Rational data analysis and sensible fashion trends change recommendations bring you a comprehensive and complete analysis of global market changes.
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Brand
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Item Category
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2024-02-22 5207
Chic Spring -- The Comprehensive Analysis of E-Commerce Girlswear Brand
"Early Spring Fashionable Spirit" has become a highly anticipated topic on social media platforms such as Xiaohongshu, attracting over 170 million views. This style emphasizes the vitality and freedom of little girls, emitting a unique light in spring. The "Early Spring Fashionable Spirit" style emphasizes the combination of simplicity and fashion, revealing a fresh and confident atmosphere. Common elements in fashion include fresh and bright color combinations, soft and comfortable fabric choices, and lively and playful designs. Unlike other styles of wildness and vitality, "Early Spring Fashion Spirit" places more emphasis on showcasing the freedom and vitality of girls, allowing them to showcase their own style and enjoyment in dressing.
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2024-02-05 6339
The Comprehensive Analysis of Kidswear Retail Market in South Korea in January
The main filming location in January is South Korea. The retail market focuses on three age groups: babies, toddlers and teens in the spring and summer of 2024; According to market analysis, it can be seen that the key styles of children's clothing in the 24 Spring/Summer clothing market.
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2024-02-02 4588
Dress Fabric -- The TOP Ranking of Girlswear
This report is based on the comprehensive analysis of POP Fashion's top 100 hot lists for girl dress fabrics, which were evaluated by user download interaction data in the past three months. In the top three month hot list, Mayoral is the most popular women's pants brand, followed by Minkmui and Monalisa. According to the analysis results of the TOP Hot List, casual knitted material dresses are on the rise among girls, accounting for as much as 21%. Pure cotton is still the most popular component in the material, especially organic cotton, which has received increasing attention, mainly presented as smooth plain weave and color woven stripes; In addition, with the sweet French style and the socialite style becoming popular styles that have attracted much attention, their main materials, mesh fabric and tweed, are also popular, accounting for 19% and 7% respectively; The printed dress mainly features fresh pastoral flowers, accounting for 23%; The jacquard fabric is mainly made of luxurious and gorgeous relief jacquard, which is eye-catching.
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2024-01-11 5085
Sweet Dress -- The Comprehensive Analysis of Korean Kidswear Designer Brand
Sweet dresses are mainly based on sweet and Japanese Korean styles, and the princess style and pastoral style under this style are also one of the key design directions to focus on. This article will elaborate on brands with unique charm such as bebebe, bebetailor, Limitdoudoudou, Mumu Baba, etc. For details, please refer to the following text.
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2023-12-27 9377
Nostalgic Casual -- The Comprehensive Analysis of Women's Denim Designer Brand
The "Nostalgic Casual" style continues the interpretation of the classic retro style, integrating nostalgic elements with modern design concepts, showcasing a unique fashion attitude. The denim category, as an important part of it, has become an indispensable element in the nostalgic leisure style. Designers can create diverse retro style clothing for different occasions, and can also mix and match with other popular elements such as street style, breaking free from fixed frames, and creating unique design works. The "Nostalgic Casual" style of autumn and winter is being used by major clothing brands such as Acne Studios, Evisu, Maison Mihara Yasuhiro, etc. Nostalgic leisure will continue to have an impact on the fashion industry, becoming a fashion bridge connecting the past, present, and future.
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2023-12-15 16231
Fashion Fairy -- Comprehensive Analysis of Girlswear E-commerce Brands
"Fashion Fairy" has become a hot topic in the development of single item products for girls' e-commerce, with popular styles such as the daughter Madeline, intellectual style, new Chinese style, and Christmas battle clothes emerging. This article summarizes and recommends the following popular brands, brand trends, best-selling items, and popular outfits based on the current popular children's clothing and girl style e-commerce brands. Bring more inspiration to the development of popular autumn and winter e-commerce clothing for girls and children.
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2023-12-13 11674
Japanese and Korean Pattern - The TOP Ranking of Girlswear
According to the POP 2023 Top 100 Downloads of Girl Patterns by Users, Korean cartoons and cream style are the key styles of girl dress patterns this season. The emerging text graffiti, influenced by Blokette, blends sports elements with girl design bow elements to create a diverse new college ballet style in children's clothing. Vacation flowers use bold and vivid colors to depict flower patterns, creating a vibrant vacation feeling, suitable for elegant and fresh vacation dresses. Fruits are one of the elements representing summer energy. On the basis of a fresh and lively color scheme, desserts, bubble letters, and other energetic girl elements are added to make the whole outfit full of summer energy, creating a playful skirt for energetic girls.
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2023-11-08 31005
SHEIN -- The Data Analysis of Kidswear Cross-border E-commerce
The POP market research team conducted data analysis on children's clothing and infants from SHEIN cross-border e-commerce in this issue, focusing on the quantity and proportion of new product categories in autumn and winter, price band analysis, key style analysis, hot sales&key colors, main key items, and fabric&pattern direction.
