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ANALYSIS

Rational data analysis and sensible fashion trends change recommendations bring you a comprehensive and complete analysis of global market changes.

Rational data analysis and sensible fashion trends change recommendations bring you a comprehensive and complete analysis of global market changes.

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  • American Street Fashion -- The Analysis of Men's Street Style

    2024-03-25 2941

    American Street Fashion -- The Analysis of Men's Street Style

    American streetwear is a fashion style centered on freedom, individuality, and fashion, showcasing the boldness and vitality of young people. It rebels against Hip Hop, Blokecore, American Academy, and cool motorcycles to bring eye-catching styling to streetwear. Jackets, hoodies, jeans, sneakers, and other essential items are mostly loose fitting, highlighting a casual attitude. In terms of accessories, baseball caps, metal bracelets, and crossbody bags add highlights to the overall design.

  • Data Analysis of Tiktok Menswear E-commerce Sales in February
    Data Reports

    2024-03-21 4988

    Data Analysis of Tiktok Menswear E-commerce Sales in February

    According to the sales proportion of Tiktok men's clothing category in February, jacket is the category with the highest sales, accounting for 16.6%. Following closely behind are down jackets and T-shirts, accounting for 13.64% and 12.74% respectively. Casual pants and hoodies account for 9.06% and 7.91% respectively. The proportion of category sales in February reflects that in February, Tiktok users have a strong demand for jackets, down jackets, T-shirts, sweaters and casual pants, and shirts and knitwear/sweaters have also received high attention.

  • Outerwear -- The Comprehensive Analysis of Men's Runway

    2024-03-18 5959

    Outerwear -- The Comprehensive Analysis of Men's Runway

    This report provides a comprehensive analysis of men's jackets on the 24/25 autumn/winter runway, including jackets, coats, and suits. This season's styles mainly include street trendy signs, urban business, retro leisure, outdoor sports, and other styles; Details focus on multi-faceted stitching, improved front plackets, and modular pockets; The craftsmanship mainly focuses on luxurious heavy industry decoration, such as nail beads, sequins, and rivets; In addition, workwear jackets, pilot jackets, shirt style jackets, knee length coats, and fake two-piece suits are the directions worth paying attention to.

  • Milan Men's Fashion Week: Recommended Brands (Part Two)

    2024-03-12 5363

    Milan Men's Fashion Week: Recommended Brands (Part Two)

    Although classic luxury brands remain the unshakable economic mainstay of the market, the rising young brands and designers are gradually shaking the value and appeal of the fashion industry. Emerging designers who are emerging are using diverse innovative methods and brand management strategies to derive different narrative content and forms, leveraging the platform of Men's Wear Week to leverage the future.

  • Natural Search -- The Analysis of Cabbeen The Menswear Benchmark Brand
    Data Reports

    2024-03-12 6556

    Natural Search -- The Analysis of Cabbeen The Menswear Benchmark Brand

    Cabbeen's new products for early spring 2024 are made with textured fabrics and prints, imitating natural scenery. The rich details highlight the texture of the product, and the personality does not lose its style. The neutral color tone is versatile and durable, and the multi scene floral dressing opens up unlimited possibilities for spring.

  • Leather & Fur -- The Comprehensive Analysis of Men's Runway
    Hot

    2024-03-06 4195

    Leather & Fur -- The Comprehensive Analysis of Men's Runway

    24/25AW women's and men's T-shirts in Taichung, bursting leather has a trendy trend; It can enhance its fashion and quality through material splicing, color wiping technology, and texture embossing design. Retro casual jacket is a versatile item that achieves visual changes and innovative styles through distressed changes or material burst leather.

  • Streetwear Fashion -- The Comprehensive Runway Analysis of Menswear

    2024-03-05 11808

    Streetwear Fashion -- The Comprehensive Runway Analysis of Menswear

    24/25 autumn/winter men's fashion runway comprehensive trend, exploring new ways of fashion for men's street fashion styles. Street fashion signs are a style that integrates street culture, trendy elements, and fashion design. Inspired by street culture, music, art, and other fields, their unique design style highlights brand characteristics and trendy attitudes, making them a fashion choice for young people to pursue individuality and express their attitudes. The 24/25 autumn/winter men's fashion runway includes trendy hip-hop, fun and creative, casual street, avant-garde, rock punk, and Dirty Fit styles.

