Rational data analysis and sensible fashion trends change recommendations bring you a comprehensive and complete analysis of global market changes.
- Season
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Brand
ABCDEFGHIJKLMNOPQRSTUVWXYZ0-9OTHER
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Item Category
- Top
- T-Shirt Polo Shirt Sweatshirt Shirt Pullover Cardigan Small cardigan Vest Bottoming Shirt Slip Strapless
- Outerwear
- Puffy Jacket Overcoat Jacket Leather Jacket Suit Trench Coat Leather Trench Coat Rash Guard Parka Outdoor Jackets Vest Cape/Shawl
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Style
Young Woman Minimalist Comtemporary Smart Casual Business Leisure Italian Business Style golf Indoor Sports Running/Training Outdoor Sports Trendy Outdoors Athleisure Avantgarde Brand French style Workwear Agender Rune Arts Fashion function Chinese Fashion Neo Chinoiserie Chinese Style J-Korea Japanese British style Korea-Version Preppy style Parent-child Dressing Nature Organic Cotton&Linen Folk style Sustainability Middle East Style Russian Style Middle Aged and Older Haute Couture Pattern analysis Essential Y2K Cool & Sweet American Casual Post-Apocalyptic Hip-hop style New Vitgage Old-money Style clean fit Yama Style Artsy Style Gothic Style Country Style Chanel Style Resort Style Romantic Fashion Minimalist Balletcore Romantic and Sweetness Chic Modern Elegance and sexy Comfort Essential Casual Home Comfort Party style Elegant commute Socialite Style Quiet Luxury
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2024-02-27 21098
Italian Modern -- The Women's Runway Analysis of Gucci
The GUCCI 24/25 Autumn/Winter collection is Sabato De Sarno's second answer sheet since taking office. From the previous season until now, De Sarno has been using a color game as one of his symbols, with the first series of Rosso Ancora red continuing into this season. However, this season, more gorgeous decorations from formal attire are used on coats, jackets, and cardigans, or evening style tailoring is integrated into dresses, blending pure evening style with outerwear dominated daily wear, bringing a series of items that subvert daily wear.
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2024-02-01 37139
Inner World -- The Analysis of MM Maimeng Benchmark Womenswear Brand
This report analyzes the MM Maimeng 2024 Early Spring collection, with the theme of "Inner World", inspired by the wonderful glaze colors of kiln transformed glazed objects. This season focuses on light color schemes, emphasizing practicality and a sense of luxury in layering the same color scheme. Knitwear, straight skirts, and suit sets are the core categories.
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2024-01-22 25053
Urban Light Commuting -- The Analysis of LILY The Benchmark Business Womenswear Brand
The POP market research team conducted a comprehensive analysis of the LILY 23 Winter&24 Early Spring series in this issue, covering four key modules: brand dynamics, offline new product analysis, December online new product data analysis, and offline new product design details analysis. Please refer to the following text for details
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2024-01-08 36778
ALL Gray -- The Comprehensive Analysis of Womenswear Designer Brand
Grey: It is synonymous with intellect, elegance, and timeless classicism. From the luxurious and serene style of the elderly to the fashion choices of intellectuals and the everyday outfits seen on the runways and various bloggers during the Spring/Summer 2024 shows, recent fashion trends have always revolved around the keywords of classic, clean, and relaxed. The grey color palette, or the grey series, stands out from the vibrant array of colors with its characteristics of tranquility, firmness, and intellectual sensibility. From the minimalist and understated elegance of the intellectual elite to the ballet academy-inspired looks of Miu girls, the grey series always embraces different fashion styles with different temperatures. The core combination of the grey series is "all grey," where different shades of grey pieces can be mixed and matched to create a multi-dimensional look. If you want to add fun to the overall style, you can incorporate brightly colored accessories or materials with shimmering elements to showcase a unique charisma.
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2023-12-05 24627
Gentleman Style -- The Analysis of Polo Ralph Lauren The Luxury Menswear Brand
Polo Ralph Lauren was founded by Ralph Lauren in the United States in 1967 and is known for its iconic polo shirt. Its design style is fashionable and elegant, drawing on the elegance of British nobility and the casual style of American sports, forming the brand's unique American style. Polo Ralph Lauren's design works have gained attention and love worldwide due to their exquisite craftsmanship, high-quality fabrics, and classic tailoring. Polo Ralph Lauren's sweater continues traditional classic styles such as V-necks, round necks, and hoodies, emphasizing the selection of high-quality materials such as pure wool and cashmere. The color selection ranges from classic neutral tones to bright and bright colors, meeting the needs of different tastes and occasions.
