Rational data analysis and sensible fashion trends change recommendations bring you a comprehensive and complete analysis of global market changes.
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Brand
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Item Category
- Top
- T-Shirt Polo Shirt Sweatshirt Shirt Pullover Cardigan Small cardigan Vest Bottoming Shirt Slip Strapless
- Outerwear
- Puffy Jacket Overcoat Jacket Leather Jacket Suit Trench Coat Leather Trench Coat Rash Guard Parka Outdoor Jackets Vest Cape/Shawl
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Style
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2024-03-14 18578
Jackets -- The Data Analysis of E-Commerce Menswear
Among the top 10 best-selling men's jackets in e-commerce from February to March, the most popular styles of men's jackets are dominated by fashionable urban, business and leisure, outdoor sports, and urban light sports. Among them, collar stitching, pocket design, zipper decoration, and hierarchical deconstruction are the main design elements of the jacket style.
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2024-03-06 4379
Elegant Charm -- The Brand Analysis of Wooyongmi The Menswear Designer Brand
Woo Youngmi is a clothing brand founded by renowned Korean designer Woo Youngmi (from the UK and the US) in 2002. Wooyoungmi founded a men's clothing brand from a female perspective, with the tough lines of its men's clothing carrying the unique "texture" of the Korean brand, striving to leave a deep impression on people in terms of "shape" without any strong visual impact. It blends the soft visual representation of women into the men's clothing style, balancing the tough style and soft temperament, reflecting the fresh and elegant sexy essence of ambiguity. Focus on its clean and straightforward silhouette design as well as the design of details.
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2024-02-23 5289
Innovation Integration -- The Menswear Runway Analysis of Kolor
The Kolor 24/25 autumn/winter collection seamlessly blends classic and innovative elements with his unique artistic perspective. Designers focus on powerful cuts and extraordinary details to create stunning fashion pieces. This season, Kolor combines traditional shapes with restrained research, giving classic works a whole new life through rich decorations and small modifications. Compared to the past, Kolor has converged its reliance on piecing together and stacking items in this season's design, replaced by a restrained and concise effect, which has achieved excellent results.
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2024-01-15 33418
Vibrant Sports -- The Comprehensive Analysis of Korean Kidswear Designer Brand
Vitality Sports is mainly based on the Korean children's clothing sports style, under which sports brands present dopamine colors, cheerful and energetic. This article will elaborate on popular Korean sports children's clothing brands, as detailed in the following text.
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2024-01-11 42104
The Comprehensive Analysis of Benchmark Kidswear Brand
The inspiration for the 'Childhood World' comes from the imagination of children's picture books and fairy tale worlds. Fun children's illustrations and picture books are important design elements in infant and children's clothing, bringing a sense of innocence and happiness and infusing the brand with new life. The pure imagination and limitless creativity of children are presented in the design of patterns and prints, creating a unique brand image. This article mainly focuses on the design requirements for infants and children in different age groups, and comprehensively analyzes the popularity of leading domestic children's clothing brands such as woobaby and papa.
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2024-01-09 15815
Salt Boys -- The Comprehensive Analysis of Boyswear E-Commerce
The dressing style of "Salt Boy" comes from the minimalist style of neutral dressing. This style gives people a feeling of lightness, cleanliness, and purity, with both a refreshing sense of youth and a faint and cool atmosphere. In specific scenarios, the dressing style of salt style boys can showcase various changes, such as artistic youth, mountain outdoor, Japanese and Korean minimalist fashion, showcasing a personal style that is not ostentatious but has unique taste. This article mainly starts from the design needs of boys in spring and summer, and comprehensively analyzes the popularity of boys and children's clothing e-commerce brands.
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2023-12-27 11479
Nostalgic Casual -- The Comprehensive Analysis of Women's Denim Designer Brand
The "Nostalgic Casual" style continues the interpretation of the classic retro style, integrating nostalgic elements with modern design concepts, showcasing a unique fashion attitude. The denim category, as an important part of it, has become an indispensable element in the nostalgic leisure style. Designers can create diverse retro style clothing for different occasions, and can also mix and match with other popular elements such as street style, breaking free from fixed frames, and creating unique design works. The "Nostalgic Casual" style of autumn and winter is being used by major clothing brands such as Acne Studios, Evisu, Maison Mihara Yasuhiro, etc. Nostalgic leisure will continue to have an impact on the fashion industry, becoming a fashion bridge connecting the past, present, and future.
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2023-12-27 18177
City Boy -- The Comprehensive Analysis of Japanese Designer Brands for Menswear
City Boy -- The Comprehensive Analysis of Japanese Designer Brands for Menswear
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2023-12-15 12908
Clean Fit -- The Comprehensive Analysis of Korean Menswear Designer Brands
Clean Fit emphasizes simplicity, delicacy, and comfort, emphasizing the simplicity of overall lines and cuts, avoiding excessive decoration and intricate details. The Clean Fit style often features simple contours and straight lines, creating a clean and modern feel. The color leans towards neutral tones and classic monochromatic tones, such as black and white, gray, blue, etc., reducing the complexity and contrast of colors, making the overall appearance more clean and sharp. The selection of materials is also an important feature of the Clean Fit style. Common materials include cotton, wool, linen, etc. The textured fabric ensures comfortable wearing.
