Rational data analysis and sensible fashion trends change recommendations bring you a comprehensive and complete analysis of global market changes.
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2022-01-18 62990
Daily Good Mood -- The Analysis of 310MOOD The Womenswear Designer Brand
310MOOD was born in Chicago on 2016. Started from making the fun easy everyday wear, which reflects in the free yet harmonious combination of colors. Each product is carefully crafted to become the perfect addition to elevate any wardrobe which can transition through the seasons. 310MOOD only produces small sustainable runs of collections, acting against fast fashion. 310MOOD is committed to creating quality garments, which last and can be worn season after season.
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2022-01-13 25111
Night Train -- The Analysis of Saint Laurent The Luxury Menswear Brand
In a special video directed by Jean-Paule Goude, dancers are seen performing to Jimmy Forrest's Night Train. The makeup of the song is reminiscent of a marching band soundtrack. The dancers begin the video dancing in line before individually breaking off to show off their moves and their fits. The dancing ensemble adds a dramatic flair to the presentation that further emphasizes the 1980s inspiration for the collection.
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2022-01-05 21491
Urban Leisure -- The Brand Analysis of TIME HOMME The Menswear Designer Brand
TIME HOMME is a menswear line released by Korean HANDSOME Group in 2000. Focusing on the consumers from 25 to 35-year-old, its delicate silhouette in tailored suits and mixture of soft luxury material in modern casual style interpret the futuristic modernity.
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2021-12-22 51846
Multiple Identities -- The Analysis of J.D.V The Benchmark Menswear Brand
J.D.V A/W 21/22 collection tried to figure out the multiple identities of modern people. DANDY and PREPPY are the two collections separately meet the needs of urban wear and outdoor wear. The exploration of personality and potential presents a better fusion of living, working, and hobbies. A series of classic suits, down jackets, jackets, and shirts are released to present looks that suit multiple occasions.
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2021-12-14 70188
Contemporary Elegancy -- The Analysis of MING MA The Womenswear Designer Brand
MING MA completed both BA and MA fashion courses at Central Saint Martins, UK. MING was sponsored by renowned Lane Crawford Scholarship and mentored by Professor Louise Wilson in the MA Fashion course. During the course, Ming has collaborated with Textile Designer Anita Hirlekar for her AW14 collection showed at London Fashion Week. Also he was awarded as the winner of CSM x J.Crew project. His works have been featured in the worldwide publications such as The Gentlewoman, Vogue Italia, SSAW, VISION, 1 GRANARY etc. In 2018, MING MA established his own label in Shanghai. Capitalising on his strengths in 3D cutting and draping, often juxtaposing modernity with traditional craftsmanship for a fresh take on designs. MING MA focused on balancing the unique sculptural silhouettes with effortless sensibility: aiming to revive the elegant ease of the contemporary women.
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2021-12-04 56308
Freeze the Charm -- The Analysis of VERSACE The Luxury Womenswear Brand
1.The Chinese actress Rayza in VERSACE suit. 2.Superstar Lady Gaga wore the silk gown dress of Atelier Versace haute couture collection on the opening ceremony of House of Gucci. 3.The musician Tizzy T in A/W 2021 medusa T-shirt. 4.The products in Versace A/W 2021 were shown on the cover of ELLEMEN. 5.The Chinese actress Gulnazar wears A/W 2021 collection. 6.Roy Wang in LaGreca print knitted vest.
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2021-12-03 64510
Japanese Tailoring Aesthetics -- The Analysis of UNITED TOKYO The Womenswear Designer Brand
UNITED TOKYO is an independent brand founded by TOKYO BASE in 2015, which combines fashion designs with pioneering mindsets of Japanese tailoring to build a perfect proportion of traditional crafts, advanced techniques, and cultural conflicts. In A/W 2021 collection, box pleats, buckles, and iconic deconstruction tailoring inject timeless Japanese aesthetics into minimalist garments.
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2021-11-25 61883
Valiant & Elegant -- The Analysis of ANOUKI The Womenswear Designer Brand
ANOUKI is a namesake brand founded by Anouki Areshidze in 2013. It is the most popular fashion label in Georgia, and the first Georgian brand listed in the official schedule of Milan Fashion Week. ANOUKI creates a wardrobe for modern women, fusing extreme femininity with masculine silhouettes. Beyond its delicate fabrics and color matching, ANOUKI is also known for its neat tailoring, bowknots, and fine diamonds.