  • Commuting Moments -- The Menswear Runway Analysis of Solid Homme

    2024-02-29 6030

    Commuting Moments -- The Menswear Runway Analysis of Solid Homme

    Solid Homme's 24/25 autumn/winter collection is inspired by the loneliness of modern urban life, with the runway focusing on the iconic commuting scene of bus stops. Through the delicate fusion of blue information flow, silk grass green, poppy red, and moss gray, it creates a unique artistic atmosphere that depicts the inner exploration of career travelers. The loose cut jacket paired with tight knit bottoms vividly depicts the romantic and melancholic emotions contained in urban life by balancing proportion and texture.

  • Paris Men's Fashion Week: Recommended  Brands (Part Two)

    2024-02-27 5220

    Paris Men's Fashion Week: Recommended Brands (Part Two)

    This season's Paris Fashion Week still gathers the infinite imagination of designers, who transform clothing from concrete objects to abstract symbols, pointing to forces beyond the body. The stage of Paris Fashion Week showcases the charm and romance of fashion with its unique craftsmanship and exquisite craftsmanship, allowing you to experience the pure creative expression of major brands. By shaping avant-garde designs and abandoning constraints, designers always maintain a progressive attitude and use their unique design language to drive innovation and prosperity in the fashion industry.

  • Classic Continuation -- The Analysis of GUCCI Men's Luxury Brand

    2024-02-20 29579

    Classic Continuation -- The Analysis of GUCCI Men's Luxury Brand

    Adventures always occur between intersections, with actor Zhang Zhen and brand spokesperson Ni Ni appearing in the new GUCCI VALIGERIA advertising image blockbuster. An unexpected surprise, attributing the most precious connection to mutual friendship, following the footsteps of Gucci's journey to embark on a new year's journey and appreciate the fashion style.

  • The Comprehensive Analysis of Men's Fashion Week Street Styles

    2024-01-31 4971

    The Comprehensive Analysis of Men's Fashion Week Street Styles

    Paris Fashion Week marks the end of the 24/25 autumn and winter season for men's clothing. Compared to other seasons, most viewers focus more on wearing comfort and daily tailoring, showcasing a variety of practical outfits in cold and changing weather. The classic old money style of Florence, the pragmatism of Milan and Paris, workplace commuting, and multi-level matching are the fashion styles that many fashionistas are passionate about. Layered layering creates modern urban fashion, adding unique charm to the overall look, practical for daily use, and comfortable for casual wear. In terms of individual items, thick jackets remain the focus, while classic coats, short down jackets, and leather jackets are common fashion choices.

  • Western Exploration -- Louis Vuitton Men's Runway Analysis

    2024-01-26 27239

    Western Exploration -- Louis Vuitton Men's Runway Analysis

    The Louis Vuitton Fall/Winter 24/25 Men's Collection show was held at Jardin d'Acclimatation Park in Paris. As the creative director's third collection, Pharrell Williams focused on American Western culture for the first time in this season. In order to avoid cultural appropriation, Pharrell Williams collaborated with artists from the Dakota and Lakota tribes, involving them in accessory design. The background music also came from Native Americans. The clothing designs incorporated Western cowboy elements, such as cowboy boots, cowboy hats, and decorations inspired by Western culture's plants and wilderness scenes, giving the overall style a strong Western flavor.

  • Passionate Speed -- The Menswear Runway Analysis of MSGM

    2024-01-22 7406

    Passionate Speed -- The Menswear Runway Analysis of MSGM

    This season, Massimo Giorgetti, the creative director of MSGM, has made speed the theme of the runway and raised a series of questions: Is time faster than motorcycles? Subway, technology, do we really need that fast speed? He set up the runway at the Porta Venezia station on the Milan red subway line and paired it with fast-paced music to make a straightforward comment on the rush of life. Under the theme of speed, the brand collaborates with Franco Albini, the architect of Milan Metro Line 1, and his foundation. At the same time, MSGM, which has always been closely connected to art, collaborates with Portuguese artist Tiago Alexandre, who also focuses on the topic of speed, in this series.

