Throughout the 2024 spring and summer women's fashion show, cotton and linen fabrics are still a high proportion of materials, while basic poplin and twill gabardine are showing a trend of multi style application. Urban minimalism and work street fashion are important styles, and the proportion of suits and skirts in the ready-made clothing category has significantly increased compared to the previous season. Overall, attention is paid to the comfort and relaxation brought by natural materials when wearing. High density poplin is mainly made of high count combed pure cotton, showcasing a lightweight and crisp texture, accounting for 33%. It extends from traditional shirt items to various types of ready-made clothing applications, such as suits, pants, and lightweight outerwear; Smooth cotton textiles mainly consist of twill gabardine, accounting for 31% of the total, which mainly appears in heavy and straight jackets and fashionable workwear sets; The color woven striped fabric focuses on the innovative application of holiday style patterns and basic fine stripes, accounting for 11%; The texture of cotton and linen is composed of multiple textures such as jacquard twill, washed crepe, and knotted yarn, which have weakened compared to previous seasons. It emphasizes the softness and fineness of the fabric, accounting for 9%; In the simple and natural world, the main manifestations are the cotton and linen colored spinning effect, the woven canvas texture, and the basic cotton twill garment making process, showcasing the natural properties of cotton and linen, accounting for 6%; Hollow out embroidery and printing are mainly based on basic cotton and linen plain patterns, combined with innovative floral arrangements to become important highlights of this season. The data and materials in this report mainly come from fashion weeks in Milan, Paris, London, and New York, focusing on new trends in cotton and linen fabrics during the four major fashion weeks.

Throughout the 24 Spring/Summer women's fashion show, decorative accessories present a visual focus, while classic accessories emphasize decorative effects in terms of basic practical functions. The main styles are luxurious retro, exquisite, and minimalist. Compared to the 23/24 women's fashion show, this season's accessories highlight a more delicate and feminine temperament.

This season, the cotton and linen woven fabrics inject a more exquisite, delicate, and innovative design into the casual style. The blend of cotton and linen with viscose, wool, and cashmere fibers becomes the material highlight, opening up new ideas for suit design. The fabric combines the rustic texture of cotton and linen with a smooth and delicate touch. The architectural aesthetic trend is presented through texture dobby, corduroy, and plaid patterns on flannel, showing a sense of detailed carving. Drawing inspiration from the denim wash style, various techniques are employed to achieve innovative and environmentally friendly fashion streetwear fabrics.

Cotton and linen are highly favored in men's spring and summer clothing due to their softness, breathability, and skin-friendly properties. Looking at the men's fashion shows in Paris, Milan, and London for the spring and summer of 2024, cotton and linen fabrics are mainly used to create a comfortable and casual style. Among them, basic smooth cotton fabrics account for a stable proportion of about 30%, mainly used in trench coats and shirts, presenting a dry paper-like texture and a firm fit; yarn-dyed striped fabrics, accounting for about 25%, create a sense of urban relaxation and vacation with simple and thick stripes and decorative techniques; rustic cotton and linen blends, accounting for about 15%, feature a natural texture with the feel of bamboo joints, showcasing the beauty of natural materials. In addition, the highlights and trends of cotton and linen fabrics in men's clothing this season include paper-like irregular wrinkles, lightweight translucent textures in cotton blends, and uragiri textures.

This report is a comprehensive analysis of the TOP 100 hot list of men's shirt fabrics based on the user download and interaction data from POP-Fashion in the past three months. In the TOP hot list of the past three months, the most popular brands are LOUIS VUITTON and GUCCI, both accounting for 16% of the total. Following them are Hermes and Emporio Armani, accounting for 10%. According to the analysis of the TOP hot list, basic men's shirts made of high-density cotton poplin are highly popular, with various forms of printing techniques such as flocking and twisted dyeing. Cotton-linen fabric and color-woven stripe fabric are also popular materials this season, accounting for 16% and 12% respectively.

This report is based on the comprehensive analysis of the TOP 100 List for women's shirt fabrics, which is derived from the user download and interaction data from POP-Fashion over the past three months. Among the TOP List in the past three months, the most popular brand is Zimmermann, accounting for 14% of the share, followed by GUCCI with a share of 13%. According to the analysis of the TOP Hot List, the most favored category of women's shirt fabrics is smooth cotton, accounting for 48% of the share, followed by flowing chiffon with a share of 14%, and casual lace fabric with the lowest share of only 5%. Smooth cotton, lightweight linen-cotton blends, and flowing chiffon fabrics are the trending fabrics of the season and have corresponding investment value.

Woven fabrics center on impressive natural, adaptive materials and high fineness. Bast fibers and regenerated cellulose fibers reconnect textiles with the natural world. Influenced by linen materials; the fibers in this season are quite noble and plain. The count of yarns is finer. The dense structure highlights the soft, smooth surface and solid body.

The finished February edition of Première Vision Paris displayed well-designed fabrics. The patterns fuse reality with virtual, nostalgia with future technology, classics with contemporary art to maximize the visual impact. Dots, lines and shapes are interlaced to present the abstract art; classic animal textures, flowers and plants are showed by twisting, watercolor painting and line drawing; digital soft-focus effects and 3D technologies interpret the perfect fusion between future tech and vintage.