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2023-11-03 18941
Korean Cartoon -- The Comprehensive Analysis of Kidswear Designer Brand
The Korean cartoon style is mainly inspired by Korean cartoon illustrations, creating a unique, cute and popular children's clothing style. This style emphasizes Korean cartoon illustrations as the core, presenting childlike, joyful, and magical features through various cute character images, exquisite patterns, and bright colors. Korean cartoons follow the unique style of Korean cartoon illustrations as a guideline, creating interesting and creative clothing designs that bring fashion and individuality to children. At the same time, they cater to children's desire for happy childhood and imagination, stimulate their creativity and imagination, and also satisfy their desire for a cute and fun world.
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2023-10-24 5720
Comprehensive Analysis of the October Children's Clothing Market in Zhili, Huzhou
In October, the winter style of the Huzhou Zhili Market is new, and the current popular styles are highlighted by Japanese and Korean Chic, Maillard, improved Chinese style, sweet princess, and retro countryside. In the current era of continuous popularity of the improved national style, Han element cotton down jackets, horse face skirts, annual clothing and other items continue to be popular; Under the evolution of Urbancore style, the Japanese and Korean minimalist style, which combines minimalist Japanese and Korean styles with outdoor trendy signs, has received the most attention. And fun cartoon element patterns have always been a key design direction for children's clothing.
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2023-10-08 28255
The New Arrivals Analysis of Dongdaemun Womenswear Market
In October, the autumn, winter, and late autumn styles of the Dongdaemu Market in South Korea were fully updated. Currently, the popular style is characterized by elegant commuting style, exquisite cutting, and simple and neat. With the rise of Madeleine, the exquisite and sweet Korean style of young ladies is worth paying attention to. In terms of details, feminine and romantic design elements such as ruffles, three-dimensional flowers, and pleats are widely used in jackets, skirts, and dresses. Autumn development should focus on individual items such as woolen coats, suits, and jackets. For more information, please click on the key recommendations in the Korean section below.
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2023-09-27 16219
The Analysis of Hangzhou Womenswear Wholesale Market
The clean fit of Hangzhou Wholesale Market and minimalist Korean style remains the mainstream, in addition to continuing the pragmatic Urbancore and elegant commuting style. It is worth noting that Bowcore's bow elements and Maillard color scheme are paired this season. The item that needs to be focused on is the coarse tweed small fragrant jacket, which has a significant market share this season. Pay attention to the application of minimalist collarless, lace, lapel, and pocket design in details.
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2023-09-18 10816
The Analysis of Guangzhou Womenswear Wholesale Market
This month, the wholesale market in Guangzhou needs to pay close attention to the application of the Merlot color range in jackets, suits, trench coats, and skirts. In terms of style, the market is dominated by an elegant commuting style, with a significant proportion of the popular Korean minimalist Clean fit style. Influenced by the New vintage trend, the proportion of trendy high street style has increased, mainly focusing on leather and denim items, with the use of vintage techniques and street-style letter printing elements. Some new arrivals include woolen coats for early winter, with a focus on a quiet luxury and minimalist style, emphasizing fabric texture and tailoring.
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2023-09-11 14482
Modern Retro -- The Analysis of EENK The Womenswear Designer Brand
The founder of EENK is Korean designer Hyemee Lee. The brand's clothing pursues a confident and minimalist fashion attitude. Hyemee Lee believes that fashion has no boundaries and she prefers to use clothes to reflect her experiences as a woman in life. Therefore, EENK's clothing is practical and highlights the elegant and cute characteristics of women. In early autumn 2023, EENK launched X for X, a series dedicated to exploring unknown and undefined territories. The items in this series break free from the boundaries of the old world and venture into a new realm of blurred boundaries and identity reconstruction.
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2023-09-08 22146
New Arrivals in Korean Dongdaemun Market
In September, Dongdaemun Market in Korea has fully launched its autumn collection. The current popular style highlights an elegant and commuting fashion, with delicate tailoring and a minimalist and neat look. Influenced by the continued popularity of urban outdoor style, the design of three-dimensional pockets that are both practical and aesthetically pleasing is widely applied to different items such as jackets, suits, and skirts. As for outerwear, designers focus on a concise and straight-lined boxy silhouette design to showcase a professional and urban image of women. For the autumn season, attention should be given to suits, jackets, and shirts. For more information, please click on the recommended content in the Korean section.
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2023-08-25 29754
SHEIN -- The E-commerce Data Analysis of Kidswear
This article conducts a comprehensive analysis of the children's cross-border e-commerce brand in children's clothing, focusing on analyzing the key cross-border e-commerce brand SHEIN. Starting from the brand's new trends, it analyzes the data of the latest 2023 autumn and winter new products of the key brand, captures popular items, hot patterns, and refines design points.
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2023-08-23 13275
The Friends -- The Analysis of The Campamento The Spanish Designer Brand
The Campamento is a Spanish children's clothing brand that focuses on environmental sustainability and design. It was born in La Coruña, in the northern part of Spain, with the aim of creating an eternal brand while protecting the environment. The Campamento means unleashing the creativity of children, engaging with fun and passion, loving our planet, and seeing the world through the eyes of children. It encourages facing all difficulties with optimism and a smile on our faces, as we happily whistle along.