  • Milan Fashion Week: Recommended Brands

    2024-01-20 6860

    Milan Fashion Week: Recommended Brands

    The 2024 Milan Men's Fashion Week has come to an end, but it still leaves people unsatisfied. Classic and avant-garde constantly blend together, and diverse creativity intersects here, weaving visual feasts that captivate people's hearts. This season, you can not only see the enduring elegance put on the coat, shining with vitality; It can also be seen that after the rules are broken, the fashion context is boldly reconstructed; You can also see the mysterious dialogue of crossing time and space.

  • Salt Boys -- The Comprehensive Analysis of Boyswear E-Commerce
    Hot

    2024-01-09 11920

    Salt Boys -- The Comprehensive Analysis of Boyswear E-Commerce

    The dressing style of "Salt Boy" comes from the minimalist style of neutral dressing. This style gives people a feeling of lightness, cleanliness, and purity, with both a refreshing sense of youth and a faint and cool atmosphere. In specific scenarios, the dressing style of salt style boys can showcase various changes, such as artistic youth, mountain outdoor, Japanese and Korean minimalist fashion, showcasing a personal style that is not ostentatious but has unique taste. This article mainly starts from the design needs of boys in spring and summer, and comprehensively analyzes the popularity of boys and children's clothing e-commerce brands.

  • Nostalgic Casual -- The Comprehensive Analysis of Women's Denim Designer Brand

    2023-12-27 9377

    Nostalgic Casual -- The Comprehensive Analysis of Women's Denim Designer Brand

    The "Nostalgic Casual" style continues the interpretation of the classic retro style, integrating nostalgic elements with modern design concepts, showcasing a unique fashion attitude. The denim category, as an important part of it, has become an indispensable element in the nostalgic leisure style. Designers can create diverse retro style clothing for different occasions, and can also mix and match with other popular elements such as street style, breaking free from fixed frames, and creating unique design works. The "Nostalgic Casual" style of autumn and winter is being used by major clothing brands such as Acne Studios, Evisu, Maison Mihara Yasuhiro, etc. Nostalgic leisure will continue to have an impact on the fashion industry, becoming a fashion bridge connecting the past, present, and future.

  • The Comprehensive Analysis of Menswear Wholesale Market in Guangzhou from November to December

    2023-12-22 10441

    The Comprehensive Analysis of Menswear Wholesale Market in Guangzhou from November to December

    From November to December, the wholesale market for men's clothing in Guangzhou mainly focuses on winter and spring items, with styles such as sports and leisure, casual fashion, urban outdoor, and retro nostalgia. In terms of color, neutral tones such as blue-green, electronic khaki, etc. are the main choices, while styles should be based on actual wear. The pattern can focus on texture, brushstrokes, distressed and mottled patterns, and scattered text in a slightly trendy direction. Details such as a half open collar, pocket design, and stitching, as well as functional buttons and cold metal accessories, should be the key design elements to pay attention to. This article will elaborate on six aspects: key styles, colors, patterns, details, accessories, and popular market styles.

  • Urban Night -- The Analysis of Louis Vuitton Luxury Menswear Brand

    2023-12-19 61491

    Urban Night -- The Analysis of Louis Vuitton Luxury Menswear Brand

    The Louis Vuitton 2024 early spring men's collection draws design inspiration from the Northern Lights and bonfire culture. Illuminate ready to wear items such as shirts and jackets with gradient colors; Grain printed canvas and midnight blue flame pattern run through the classic handbag artwork, echoing the theme of a campfire; Camouflage patterns are presented in abstract forms of concreteness and haziness on clothing, playing with the possibility of diverse shapes.

  • Athleisure -- The TOP Ranking of Sportswear
    Data Reports

    2023-12-18 64227

    Athleisure -- The TOP Ranking of Sportswear

    According to the analysis of the top 100 downloads of men's and women's sportswear and leisure clothing by users from November to December, market attention is more focused on well-known foreign sports brands. In terms of style, the main popular ones are the fashionable and casual style with strong practicality, as well as the trendy fashion style. In terms of details, modular segmentation, ribbon decoration, badge identification, rope decoration, side seam decoration, thread decoration, heterogeneous splicing, etc. are more concerned. Light and thin quilted cotton clothes, short cotton down jackets, fitted small leg guard pants, loose straight leg guard pants, etc. have received more attention in terms of silhouette.