Spring/Summer 2024 doubles down on its commitment to a more virtuous fashion industry. Eco-design encourages us to rethink the design process. From its very development, we take into account the end of life, or a new product life cycle. The resistance of materials is verified by numerous tests to ensure their durability. Compositions are adapted to ensure recyclability, aiming for single-material products, or the use of detachable components. Innovation is moving into the field of biodegradability, with new developments intended to optimize a product's capacity to decompose.

Cotton-linen is the most basic natural fiber. According to the analysis on A/W 23/24 menswear fashion shows in Paris, Milan and New York, POP Fashion divides the style of cotton-linen fabric into five styles: High Density, Water Wash, Fine Poplin, Diverse Stripes and Worn-out Effect.

Skin-friendly cotton-linen is the most important fabric in Spring/Summer. We figure out five major styles: Primitive Nature, Comfort & Density, Diverse Textures, Colorful Prints and Ornamental Crafts. Comfort & Density(37%) still dominates the runway, and Christian Dior and Sacai are the brands to watch. Dress and trench coat are the most popular categories for cotton-linen fabrics. The data and materials of this report come from the fashion week in Milan, Paris, London, New York and Copenhagen.

Linen has become a welcoming fiber in most seasons for its natural qualities and multiple functionality. The impressively natural style of linen can be easily integrated into collections in summer and winter. With the intensity, resistance and temperature-controlling performance, the development of linen plays an important role in A/W 23/24. Fabric suppliers also pay attention to technologies and fashion creativity. This report will introduce you the trends about prominent linen, linen denim and sleek linen.

The printing design at A/W 23/24 Digital Première Vision Paris sources inspirations from the great natural world. Designers interpret the diversity of plants and animals through their artistic languages. Digital techniques update the prints to present artistic leaves, digital flowers, wild ditsy florals, botanic camous and geometric shapes. The hand-painted touch of childlike landscapes, painted vegetation and fresh flowers pays homage to the nature. The comeback of Medieval wallpaper and motifs of Morris rediscovers the era of Art Deco.

With the popularity of cross-border e-commerce in China, the share of fast fashion womenswear brand is also increasing. We can see from the data of offline and online stores that ZARA and MANGO are the most welcoming brands while SHEIN is the top cross-border e-commerce. There shows a well balance between fabric appearance and practicality. This report will focus on the TOP10 fabrics in S/S 2022 and the hottest fabric of each clothing category to inspire the development in fast fashion market.

Recently, the three-day Intertextile Shanghai Apparel Fabrics has come to the end. Fashion, technology, design, trend and culture are combined together to push forward the development of upstream and downstream of industry. The rise of fashion often starts with fabrics and clothing. At the moment social mode is challenged by epidemic, the development of fashion trend is divided into two directions. One is to satisfy the demand for comfort and security. The other one is to express oneself in a more joyous, positive and careless way. Besides, NellyRodi(France), Elementi Moda(Italy), Doneger Creative Services(USA) and top trend forecasters has released their latest predictions in the exhibition. They express the spirit core of fashion industry in the post-epidemic era, Secure, through four fabric themes, Essentials, Poetics, Paradises and Show-off.

Top fashion textile industry exhibition in the world and the most influential visual fabric exhibition, S/S 2022 Paris Première Vision fabric&accessory exhibition was held online during February 15 to 19. The PV exhibition is known as the wind vane of global fabric trend, which leads to the trend of latest fabric, especially pattern fabrics. The new printed products of S/S 2022 PV exhibition not only provide eye-catching colors, but also present bold and unique patterns, expressing the intense pursuit of futuristic living. Imagery patterns tell people the memory of seaside journey and escapism. The newly reformed flower patterns send out charming temptation. The digital technology gradually expands its influence and releases the fearless dreams. Besides, to satisfy the global sustainable development and eco-recycable strategy, S/S 2022 pattern fabrics also open a green door to use eco-friendly and sustainable fibers and printing crafts.

The second PV Digital Show was held online during February 15 to 19, including online releasing, trend analysis and PV Marketplace. Different from the first online exhibition, this exhibition period is extended to five days, which provides more time and opportunities for professionals to explore the trend and products of S/S 2022 and interact with PV exhibitors. There are over 35,000 products and 15 digital forums in this PV exhibition. So it is easy to communicate about the new products with exhibitors through online calls and video calls. The expression this season is simple and direct. The glamorous decorations present the charm through high-beautification fabrics. Textiles, leather and ornaments firmly apply extravert and shiny decorations, which brings imagination to the reality and digital world.

The S/S 2022 Paris Première Vision fabric&accessory exhibition was still held online from February 15 to 19. The most authorized and valuable exhibition in the world, Première Vision, is a magnificent event for the textile industry throughout the world. And it always cooperates with fabric&accessory suppliers and tanneries. Their latest researches broaden the horizon of the whole fashion industry and provide trends and directions. Nowadays, sustainable and eco-friendly fashion has been one of the most essential trends in the global fashion industry. The new products in this S/S 2022 Paris PV exhibition are not only eye-catching, but also present the integration of fashionable and sustainable quality, responsible fashion requirements and ecological cycles. The newest fabrics, no matter knitted, lace, jacquard, towel, woven or leather and denim, all underline the new position of moral and ecological responsibility. The ingenious application of various eco-fibers, green crafts with low chemical impact finishing and recycled biodegradable fibers once again takes S/S 2022 fashion to another stage and rebuilds the ecological fashion, starting the environmental conversation between fashion and eco-responsibility.