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2023-10-31 14470
Modern Quiet Luxury -- The Analysis of Source Unknown The Womenswear Designer Brand
Source Unknown, a designer brand from South Korea, was established in March 2020. It is a multi brand collection online store with a simple overall style and cross seasonal item combinations that combine fashion trends. Almost every week, it brings fresh and trendy items. The brand's 2023 autumn and winter series, in the trend of minimalist fashion, features warm and tactile knitted and woolen materials, detailed designs such as wrapping, pleating, off shoulder, and staggered deconstruction, combined with a large silhouette to present a series of elegant, relaxed, minimalist, and modern and elegant styling combinations, showcasing a combination of female hardness and softness.
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2023-10-27 57984
Gorgeous Rock -- The Analysis of MO&CO. The Benchmark Womenswear Brand
The POP market research team conducted a survey on MO&Co The 2023 Winter Series conducted a comprehensive analysis, covering four key modules: brand dynamics, offline new product analysis, September online new product data analysis, and offline new product design details analysis. Please refer to the following for details.
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2023-09-22 46090
The Analysis of Edition The Benchmark Womenswear Brand
The POP market research team conducted a comprehensive analysis on the Edition 2023 Early Autumn series, covering four key modules including brand dynamics, offline new product analysis, online new product data analysis in August, and offline new product design details analysis. Please refer to the following text for more details.
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2023-09-18 8140
Retro Street -- The Analysis of Open YY The Womenswear Designer Brand
The Korean niche designer brand, TheOpen Product, has been renamed Open YY. While the style continues to follow its previous designs, it also introduces new highlights in the details and cuts, making it a true fashion trendsetter. The designers, a pair of unique sisters, take the ever-changing times as an opportunity to establish the brand concept on the foundation of respecting diversity. They advocate for free expression and incorporate novelty and creativity into everyday outfits. The brand's core is defined as cool individualism, new femininity, rebellious spirit, and casual chic. The Open YY 23/24 collection reinterprets classic elements such as distressed denim, letter slogans, dawn prints, and cut-out designs. Breaking away from societal norms, the collection combines vintage rebellion with self-balance, allowing women to express their personalities with more individuality.
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2023-08-24 35534
Elegant Commute -- The Analysis of ELLASSAY The Benchmark Womenswear Brand
ELLASSAY's 23/24 Autumn/Winter collection, themed "Innovative Aesthetics · Tribute to Classics," brings a fresh fashion experience to contemporary women. The brand is committed to innovative design, meeting women's clothing needs while maintaining classic aesthetics.
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2023-08-01 28695
Modern City -- The Analysis of LILY The Benchmark Womenswear Brand
The POP market research team conducted a comprehensive analysis of Lily's 2023 early autumn series, covering four key modules: brand dynamics, offline new product analysis, June online new product data analysis, and offline new product design details analysis. Refer to the following text for more details.
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2023-07-19 60528
The Menswear Runway Analysis of Amiri
Amiri's 2024 Spring/Summer menswear collection intertwines the inspiration from the free-spirited lifestyle of Los Angeles with the timeless elegance of the South of France. The designer seems to have settled in a foreign land, absorbing the local charm while bringing a unique American subculture vibe. Like a master sculptor, they shape traditional tailoring seamlessly blended with relaxed and vibrant silhouettes, evoking nostalgic fashion memories of youth culture from the 50s and 90s. Drawing inspiration from hand-knitted crochet, we present you with loose-woven leather cardigans, oversized checkered trousers that perfectly complement picnic blankets, and the revival of classic pinstripes. Among these countless ways, an inherent elegance runs through, self-explanatory, as complex concepts are presented through subtle details.
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2022-12-27 22945
Practical Luxury -- The Analysis of Hellessy The Womenswear Designer Brand
Sylvie Millstein launched Hellessy in 2012 from her Soho studio, where she has since captivated women with her signature designs. Each Hellessy collection is produced locally and ethically in NYC, with an acute mindfulness to detail. Hellessy focuses on timeless pieces that can be worn over and over again, with an inherent sense of laid back glamour.
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2021-11-23 56165
GUCCI's Gift Giving -- The Analysis of GUCCI The Luxury Womenswear Brand
The latest The Hacker Project combined the codes of GUCCI and Balenciaga, from GUCCI's Jackie 1961 bag, Dionysus bag to reproduced classic ready-to-wear and accessories; the exclusive GUCCI Flora was fused with Balenciaga's signature silhouettes to reflect the merging of creativity and inspirations. The design aesthetics and languages of Alessandro Michele and Demna Gvasalia formed a brand new crossover and saluted to the 100th anniversary.
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2021-10-16 99326
Silhouette & Item -- The Comprehensive Analysis of Womenswear Runways
This report mainly refines the core silhouettes and items of womenswear to provide designers with intuitive references and trend guidance. According to the database of POP Fashion, dress still occupies the most proportion in S/S 2022 with a little drop. Influenced by the 60s-90s retro fashion and the sexy trend, miniskirt and minidress has returned. Outerwear is the second most category, and colored suit and oversized suit have been the key items; trench coat focuses on the oversized shape as well, which shows superlong tailoring. Tops take 23% of all the categories: cropped tight-fit T-shirt, oversized minimalist shirt, and slim cardigan interpret the new fashion trend of being sexy and simple. Among pants, high-waist loose trousers keep the momentum, while hot low-waist pants and cargo pants create unrestrained and casual looks through their loose, straight shapes.