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2023-10-23 17168
The Analysis of ROMANCHIC The Womenswear Designer Brand
ROMANCHIC designer Choi Hyejong graduated from the Fashion Design Department at Parsons School of Design in New York in 2004 and returned to South Korea to start her own brand ROMANCHIC in 2015. The creative concept of the brand is to use various types of fabrics and technologies to find a balance between female femininity and modernity, and to find authentic roles for contemporary women. Romanticism is the main spirit emphasized by the brand, committed to presenting a simple, exquisite, and elegant contemporary female image. In the 2023 Autumn/Winter collection, ROMANCHIC is inspired by Queen Elizabeth of Austria. The entire autumn and winter series not only showcases a gorgeous exterior, but also expresses another kind of loneliness within the queen. The silhouette details of lace, ruffles, and ribbons accentuated the beauty and elegance of women of that era.
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2023-10-16 34059
The Analysis of ADER error The Designer Brand
ADER error is one of the highly popular trendy brands in South Korea, founded in 2014. Although it was founded for a short time, its quirky design patterns and bold color scheme have made it increasingly popular among fans. Fun and high-end are the shining points of ADER error, with distinct brand characteristics and styles always appearing unique. The unique artistic temperament, coupled with trendy and retro themes, quickly occupied the trendy market. Even the shooting style of models on the official website is unique. The interesting thing about ADER error is that this young brand does not rely on some gimmicks or celebrities to pave the way for its rise to fame. It can only impress consumers by relying on its own characteristics and design.
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2023-10-13 18256
Unique Deconstruction - The Analysis of Maison Mihara Yasuhiro The Menswear Designer Brand
The Maison Mihara Yasuhiro 23/24 Autumn/Winter collection is themed around the Imitation Complex, and in order to continue its conceptual imitative nature, it continues to develop with jackets and T-shirts printed with counterfeit money, as well as artificial leather painted to look like real, worn leather. What supports all of this is the brand's unique tailoring. The style still continues the classic Japanese retro collision structuralism. Denim jackets, cotton jackets, down jackets, deconstructed baseball jackets, and cotton faded coats are the key styles of this season's autumn and winter. They are practical to wear but also have a sense of design. The overall black gray color tone and waste soil color tone interpret Japanese fashion.
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2023-10-08 30749
The New Arrivals Analysis of Dongdaemun Womenswear Market
In October, the autumn, winter, and late autumn styles of the Dongdaemu Market in South Korea were fully updated. Currently, the popular style is characterized by elegant commuting style, exquisite cutting, and simple and neat. With the rise of Madeleine, the exquisite and sweet Korean style of young ladies is worth paying attention to. In terms of details, feminine and romantic design elements such as ruffles, three-dimensional flowers, and pleats are widely used in jackets, skirts, and dresses. Autumn development should focus on individual items such as woolen coats, suits, and jackets. For more information, please click on the key recommendations in the Korean section below.
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2023-09-29 32494
Japanese Street Fashion -- The Analysis of Undercover The Menswear Designer Brand
Undercover originated from Japan and was founded by Jun Takahashi in 1994. The brand takes inspiration from Harajuku, incorporating a lot of artistic elements into its street-style menswear. The description of beautiful, eerie, surreal, and ever-changing aesthetics are seldom used by other designers in Harajuku, but they are the traits of Undercover. Jun Takahashi openly admits that his design is heavily influenced by the fashion art master Rei Kawakubo, who excels in playing with materials and structures. He is passionate about imbuing clothing with various themes, forms, and cultural significance to create fashion with an artistic quality.
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2023-09-27 16980
The Analysis of Hangzhou Womenswear Wholesale Market
The clean fit of Hangzhou Wholesale Market and minimalist Korean style remains the mainstream, in addition to continuing the pragmatic Urbancore and elegant commuting style. It is worth noting that Bowcore's bow elements and Maillard color scheme are paired this season. The item that needs to be focused on is the coarse tweed small fragrant jacket, which has a significant market share this season. Pay attention to the application of minimalist collarless, lace, lapel, and pocket design in details.
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2023-09-26 9352
Retro Tonality -- The Analysis of NEEDLES The Menswear Designer Brand
NEEDLES was founded by Keizo Shikizu, the renowned owner of the Japanese select shop NEPENTHES. NEPENTHES primarily sells men's clothing and also carries its own brand, NEPENTHES, as well as other international fashion brands such as SOUTH2 WEST8, NEEDLES, and ENGINEERED GAREMENTS. With over 20 years of experience in the fashion import trade, Mr. Shikizu utilized his extensive network of manufacturers and designers from around the world to develop the NEEDLES brand, which is a fusion of rich experience and diverse cultural influences. In 2007, the flagship store of NEEDLES was opened in Fukuoka, where Mr. Shikizu infused his extensive knowledge of menswear to create a unique and distinctive brand style.