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2021-11-24 74588
Chivalry -- The Analysis of CELINE The Luxury Menswear Brand
Different from S/S The Dancing Kid, CELINE's collection in A/W 21/22 used dazzling tones to reflect the self-oriented freedom and youthfulness of Gen Z. Hedi Slimane explored boys' feeling about sub-culture via a dark Gothic style. Focusing on clear silhouettes, metallic studs, and leather elements, the collection provided us with ruffled collars, eye-catching leather tops, elegant overcoat, slim jackets, solid fur, and hoodie. The medieval helmet was presented by knitted hats with metallic studs. The new romanticism of Hedi Slimane discovered a perfect balance between street rock and classic elegance.
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2021-11-23 56165
GUCCI's Gift Giving -- The Analysis of GUCCI The Luxury Womenswear Brand
The latest The Hacker Project combined the codes of GUCCI and Balenciaga, from GUCCI's Jackie 1961 bag, Dionysus bag to reproduced classic ready-to-wear and accessories; the exclusive GUCCI Flora was fused with Balenciaga's signature silhouettes to reflect the merging of creativity and inspirations. The design aesthetics and languages of Alessandro Michele and Demna Gvasalia formed a brand new crossover and saluted to the 100th anniversary.
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2021-11-22 69845
Urban Workplace Dress -- The Analysis of UNSPOKEN The Womenswear Designer Brand
UNSPOKEN is a high-end line of FanoStudios, an independent designer brand launched in 2017. The design mainly in cool tones provides practical, minimalist workplace dress with an urban temperament. Layering and ingenious styling are shown in the A/W 21/22 collection.
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2021-11-16 64811
Reborn in Dreams -- The Analysis of VALENTINO The Luxury Menswear Brand
Valentino A/W 21/22 collection was joined by the immersive drama "Sleep No More" to bring this fashion show titled "Reborn in Dreams" into a theater. The fusion of fashion performance and drama interpreted this surreal and fantastic Act Collection, creating a dreamland about subversion and rebirth. Led by black and white, this A/W collection also used impressive cutouts, embroideries, checks, laces, dots, and tassels to inject the punk spirit into the elegancy of theater.
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2021-11-13 89009
Suit -- The TOP Ranking of Womenswear
According to the TOP100 downloaded women's suits in October and November, Simple Sophistication has revealed a clear uptrend, while Youthful Elegancy is increasing as well. X-line dominates the silhouette market, and the casual H-line has trended upward. To crafts, splicing and deconstruction are combined to create more stylish pieces.
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2021-11-03 5465
The Trial -- The Analysis of Louis Gabriel Nouchi The Menswear Designer Brand
Founded in Paris in 2017, Louis Gabriel Nouchi offers a new vision of elegance through a contemporary lens. At LGN, the silhouette becomes an intersection of classic tailoring and sportswear, grunge counter-culture and traditional savoir-faire, granting the wearer a new freedom and connection to what they wear. Rejecting traditional gender norms, their clothes embrace unisex forms, for pieces with precise, fluid cuts adapted to modern ways of living.
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2021-10-25 67694
Forsake the Past -- The Analysis of AMBUSH The Menswear Designer Brand
AMBUSH began as an experimental line of jewelry – innovative pop art inspired designs capturing a distinct Tokyo aesthetic. With apparel created as a canvas to complete the story, AMBUSH evolved into designing unisex collections. The brand made its Paris debut in 2015 with VERBAL & YOON being listed as two of Business of Fashion's Top 500 people influencing the global fashion industry for 4 consecutive years from 2015. Vintage Americana is conflicted with hip-hop unexpectedly to present patterned T-shirt and military ornaments, which reflects the fearless spirit and charm of the founder.
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2021-10-21 38020
Black Romance -- The Analysis of Yohji Yamamoto The Menswear Designer Brand
Being known as "the Poet of Black", Yohji Yamamoto has been the greatest influencer in the field of traditional apparel and design for 40 years. Bold, avant-garde tailoring and black keynote form his signature unisex fashion.