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2021-09-15 68277
The Vision in Spring and Autumn -- The Analysis of Korean Kidswear Retail Market
The retail markets in Korea kept updating in the early September. According to the researches of Korean Hyundai, Shinsegae, Lotte and DOOTA, this report will analyze the current condition of Korean retail market from different aspects like color, item, detail and craft of toddlers.
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2021-08-19 90056
Womenswear Fabric -- The Comprehensive Analysis of Cruise 2022 Runways
Cruise 2022 womenswear runways presented dazzling colors and rich fabrics. As the color trend of this season, acid bright colors allowed joyous design to sweep the market. Lime green, wax pink, lilac purple and sunset blue encourage the emotion. According to the analysis of international Cruise 2022 womenswear runways and the catwalk data of POP Fashion, delicate and premium tweed and colorful suit fabric are the main fabrics. Soft-touch and smooth 3D lace embroidery shows a high proportion. Smooth silk with bright and draped appearances and the futuristic shiny leather are noteworthy as well. Natural cotton-linen leisure fabric and impactive 3D decorations will also become the mainstream in the future.
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2021-08-10 79406
Cool Kids in Autumn -- EOEO'S The Chinese Kidswear Designer Brand
The Hangzhou-based kidswear designer brand EOEO'S creates a sweet and cool fashion style. Compared with the past unisex styles, more girlish elements are shown in the A/W 2021 collection. Ditsy floral dress and floral shirt separate the products. Trendy elements of adult dress are integrated into the kidswear to improve the fashion level.
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2021-06-05 84259
Looking for Alice -- The Analysis of ANN TEANO The Womenswear Designer Brand
The London-based independent designer brand ANN TEANO, which was founded in 2016, is the representative of new romanticism. Its minimalist and romantic design shows high recognition. Delicate details and craftsmanship have always been the brand feature and the eternal pursuit. Exquisite tailoring and high-level imported fabrics create luxurious yet low-key and practical items. Its unique brand style has attracted many celebrities and talents. The latest S/S 21/22 collection Looking for Alice drawn inspiration from the fairy tale Alice in Wonderland, and designer maintained classic brand elements and made innovation to break the stereotype of Alice. Advanced silhouette, fabric and craft integrate artistic design with modern aesthetic. The outstanding application of bowknot, rhinestone, flower and gradient rendering present Alice's spiritual world of ANN TEANO.
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2021-05-27 64216
The Streetwear of Rebellious Takahashi -- The Analysis of Undercover The Womenswear Designer Brand
The representative Japanese fashion brand UNDERCOVER was founded by JUN TAKAHASHI in 1994, which was known for its surreal, pretty, and weird style. The brand is also a noteworthy target of the Paris fashion world. The A/W 21/22 collection Creep Very mixes the woolen cardigan and pajamas. Maintaining the chic functionality of high-street style, the elements of casual formal wear are also involved. Extravagant ruffles and bowknots, romantic cuffs, warm wool, and 3D-tailored suit pants dominate the collection. Butterfly-printed dress is changed into high-waist cropped puffer jacket to refute some of the spiritual constraints brought about by the fashion.
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2020-12-19 70753
Practicalism -- The Analysis of Nain The Womenswear Designer Brand
Nain is a mid-end Korean native womenswear brand. It's popular among Korean females for its comprehensive cost performance and high practicality.
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2020-11-27 75729
Practical Needs -- The Comprehensive Analysis of Guangzhou Markets
This report selects styles in Guangzhou wholesale markets in November and mainly analyzes thick outerwear. Regular puffa jackets are key this season. Mixed materials and decorations on the collar gain much attention.
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2020-11-25 69297
Diversified Slow Fashion -- Andersson Bell The Womenswear Designer Brand
Andersson Bell is a famous Korean designer brand founded in September 2014, quite popular among stars and youngsters. Its 2020 A/W collection is inspired by Monterey Pop Festival in 1967. The designer wants to express the style, life and music of Janis Joplin. Based on basic silhouettes, Andersson Bell displays Korean style colors, check suits, slogan sweatshirts and silhouette designs. It sticks to its own style while following up the trend. Its items seem to be ordinary but take on prominent details and layers. Andersson Bell subverts the stereotype of Korean street casual style with a simple yet elevated Nordic flavor, an air of British retro gentlemen style and a fresh and romantic French touch.
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2020-11-11 79238
Gender-Neutral -- RECTO The Womenswear Designer Brand
RECTO is an independent Korean designer brand founded by Jyeon Jung. It means "the right page of the book" in English and "the front of a sheet of paper" in French. Designer hopes to display a slightly formal and genderless design style.