Rational data analysis and sensible fashion trends change recommendations bring you a comprehensive and complete analysis of global market changes.
- Season
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Brand
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Item Category
- Top
- T-Shirt Polo Shirt Sweatshirt Shirt Pullover Cardigan Small cardigan Vest Bottoming Shirt Slip Strapless
- Outerwear
- Puffy Jacket Overcoat Jacket Leather Jacket Suit Trench Coat Leather Trench Coat Rash Guard Parka Outdoor Jackets Vest Cape/Shawl
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Style
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2024-04-16 7040
Knit Cardigan -- The TOP Ranking of Menswear
According to the analysis of the top 100 men's sweater and cardigan data on user downloads in April, the data shows that business leisure and fashion leisure are still the styles with high attention from men's sweater customers. The attention to vacation leisure style cardigans has also increased, and the new Chinese style men's sweater with strong trend has also received download attention from some customers. In addition, the design of small labels, as well as the use of business stripe patterns and holiday stitching, are also worth paying attention to.
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2024-04-12 12849
April 2024 -- The Analysis of Pattern Design
In response to the summary of external patterns, this month's POP focuses on the theme of "cultural tourism" as the starting point, and conducts cross industry analysis from patterns such as Suzhou Museum, Panda IP, Jizhang style tourism, Hongshan Zoo and Butter Bear, popular intangible cultural heritage Xu Xing grass weaving, and Chinese style ink painting techniques. This month, the Dimoo Panda Chengdu Station exhibition further promoted the export of Sichuan panda culture; The butter teddy bear, with its cute appearance and the character setting of a "well behaved worker," has captured the hearts of young people and successfully transformed dessert sales into a cultural phenomenon
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2024-04-11 9707
Shirts -- The TOP Ranking of Menswear
According to the analysis of the top 100 men's shirt downloads for POP users, three major trends have emerged in the field of men's shirt design in the past month: firstly, in terms of color application, fresh tones represented by mint manbo green have become a new favorite in the fashion industry; Secondly, the topic of new Chinese style shirts has significantly increased in popularity; Furthermore, the use of outdoor functional elements is increasing. At the level of design elements, pocket design, linear decorative details, and full text patterns are highly anticipated in the current men's shirt market.
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2024-04-10 19324
T-shirt & Sweatshirt -- The TOP Ranking of Menswear
According to the analysis of the top 100 men's T-shirts/hoodies downloaded by users in the past month, business leisure and mountain style are the mainstream styles in the T-shirt/hoodie market in the past month, with text and stripes as the main patterns; The detailed design focuses on changes in the collar, jersey splicing, decorative pockets, stitching decoration, and faded distressed elements, which have received much attention in the recent jacket market.
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2024-03-29 14287
Pattern -- The Analysis of Popular Patterns in March
In response to the summary of external patterns, this month's POP focuses on cross industry analysis of styles such as seaside vacation, Chinese aesthetics, leisure retro, sand dune wasteland, as well as pattern content and drawing techniques such as mottled letters, mountain youth, cartoon animals, spring views, and dreamy filter. This month, the popularity of the Shanghai LOEWE "Craftsman World" exhibition continues to rise, and the fun and childlike interactions have also attracted the attention of many parents; The Louis Vuitton Nautical series gracefully debuts, inspired by sailor elements to create a romantic vacation atmosphere. The following is a specific analysis of popular patterns.
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2024-03-26 10924
Positioning Pattern -- The TOP Ranking of Menswear
According to the analysis of the top 100 men's clothing positioning patterns downloaded by users from February to March, the popularity of micro trendy text patterns is still high, and energetic sports patterns can be given special attention; The combination of artistic effects and academic patterns is still deeply loved by consumers. In the layout design that combines graphics and text, the masked embedded composition form is more classic and practical.
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2024-03-15 8298
Knit Cardigan -- The TOP Ranking of Menswear
Based on the analysis of the top 100 men's sweater and cardigan data on user downloads in February, it was found that there is more attention paid to business leisure, business commuting, sports leisure, and fashion leisure sweater styles, which have become the key design direction of the men's sweater and cardigan market, with a focus on the use of patterns and details in design. At the same time, needle tissue design and local design have also received widespread attention.
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2024-03-13 9871
The Menswear Runway Analysis of Ami Alexandre Mattiussi
This season boldly presents the brand's iconic elegance, delicacy, and simplicity, showcasing the charm of day and night reversal. The sharp contour lines and exquisite cutting proportions highlight the slender shoulder and arm lines. Color options include black, gray, navy blue, brown, beige, as well as soft tones such as cream and earth. The lightweight materials and fabrics complement AMI's exquisite craftsmanship, creating fluffy, breathable, thick and soft autumn and winter clothing. Multiple mixed patterns echo the theme of day and night alternation this season.
