Top fashion textile industry exhibition in the world and the most influential visual fabric exhibition, S/S 2022 Paris Première Vision fabric&accessory exhibition was held online during February 15 to 19. The PV exhibition is known as the wind vane of global fabric trend, which leads to the trend of latest fabric, especially pattern fabrics. The new printed products of S/S 2022 PV exhibition not only provide eye-catching colors, but also present bold and unique patterns, expressing the intense pursuit of futuristic living. Imagery patterns tell people the memory of seaside journey and escapism. The newly reformed flower patterns send out charming temptation. The digital technology gradually expands its influence and releases the fearless dreams. Besides, to satisfy the global sustainable development and eco-recycable strategy, S/S 2022 pattern fabrics also open a green door to use eco-friendly and sustainable fibers and printing crafts.

After studying Fashion and Textile Management at Leeds University, Olivia von Halle worked for the Future Laboratory in London as a trend forecaster for clients including Louis Vuitton, Gucci Group and Lamborghini. She launched her personal brand in 2011, including the design of pajamas, robes, kimono and eye masks. The brand combining innovative designs and details was popular among the fashion industry in no time. Olivia von Halle is sold by over 100 of the world's most prestigious retailers including NET-A-PORTER.COM, Harrods, Selfridges, Galeries Lafayette, Bergdorf Goodman and Neiman Marcus. After launching e-Commerce in 2011, Olivia von Halle opened its first store in London's prestigious Sloane Square in 2016.

Since niche designer brands have attracted more and more attention, we make brand analysis and recommendation of Sweet Hodgepodge style this month. These three niche designer brands, Merci Madame, Xiao Li and Anno Mundi, combine sweet and lovely elements like fruits, flowers, ruffles and puff sleeves with retro checks, retro collar, modern architectural silhouette and texture to present diversified sweet girlie styles.

The Top Ranking of Womenswear

Setsetset is a Korean girlswear brand, which presents an overall sweet and weird style. Therefore, the extravagant E-type splicing is applied on short upper and lower garment, which better fits women's flamboyant individuality. The weird yet sweet style is popular in Korean these years.

The Japanese girl brand Furfur is a mid-end and high-end brand. No matter its designs or fabrics are delicate. Except for pure girlie style womenswear, Furfur also releases feminine styles which are comfortable but not too sweet. Based one the concept of "Feminine Mode Wears", Furfur propose a unique style that is feminine and delicately sophisticated, while at the same time peppered with humor and essence.

Letter From Moon is a Korean ladies clothing brand with the keynote of retro romance.

The representative icon of the niche Korean fashion brand Kirsh is cherry.

Howl Studio is a Hong Kong designer brand founded in 2013. The chief designer was graduated from Central Saint Martins and have worked as the designer in various chic brands in Paris. Howl Studio focuses on the effortless chic of check splicing and practicality with a romantic feeling of Bohemia. Not only producing clothes, Howl also persists in cooperating with artists and creators from different fields in the world to create more topics between people. Howl Studio is becoming a more popular designer brand for the Millennials.

Fashion brand Molliolli has surpassed the beauty of consciousness, philosophy and practice. Having been cooperated with luxury brands for 40 years, creative and innovative substitutes fur was invented. Designers don't consider this substitutes fur as material but as a philosophic living style. And this is why they produce Molliolli.

This article mainly aims at sorting out the data of users' attention to popular denim brands this year, refining the annual hot search list of denim brands combined with market heat and topic, and analyzing it from the perspectives of items, crafts, details and so on.

According to the research and download data of our users, we release our Top30 brand ranking and select six of the most popular brands and keywords for recommendation.

The designer brand Ugly Shadow originates from the 90s dressing freedom spirit. The rebellious 90s makes Ugly Shadow unruly, so its colorful clothes and way of wearing is always breaking the constraints.

Lyn Around, a Thai designer brand established in 2011, is the sub-series brand of the Jaspal Group which is founded in 1947. Lyn Around is good at catching French styles and the accentric but elegant colors in Japanese pop culture, meeting the needs of the girls persuing naughty and unique fashion via integrating childhood memory into color design and using vital colors and girl elements to create sweet but interesting, strange but unique girlie images. Lyn Around has become one of the three most sweet Thai clothes brands because of its delicacy and detail design elements.

In Korean wholesale markets, women's knitwear feature a fashion leisure style, revealing female youth and vitality. This report analyzes and concludes knitwear styles in A/W 21/22 Korean markets, and extracts key designs from crafts, patterns and details. Ruffles are sweet and soft. Knitwear is mainly spliced with sweatshirt or shirt fabrics. Creative combinations of various collages brighten our eyes. As for patterns, in addition to argyles, stripes and color blocks, cartoon patterns are lovely and fun. Leopard elements focus more on color changes.

Kloset was set up by Mollika Ruangkritya, a fashion designer from Bangkok, in 2001. Bringing new elements from travelling into works in every season, Mollika said:" My design is only for those who love fashion.” Being one of the three biggest cute brands, the imagination and interestingness of Kloset have attracted many followers. "The Girl From Mars" is the series theme of 20/21WI. It tells a story that a man encountered a Martial girl on a memorable night. Presenting both retro 60s-80s styles and the atmosphere of futurism, Kloset provides all interesting, attractive and fantastic styles for its followers.

Disaya is a Thai independent designer homonymic brand which is founded in 2005. In accordance with the expectation of Disaya Sorakraikittikul, Disaya dedicates to found the best elements of confidence and souls for young women via integrating its sense-oriented design and luxury style fabrics into every unique series. The design of every product is full of playful fun along with elegance, charm and childish elements. Disaya is actually the fashion brand which is connected to the fantastic thinking pattern.

This report concludes and analyzes salable and practical styles in Dongdaemun market. The most popular style is the lightweight, quilted, printed grandma style outerwear which features symbolic prints and deep V-neck design. It is also a major trans-seasonal item in Korean markets. Knitwear still holds a large proportion, with crocheted patterns to inject novelty. Improved workwear outerwear, trench coat style overcoats and outerwear without quilting are practical and versatile styles in the new season.

With the coming Christmas, many brands launch the Christmas knitwear. The British fashion magazine, Simply Knitting, releases the Christmas theme in its ISSUE 205. This report mainly analyzes e-commerce knitwear of young lady style and fashion leisure style, and the two styles account for 58%. This year JK style knitwear grows, quite noteworthy. Fair Island jacquard remains the key craft for Christmas knitwear. Influenced by 13 De Marzo (an independent designer brand), 3D toy decorations are more frequently used on Christmas knitwear, holding 15%. In addition to classic Christmas tree, ginger bread and snowflake, argyle patterns in Christmas colorways are second only to Christmas tree, holding 18%. Christmas cartoon images are more popular with consumers, becoming a key design element.

This global pandemic pauses everything and impacts on the four major fashion weeks and various kinds of fashion events. In Resort 2021, designer brands pay more attention to new breakthroughs and opportunities, vintage and rebirth, environmental protection and innovation, hope for the future and continuation of classics. Therefore, splicing (color-blocking, color-blocked collar, mixed materials and spliced leather) remains necessary techniques in resort 2021. Dramatic looks (offbeat shoulder designs and drawstring sleeves) are still popular. It is a breakthrough to find new elements in classics and to renew design ideas via details. Trans-boundary designs have been far away, so it is a new opportunity to focus on innovating the trench coat itself.

Traditional Japanese ditsy flowers, rustic natural dyeing in low saturation and conventional circular patterns run through the entire collection and emphasize both comfort and natural folk patterns. The style itself becomes the focus and makes a relaxing visual effect.