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2021-09-16 15335
Continue the Classic -- The Analysis of CULLNI The Menswear Designer Brand
Founded by Kazuhiko Ando, the young Japanese brand CULLNI is named after the word "Cull" and "Nifty". The products in every season are presented by male and female models, which is harmonious, unified, natural and fluent. Although the products are not designed for couples, they have high reference value. There is no clear boundary between menswear and womenswear. CULLNI pays more attention to a self-focus attitude. All in all, the brand provides us with exquisite daily design, comfortable materials and tailoring, and outstanding visual effects.
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2021-09-15 68277
The Vision in Spring and Autumn -- The Analysis of Korean Kidswear Retail Market
The retail markets in Korea kept updating in the early September. According to the researches of Korean Hyundai, Shinsegae, Lotte and DOOTA, this report will analyze the current condition of Korean retail market from different aspects like color, item, detail and craft of toddlers.
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2021-09-03 43294
A Ruly Space -- The Analysis of ATTEMPT The Menswear Designer Brand
Founded by the designer Liang Dong in 2015, the Chinese label ATTEMPT calls for the fusion of creative expression and culture. And the innovation and regroup of materials and structures have been the key point. Practical elements are injected into styles and functions to follow the contemporary fashion trend of urban techwear. The changes of tailoring and materials interpret the brand concept of "reconstruction".
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2021-09-02 54259
Fashion Diva -- The Analysis of LITKOVSKAYA The Womenswear Designer Brand
LITKOVSKAYA is a Ukrainian brand founded in 2009 by designer Lilia Litkovskaya. Coming from a family of four generations of tailors, Lilia Litkovskaya explores the idea of contemporary dressing through sleek yet quirky silhouettes and edgy yet fluid designs. A/W 2021 collection deconstructs the very concept of modernity through tailoring and a bold touch. She offers a radically realistic wardrobe for today's woman who is free to be both fragile and fierce.
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2021-08-25 6599
British Punk--The Analysis of Uniform Experiment Menswear Designer Brand
The Japanese clothing brand Uniform Experiment, co-founded in 2008 by two benchmark figures, Hirofumi Kiyonaga and Hiroshi Fujiwara, and it is regarded as an experimental brand of SOPH.co.,ltd. Based on the design standard of being comfortable and functional, it makes innovative improvement of traditional military uniform elements and formal suits. Under the innovative consciousness and strong influence of Hiroshi Fujiwara and Hirofumi Kiyonaga, Uniform Experiment has quickly become a brand that cannot be ignored in the Ura-Harajuku fashion circle.
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2021-08-18 8313
Practical Styling -- The Analysis of DIGAWEL The Menswear Designer Brand
DIGAWEL was founded by Kohei Nishimura in 2006. Compared with other Japanese brands, the low-key DIGAWEL hopes to abandon all the standards of clothing and create designs with brand identity.
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2021-08-17 15907
Beast Narrative -- The Analysis of SONG FOR THE MUTE Menswear Designer Brand
SONG FOR THE MUTE was founded in Australia in 2010 by two Chinese-Australian, Melvin Tanaya and Lyna Ty. With high-quality fabric selection and unique silhouette design, Song for the Mute has almost become the favorite of all the trendsetters in favor of dark fashion. Song for the Mute is special in that it has a consistent attitude, which means it does not follow the trend and is loyal to its own vision. This is also the inspiration that Yohji Yamamoto, a world-famous Japanese designer, brought to the brand. Undoubtedly, the two designers put their main energy on the fabric and design of the clothing. They regard each season as a chapter, with fabrics and silhouettes cleverly interspersed in the labyrinthine narrative relationship.
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2021-08-16 14370
Aggressive Elegance--The Analysis of 1017 ALYX 9SM Menswear Designer Brand
In 2015, American designer Matthew Williams founded his personal brand 1017 ALYX 9SM named after his two-year-old daughter. Matthew believes that the brand’s style is aggressive elegance. This seemingly contradictory statement is indeed suitable for the brand. 1017 ALYX 9SM prefers hardcore, and its style is very dark and angular. In terms of fabrics, Matthew likes all materials of high quality, so leather and denim are surely the protagonists in his designs.