Rational data analysis and sensible fashion trends change recommendations bring you a comprehensive and complete analysis of global market changes.
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2023-12-29 33301
The Fabric Analysis of Luxury Women's Shirt
Based on monitoring data from the POP-FASHION fabric team over the past three months, the most popular women's fashion luxury brands for early spring and spring/summer 2024 are Jil Sander, 3.1 Phillip Lim, Valentino, and Stella McCartney. Based on the sales data of these brands on online shopping platforms and comprehensive analysis of similar products, the following data can be obtained. In early spring 2024 and spring summer 2024, the material of women's shirt fabrics is mainly pure cotton, with the proportion of viscose blended fabrics showing an upward trend, accounting for about 33%; The fabric style and texture are highest in high-density plain poplin, accounting for about 44%, interpreting a casual style with exquisite fabric texture. This report will select Jil Sander, 3.1 Phillip Lim, and Stella McCartney brands with the highest attention to provide a detailed interpretation of their key fabrics in the shirt category for this quarter.
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2023-09-14 38778
Minimalist Elegance -- The Comprehensive Fabric Analysis of Benchmark Womenswear Brand
Minimalist style clothing usually features simple and streamlined cuts, highlighting the beauty of women's curves. Common colors include off-white, gray, and light blue, which are gentle and soft tones. In terms of fabric selection, there is a preference for comfortable and delicate fabrics such as silk and chiffon. This report focuses on the best-selling items of domestic benchmark brands in the minimalist style for women, extracting and analyzing key fabric information, and looking forward to the fabric development direction.
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2023-09-12 41022
Women's Dress -- The Fabric Analysis of Luxury Brand
Based on the monitoring data of the POP-FASHION accessories team in the past three months, Christian Dior, Louis Vuitton, Valentino, and Max Mara are the most popular luxury women's clothing brands for 23/24 autumn and winter and early autumn 2023 dresses. The following data is derived from the sales data of these brands' online shopping platforms, which is a comprehensive analysis of similar products. Wool and silk are the main materials for women's dresses in 23/24 autumn and winter and early autumn 2023. The proportion of wool-silk blended fabrics is trending upward, accounting for about 24%. The fabric styles are mainly plain twill and twill variations, accounting for about 20%, presenting an elegant and luxurious style. This report will provide a detailed interpretation of the key fabrics for the dress category of Christian Dior, Louis Vuitton, and Valentino, which have the highest level of attention.