Rational data analysis and sensible fashion trends change recommendations bring you a comprehensive and complete analysis of global market changes.
- Item Category
Creative and Practical -- The Comprehensive Analysis of Trunk Shows for Men's Puffa Jackets
The puffa jacket is necessary in autumn and winter. On A/W 20/21 menswear trunk shows, basic items are the baseball puffa jacket, and the down jacket. The athleisure style grows and becomes one of the mainstream styles in A/W 20/21. Fleece styles adopt color-blocking and splicing, inject more design inspirations and become one of major fabrics. Print and splicing appear every year. The unity of fabrics and logo designs heighten the exquisite feel and make the clothing recognizable to some extent.
Sprezzatura -- The Catwalk Analysis of Bottega Veneta
Bottega Veneta is an Italian luxury brand, founded in 1966. Distinct leather weaving technique is its best business card, and unconspicuous brand Logo is the most unique taste of Bottega Veneta. It is acquired by Kering group in 2001, and gradually out of favor when logo mania is revived around 2015. In July 2018, Daniel Lee, the former ready-to-wear director of Celine, is officially appointed as the brand creative director. Since the first collection of Daniel Lee, The Pouch and new woven items become an instant hit. Daniel Lee transforms Intrecciato into wide weaving and lattice, providing the brand with a new identity tag. Bottega Veneta wins Brand of the Year award at the British Fashion Awards in December 2019. And Daniel Lee wins three awards, including Accessory Designer of the Year, Womenswear Designer of the Year and Designer of the Year.
Emerging Elements -- The Comprehensive Analysis of Womenswear at Hangzhou Market
As the most influential primary wholesale and distribution market in China, products of Hangzhou Si Ji Qing dress market circulate to Jiangsu Province, Zhejiang Province and Shanghai as well as some northern markets. This report analyzes the last batch of styles in A/W 19/20, and the popular styles in the future. In Hangzhou market, the young lady and the lady style are dominant, and retro elements will be more usual. In addition, POP will follow up the resort styles in January.
Popular Items in The Second Half of 2019 -- The TOP List of Womenswear
According to analysis of searching data from June to December, the sweatshirt is the most frequently searched. Puffa jackets, dresses and shirts are comparatively steady, while the search frequency of leather clothing is relatively increased. This report will analyze top items and items of the hottest style.
Fluffy Winter -- MOOSE KNUCKLES Womenswear Designer Brand
Founded in Canada in 2007, Moose Knuckles originally intended to create the world's minimalist, toughest and most luxurious sportswear. "Moose Knuckles" got its name from two of Canada's greatest works: moose and hockey, which are also the source of the logo. The brand emphasizes warmth and fashion. Collaboration with well-known IP and photos of fashionistas become the main way of publicity. In recent two years, it is commonly known as "scissors" in China. This season splicing of leather/fur and sheen fabrics are the core of this series. Exquisite details and highly fluffy puffa jackets gain many loyal consumers for this brand.
Puffa Jackets -- The TOP List of Menswear
According to data analysis of the TOP 100 downloaded men's puffa jackets, the athleisure style declines evidently, while the workwear style grows quickly, basically the same as the athleisure style and the fashion leisure style. Business leisure style returns a little in this season. Patterns and crafts decline a little compared with last month.
Disney Girls -- The Comprehensive Analysis of Benchmark Brands for The Young Lady Style
In the latest showcase display and store image of the young lady style in winter 2019, slight fashion and dark style are dominant; red is the major bright color and black tones are main colors; key items are knitwear, puffa jackets and overcoats.
The Real Touch -- The Comprehensive Analysis of Womenswear at Guangzhou Markets
As the largest clothing wholesale market in China, Guangzhou influences the garment markets in Southern China. This report analyzes styles in wholesale markets, such as UUS, Huimei, Baima and Shisanhang. Styles have obvious regional features, and patterns are also changed. The fleece and berber fleece display the warm quality sense of autumn and winter. Styles in A/W 19 are simpler but more utility. The emerging crafts like pearlescent fabrics, cutout and woolen combination present the trend of Guangzhou wholesale markets. In addition, POP will still focus on spring styles in January.
Puffa Jackets -- The Top List of Womenswear
According to data analysis of the TOP 100 downloads of women's puffa jackets in November, the natural cotton & linen style and the athleisure style become the major styles. Letters and the maximalist printing become the mainstream pattern. Splicing still gains much attention. The drawstring craft in autumn and winter gradually rises.
Puffa Jackets -- The Top List of Menswear
According to data analysis of the TOP 100 downloads of men's puffa jackets in October, the athleisure style is steady as the last month, becoming one of the most important styles. The workwear style develops quickly in this winter and may hold the largest part next month. Letters are steady. Check and camouflage are popular with men. Splicing is still dominated by large-scale color blocks.
