-01 66479
Cool Summer -- The Comprehensive Analysis of Guangzhou Kidswear Market
According to the market researches of POP Fashion, the kidswear markets in Guangzhou are dominated by girls’ dresses with bows and boys’ sets and shirt jackets. With the prevalence of neo chinoiserie, we can see more Chinese elements on garments. Besides, the preppy style takes the center stage. Avocado green is mixed with all kinds of saturated colors to enliven the market.
-
2022-06-19 36304
Daily for Ordinary -- The Analysis of Ganni The Womenswear Designer Brand
Ganni was established by Ditte Reffstrup in Copenhagen. Its Resort 2023 collection, titled “I’ll Be Your Mirror”, is the exploration of the theme music. It is characterized by mirrors, especially in the shoot for the look book. Observe yourself and know yourself better through the mirror. This concept is merged into the design to create daily outfits for the mass market. Generally, this season has a 80s’ flair, feeling like a more grown-up, personalized take on the Ganni girl look.
-
2022-05-25 83980
The E-commerce Analysis of Bestselling Kidswear(May 2022)
Based on the data analysis and marking researches on Tiktok and Taobao, POP Fashion figures out the bestselling kidswear products in the recent month. We can see from the TOP10 products on Taobao that T-shirts, mid-length pants and sets are noteworthy the most. Trendy fashion IPs and asymmetric designs have been taken as the highlights.
-
2022-05-04 89436
Delicate Accessory -- The Fabric Analysis of Première Vision Exhibition
Accessory has been a more important element. With the updating and development of natural elements and materials, creative buttons show artistic concepts and changing textures; zippers, zip heads, and zipper tapes are presented in bold colors in S/S 2023; psychedelic ribbons present diversified materials and hues; the innovative design of tag is worth learning; decorative chains in summer palette are fashionable; sporty accessories have been renewed; recyclable material remains the focus.
-
2022-04-29 84052
The Comprehensive Fabric Analysis of Fast Fashion Womenswear Brand
With the popularity of cross-border e-commerce in China, the share of fast fashion womenswear brand is also increasing. We can see from the data of offline and online stores that ZARA and MANGO are the most welcoming brands while SHEIN is the top cross-border e-commerce. There shows a well balance between fabric appearance and practicality. This report will focus on the TOP10 fabrics in S/S 2022 and the hottest fabric of each clothing category to inspire the development in fast fashion market.
-
2022-04-12 67316
Diverse Layers -- The Womenswear Runway Analysis of 3D Embellished Fabric
3D embellished fabrics occupy a larger proportion on A/W 22/23 runway shows. Valentino’s 3D fringes, flowers and sequined embroideries lead the fashion trend. In the boom of technology, futuristic embellishments are also noteworthy. This report focuses on the trend of shiny sequins, virtual technology, feather fringes and extravagant embellishments.
-
2022-04-09 73755
Luster & Shadow -- The Womenswear Runway Analysis of Smooth Texture Fabric
This report introduces the smooth texture fabrics on Fall/Winter 2022 womenswear runway shows. The lustrous crisp silk is the hottest trend; soft satin features the fluid textures; driven by the concept of metaverse, futuristic mercerization will trend upward in the market; gorgeous casual fabrics prefer active styles; luxury velvet pays more attention to textures; fabrics with metallic luster are also essential for streetwear brands.
-
2022-04-08 88028
Practical Function -- The Cotton Fabric Trend of Womenswear Runway
We can see from the A/W 2023 runway shows that practical functional fabrics are applied on all categories. Classic voluminous cotton is continued; comfy & soft surface and diverse blend have been trended upward; crisp paper-touch fabrics and original textures are the trending fabrics. Performance cotton and blend are the main parts to show diversified temperaments and styles.
-
2022-02-10 83566
A/W 22/23 Milan Fashion Week -- Recommended Brands(Part One)
From January 14th to 18th, there were totally 53 brands who released their new collections at the A/W 22/23 menswear Milan Fashion Week. Although multiple famous brands canceled their fashion shows offline because of the epidemic, the Fashion Week was still noteworthy. Designers realized the importance of positive mood and found a way to stimulate people’s desire and attention.
-
2022-01-18 66629
Body of Work -- The Menswear Runway Analysis of PRADA
Working with architecture name OMA, Miuccia Prada and Raf Simons reimagined the Deposito of the Fondazione Prada into a stage for the exhibition of Prada‘s Fall/Winter 2022 men’s collection. Dubbed “Body of Work,” the seasonal range investigates “theater and cinema as mirrors of reality.”
-
2022-01-15 87458
2021 Hottest Women's Knitwear Brands(Young Market)
According to the interactive data and popularity among POP Fashion users, we list the top 20 hottest brands in the young market. LoveShackFancy and Alice + Olivia are the most noteworthy brands. A series of high-quality niche designer brands, such as Merci Madame and Cormio, also emerged in this year. Their enriched design elements attract consumers. ZI II CI IEN and BAN XIAO XUE are the Chinese designer brands to watch. Besides, keep an eye on the movements of Short Sentence.
-
2021-12-28 88837
Lace -- The Fabric Analysis of Luxury Womenswear Brand
Soft, lightweight, and breathable lace can better present women’s body curves and elegant temperament. Many luxury brands have released their lace fabrics with different styles, textures, and colors. Crisp water-soluble lace takes the largest proportion; the fine knitting of see-through lace presents elasticity and extensibility; geometric and embroidered lace fabrics enrich the textures; novelty sequin lace will trend upward in the future.