Rational data analysis and sensible fashion trends change recommendations bring you a comprehensive and complete analysis of global market changes.
- Tradeshow Name
Wild! -- The Comprehensive Analysis of Playtime Shanghai #2
The world is changing, and the second exhibition of Playtime Shanghai will present an image of the children's universe, that takes on today's social challenges in order to protect the freedom to be openly and courageously unique. It is the incarnation of a world of solidarity in its diversity, of a "wild" state of childhood where creativity and spontaneity, individualism and simple pleasures of the senses are combined. It is a joyful disorder, in which each one finds a place, the happy wasteland of a future whose complexity is not put in doubt, but where the collective, the freedom and the sensuality celebrate new utopias.
Pitti Filati -- The Analysis of Florence Cotton Yarn Exhibition
The world-class yarn exhibition Pitti Filati is held in Florence in every year. The offline public exhibition this year still focuses on creativity and sustainability. As a platform of input and inspiration, Pitti Filati presents the prominence and innovation of yarn on a world scale.
Explosive Growth -- The Analysis of Showroom Shanghai 2021 W+
From July 1st to 4th, the second Showroom Shanghai Winter+ collection will kick off at Shanghai Exhibition Center. On June 20 last year, Showroom Shanghai organized its first Winter+ collection and started an innovative journey of throwing three shows a year, which is unprecedented in the industry. At that time, the pandemic just started to slow down, and most brands took a wait-and-see attitude. But it turned out that all the brands present at the Winter+ collection last year clearly benefited a lot, and many of them recorded rapid growth, including RE'VAN, CHAU•RISING, MAO MART HOMME, PAN'TTERFLY, HALF-MADE_, and Seriase. Increasing orders received will enable brands to accelerate the transition to commercialization. At the debut Winter+ collection last year, 85 brands received 200 million orders within just 4 days. Many buyers raved that during the fashion week, since so many ordering meetings were around and the schedule was so tight, they just had no time to check new brands. Showroom Shanghai's WINTER+ avoided this hassle by shunning the fashion week and allowed buyers to have enough time to hunt for those treasure brands overlooked before. The success of last year's Winter+ collection paved the way for the expansion of the Winter+ collection this year. The Central Hall firstly included in our April collection will also be the center stage for big brands. Major brands like Le Fame, Mili.Xu, ZINGME, MUKZIN, and PAN'TTERFLY will return to the central hall after their huge success at 21A/W collection. The return of UOOYAA will also be a highlight of the Central Hall. West Platform Hall will again feature those brands that performed well in the previous seasons, including Chau•RISING, HALF-MADE_, Seriase, Lynn Gong, BIBILEE, shenshen, SELAH, etc. In addition, the exhibition also puts a focus on many strong brands in the down, knitting, and coat categories, which is worth looking forward to. High-quality and mature brands are important, but Showroom Shanghai has always paid special attention to new brands. This time, 54% of the exhibitors are new brands, which represents new vigor and energy. The inclusion of more than a dozen emerging trendy brands from China and overseas add more vitality to the Winter+ collection. According to the researches of POP FASHION, the maturity and normalization of the Winter+ collection will be able to drive a new wave of explosive growth for participating brands. And the other hand, this kind of openness may also blur the clear brand positions. We will keep our eyes on Showroom Shanghai.
Recyclable Design -- The Comprehensive Analysis of Kingpins Show
Kingpins held its second online exhibition on the interaction platform, which included guest lecture, trend presentation, and product & project introduction. The innovation of denim industry make recyclable design become the highlight of online exhibition. The close opportunity inside the denim industry stimulates the sustainable development and recycling production.
Updated Retailing -- The Analysis of Showroom Shanghai
With the development of Chinese fashion and the rise of buyer industry, Showroom has become well-known. Fashion week has the functions to display and release without providing any ordering services. And the emergence of Showroom helps designer brand to solve the ordering problem, and promotes the development of designer brands and fashion industry. A/W 21/22 Showroom is more professional and delicate than the traditional showcase, except for all the elements the traditional ones have, Showroom knows more about the requirement of buyers and the styles of goods. Professional Showroom attracts medias, bloggers and buyers through its more accurate market positioning and individualized display. Showroom also provides interaction opportunity to fashion buyers and designers. Buyers can have a close look of designs or even touch the fabric, directly feeling the tailoring and details. Showroom Shanghai includes MODE, OntimeShow, TUDDO, DFO, ALTER, Not and TUBE.
Variable Style -- SpinExpo Shanghai
Except for the four macro themes and key yarns, S/S 2022 SpinExpo Shanghai also presents new knitwear designs brought by exhibitors. This report will analyse the design points of knitwear from the aspects of key silhouette, yarn, stitching and pattern.