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2023-08-10 30123
K-POP Denim -- The Comprehensive Analysis of Benchmark Denim Brand
K-pop women's denim refers to women's denim clothing that is influenced by Korean fashion trends, designed by Korean designers or inspired by Korean popular elements. It is a fashionable style that combines Korean fashion trends with classic elements of denim clothing. It emphasizes the sense of fashion and individuality through cutting and style. Common cuts include slim fit, loose fit, and oversize fit. In terms of styles, there are distressed jeans, high-waisted jeans, straight-leg pants, denim shirts, denim jackets, etc. At the same time, some unique designs commonly appear, such as irregular pockets, patchwork designs, deconstruction, etc., making denim clothing more unique.
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2023-07-21 22536
Positional Pattern -- The TOP Ranking List of Girlswear
According to the data analysis of the TOP 100 children's clothing positional patterns downloaded by users in July 2023, here are the rankings of the most popular pattern elements. Forest animal elements have the highest proportion, and the popularity of animal elements remains high. Among them, patterns featuring small dogs account for 20%, while another animal element, cat patterns, account for 10%. Patterns showcasing nutritious fruits and vegetables make up 15%, and cartoon flowers account for 8%. The overall trend is towards scene-oriented patterns, with a particular emphasis on animal-themed elements.
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2023-07-18 4712
Modern Elegance -- The Analysis of Rejina Ryo Womenswear Designer Brand
Rejina Pyo is a designer originally from South Korea, currently based in London. Her vision is to inspire individuality through creating timeless and durable collections. Pyo launched her own contemporary women's wear brand in 2014, three years after graduating from Central Saint Martins with a master's degree in fashion design. Her final collection for the master's program won her the prestigious Han Nefkens Award. Today, she runs the company together with her husband Jordan Bourke. The brand is dedicated to challenging diversity, actively recruiting models from different backgrounds to showcase their designs, regardless of age, body type, or ethnicity. Rejina Pyo's design style is beloved by editors and influencers such as Leandra Medine, Camille Charriere, and Pandora Sykes. Her statement bubble-sleeve dresses, playful proportions, asymmetric knitwear designs, and bold color combinations are highly popular.
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2023-07-05 14157
Cleanfit -- The Analysis of Gabriel Lee The Womenswear Designer Brand
Gabriel Lee is a contemporary women's clothing brand founded in Sydney, Australia in 2012. The brand draws inspiration from movie plots and art for the design direction of each collection. With a focus on redefining silhouettes, Gabriel Lee pays attention to simple lines and bold details, leaning towards a more gender-neutral style that is loved by consumers. This season's pieces interpret urban elegance with minimalist tones and shapes. The smooth tailoring and deliberately enlarged details emphasize both masculinity and neutral beauty, while also showcasing the curves and proportions of women, creating an elegant and refined minimalist urban style. A natural, unbleached white color returns with an elegant sense of individuality compared to similar pure neutral shades. The use of light beige in Western-style tailoring explores a textured neutral shade, presenting a minimalist and high-quality texture.
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2023-06-29 15861
The Analysis of Rokh The Womenswear Designer Brand
Rokh, since its establishment in 2016, has been highly sought after for its exquisite tailoring and creative expression. Founder Rok Hwang is renowned for his deconstructive approach, using cutting and structure to convey ideas and design with a sense of avant-garde. The clothing shaped for Spring/Summer 2023 is a combination of freedom, vitality, and creativity. In Rokh's designs, the clothing is wearable yet sensual, deliberately emphasizing practical decorative elements. Playing with garment structure, using irregular cuts, hook details, and other elements, the collection depicts suits, trench coats, and skirts suitable for commuting, creating a distinct style of dressing and attracting numerous followers and admirers.
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2023-05-26 9500
The Analysis of SINOON The Womenswear Designer Brand
SINOON was founded in 2017 in Seoul, South Korea. The main designer, who has a background in painting, infuses the brand's designs with a strong artistic atmosphere. The brand focuses on pursuing surrealistic patterns and stories, with each garment carrying the designer's own narrative. SINOON is dedicated to creating a natural and romantic style that evokes a sense of comfort and inspiration in everyday life. The 2023 Spring/Summer collection of SINOON, themed "Sunday Noon Films," incorporates French romanticism and vintage designs. It effortlessly interprets a sweet and romantic ambiance while incorporating fairy-tale-like colors such as pink, baby blue, and pale green, creating a healing world for young women.
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2023-05-19 6671
The Analysis of Le Yiel The Korean Designer Brand
The Le Yiel brand was founded by designer Hyeyeon Lee in 2016 and began releasing new collections since the spring and summer season of 2017. It features modernity and fine tailoring, creating a fashion-forward appearance for wearers. Additionally, the youthful collar designs showcase vitality and combine perfectly with tops and dresses, resulting in a fashionable and sweet look. In the spring and summer of 2023, the brand continues to adhere to clever tailoring design, accurately portraying the fashion characteristics of urban young women, making women more confident and beautiful.