Rational data analysis and sensible fashion trends change recommendations bring you a comprehensive and complete analysis of global market changes.
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Young Woman Minimalist Comtemporary Smart Casual Business Leisure Athleisure Avantgarde Brand French style Workwear Agender Rune Arts Fashion function Chinese Fashion Neo Chinoiserie Chinese Style Outdoor Sports Indoor Sports tennis_golf J-Korea Preppy style Cotton&Linen Folk style Sustainability Middle East Style Russian Style Middle Aged and Older Haute Couture Pattern analysis
Sweet Streetwear -- The Analysis of SCULPTOR The Womenswear Designer Brand
SCULPTOR is an independent designer brand in South Korea. Based on the casual feeling, preppy style and retro street fashion, the design team is now discovering a new minimalism. A/W 22/23 provides motor jackets to meet the American casual fashion, and creates a retro and girlish look.
Crafted Denim -- The Analysis of Evisu The Menswear Designer Brand
Evisu is a Japanese designer clothing label that specializes in producing premium denim. It was founded in Osaka in 1991, by Hidehiko Yamane, a trained tailor with a love of vintage jeans and a disappointment with the mass-produced modern versions on the market. With its vintage-style denim and ground-breaking attention to cut, wash and detail, Evisu soon reached cult-like status, worshipped by Japanese style mavens and pop culture alike. A mens and womenswear line soon completed the development of the brand and Evisu is still known today as one of the pioneers of designer denim and ultra-cool style.
Outdoor Exploration -- The Analysis of ENSHADOWER The Menswear Designer Brand
ENSHADOWER was founded in 2012 by several FIXEDGEAR students who were originally interested in building a casual wear brand. Its original intention is to provide comfortable and functional clothing for street sports enthusiasts. The brand design style has obvious futurism, science and technology and functionality. Sports elements are also skillfully combined with fashion sense to fully show contemporary young people's interest, fashion and attitude towards life.
Street Boom -- The Comprehensive Analysis of Guangzhou Menswear Wholesale Market
POP Fashion took photos in Guangzhou U:US wholesale market, mainly the original menswear stores on fifth to eighth floors. In the high summer of Guangzhou, T-shirt still shares the biggest part in the market. This report pays more attention to details and techniques: woven labels are used more frequently; heterogeneous splicing and patchwork refresh the appearance; metallic accessories strengthen the sense of street fashion; 3D ornaments and 3D terry embroideries enrich the visual layers. Notably, we can also see more pre-fall products on the hangers. Shirt jackets and sweatpants are the staples for transitional seasons.
Vibrant Teenager -- The Analysis of Covernat The Menswear Designer Brand
Founded in 2008 - Covernat is South Korean based label that focuses on simple, classic attire inspired by the legacy of Americana and Japanese clothing. The label has since become a staple in the Korean market, often catching attention thanks to new progressive collections and an array of collaborations each season. Well known for their sleek silhouettes and wearable designs, Covernat is also known for specialising in denim inspired by just before and after the industrial revolution.
Surfing Culture -- The Analysis of STUSSY The Menswear Designer Brand
Stüssy is an American privately held fashion house founded in the early 1980s by Shawn Stussy. It benefited from the surfwear trend originating in Orange County, California, but has since been adopted by the skateboard and hip hop scenes. The artistic hand-written letters come from the artistic signature of Shawn Stussy.
Practicality -- The Analysis of Moncler The Luxury Menswear Brand
Moncler released its 520 capsule, including fluorescent-tone casual shirts, windproof jackets, shorts, bucket hats and T-shirts - all in monograms.
Low-carbon Knit -- The Fabric Analysis of PERFORMANCE DAYS Functional Fabric Fair
PERFORMANCE DAYS functional fabrics fair took place again at the Messe München exhibition grounds on April 27 and 28, 2022. This year’s Focus Topic ‘The Journey to CO2 Neutrality’ aims to accompany the industry on its path to climate neutrality as part of a roadmap spanning three fairs. The spring fair already witnessed great examples of how CO2 reducing technologies can be implemented in the fiber sector to lower a fabric’s CO2 footprint. Regenerated polyester and nylon blend develop knitted fabrics in different forms. Eco-friendly dyeing follows the concepts of circular economy and embraces the technologies of recovered solution dyeing and low-temperature dyeing. The sustainable blending of comfortable wool provides cozy experiences. Jacquard textures diversify the appearances through different techniques.
CANONE INFINITO -- The Analysis of MSGM The Menswear Designer Brand
Themed ‘CANONE INFINITO’, MSGM’s latest S/S collection explored the artisanship and street fashion in Italy and created a romantic and fantastic atmosphere.
Understated Luxury -- The Analysis of Vtmnts The Menswear Designer Brand
Vtmnts is a sub-brand of Vetements founded by Guram Gvasalia in France in 2021. Classic tailoring and unisex pieces nod to the value of traditional techniques and also redefine the luxury. The signature bar codes are presented on products in multiple colors.
