Rational data analysis and sensible fashion trends change recommendations bring you a comprehensive and complete analysis of global market changes.
- Item Category
Young Woman Minimalist Comtemporary Cotton&Linen Sustainability Avantgarde Brand Chinese Fashion Rune Arts Business Leisure Smart Casual Fashion function Athleisure Workwear Indoor Sports Outdoor Sports J-Korea Preppy style Chinese Style Folk Style Middle East Style Russian Style Middle Aged and Older
Jackets -- The TOP List of Menswear
According to data analysis of TOP 100 downloaded men's jackets in June, sportif style keeps prevailing and other styles are also inclined to a sporty feel. Jackets begin to focus on details. Various labels and functional chic lining design add details. Splicing is also indispensable.
The Natural Choice -- The Comprehensive Analysis of Men's Cashmere Brands
Exquisite crafts and handicrafts bring not only warmth and comfort, but also a refined wearing experience. Cashmere is warm, smooth and soft. This report makes a key analysis of the three Italian brands, Brunello Cucinelli, Zegna and Malo. They advocate exquisite yarns and minimalist subtle designs, thus creating fine natural products. Styles are simple yet luxury.
Craftsmanship -- The Comprehensive Analysis of Men's Knitwear in Florence Retail Markets
Continuing Refined Fashion -- The Comprehensive Analysis of Men's Knitwear in Florence Retail Markets, here we make an analysis of Florence retail markets again. Exquisite crafts and refined silhouette characterize Florence markets. This report will analyze from perspectives of pattern, yarn, stitch, silhouette and detail. Fine color-blocking, combination of rustic heavy-gauged textures and color-blocking, modern use of melange yarns and crisp neat outerwear all show Florence markets' pursuit of ingenious crafts.
TOMORROWLAND -- Japanese Designer Brand of Men's Knitwear
TOMORROWLAND was founded in 1978 and its menswear line, TOMORROWLAND MEN, was established in 1987 and opened its first store in Aoyama, Japan. It covers from everyday wear to gowns. Designers often draw inspiration from rock music and street subculture, and mixes with traditional Japanese designer concept, aimed to provide new elegant looks for men.
Interchangeable Fashion -- Cukovy The Womenswear Designer Brand
Cukovy is a contemporary casual brand founded in 2014 in Budapest, Hungary. It is good at drawing inspiration from all aspects of women's life. Flexible and interchangeable concept is the symbol of Cukovy. Sleeve and hood are changed to create amazing combinations.
Jackets -- The TOP List of Menswear
According to data analysis of TOP 100 downloaded men's jackets in April, the athleisure style holds a large part, and other styles tend to be sporty. Functionality is prominent on items. Fabrics and accessories feel technical. Innovation and trend mixes to meet the demand of modern clothing.
The Analysis of Dongdaemun Market in South Korea
Recently, the Dongdaemun wholesale market is gradually recovering. Cool items take up a large proportion in the market. Influenced by BM style, the crop top and belted items increase obviously.
Fashionable Holidays -- The Comprehensive Analysis of Brands from Europe and America
In Europe and America, simple & sophisticated style and fashion leisure style dominate women's knitwear. This report focuses on PortsPURE, Elisabetta Franchi and Tommy Hilfiger to make a key analysis, highlights key designs of fashion leisure style, takes the resort style and pleasing fashion elements as the main line, and analyzes from perspectives of contrasting edges, stripe changes and combination of line with plane.
Mood Shadow -- Andersson Bell The Menswear Designer Brand
Andersson Bell is a Korean designer brand founded in 2014. It is good at blending elements of street, art and culture. Its items break the limit of gender and figure, and advocate the freedom of clothing. In S/S 2020, it draws inspiration from the light and shadow of natural plants, focuses on the mood catharsis, and presents time traces in nature on clothing through color, cutting, texture and pattern.
Earth Blooming -- Marisfrolg The Womenswear Benchmark Brand
Influenced by the pandemic, Marisfrolg group organizes a press conference for the 2020 summer styles, which is held at the headquarters of Marisfrolg group building. The 2020 summer styles are introduced and explained in the form of video.
Dongdaemun and Namdaemun -- The Analysis of Womenswear Wholesale Markets in South Korea
Influenced by COVID-19, Dongdaemun and Namdaemun wholesale markets are no more crowded and busy. The young lady style dominates the market, bringing the richest designs. The dress and skirt occupy a large part of 49%, followed by the top (21%), among which the shirt holds the largest part. Main styles of outerwear are denim jackets and light suits, and outerwear proportion of 15% implies the markets will skip spring. As for trousers, denim takes up the largest part.
The Comprehensive Analysis of Womenswear Street Fashion Benchmark Brands
1. INXX A/W 2020 fashion show has a theme of Unity, and consists of three chapters: The Past - INXX MASTER "Dunhuang"; The Present - INXX × Pu Yingwei "Joint Plan"; The Future - INXX × Lin Haokun. As the main line of this series, traditional culture, imprint of times and the imagination of future run through the whole collection. From the ancient Dunhuang to the modern architectures and to the virtual and real future space, they together present the landscape spanning thousands of years. 2. PERKS AND MINI S/S 2020 series has a theme of X-PERIENCE. P.A.M. has created a unique P.A.M. world with its distinctive patterns, and has now landed in INXX Changsha IFS and Shanghai Shimao Festival City. 3. GENANX collaborates with the King of Fighters 97, creating thrilling styles for fans. 4. The independent designer brand, Guuka, shoots the S/S 2020 advertising campaign.