Puffa Jackets- The Top List of Boyswear
According to data analysis of the TOP 100 downloads of boys' puffa jackets in October, the fashion and leisure (the emerging design style) and outdoor sports (the outdoor workwear style) are dominant. The element of pattern declines, and the application of letter turns from large-scale application to placement detail decoration. Color-blocking is still dominant, while the area of splicing is narrowed. And the fabric pays more attention to comfort and functionality.
Puffa Jackets- The Analysis of Popular Items in Womenswear
According to puffa jackets data from October, business leisure style and young lady style still takes up large proportion, and the simple and sophisticated style drops a little. The waisted design is the key of this month. The down jacket and cropped style take up large proportions. In terms of crafts, deconstruction and splicing are main, and embroidery drops a little.
Fashionable and Warm Winter- The Comprehensive Analysis of Puffa Jackets of Designer Brands
With the coming of autumn and winter, puffa jackets are in the prime. Individual look and renewed classic styles are popular with youngsters. The look with a technical sense and a street sense influences the silhouette of puffa jackets in this season, and brings the new puffa jacket which is both fashionable and practical.
The Puffa Jacket- The Comprehensive Analysis of Benchmark Brands for Girls' Puffa jackets
Mini Peace, Balabala, little MO&Co., GXG.kids, and MQD have their own features in A/W 19/20 girls' puffa jackets. The puffa jacket of little MO&Co. mainly applies shiny materials to design fashionable and eye-catching styles. GXG.kids adopts 3D decorations in details, very lovely. Balabala and MQD mix the workwear style into girls' puffa jackets to make them more outdoor. Mini Peace pays attention to the changes of silhouette. The short style is beautiful and the long is warm and fashionable. Pink tones get hotter.
The Puffa -- The Analysis of Popular Items in Women's Markets
In August, smart leisure and avant-garde style are still prominent. The linen&cotton style sees a rise. On pattern, letters, maximalist print and space patterns are the key direction. Applique will gain momentum.
Unconventional -- The Catwalk Analysis of PEACEBIRD Womenswear
On 9 A.M., September 4, 2019, New York time, PEACEBIRD showed up with the theme NO BOUNDARY in New York Fashion Week. The show garments and styles are eye-catching. Medals and volleyball court elements are incorporated. Inspired by sporty courts, sports and fashion are combined with the adding of Chinese elements. Taking cues from the spirit of the Chinese female volleyball team, designers interpret PEACEBIRD MEN x M&M's and PEACE°. HONOR, Today's Headlines and PEACEBIRD are collaborated to nod to Chinese Design.
The Puffa -- The Hot Items in Menswear Markets
In July, smart casual, athleisure, outdoor sports and business leisure styles are key. The shares of outdoor sports and business leisure remain stable, and smart casual style sees a rise. Pattern sees a decrease. On craft, splicing plays a key role. Some placement appliques are applied.
The Puffa Jacket -- The Analysis of Popular Items in the Womenswear Market
In July, smart casual and outdoor sport styles are dominant. Letters, landscape patterns and florals are the mainstream. Splicing is still popular.
Puffa Jackets -- The Comprehensive Analysis of Men's Puffa Jackets of Designer Brands
Padded coats and puffa jackets are indispensable for A/W. With the increasing popularity of athleisure, the puffa gains traction. Color, style and silhouette are more diverse, and techniques are updated greatly.
Puffa Jackets -- Analysis of Popular Girls' Items
In July, smart leisure and J-korea are dominant. Puffas in black and metallic tones are key for avant-garde brands. Letters play a key role, and all-over geometric pattern sees a rise. On techniques, piecing and ruffles stand out.
Puffa Jacket -- Hot Items in Menswear Markets
In June, all styles all see a rise. Smart leisure, athleisure, outdoor sport and business leisure are key. Letter elements hold the same share, and animal patterns are applied. Splicing remains stable, holding 12%. Applique and print see an increase. Gilets make a comeback, while down jackets, cargo and baseball puffa jackets are paid more attention to.
Pre-Fall Styles in Japan -- Comprehensive Analysis of Womenswear in Japan's Retail Markets
Tokyo market takes the lead in Japanese styling. For pre-fall 2019, the native style remains, and popular elements are added. Colored stripes are most striking.
Puffa -- Analysis of Hot Items in Womenswear Markets
According to womenswear statistics in June, the smart casual style held the majority. Lightweight puffa fabrics and pearl-sheen materials are the mainstream. Panelling stands out.
Functionality -- Comprehensive Analysis of Puffas in Fashion SZ Show 2019
Fashion SZ Show 2019 was held in July 4. Nearly 100 original designers brought their innovative and commercial A/W collections. Puffas and wadded jackets are key. Brights enliven puffas. Clips are functional, while quilting methods combine functionality and aesthetics. The statement street style and oversized pockets are appealing.