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2024-03-04 7501
Smart Casual -- The Analysis of KENZO The Luxury Menswear Brand
For the KENZO 2024 Spring/Summer collection, Art Director NIGO has strengthened the bridge between Japan and France. Frank Lebon filmed at an iconic location, blending Japanese tatami patterns with classic Paris landmarks in a captivating visual effect.
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2024-02-29 15010
Classic Chapter -- The Comprehensive Pattern Analysis of Men's Runway
This report focuses on analyzing the business and leisure style patterns of the 24/25 autumn/winter men's fashion show. The pattern content focuses on six directions: warm plaid, geometric rhythm, striped fashion, old-fashioned sentiment, creative animal patterns, and monochromatic aesthetics. In terms of creative techniques, flat silhouette, monochromatic processing, and full page arrangement are the main approaches; In terms of pattern elements, geometry, grid stripes, and old flowers dominate, and the creative expression techniques of some animal patterns can be paid attention to; In terms of color matching, low saturation color matching is the main approach, with less overall color usage and more use of two or three color combinations for design changes. Overall, this season emphasizes the expression of simplicity and a light retro style while conveying classics. The following sections will provide a detailed analysis.
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2024-02-28 18137
Stitch & Yarn -- The Comprehensive Runway Analysis of Women's Knitwear
The 24/25 women's sweater fashion show focuses on the use of needlework and yarn, with more emphasis on exquisite expression. The yarn emphasizes material and comfort, and classic twisted patterns are more localized. The various expressive effects of burnt patterns, jacquard patterns, and lace needlework increase the richness of the style. For more details, please refer to the following analysis.
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2024-02-28 65698
Positioning Pattern -- The TOP Ranking of Menswear
According to the analysis of the top 100 men's clothing positioning patterns downloaded by users from January to February, the popularity of text combination patterns is still high, and cute animal patterns can be given special attention; American casual letters and diverse badge patterns are still popular among consumers. The design of sports patterns is mainly based on the combination of text and rhythmic lines.
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2024-02-21 29178
Avant-garde Fashion -- The Comprehensive Pattern Analysis of Men's Runway (Part One)
This report mainly extracts and analyzes the casual and trendy style patterns of men's fashion shows in the autumn and winter of 2024/25. This pattern is divided into six directions: artistic construction, racing sports, academic trends, visual error filters, simulated wardrobes, and text transformation. In terms of artistic techniques, it mainly focuses on surrealism, Europa, graffiti, etc; In terms of pattern elements, text and badges still dominate, incorporating a few line elements as a rhythmic expression; In terms of color matching, except for artistic paintings and sports patterns that require high saturation color matching to enhance visual tension, all others use monochromatic or low saturation color matching to convey the autumn and winter atmosphere, paying more attention to the expression of practicality. The following sections will analyze in detail.
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2024-01-29 62887
The Pattern Analysis in January, 2024
Regarding the summary of external patterns, this month's POP focuses on cross industry analysis from the aspects of Chinese style trends, butterfly mysticism, winter roses, luxury jewelry, tribal animal patterns, as well as popular styles and drawing techniques such as Chinese old money and monochromatic art. As the Spring Festival approaches, the topic of traditional Chinese elements such as dragons continues to rise; The broadcast of flowers drives the trend of retro and old money; The butterfly and rose elements that convey freedom and beauty are highly sought after; Animal patterns and monochromatic art have received attention; Here is a specific analysis of popular patterns.
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2024-01-25 32530
Dragon Year Limited -- The Comprehensive Analysis of Luxury Brand
To welcome the Chinese New Year, fashion and luxury brands have launched special collections for the Year of the Dragon, inspired by the auspicious dragon in the twelve zodiac signs, depicting the image of the Eastern dragon through ink and wash strokes, and searching for the image of the dragon in traditional culture and intangible cultural heritage craftsmanship, creating a series of items with full details and texture. The patterns are mainly presented through printing and embroidery, and the use of fun IP makes the overall experience full of fun.
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2024-01-25 68113
Knit Cardigan -- The TOP Ranking of Womenswear
Based on the analysis of the top 100 women's sweater and cardigan data on user downloads in POP, we found that the simple and elegant style of women's sweater and cardigan has attracted much attention from users, becoming a key design direction in the women's sweater and cardigan market. In addition, the design of leisure stripes and floral patterns is also a focus of this month. At the same time, needle organization design and local detail design have also received widespread attention.