Chic Workwear -- The Analysis of thisisneverthat The Menswear Designer Brand
A series of streetwear in the collection brought back the ‘90s fashion. Classic casual silhouettes and monochromatic designs were combined with stripes and flowers. Brand logo also appeared on casual jackets, T-shirts, sweatshirts and trousers.
Sweatpant -- The TOP Ranking of Men's Sportswear
According to the data analysis of TOP100 downloaded men’s sweatpants in the recent month: athleisure and workwear are the most popular styles; for details, beyond the mainstream designs on side seams, patch pockets and middle seam details are also noteworthy; loose fits dominate the market, while slimmer fits take a certain proportion as well.
Trousering -- The Comprehensive Runway Analysis of Menswear
Retro Artistic, Athleisure, Casual Business, Smart Business, and Classic Business are the five main styles for trousering on A/W 2023 menswear runways. Athleisure and Smart Business are trending upward. Classic worsted continues, while diversified leather is also widely used. Knitted fabrics and fancy nylon are the trending trousering this season. Besides, festive fabrics, retro plaids, and artistic print fabrics are also noteworthy.
Dream House -- The Analysis of MINI PEACE The Benchmark Kidswear Brand
Mini Peace Spring 2022 campaign was unveiled in December to pay homage to the nature and present the infinite creativity of Chinese children. On November 6, Mini Peace 10th anniversary fashion show was held in Ningbo. A limited pop-up Dream House opened during November 3-14 to celebrate the 10th anniversary.
Sub-culture Pioneer -- The Analysis of ARIES The Menswear Designer Brand
Founded by Fergus Purcell and Sofia Prantera in 2012, ARIES is committed to producing unisex clothing. Influenced by sub cultures, couture elements are mixed with Punk and skateboarding. Deconstructionism, distressed denim, weird graphics, hand-made tie-dyeing, blurred transfer printing, and special symbols are all the trademarks of ARIES.
American-style Retro -- The Analysis of ICEBISCUIT The Korean Kidswear Designer Brand
ICEBISCUIT, a Korean designer brand, applies saturated brights to inject fashion elements into its retro active style. The latest A/W 2021 collection continued such ideas. Individualized leopard print was also added to exude a unique taste.
Play It Cool -- The Analysis of SUPREME The Menswear Designer Brand
Founded by James Jebbia in Manhattan in 1994, SUPREME is a streetwear brand that combines skateboard culture with hip-hop. As a brand with great topics, SUPREME launches collaborations in every season, and they also make controversial designs themed celebrities and social or political events, showing a strong influence to the street fashion.
Dynasty -- The Analysis of CLOT The Menswear Designer Brand
CLOT is a fashion label established in 2003 by Edison Chen and Kevin Poon specializing in thoughtfully-designed apparel and goods. As the leading streetwear brand in China, CLOT also has influence on a world scale. Looking beyond the design of fashion clothing, CLOT has also released many crossover collaborations with famous names and created novelty denim shoes and dolls.
Lazy Forest Club -- The Analysis of BEBE DE PINO The Korean Kidswear Designer Brand
The Korean designer brand BEBE DE PINO released its latest collection, Lazy Forest Club, to endow children with imaginary wings which allow them to get to the most peaceful world. The children here are more brave, smart and even stronger than you know. They adventure, play, and accompany each other to realize their dreams in forests.
Knitted Fabric -- The Comprehensive Analysis of Womenswear Runways
After seasons of centering pragmatism, women's knitwear brought back fashion and ornamentalism in S/S 2022. On S/S 2022 runways, basic T-shirt and knitted sweatshirt fabrics were integrated with modern textures, printing, rhinestones and sequins. This report will discover the developing direction for S/S women's knitted fabrics through the introduction of cotton knit, matte blend, textured surface, lustrous surface, fancy knit, retro geometry, latest celebrating knit, and air-layer knit.
Vintage Streetwear -- The Analysis of THISISNEVERTHAT The Menswear Designer Brand
Being known as the the Supreme of Korea, the streetwear label THISISNEVERTHAT was founded by Choi Jong-Kyu, Nadan Jo and Inwook Park in 2010. These three teenagers with passion of fashion design gave birth to this label by their love. THISISNEVERTHAT was born as an individualized and unconventional brand. Although most design inspirations come from daily life and friends around, the filtration of these three managers allows classic fashion elements to present new vitality.
Colorful Autumn -- ZOE MELODY The Korean Kidswear Designer Brand
ZOE MELODY is a high-quality kidswear brand which respects the innocence of kids and their own tempo. It is a brand that you can wear freely at any time and any place.
Middle Length Pants -- The TOP Ranking of Girls' Wear
Based on the interactive data of POP users in July, J-Korean and smart casual are the major styles; letter and geometric shape are the main elements; positioning printing, color blocking and placement decorations are the noteworthy detail crafts.
Cool Kids in Autumn -- EOEO'S The Chinese Kidswear Designer Brand
The Hangzhou-based kidswear designer brand EOEO'S creates a sweet and cool fashion style. Compared with the past unisex styles, more girlish elements are shown in the A/W 2021 collection. Ditsy floral dress and floral shirt separate the products. Trendy elements of adult dress are integrated into the kidswear to improve the fashion level.