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2023-09-18 11098
The Analysis of Guangzhou Womenswear Wholesale Market
This month, the wholesale market in Guangzhou needs to pay close attention to the application of the Merlot color range in jackets, suits, trench coats, and skirts. In terms of style, the market is dominated by an elegant commuting style, with a significant proportion of the popular Korean minimalist Clean fit style. Influenced by the New vintage trend, the proportion of trendy high street style has increased, mainly focusing on leather and denim items, with the use of vintage techniques and street-style letter printing elements. Some new arrivals include woolen coats for early winter, with a focus on a quiet luxury and minimalist style, emphasizing fabric texture and tailoring.
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2023-09-08 22894
New Arrivals in Korean Dongdaemun Market
In September, Dongdaemun Market in Korea has fully launched its autumn collection. The current popular style highlights an elegant and commuting fashion, with delicate tailoring and a minimalist and neat look. Influenced by the continued popularity of urban outdoor style, the design of three-dimensional pockets that are both practical and aesthetically pleasing is widely applied to different items such as jackets, suits, and skirts. As for outerwear, designers focus on a concise and straight-lined boxy silhouette design to showcase a professional and urban image of women. For the autumn season, attention should be given to suits, jackets, and shirts. For more information, please click on the recommended content in the Korean section.
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2023-09-01 8024
Minimalist Daily -- The Analysis of KAPTAIN SUNSHINE The Menswear Designer Brand
Rito Kojima, a veteran editor in the Japanese fashion print media, decided to establish his personal brand, KAPTAIN SUNSHINE, in 2013 after working in the industry for several years. As one of the representative brands of Japanese basic clothing, KAPTAIN SUNSHINE consistently interprets a luxurious sense of daily comfort through its loose silhouette and high-quality materials. In recent seasons, the brand has also been experimenting with the possibilities of bright colors in everyday styling, combining them with elements drawn from classic vintage clothing to make KAPTAIN SUNSHINE the perfect choice for transitioning from casual to sophisticated attire.
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2023-08-10 30873
K-POP Denim -- The Comprehensive Analysis of Benchmark Denim Brand
K-pop women's denim refers to women's denim clothing that is influenced by Korean fashion trends, designed by Korean designers or inspired by Korean popular elements. It is a fashionable style that combines Korean fashion trends with classic elements of denim clothing. It emphasizes the sense of fashion and individuality through cutting and style. Common cuts include slim fit, loose fit, and oversize fit. In terms of styles, there are distressed jeans, high-waisted jeans, straight-leg pants, denim shirts, denim jackets, etc. At the same time, some unique designs commonly appear, such as irregular pockets, patchwork designs, deconstruction, etc., making denim clothing more unique.
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2023-06-09 9331
The Analysis of AFTER PRAY The Korean Menswear Designer Brand
AFTER PRAY is a contemporary fashion brand established in 2018, offering modern hybrid apparel design based on exquisite tailoring and military advantages. The series, refined by the brand's own ready-to-wear through delicate methods and a futuristic sensibility, highlights the value and inspiration of clothing, freedom from oppression, and the joy and preciousness of imagining a long vacation. Street scenes or illustrations are decorated by prints, and minimal and breathable fabrics bring comfortable wear.
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2023-06-07 32727
The Analysis of GATELESS The Denim Designer Brand
GATELESS is a Korean designer brand with a niche focus on hot girl styles. It is cool and edgy with a hint of sexiness, and has strong design sensibilities with innovative cuts. It is also a popular brand among Korean girl groups, and has become the first choice for many daily personal clothing styles.
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2023-05-18 11107
Cozy Fit -- The Analysis of RECTO The Menswear Designer Brand
RECTO was founded in Seoul, South Korea in 2015 by designer JUNG JI YOUN. Prior to establishing the brand, JUNG JI YOUN already owned a boutique shop in Korea that primarily sold obscure fashion items with impressive designs. It was being exposed to these unique and innovative clothing designs that JUNG JI YOUN began to develop an interest in fashion design, and the desire to pursue fashion design grew stronger with time.
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2023-03-20 64014
Seoul Fashion Week 2023: Recommended Menswear Brands
Despite being a rather chilly week in mid-March, Dongdaemun Design Plaza (DDP) in central Seoul was hot with excited fashion lovers who returned to the venue to flaunt their unique styles for Seoul Fashion Week 2023. Girl group NewJeans posed on March 15 at the Dongdaemun Design Plaza in central Seoul, ahead of ul:kin's opening show. A total of 67 brands participated in the trade show this season with 130 fashion buyers from 23 countries set to visit, making this edition’s the largest since the pandemic, Seoul Fashion Week announced.