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2024-01-18 9855
Cardigan -- The TOP Ranking of Men's Knitwear
According to the TOP10 (1-5, 6-10 from left to right) list, the men's sweater and cardigan market in January focused on the brand selection column, with the main brands being Louis Vuitton and GUCCI, and other brands receiving average attention. From the top 10, it can be seen that there is a higher demand for business and fashion casual styles in men's sweater cardigan styles, as well as a higher attention to detail stitching, local patterns, and craftsmanship details.
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2024-01-17 32053
Allover Pattern -- The TOP Ranking of Menswear
According to the analysis of the top 100 men's clothing positioning patterns downloaded by users from December to November, the popularity of full text printed patterns is still high, and classic checkered patterns can be given special attention; Sports camouflage patterns are still popular among consumers. Business pattern design is mainly based on the combination of text and geometry design techniques.
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2024-01-15 26804
Shirt Fabric -- The TOP Ranking of Menswear
This report is based on the comprehensive analysis of the TOP 100 hot list of men's shirt fabrics based on user download and interaction data from POP Fashion in the past three months. In the TOP Hot List of the past three months, LouisVuitton is the most popular men's shirt brand, followed by BOSS and ZEGNA. According to the analysis results of the TOP Hot List, cotton textiles mainly blended with multi-component fabrics such as wool and viscose are the main fabrics for developing men's shirts, accounting for up to 39%. Fabric with rich styles decorated with patterns is popular in men's shirts, especially printed and dyed striped plaid fabrics, which account for 20% and 19% respectively. The proportion of elegant jacquard, sports synthetic fiber, and silk glossy fabrics has decreased compared to the previous hot list.
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2024-01-03 65614
Sweatshirt -- The TOP Ranking of Menswear & Womenswear
This report is based on the comprehensive analysis of the top 100 hot list of children's sun protection clothing fabrics derived from POP-Fashion's user download and interaction data over the past two months. In the top hot list of the past two months, Balenciaga is the most popular sweatshirt brand, followed by GUCCI and Louis Vuitton. According to the analysis results of the top hot list, delicate plain weave and colored yarn fabric with floral patterns are the most popular, accounting for more than half. The fabric style with fashionable craftsmanship processing shows a significant upward trend, accounting for 19%. The floral patterns woven with colored yarn are worth paying attention to, and new and light air layer fabrics are the trending fabric styles of this season with corresponding investment value.
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2023-12-29 65900
Positioning Pattern -- The TOP Ranking of Men's Pattern
According to the analysis of the top 100 men's clothing positioning patterns downloaded by users from November to December, the popularity of trendy patterns in the art street is still high, and American retro patterns can be given special attention; Outdoor sports patterns are still popular among consumers. Business pattern design is mainly based on the combination of text and geometry design techniques.
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2023-12-29 40444
The Popular Pattern Analysis in December 2023
In response to the summary of external patterns, this month's POP focuses on cross industry analysis from the aspects of dragon year restrictions, sailing vacations, butterfly dance lightness, capybara, plant art riddles and other pattern content, as well as drawing techniques such as surreal tours and oil painting art. As the Chinese New Year approaches, the Chinese zodiac sign of the dragon represents the endless essence of Chinese culture. Various sectors of society are creating dragon totems, which have gained a high level of discussion this month; The showcase of Hermès flagship store in Ginza, featuring hand-painted floral patterns, pays tribute to the magical beauty and vitality of plants, which has attracted attention from all walks of life this month; Here is a specific analysis of popular patterns.
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2023-12-28 72565
T-Shirt/Sweatshirt -- The TOP Ranking of Menswear
According to the analysis of the top 100 men's T-shirts/sweatshirts downloaded by users from November to December, lightweight machinery and micro-trend sports are the key styles in the recent T-shirt/sweatshirt market. The focus of patterns remains on textual variations. In terms of details, personalized patchwork, innovative pockets, and logo designs have received more attention. As for craftsmanship, distressed finishes are a popular direction. Additionally, ribbon as a decorative accessory is also a noteworthy design element.
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2023-12-22 14498
The Comprehensive Analysis of Menswear Wholesale Market in Guangzhou from November to December
From November to December, the wholesale market for men's clothing in Guangzhou mainly focuses on winter and spring items, with styles such as sports and leisure, casual fashion, urban outdoor, and retro nostalgia. In terms of color, neutral tones such as blue-green, electronic khaki, etc. are the main choices, while styles should be based on actual wear. The pattern can focus on texture, brushstrokes, distressed and mottled patterns, and scattered text in a slightly trendy direction. Details such as a half open collar, pocket design, and stitching, as well as functional buttons and cold metal accessories, should be the key design elements to pay attention to. This article will elaborate on six aspects: key styles, colors, patterns, details, accessories, and popular market styles.