  • Nostalgic and Sexy -- The Analysis of Andersson Bell The Womenswear Designer Brand

    2023-12-14 6003

    Nostalgic and Sexy -- The Analysis of Andersson Bell The Womenswear Designer Brand

    Andersson Bell, a Korean designer brand, was founded in 2014. Its philosophy reinterprets Nordic aesthetics and ways of thinking from a unique cultural perspective in South Korea. It excels at integrating the past and present, tradition and trends, and its design direction is adept at integrating elements such as street, art, and culture, advocating for freedom of dressing. Most of the items are presented in unisex unisex unisex styles, which are more practical for both men and women in daily life. They break the limitations of gender and body shape, and the styles are constantly updated and refined, while infiltrating the Nordic slow life aesthetics, giving clothing cultural connotations and value. In the latest design of the 2023/24 autumn/winter collection, common techniques such as hollowing out, splicing, and plaid create a strong nostalgic visual. Modern design techniques showcase playful street dressing, which is both practical and fun in daily life. This report will focus on analyzing the highlights of the new product.

  • Dirty Fit -- The Comprehensive Analysis of Menswear E-Commerce Brand

    2023-12-08 21500

    Dirty Fit -- The Comprehensive Analysis of Menswear E-Commerce Brand

    The Dirty fit style refers to a fashion concept that combines functionalism, future technology, and protective functional requirements. Through functional fabrics, unique exterior designs, and modular details, it presents a dirty, messy, and personalized effect. This style explores elements such as wear and tear, wrinkles, washing, and graffiti in clothing materials and effects, creating a futuristic aesthetic system that is streetwear, wasteland, or anti civilization, showcasing the unique beauty of old and damaged items, emphasizing individuality and non-traditional aesthetic aesthetics.

  • Business Racing -- The Analysis of HUGO The Luxury Menswear Brand

    2023-12-08 23924

    Business Racing -- The Analysis of HUGO The Luxury Menswear Brand

    The HUGO 2024 Spring/Summer collection focuses on traditional business and street trend competitive styles, with design themes focused on patterns such as flame regeneration, brand ICON, and natural animals. Using techniques such as stickers and printing, as well as auxiliary materials such as ribbons and small labels, it creates a visually impactful and recognizable brand image for the new season.

  • California Post College -- The Analysis of Palm Angels The Menswear Designer Brand

    2023-12-05 7067

    California Post College -- The Analysis of Palm Angels The Menswear Designer Brand

    Palm Angels is a fashion brand founded by renowned Italian photographer Francesco Ragazzi, who previously worked at Moncler. Francesco Ragazzi's creation of Palm Angels was purely accidental. At the time, he was taking photos of a group of skateboarding youths with angel halos in the sunlight on Venice Beach in Los Angeles. The moment was so beautiful that he decided to create a brand to tell the story of skateboarding youths and their street culture. From sportswear inspired by the 1970s to distressed jeans and sweatshirts featuring sunny California patterns, it's not difficult to see why Palm Angels have become a beloved fashion focal point as long as you take a closer look. Because in Ragazzi's hands, each series fully embodies his unique perspective inspired by skateboarding culture, demonstrating an unequivocal novelty and trendy fit. Palm Angels successfully blends American street fashion style with Italian high-end ready to wear style, full of street style while also exuding a sense of luxury.

  • Street Hip Hop -- The Comprehensive Analysis of Designer Brand

    2023-11-30 8366

    Street Hip Hop -- The Comprehensive Analysis of Designer Brand

    The main cultural background of hip-hop fashion is hip-hop culture, which originated in New York City, USA in the 1970s. It tightly ties music, dance, graffiti, and clothing together, becoming the most dominant youth style of the 1990s. In 2017, with the popularity of the program "Hip Hop in China", hip-hop style became popular in China. The characteristic of hip-hop style clothing is "oversized", which creates a rebellious and cynical dressing style.

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