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ANALYSIS

Rational data analysis and sensible fashion trends change recommendations bring you a comprehensive and complete analysis of global market changes.

Rational data analysis and sensible fashion trends change recommendations bring you a comprehensive and complete analysis of global market changes.

  • Classic Business -- The Comprehensive Analysis of Benchmark Menswear Brand

    2023-09-28 32630

    Classic Business -- The Comprehensive Analysis of Benchmark Menswear Brand

    Classic business men's wear style is neat, concise, formal, and traditional, focusing on detailed design and presenting an elegant temperament with simple and well-fitting silhouettes. The selected fabrics are of high quality and mainly made of high-quality natural fibers such as high-count cotton yarn, mulberry silk, wool, and linen, which have a great texture. The emphasis is on comfort, practicality, and a close-fitting silhouette, making it suitable for various business occasions. With the changing consumer mindset and the trend of outdoor leisure, classic men's wear also integrates technological protective functions while maintaining the quality wearing experience, achieving diversified consumer wear in different scenarios. This report focuses on the best-selling products of domestic benchmark brands in the classic business style men's wear this season, extracts and analyzes key fabric information, and looks ahead to the fabric development direction in the business classic style.

  • The Fabric Analysis of Men's Suit

    2023-09-20 26574

    The Fabric Analysis of Men's Suit

    Based on the monitoring data of the POP-FASHION accessories team in the past three months, the most popular men's suit brands for the 23/24 autumn and winter seasons are Louis Vuitton, ZEGNA, DIOR MEN, Brunello Cucinelli, and BOSS. The following data is derived from the comprehensive analysis of similar products based on the sales data from these brands' online shopping platforms. For the 23/24 autumn and winter men's suit fabrics, wool and cashmere are the main materials, accounting for approximately 70%, while silk and wool blended fabrics show an upward trend. The most dominant fabric texture is diagonal twill, accounting for approximately 50%. Overall, the suit fabrics for this season have a warm and firm texture. This report will provide detailed interpretations of the key fabrics for the suit category from the most popular brands: Louis Vuitton, Brunello Cucinelli, and DIOR MEN.

Suit Market Fashion Clothing Trend Analysis | POP Fashion

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