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ANALYSIS

Rational data analysis and sensible fashion trends change recommendations bring you a comprehensive and complete analysis of global market changes.

Rational data analysis and sensible fashion trends change recommendations bring you a comprehensive and complete analysis of global market changes.

  • Pitti Uomo -- The Analysis of the Florence Menswear Fair

    2024-02-22 6265

    Pitti Uomo -- The Analysis of the Florence Menswear Fair

    From January 9th to 12th, the 105th Pitti Uomo Florence Men's Wear Exhibition will be held at the Fortezza da Basso exhibition center. The theme of this exhibition is "time", hoping to explore the significance of time for fashion and present a more international lineup. Giuliana Parabiago, marketing consultant at Pitti Immage, explains that fashion is sometimes a fast-paced capsule series and collaborations, while at other times it is iconic items that require time to polish and more timeless luxury classics. This exhibition will continue the previous five exhibition areas of Fantastic Classic, Futuro Maschile, Dynamic Attention, Superstyling, and I GO OUT, presenting contemporary menswear, classic style, mainstream collection, sports street, and outdoor brands respectively.

  • Pitti Uomo -- The Comprehensive Analysis of Florence Menswear Exhibition (Part One)

    2023-07-11 7282

    Pitti Uomo -- The Comprehensive Analysis of Florence Menswear Exhibition (Part One)

    From June 13th to 16th, the 104th edition of Pitti Uomo, the Florence Men's Fashion Exhibition, took place at the Fortezza da Basso exhibition center! A total of 825 men's fashion and lifestyle brands participated in this edition of Pitti Uomo, surpassing the previous 789 brands, with 43% of the brands coming from countries other than Italy. The theme of this year's exhibition was "Pitti Games", referring to a relaxed and enjoyable atmosphere that is full of challenges and creativity, synonymous with energy, commitment, and the desire for success. The Pitti Immagine organizing committee imagined the Florence exhibition center as a "big gambling table" where people can enjoy themselves and experience the thrill of taking risks.

  • The Comprehensive Analysis of Pitti Immagine Uomo 103

    2023-02-03 20046

    The Comprehensive Analysis of Pitti Immagine Uomo 103

    The 103rd edition of Pitti Immagine Uomo ended in Florence (10-13 January 2023) with almost 800 men's fashion, lifestyle and genderless collections at the Fortezza da Basso, an increasingly evolved exhibition layout and new sections like PITTIPETS and The SIGN. Plus the special events in other venues around the city: from the Martine Rose catwalk show at the Loggia del Porcellino to the Jan-Jan Van Essche show in the Santa Maria Novella Complex, together with all the other scheduled presentations and events that met with great approval from the press, buyers and guests who traveled specially to Florence.

  • The Comprehensive Analysis of Pitti Uomo The Florence Menswear Trade Fair

    2022-06-21 30517

    The Comprehensive Analysis of Pitti Uomo The Florence Menswear Trade Fair

    The 102nd edition of Pitti Uomo taook place in Fortezza da Basso from June 14, 2022 to June 17, displaying Spring/Summer 2023 collections. This historic menswear trade fair has returned to the right track. Compared with the edition in last June(338 exhibitors) and this January(540 exhibitors), the latest edition was an exhibition of 671 brands, including 100 new comers.

  • Revival -- The Comprehensive Analysis of S/S 23 Première Vision Paris

    2022-03-09 72667

    Revival -- The Comprehensive Analysis of S/S 23 Première Vision Paris

    For 3 days, 2 times a year, at Paris-Nord Villepinte, the six major industries supplying materials and services to the global fashion industry (including : Yarns, Fabrics , Leather , Designs , Accessories, Manufacturing) come together in Paris.

  • Recreate -- The Analysis of Mare di Moda Swimsuit Fabric Exhibition

    2021-12-08 75749

    Recreate -- The Analysis of Mare di Moda Swimsuit Fabric Exhibition

    The 19th Mare di Moda exhibition was held off-line, inspiring designers all over the world and exploring new beach products. With the larger scale of the exhibition, more exhibitors and visitors were included. Trend forums about S/S 2023 beachwear and underwear and in-depth seminars on sustainability were also set in the exhibition.