Recovering -- The Comprehensive Analysis of Womenswear in Shanghai Retail Markets
COVID-19 results in the economic downturn in the first quarter. As the pandemic in China is now under effective control, the retail market is gradually recovering. Currently, there is a sign of retaliatory consumption. Retailers continue to launch products to stimulate consumption, and many brands launch collaboration collections. These all provide a two-way force for market recovery. During this special period, Shanghai also sees a special trunk show season in the fashion industry, including Showroom Shanghai PUZZLE, Ontimeshow and Mode Shanghai. Later POP will analyze them.
Exquisite Stylish Men -- K-BOXING The Benchmark Brand of Men's Knitwear
Since its establishment in 1980, K-BOXING has been focusing on the business leisure style, and its main target group is mature men with certain spending power. With the increasing spending power of young people, K-BOXING is also making many new attempts while ensuring its own style. It works with Marvel to create a younger leisure series in 2020. And its main style is younger this year.
Sustainable Fashion -- The Analysis of Women's Denim
The goal of sustainable fashion is to ensure that clothing is made from safe and renewable materials, and to transform old clothing into new clothing. This new fashion economy will benefit business, society and the environment.
Denim Jackets -- The TOP List of Menswear
According to data analysis of TOP 100 downloaded men's denim jackets in March, street fashion brands and the workwear style grow a little, while the fashion leisure style declines. For silhouettes, the well-fitting and loose silhouettes are dominant. Mixed materials are applied to placement on sleeves. 3D pockets enhance the layered sense. Heavy-duty embroidery appears and rhinestone also holds a small part.
Fur and Leather -- The TOP List of Menswear
Based on the interactive downloading data, the TOP list of men's fur and leather items is ranked. Business leisure and fashion leisure styles are dominant, holding 45% respectively. And avant-garde fashion brands take up 10%. Jackets remain popular. Influenced by season, shearling, fleece, nick garment and puffa jacket decline obviously, while leather coat and jacket grow a lot.
Color Impact -- The Comprehensive Analysis of Women's Leather/Fur on Catwalks
With the change of lifestyle, sustainability and durability become the driving force of design. Transseasonal color proportion and natural tones are emphasized. Autumn tones, neutral camel tones and grey tones are increasingly important. Gem palette is enchanting and charming. Rocky Road and Chicory Coffee enhance the importance of deep brown colors. Preppy red is the key color of the right palette. A single color is used to create a simplified and individualized appearance.
My City, My Holiday -- III VIVINIKO The Benchmark Brand of Women's Knitwear
Founded in 2006, III VIVINIKO has always taken "simple freshness" as the design concept. It advocates using the most minimalist technique to interpret freshness. With the theme of My City My Holiday, its S/S 2020 collection conveys a life attitude of keeping pace with the times through the relationship between color, pattern and silhouette, and advocates urban women in the city to enjoy a free and comfortable lifestyle like during holiday.
Jackets -- The TOP List of Menswear
According to data analysis of TOP 100 downloaded men's jackets in February, the athleisure style and the fashion leisure style have a certain growth than last month; business leisure and workwear style return back. The hooded style and the baseball style still draw much attention. The turn-down collar is mainly applied to the leisure style and business style. Pullover design is popular. Splicing remains the main craft. Decorative strips are mainly in bright colors, enhancing the futuristic sport feeling.
Light Business -- The Comprehensive Analysis of Men's Knitwear in Shanghai Retail Markets
Shanghai is a landmark carrier and operation base for the interaction and connection of the international fashion industry. In retail markets, the light business style dominates men's knitwear. Cable, heavy-gauge and fine-gauge are combined with letters or stripes, which becomes the focus. For splicing, different materials in similar tones make a contrast. This report will extract representative knitwear styles to illustrate and analyze the key elements.
Denim -- The TOP List of Womenswear
According to data analysis of TOP 100 downloaded women's denim items from February to March, the urban slight fashion style gains the most attention, and the romantic style is more popular than the last season. For silhouettes, the loose silhouette is comfortable and the well-fitting silhouette is practical, while the deconstructed offbeat silhouette is increasingly popular. The pollution-free washing craft and original denim fabric remain the focus of denim. According to the data of the four womenswear fashion weeks and the latest information of denim market, soft ruffles and exquisite accessories work together to create the new feminine denim, and become the key designs of entry luxury denim.
Craft, Detail and Pattern -- The Comprehensive Analysis of Women's Leather/ Fur Clothing on Catwalks
Nowadays, fashion is like the melting pot, and not restricted to rules or outdated concepts. "Almighty" is the core feeling brought by A/W 2020 shows. Designers smartly use innovative crafts to create leather and fur clothing. Here we conclude core trends on these international catwalks, such as the printed mink fur, leather, ruffle and splicing.