  • The Comprehensive Analysis of Pitti Uomo

    2021-07-23 45348

    The Comprehensive Analysis of Pitti Uomo

    Founded in 1972, the world-leading fashion event Pitti Uomo is not only a menswear show, but it is also a more all-around clothing exhibition and trade show. Other fashion weeks may pay more attention to the runway, however, Pitti Uomo focuses on the exhibition and trading of new-emerged brands. Meanwhile, Pitti Uomo can also be regarded as the best interpretation of global fashion trend for menswear. From June 30 to July 2, Pitti Uomo successfully held its 100th exhibition in Florence. Except for those famous menswear brands and latest products all over world, there were multiple special events as well. According to the official data, over 6000 people attended the exhibition, including 4000 buyers(30% of them came from foreign countries). The exhibition was mainly based on three topics: "Fantastic Classic"(contemporary classic menswear), "Dynamic Attitude"(outdoor wear, sportwear and streetwear), and "Superstyling"(niche avant-garde design). Thus, the exhibition has attracted people from all the industries and with different fashion preferences.

  • Ritual School Uniforms -- International School Uniform Exposition (Shanghai)

    2020-08-28 69122

    Ritual School Uniforms -- International School Uniform Exposition (Shanghai)

    The 2020 ISUE (International School Uniform Exposition) combines the cultural essence of British style school uniforms and sustainability, and injects novelty into school uniforms via different colors and cutting.

  • Pitti Filati -- The Comprehensive Analysis of Florence Yarn Exhibition

    2020-02-11 107697

    Pitti Filati -- The Comprehensive Analysis of Florence Yarn Exhibition

    Pitti Filati is the largest fair of melange yarns in the world. This fair emphasizes sustainability is the first priority. Recyclable waste, natural bast fiber and light thin materials for summer are main development directions. More than 4,000 buyers from more than 50 countries are exploring the sustainable production of yarn and share the visual feast of knitting.

  • Pitti Uomo -- The Comprehensive Analysis of Florence Menswear Exhibition

    2020-01-20 65900

    Pitti Uomo -- The Comprehensive Analysis of Florence Menswear Exhibition

    The 97th Pitti Uomo menswear exhibition was held on 7th to 10th, January. It is the most important fair in menswear industry, and chooses flag as the theme, which symbolizing "Open" and "Internationalism". The 97th Pitti Uomo attracts 265 brands, including Brioni which returns back to Florence after many years. It celebrates the brand's 75th anniversary with a special installation designed by Olivier Saillard.

  • ISPO -- The Outdoor Sports Fair Shanghai 2019

    2019-07-11 115198

    ISPO -- The Outdoor Sports Fair Shanghai 2019

    ISPO Shanghai 2019 was held from July 5 to 9 in SNIEC. This trade show included six categories - running, exercise, skiing, diving, sports and supply chains. More than 500 sport brands showed their latest designs.

  • Pitti Bimbo -- Comprehensive Analysis of Boyswear

    2019-07-03 97667

    Pitti Bimbo -- Comprehensive Analysis of Boyswear

    Pitti Bimbo kidswear has an important position in Pitti Immagine. Emporio Armani attended this exhibition for the first time. Pitti Bimbo launched The Kid's Lab! in June.

  • Pitti Bimbo -- Comprehensive Analysis of Baby&Toddler Wear

    2019-07-02 87405

    Pitti Bimbo -- Comprehensive Analysis of Baby&Toddler Wear

    The 89th Pitti Bimbo for baby&toddler is the most famous exhibition. According to the public statistics, the key kidswear markets are Russia, Western Europe, Middle East and Asia. Pitti Bimbo provides inspiration with the outstanding concept themes, clear layouts and quality selections.

  • Pitti Uomo -- Comprehensive Analysis of Menswear Show

    2019-06-25 78815

    Pitti Uomo -- Comprehensive Analysis of Menswear Show

    Pitti Uomo's Guest Nation Project includes China this year. The summery theme is Pitti Special Click, and Sergio Colantuoni was in charge of the design of this show and explored the new direction. Polygonal patterns and bright colors are combined to be striking and youthful, echoing what Pitti Uomo is supporting.

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